AGRO FARM
DRG CORPORATE IDENTITY & BRANDING
Supervisors ZAMZURI BIN ARRIPPIN Lecturer Diploma In Graphic Design MOHD FIRDAUS BIN MOHD FAUZI Lecturer Diploma In Graphic Design
Company : CAT D’ODStudents Name : NUR AINA YASMIN BINTI ZAHARUDIN Matric No : 19DRG21F2021 Abstract: This project aims to enhance Cat D’Odor’s corporate identity and logo through customer questionnaires, focusing on feedback quality, speed, and long-term impact. It aims to provide insights and recommendations for refining the logo and identity to enhance customer relations and attract new clientele, ultimately strengthening Cat D’Odor’s market presence and competitiveness.
DOR
Company : HILL TOPStudents Name : ESHARI A/P SURES RAO Matric No : 19DRG21F2010 Abstract : The purpose of this project is, it is important for children to be able to see animals more closely and where the animals live that provide food, water, air and shelter for them. In addition, TopEco Hill Deer Farm focuses on the cyclic mating behavior of animals from newborns. The most interesting activity here is petting and feeding the animals.
P ECO DEER RANCH
Company : BEATY’S Students Name : ABDULLAH AHZA BIN AZMAN Matric No : 19DRG21F2032 Abstract : The purpose of this proposal paper was developed to improve and upgrade Beaty’s logo and packaging. This is because the company has no detailed disclosure about the logo and packaging that can attract customers. Therefore, the proposal to further strengthen the identity of Beaty’s Company also allows the company to show its own personality.
Company : AIDEA SUStudents Name : MUHAMMAD HARITH BIN MOHD HAIROL AZLIN Matric No : 19DRG21F2012 Abstract : This project aims to address weaknesses in Aidea Supply Motorsports’ branding, particularly regarding its lack of a distinct and identifiable logo, weak packaging, and minimal digital advertising presence. Improvements in logo design, color usage for brand recognition, packaging durability for online sales, and enhanced digital advertising strategies are proposed to strengthen the brand’s identity and increase public attention.
PPLY MOTORSPORTS
Company : CHE ROSStudents Name : HAIQAL SYAHIR BIN ROSLI Matric No : 19DRG21F2034 Abstract : The company Che Ros VCO is a company that produces medicine through traditional methods. The main focus of the study is to further improve the corporate identity of this traditional medicine company so that it aligns with the corporate identity of traditional medicine companies in Malaysia. This is because the corporate identity of this company is still far behind with other company.
S VCO
Company : MATT BAStudents Name : MUHAMMAD AMIRUL HAKIMI BIN HASBULLAH Matric No : 19DRG21F2043 Abstract : The aim of this project is to identify and address issues faced by Matt Barbershop, focusing on enhancing its design elements to better represent the company’s identity. This involves selecting suitable colors, typefaces, and concepts for the logo. The project seeks to rectify long-standing problems such as the lack of accuracy in the logo’s representation of the company’s identity, ultimately aiming to elevate Matt Barbershop’s competitiveness in the barbershop industry.
ARBERSHOP
Company : TRUSTEStudents Name : SUFI MIRZA BIN SUFFIAN Matric No : 19DRG21F2036 Abstract : This project aims to identify and address issues faced by TRUSTED SHARKS, aiming to enhance the company’s competitiveness in the barbershop industry. It involves developing design concepts, including logo colors, typography, and overall theme, to better align with TRUSTED SHARKS’ identity. Issues such as inaccuracies in the logo’s representation will be addressed, with the goal of improving TRUSTED SHARKS’ positioning in the market.
D SHARKS
Company : CATSINI Students Name : NUR FARAH YASMINE BINTI KHAIRULANUAR Matric No : 19DRG21F2004 Abstract : The main purpose of implementing this project is to identify the problems faced by the CATsini company. Based on the observations that have been made, the concept used in CATsini’s original logo is simple and only uses the Arial font that is commonly used for the production of magazines, posters and other print media. This original logo also only uses black color which does not show the identity of the cat company.
