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BRING
OVER 150
MILLION
CUSTOMERS
BACK INTO
FOCUS



FOCUS
ON THE
LITTLE
THINGS

Approximately 150 million people in North America over
the age of 40 can’t read this brocKXUHZLWKRXWÀUVWSXWWLQJ
on corrective eyewear. As the “boomer” population continues
to age, this number is expected to grow. What do we see? More
than 150 million opportunities to help you offer something a
little extra in your business’ customer service experience.

Chances are, a number of these 150 million people will
walk into your establishment and need help reading. Some
of these customers will have forgotten their glasses. Others
are about toÀQd out for the very ÀUVW time that they have
developed an age-­related condition called ‘presbyopia’.
When one of these customers walks through your front
door – you’ve GotSpecs.

GotSpecs is an inexpensive yet stylish pair of reading
glasses that lets your guests know you even take care of
the little things when it comes to customer service. These
complimentary glasses are customizable with your logo,
so not only do your customers leave with a positive brand
experience but your business also gets extra visibility
beyond your front door.

HELPING
YOUR
BUSINESS
LOOK GOOD

Display your company logo on GotSpecs and give your
brand an extra set of legs. GotSpecs reading glasses are
for your customers to keep, so when you customize your
order by adding your logo on the arm of the eyewear, your
customers become brand ambassadors – communicating
to others that your business looks after tKHÀQer details
in client satisfaction.

STYLISH, MODERN & EFFECTIVE

Everyone sees the world a little differently, but for
simplicity’s sake you can offer GotSpecs in three popular
corrective strengths – and colours.

Low-­strength (+1.50) & clear arms. Medium-­strength (+2.00) & green arms. Extra-­strength (+2.50) & grey arms.





LOVE
AT FIRST
SIGHT

GotSpecs helps you create a service experience PRESBYOPIA
your customers will always remember. A variety
RIEXVLQHVVHVFDQEHQHÀWIURPWKHJRRGZLOO If you are over the age of 40, watch out – you
GotSpecs creates: have presbyopia. While this age-­related condition
always comes as a surprise, it’s actually quite
Restaurants – From the time they sit down with SUHGLFWDEOHIRUHYHU\RQHHQWHULQJWKHLUÀIWK
\RXUPHQXWRUHFHLYLQJWKHÀQDOELOO\RXFDQKHOS decade and is a natural result of the thickening
every guest enjoy their dining experience from of the lens inside the eye. Because of presbyopia,
beginning to end. GotSpecs is the garnish on top those affected are less able to focus on things
of complete customer satisfaction. viewed up close. With North America’s aging
population, “presby-­whatever-­it’s called” is
Airlines – No more excuses about passengers becoming more and more commonplace…
not being able to read your aircraft safety card! even though the word is not.
*RW6SHFVLVDÀUVWFODVVVHUYLFH\RXFDQIUHHO\
provide to everyone on board.

Hotels – In an industry that prides itself on
taking care of the little things, GotSpecs makes
a very big difference in the way some of your
guests enjoy their morning paper, work on their
laptop, order room service, and more. Also a great
opportunity to create a lasting impression (and
repeat business) when a conference attendee is
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Hair Salons & Spas – Go beyond cut-­and-­dried
service. Customers can relax with their favourite
book or magazine without the risk of having
haircare products fall onto expensive
prescription eyewear.