conversant life - FrontGate Media

conversant life .com

conversations about faith and culture

ConversantLife.com is a premiere content and social media experience reaching spiritually-minded 18-34 year olds by providing a
combination of culturally relevant blogs, professional video content and podcasts, as well as news on faith and cultural topics sub-
mitted by their community member peers.
The ConversantLife.com content-rich new media distribution platform is extremely attractive to these spiritually “revolutionary”
people—especially in the 18-34 year old demographic—who are seeking a deeper knowledge of God and a more authentic Chris-
tian faith, but don’t want to be told what to believe.
Let’s face it. This group of Christians is not attracted to the typical faith-based media platforms that offer “top down” content pre-
sented in a traditional style. These revolutionaries are tech-savvy, globally-aware and socially-minded. They want to be involved in
faith conversations that are dealing with their favorite cultural touch points such as:

Creative Arts Theology Relationships
Entertainment Global Concerns Money
God & Culture Health
Social Issues

That’s exactly what ConvesantLife.com offers.
ConversantLife.com is a premiere content and social media hub reaching spiritually-
minded 18-34 year olds by providing a combination of culturally relevant blogs, profes-
sional video content and podcasts, as well as news on faith and cultural topics submit-
ted by their community member peers.
ConversantLife.com is unique in the way we combine original content generated by our
team of expert bloggers in multiple formats (text, video, and audio) with user-generat-
ed content. This unique blend of vetted and user-submitted content produces engag-
ing and productive conversations about faith and faith-related topics.

Our Expert ConversantLife.com Bloggers include:

Makoto Fujimura (Creative Arts) - Recently on the cover of Christianity
Today as one of the  new  “culture makers.”  Founder of the Internation-
al Arts Movement  in New  York.
Craig Detweiler (Culture) - Accomplished screenwriter and film
producer;  Director of  Reel Spirituality at Fuller Seminary.  Author of
Purple State of Mind.
Carolyn Arends  (Entertainment) - Award-winning recording artist,
songwriter, and  writer.  Author of Wrestling With Angels.

Sean McDowell (Belief) - Nationally known speaker on the topic of
Christian apologetics. Author  of Understanding Intelligent Design.  

John Mark Reynolds (Social Issues) - Founder and Director of the
Torrey Honors Institute at  Biola University.

In addition to the ongoing discussions and news on ConversantLife.com, the network features another innovative initiative—
Undiscovered. This is an exciting platform for unheralded yet talented musicians, filmmakers, artists, photographers, and
writers who can post their original content for community review, voting, and inspiration. Undiscovered provides a true “in-
die” media channel where aspiring content creators can actively promote their songs, films, stories, and photographs to at-
trach a younger audience that appreciates the creative connection between art, faith and culture.   Through Undiscovered,
ConversantLife.com expects to find and feature the next generation of creative, passionate, and talented people of faith.

Contact your FrontGate Media representative for more details | 949.429.1000 | www.FrontGateMedia.com | All Rates are NET.

conversant life .com

conversations about faith and culture

Endorsements For ConversantLife

“A powerful collection of cutting edge resources for reaching today’s generation.”
--Josh McDowell, Apologist and author of More Than a Carpenter

“Conversantlife.com resonates with the young adult audience and is home to the best discussions on faith and
culture.”
--Ted Gartner, Vice-President, Grace Hill Media

“Conversant encourages conversation around the real issues of our world and our lives in ways that promote the
hope of Jesus.”
--Mike Erre, Teaching Pastor of Rock Harbor Church

ConversantLife.com is a place to build faith and community, a gathering of trustworthy communicators, and an
invitation to read, listen, converse, think, laugh, cry, question, learn and go “hmmmm”.  I love it there.
- Carolyn Arends, recording artist and author of Wrestling with Angels

“At a time when many publishers are struggling to find a publishing model that works for the 21st Century, Con-
versantLife.com is developing plans to deliver products at the speed of light. They have seen the future, and it is
now!”
--Mark Sweeney, Literary Agent

“Our main goal in our partnership with Conversant Media Group is to encourage people in their faith by present-
ing biblical truths in compelling, creative and culturally effective ways.”
--Bob Hawkins Jr., President of Harvest House Publishers

Contact your FrontGate Media representative for more details | 949.429.1000 | www.FrontGateMedia.com | All Rates are NET.

conversant life .com

conversations about faith and culture

Reach

PAGE VIEWS • More than 340,000 page views per month
VISITS/UNIQUES • More than 50,000 visitors per month from 20,000 uniques

Demographics

Men 54% HOW OFTEN DO YOU ATTEND CHURCH?
Women 46%
More than once a week 50%
AGE RANGE Once a week 40%
Occasionally 9%
13-17 4% Never 1%
18-24 28%
25-34 44% WHAT IS YOUR CHURCH INVOLVEMENT?
35-44 17%
45-55 5% Pastor 20%
55+ 2% On Staff 10%
Lay Leader/Volunteer 30%
HOUSEHOLD INCOME Attendee 39%
I do not attend church 1%

Less than $20,000 17% HOW MANY BOOKS HAVE YOU
$20,000 - $40,000 23% PURCHASED IN THE PAST YEAR?
$40,000 - $60,000 20%
$60,000 - $80,000 20% 10+ 51%
$80,000 - $100,000 9% 7-9 12%
$100,000+ 11% 4-6 21%
1-3 15%
MARITAL STATUS None 2%

