Here you can_layout

A brand identity guide



As much as I miss the free food at a startup,
I’m a video producer and want my videos seen.

That will happen here

CNBC employee

Here you can create.

Mr. Robot, Golden Globes Award winner

Here you can. A confident affirmation of our culture.

Our employees bring skill, talent and experience to work every day. They also
bring dreams, aspirations, ambition.

A passionate quest to be the best.

In roundtable interviews with employees across the company, a common
theme emerged: people choose to work at NBCUniversal because the
company provides an extraordinary breadth of opportunities to create,
innovate, achieve and succeed in ways no other media company can.
• We embrace our heritage
• We believe our scale is a competitive advantage
• We’re committed to a gold standard of creative excellence
• We support a workplace that’s fun and challenging

Here you can be first.

Race through New York
Starring Jimmy Fallon

Here you can. A spirited call to action.

Three words that evoke infinite possibilities.

Together, they form a bold rallying cry that inspires and challenges potential
and current employees to excel in a vibrant culture of excellence that reaches
and engages millions around the world.

Here... You... Can...
…can launch your career
…is a tradition of iconic firsts …can make a difference …see your ideas come to
and bests …can develop and grow life
…can think outside the box
…we are winning every day …can reach millions with …get insider access to
your work content previews and
…we create compelling … can ride the elevators events
content on every platform with stars
…use leading-edge
… we encourage smart risk- technologies to create
taking trend-setting content

…we provide the resources …enjoy the agility of digital
to succeed culture

…is a place of investment …rely on the stability of a
and innovation powerful media company

…is a place for explorers …be part of something
bigger than your brand

…be your authentic self

Here you can innovate

Original content partnership

Here you can. An aspirational, active voice.

We’re confident, assured and always moving forward. The words used to
customize the line should always affirm these ideas.

Here you can create Here you can engage
Here you can be first
Here you can innovate Here you can build
Here you can lead
Here you can entertain Here you can inspire
Here you can grow
Here you can inform Here you can succeed

Here you can lead.

Dreamwork’s acquisition

Here you can. The colors of confidence.

Our palette of colors reflects a culture of energy, anticipation, excitement,
promise. It’s fresh, youthful, yet assured.

The colors should be used to highlight Here you can. The active verbs that
complete the line should be a complementary color.

Color palette Color palette

R.137, G.110, B177 R.222, G.185, B.51 R.0, G.174, B.239 R.243, G.110, B.55 Here you can create.
C51, M62,Y0, K0 C.14, M.24,Y.95, K.0 C.69, M.14,Y.0, K.0 C.0, M.71,Y.86, K.0 Here you can lead.
Here you can entertain.
R.208, G.17, B.140 R.117, G.193, B.91 R.0, G.187, B.219 Gray Here you can engage.
C.16, M.99,Y.2, K.0 C.58, M.0,Y.86, K.0 C.71, M.2,Y.11, K.0 Here you can inform.
Here you can build.
Black Here you can innovate.
Here you can inspire.
Here you can be first.

Here you can entertain.

This Is Us, the season’s #1 new series

Here you can. Our type of font.

Sharp Sans No 1: Sharp Sans No 1 Bold and Sharp Sans No 1 light are the
typefaces of choice due to it boldness and sense of volume. The corporate
and brand logo needs a typeface like sharps sans to compliments its volume
the message ought to be heard loud and clear.

Main Typeface

Sharp Sans No 1 Bold

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
1234567890

Secondary Typeface

Sharp Sans No 1 Light

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
1234567890

Here you can inform.

NBC News tops the Big 4
in primetime election coverage

Here you can. Our type of font.

Case: Sentence case is preferred. Letter Spacing: Set to Optical at -10 Line
Spacing: Spaces between lines of type should use 100% of the size of the font
for the line space.
Typography headline | Copy

Here you can create.

Typography headline color.
The copy | headline: Sharp Sans No 1 Bold takes on the dominant color and
Sharp Sans No 1 light can be black or white.

Here you can create.

Here you can create.

Here you can create.

Here you can build.

The Despicable Me franchise

Here you can. Here’s how to use it.

internal employee promotion

myPerks Digital Screen internal employee promotion Innovation Lounge employee event

Here you can. Employee kit

myPerks Welcome kit

Here you can inspire.

Rio Summer Olympics, the most
successful media event in history