CAT SPA
Company : C MANJAStudents Name : KHAIRIENNA BINTI MOHD KHAIRUL Matric No : 19DRG21F2027 Abstract: This study aims to address issues with the logo and advertising of C Manja Beauty & Spa, which lack attractiveness and cohesive design. The current logo fails to engage customers or effectively represent the business, while social media advertising lacks consistent corporate identity. The study will propose solutions to improve the company’s branding and advertising, aiming to elevate C Manja Beauty & Spa’s reputation as a leading beauty center in Kuantan, Pahang. This involves creating a new, more appealing logo with a feminine concept, to be implemented across both online and offline advertising platforms such as flyers.
A BEAUTY & SPA
Company : THE PASStudents Name : NUR ERIKA KARMILA BINTI MOHD SUBRI Matric No : 19DRG21F2009 Abstract : This study aims to rebrand The Pastels Shop, a skin beauty product company in Selangor, by creating a new logo with a clearer concept. The current logo lacks representation of the company’s identity and fails to attract customers’ attention. The objective is to develop a new logo, along with improved advertising and packaging designs, to enhance brand recognition and boost business nationwide in Malaysia.
STELS SHOP
Company : P3 BICYCStudents Name : PUGALENTHI A/L CHANDRAN Matric No : 19DRG21F2005 Abstract : This final project aims to address issues within P3 BICYCLE HUB by identifying and resolving identity problems. The study reveals that the company lacks a distinctive identity, particularly evident in its logo design. By recognizing these logo issues, the project aims to renew the logo image to accurately reflect P3 BICYCLE HUB’s concept, steering away from the current gloomy impression, thereby enhancing its brand identity as a bicycle company.
CLE HUB
Company : AMAN CEKALStudents Name : NAJWA ATIRAH BINTI NAZIR Matric No : 19DRG21F2037 Abstract : This project focuses on enhancing the branding and corporate identity of Aman Cekal Veterinary Clinic in Bandar Pinggiran Subang, Shah Alam, Selangor. The clinic, established in 2014 by Alina binti Ismail, provides veterinary services for cats, including treatment, vaccination, medication, and advisory services. Alina Ismail oversees the clinic’s operations and administration with a team of four staff members.
L VETERINARY CLINIC
Company : KB SAUDStudents Name : MUHAMMAD KHAIRUL NASRULLAH BIN RAZMAN Matric No : 19DRG21F2046 Abstract : The aim of this new design is to update the brand’s corporate identity, focusin g on both image and functionality. The redesigned logo intends to enhance the potato restaurant’s identity and attract more customers. Furthermore, the reform seeks to elevate the company’s quality by introducing a better corporate identity through employee uniforms, headgear, lanyards, aprons, and other corporate items.
DAGAR KENTANG
Company : STERRIFStudents Name : MUHAMMAD AIRIL IDZWAN BIN MD. MAT PUZI Matric No : 19DRG21F2020 Abstract : This final project aims to address identity issues within STERRIFIC AGENCY, a company offering high-tech website design services. The study reveals that the current visual identity does not align with the company’s purpose and concept. Renewing the logo is proposed as a solution to create a stronger and more accurate identity. The project emphasizes that logo renewal is crucial for creating an effective visual identity. By identifying and rectifying logo issues, a new logo aligned with the company’s technology concept can be produced, resulting in a stronger visual identity that accurately represents STERRIFIC AGENCY’s purpose.
FIC AGENCY
Company : HAJI ZANStudents Name : NURUL ELLIS BINTI AZMI Matric No : 19DRG21F1001 Abstract : This project aims to refine the logo of Haji Zan Nasi Daging to create a clearer corporate identity, reducing the number of picture icons. Haji Zan Nasi Daging offers catering services and multipurpose hall rentals, specializing in Nasi Daging. The project’s implementation will enhance the company’s corporate identity, advertising, and packaging, ultimately attracting more customers and maintaining brand recognition over time.