Single 55%
Married 45%

EDUCATION LEVEL

Masters and above 19%
Bachelors 52%
Some College 25%
High School 4%

Contact your FrontGate Media representative for more details | 949.429.1000 | www.FrontGateMedia.com | All Rates are NET.

conversant life .com

conversations about faith and culture

Promotional Options

Official ConversantLife.com Expert Blogger Status
ConversantLife.com offers a unique opportunity for authors, musicians, ministry leaders, artists, NGOs (organizations involved in
social causes) interested in this demographic to directly access and influence our robust community by becoming a contributing
Expert Blogger. Subject to approval by ConversantLife.com, expert status must be verified through history or quality of content.
As an Official ConversantLife.com Expert Blogger, you receive the full suite of
ConversantLife.com services (outlined below) enabling you to create a relation-
ship with ConversantLife.com users through blogs, podcasts, and video content,
as well as through additional promotions on the site and in our newsletters. In-
tegrate this fresh content into your overall promotional campaign as the destina-
tion for weekly or bi-weekly updates and messages from you to your growing fan
base on ConversantLife.com and beyond.

Requirements:
The Conversantlife.com Expert Bloggers are committed to connect with the com-
munity on a regular basis by posting original content that is:
 
• Relevant to faith and culture
• Thought-provoking
• Conversation-stirring
The more a Blogger connects with the ConversantLife.com community, the more
users are likely to access other content the Blogger has created—whether it’s a
book, film, collection of songs, or ministry.  The key is to regularly engage and
interact with the ConversantLife.com community of users.
Official ConversantLife.com Expert Blogger status significantly ads to your press
kit or “resume” to further promote your expert status in your publicity and promo-
tional efforts.

You receive:
Micro Site: Your ConversantLife.com micro site allows you to upload all formats of
digital media from blogs to audio files to video. In addition, ConversantLife.com
micro sites provide you with an image gallery, a resource center for your product
sales, and an area to post external marketing links as hyper links to other relevant
sites.
Blogs: Write unlimited blogs to reach the ConversantLife.com 18-34 year old
audience. Blogs are placed on your micro site under one of Conversantlife.
com’s searchable categories and sub-categories. New blogs are featured on the
homepage AND in ConversantLife.com’s weekly eNewsletter.
Audio Files: Upload your music and podcasts, whether archived or new. Podcast
content can include anything… personal interviews, public appearances, any
kind of reviews (book, music, event, anything), and more .
Videos: You can upload video files up to 100 MB. This is a great tool to promote
your content, products or services by adding archive video files or new videos.
ConversantLife.com can also assist in the creation of promotional video content.

Contact your FrontGate Media representative for more details | 949.429.1000 | www.FrontGateMedia.com | All Rates are NET.

conversant life .com

conversations about faith and culture

Site Promotion:
• Featured blogger spot on ConversantLife.com homepage (25,000 impressions)
• 300x250 banner ad (25,000 impressions per month)
• Newsletter Exposure: Leaderboard banner slot to ConversantLife.com subscribers
• Possible radio interview requests through ConversantLife.com

Expert Blogger Promotion $500/month for 3 months
$400/month for 6 months
$300/month for 12 months

Emedia Promotional Packages

For those looking for a more traditional online campaign targeting the core
18-34 age Christian consumer, please review the items listed below.

RSS Feed Ad and Site Leaderboard – 728x90
RSS Feed Text Ads – Character Limited to 30 for Title and 100 for body copy
70,000 views (20,000 RSS + 50,000 leaderboard)
$7.00 CPM
$490
RSS (Really Simple Syndication) is a family of Web feed formats used to
publish frequently updated works—such as blog entries, news headlines,
audio, and video—in a standardized format. RSS readers, iPhones and other
technologies have made RSS a popular and growing tool among younger
web users. RSS advertising is a specialized way to reach this audience in a
preferred and frequently used format.
Medium Rectangle – 300x250
50,000 views
$5.00 CPM
$250
SPONSORED TEXT ADS
Limited to character 30 characters including spaces
50,000 views
$4.50 CPM
$225

Contact your FrontGate Media representative for more details | 949.429.1000 | www.FrontGateMedia.com | All Rates are NET.

conversant life .com

conversations about faith and culture
Delivery Instructions:
DUE: at least one week prior to your desired start date in order to ensure on time start of run
File Formats: jpg, gif or swf
For jpg or gif: max 30k file size, include link to your site with file delivery
For SWF format: no longer than 15 seconds, no music/sound, looping ok, embed link in file, less than 50K, For Flash ads, attach the
code below to your ad button: on (release) {getURL(clickTag,”_blank”);}
Deliver your ad to [email protected] or to ftp site (please copy [email protected] on all emails)
host: conversantlife.com
username: [email protected]
password: ads
DUE: at least one week prior to your desired start date in order to ensure on time start of run
Featured Blogger Instructions:
ConversantLife.com will set-up each featured blogger with a temporary micro site. Featured bloggers must deliver a profile
photo and a blog title 1 week prior to the blog start date. ConversantLife.com requires a 15-30 minute training session to instruct
blogger (or blogger manager) on blogger management tools. All content (titles, images, etc) can be customizable by the blogger
during the duration of the blogger package.
Email profile photo and blog title to [email protected]. Also, to schedule training, please email Peter at
[email protected] or call him at 714-418-4291.

Contact your FrontGate Media representative for more details | 949.429.1000 | www.FrontGateMedia.com | All Rates are NET.