test - 2017 Dream Builders' Campaign - Special Edition Newsletter

2017 Dream Builders’ Campaign
Special Edition Newsletter



2017 DREAM BUILDERS’ CAMPAIGN

A Message From

Umeeda Madhany

VP, Sofina Foundation

The 2017 Dream Builders’ Campaign has come to a close and I’m thrilled to report that in its
fourth year, we have continued to change the lives of countless families that reside in the
communities in which we operate.

We had the opportunity to visit each Sofina Foods location throughout the campaign to ensure
our employees were aware of where the money raised was going, and who has impacted.
It also gave us the opportunity to thank each employee for their commitment and generosity
throughout the year.

I’m always taken aback after each visit to see the selfless giving spirit of our employees and the
pride they take in being part of an organization that is committed to giving back and making a
difference.

I am pleased to announce that this year was another record breaking year. Our campaign raised
$270,753 for the Children’s Wish Foundation, the Sunshine Foundation of Canada and the
Ronald McDonald House Charities. Every dollar raised was once again matched by Sofina
Foods Inc., doubling our impact.

Since 2014, we have granted THIRTY FIVE individual wishes and impacted hundreds of children
and their families through sponsorship of charitable events. All together, we have donated over
$770,000 to children’s charities.

On behalf of the Sofina Foundation, I thank you from the bottom of my heart for always
embracing our commitment to making a difference. I look forward to working together this
special 5th anniversary year as we move towards breaking the ONE MILLION dollar mark.

IN THIS ISSUE ….. Page 4
….. Page 6
Campaign Results & Impact ….. Page 8
Wish Kids ….. Page 10
Above & Beyond ….. Page 11
Give A Dream, Win A Dream Raffle ….. Page 12
Donor Recognition ….. Page 16
Photo Gallery
Dream Teams

2017 DREAM BUILDERS’ CAMPAIGN

Campaign Results

Through the generous support of our employees and Sofina Foods Inc. this year’s Dream
Builders’ Campaign raised a record breaking:

$270,753.00

We are proud to share some of the highlights that helped achieve this incredible result:

5 locations raised more than $10,000!

BURLINGTON GOREWAY MARKHAM POCO WYNYARD

5 locations more than doubled their fund-
raising efforts from the previous year.

ED. SOUTH GOREWAY MITCHELL MONTREAL WYNYARD

SCARBOROUGH New this year, we introduced fundraising
activities at the Supply Chain Summit in
$65.50 March, the NCC in May and the
Operations Summit in July. From dunk
HIGHEST AVERAGE tanks, to casino nights and bubble
DOLLAR RAISED soccer, these activities generated
PER EMPLOYEE
$5,117.80 towards the campaign. A

huge thank you to Angela Alberga, Brent
Quartermain, Rick Turvey and Sharon
McGregor for making this all happen.

2017 DREAM BUILDERS’ CAMPAIGN

Campaign Impact

Individual Wishes

12 78 9
43 10 11

5 12 13 16
17 18
6 14 15

19 20 33 34
21 35
22 23 2295292286323217
30

THANK YOU FOR MAKING
OUR DREAMS COME TRUE!

2017 DREAM BUILDERS’ CAMPAIGN

Special Guests

FIVE Wish Kids Visit Sofina Employees

Over the course of this year’s Dream Builders’ Campaign, five wish kids met with our employees across
the organization to share the impact of a wish.

Last year, Sydney was one of the wish kids featured on our poster. She
was scheduled to have her wish granted last year, however due to
health complications, it was unfortunately postponed. Sydney visited
our Edmonton North plant and bravely shared her story, handed out
wish wands and even helped Umeeda sell raffle tickets. Her mom
shared that their pending wish continues to allow them to have some-
thing positive to look forward to. As Sydney’s health stabilizes, we look
forward to sharing their trip to visit Harry Potter World at Disneyworld.

On November 8th, charming and charismatic Jonathan visited our Burlington plant with his mom,
Carolina, for a Justice League themed event. It was a great experience for all employees to see and hear
firsthand the impact of a wish. Heather Kirby, Dream Team Lead in Burlington remarks: “All of our fund-
raising efforts are brought to life when we are able to share in the joy we have made possible. It inspires
us to do even better and reach higher heights!! They are certainly both a motivation to all of us here”.

For the first time since the inception of the
Dream Builders’ Campaign, a wish child visited
the Abbotsford Plant to meet our employees.
You may recognize Maya from our poster this
year, and our employees had the pleasure of
meeting her in person. Maya is only 7 years old
and she has had already had 7 surgeries. She,
along with help from her older brother and
father, shared their story and their excitement
for their upcoming wish trip to Disney.

Maya gave her autograph to each and every
employee as a way to thank them for their
support.

2017 DREAM BUILDERS’ CAMPAIGN

Special Guests

FIVE Wish Kids Visit Sofina Employees

For the second time in the campaign’s history, a child from the
small (but mighty) community of Wynyard was identified. The
Dream Team hosted a community function at the Wynyard
Civic Centre which centred around wish-child David, who was
in attendance with his family. The evening, which featured
delicious food, live music, children’s games, face-painting and
raffle draws, was wildly successful, as the close-knit
community rallied behind the cause. A huge thank you to the
Dream Team, community, suppliers and vendors who all
contributed to this success. This community event was even
featured in the local newspaper and radio station!