N NASI DAGING
DRG Packaging Design
Supervisors MUHAMMAD HILMI BIN JAAFAR Lecturer Diploma In Graphic Design MUHAMMAD IKQBAR BIN KAMARULZAMAN Lecturer Diploma In Graphic Design
Company : THE LILIStudents Name : MUHAMMAD NOOR RIDHWAN BIN YANTO Matric No : 19DRG21F2019 Abstract : This research delves into the critical design challenges faced by TheLilin.Co, a handcrafted scented candle company. While excelling in producing high-quality, organic products, the company’s branding and design strategies are lacking. This includes a simplistic logo, limited advertising, and plain packaging. Through a qualitative approach, this paper aims to provide actionable suggestions to enhance TheLilin.Co’s brand and design elements, focusing on corporate identity, advertising, and packaging.
N.CO
Company : PETUA BStudents Name : MUHAMMAD AMIR HAKIM BIN NORIZAL Matric No : 19DRG21F2040 Abstract : The aim of this final project is to identify and address issues within the Petua Bonda company. Challenges include unclear corporate identity, packaging designs that don’t match the product, and unappealing advertising that doesn’t follow current trends. These issues arise from a lack of focus on attracting customers through packaging design disclosure. Enhancing Petua Bonda’s company identity and updating advertising are proposed solutions to improve consumer engagement and product visibility.
BONDA
Company : SUCCU &Students Name : AISYAH BINTI TAJUDIN Matric No : 19DRG21F2044 Abstract : The aim of this project is to address and rectify issues encountered by Succu&pots company. Challenges include unclear corporate identity, lack of product-focused packaging design, and unappealing advertising that doesn’t keep up with current trends. These problems stem from a lack of focus on attracting customers through packaging design and insufficient exploration of packaging options. Proposals include enhancing Succu&pot’s company identity and updating advertising to improve customer acceptance and product presentation.
& POTS
Company : GHAZ COStudents Name : SRI MAHANI BINTI BAHRUN Matric No : 19DRG21F2045 Abstract : The final project aimed to address a problem encountered by Ghaz Cookies regarding unattractive packaging design. The packaging, featuring only the company name in black ink, appears too simplistic, as does the logo with its plain red background and black text. By evolving the packaging and logo, Ghaz Cookies can create a more engaging company identity.
OOKIES
Company : MANJA SStudents Name : SYAZA NABILAH SHA’IRI Matric No : 19DRG21F2014 Abstract : The aim is to create a bath bomb packaging for manja skin, distributing survey questions at central market, pasar seni Kuala Lumpur, to gather feedback. The improvement plan includes creating a relevant main product packaging, creating an advertisement, and rebranding the corporate identity, targeting specific customers manja skin. This research aims to address issues in packaging, advertising, and the company’s identity, enabling the company to advance for the future and overcome challenges in these areas.
SKIN
Company : RATU KLStudents Name : AMIN NAJMI BIN ISMAIL Matric No : 19DRG21F2015 Abstract : The goal is to create a packaging combo set for Ratu Klasik. Surveys will be conducted in Padang Rengas, Kuala Kangsar, Perak Darul Ridzuan, focusing on feedback from female and foreign tourists. Improvements include designing relevant main product packaging, creating new advertisements, and rebranding the corporate identity, including the company logo. Ratu Klasik targets female customers, families, and those interested in healthcare or traditional massage products. This research aims to address packaging, advertising, and identity issues to ensure future success for the company.
LASIK
Company : KULIHARStudents Name : SITI NUR FARAH BINTI MANSOR Matric No : 19DRG21F2028 Abstract : The purpose of this study is to improve and upgrade the packaging concept of the Kulihart company. The Kulihart company uses only plastic packaging and there is no packaging design that attracts the customers. This proposal is to further strengthen the identity of the Kulihart company showing its own personality. Advertising also needs to be improved because it is wrong a way to give awareness about the existence of the product and the uniqueness of the product to the general public.
RT
Company : AIN SHAAStudents Name : SARAH SABRINA BINTI ZAKARIA Matric No : 19DRG21F2029 Abstract : This final project for Ain Shaaidy’s company aims to create a new and appealing packaging design that aligns with product specifications. By incorporating illustrations into the packaging, the project seeks to attract interest in the batik handicraft industry, with a focus on Ain Shaaidy. The unique illustrations, blending traditional and modern concepts, reflect the company’s visual identity. Additionally, improvements to the company logo aim to enhance memorability. Advertising modifications aim to stay current with trends, fostering positive customer engagement and increasing awareness of Ain Shaaidy’s products.