During the summer of 2015, Frankie, one of the Wish Children we
supported visited Goreway prior to his wish trip.

Two years later, Frankie returned to the plant along with his parents
and sister to thank our employees for making his dream trip on the
Disney Cruise a reality.

His mother, Susanne, spoke about the day Frankie was diagnosed,
and the various challenges they’ve had to face since that day. The
cruise was the light at the end of the dark tunnel that got them
through the hard times. We’re so thankful to the family for joining us
a second time.

To close off the campaign, we invited representatives from Children’s Wish Foundation and the
Sunshine Foundation to our Markham Head Office closing event. So moved by the story Jonathan and
mom Carolina shared with our Burlington employees, we extended an invitation to them to join us in
Markham. The jam packed event featured a Taco-In-A-Bag lunch, provided by JP Catering Inc.,
Jonathan’s journey, a final match of Ping Pong and the Give A Dream, Win A Dream national raffle
draw.

2017 DREAM BUILDERS’ CAMPAIGN

Above & Beyond

Sharing our success stories.

Ronald McDonald House’s Care Mobile visits Calgary Plant

A portion of the funds raised this year proudly supported the
Ronald McDonald House’s Care Mobile located in Calgary.
The Care Mobile is a state-of-the-art mobile clinic that
provides free medical, dental and health education services
to thousands of under-served families in Calgary. The
program offers a number of health and wellness services
including: health screening, flu vaccinations, dental hygiene
and nutrition education.
On Friday, October 27th, the Care Mobile visited the Calgary
Plant where our employees had the opportunity to see first-
hand the program’s benefits. Staff from the House were
onsite to give tours, and provide some goodies as a way to
thank everyone for their support.

PING PONG THURSDAYS

The Markham Dream Team introduced a new fundraising activity this year which was a huge hit—Ping
Pong Thursdays. Every Thursday in the month of November. teams of two assembled during lunch
tournament style to see who would be crowned the first Ping Pong Champion. Employees watched and
cheered on their favourite team, with the final team facing off at the Markham closing event.
Congratulations to our winning team: Raihan Batavia and Lalchand Shivraj, and thank you to all of our
teams who participated.

2017 DREAM BUILDERS’ CAMPAIGN

Above & Beyond

Sharing our success stories.

BAKLAVA BAKE SALE DJ JLR

Najlaa Salah, Financial Reporting For the past three years Joe Lyons-Rising, Director,
Accountant at our Edmonton North Customer Insights at the Markham Head Office, has been
Office, donated her time, ingredients our official in house DJ at fundraising events. In addition to
and baking skills for a Baklava Bake providing live music, he creates and sells one of a kind
Sale. Employees had the opportunity mixtapes/CDs in exchange for a donation. His music,
to place their orders to feed their enthusiasm and charismatic attitude brings cheer and
sweet tooth. The baklava sale was a good vibes to each event.
huge success, selling 31 trays in total.
In total, his CD sales have generated $350 towards the
We thank Najlaa for embracing our campaign. We thank Joe for this continuous support and
Blueprint and supporting the generosity, giving his time, energy and passion to making a
campaign’s commitment to make difference.
children’s dreams come true.

ANNIE’S WREATHS

Annie O’Reilly, Manager Rebates and Programs at our Edmonton North Office, designs and creates
beautiful wreaths for any occasion. Her wreaths are one of a kind and are meant to tell a story, or inspire
a memory or feeling.

This year, Annie donated her time, creativity, material costs and energy to produce a beautiful, one of a
kind wreath which she donated towards a raffle prize in support of the Dream Builders’ Campaign.

Annie loves to donate and admits to being “addicted to feeling good”.

“Giving is as much for ourselves as it is for helping others. When what you give is
something you created, the feeling is even better”.

We are thrilled to have Annie spearhead the Dream Team for our upcoming 2018
campaign. Annie notes: “as the go-to person for this year’s campaign, the plan is
to solicit ideas from everyone, encourage and organize volunteers for each event
and give everyone a chance to give their time, resources and creativity,
whenever and wherever they can. Success for this year’s campaign will definitely
rely on a TEAM effort!”

2017 DREAM BUILDERS’ CAMPAIGN

Give A Dream,
Win A Dream Raffle

This year, the national raffle featured more exciting prizes and more ticket buying options
(single or multipack tickets via cash or payroll deductions).

2,454 $44,250

(non-matched amount)

In addition, NOT A SINGLE DOLLAR was spent on securing prizes. This means that every dollar
raised from ticket sales, went directly towards the campaign.
A heartfelt THANK YOU to the following suppliers who donated the incredible prizes this year.

CtOorNaGafRllfAolTefUwoLuAinrTnI2Oe0Nr17sS. Michael Latifi and Umeeda
Madhany calling out the winning
raffle tickets at the Markham
Head Office on November 30th.

Dream Team Lead, Christina Papamichail (left), and
Supervisor Danso Boadi, presenting Humberline
employee Irene Tetteh (right) with her $1,000 cash
prize. Winning ticket #2944

2017 DREAM BUILDERS’ CAMPAIGN

Thank You

Please join us in recognizing the following companies who supported our campaign this year. These
organizations are an integral part of our success story as they provide either financial contributions or
donations in the form of raffle prizes, discounted items or gifts. Their support means that more money
goes directly to the campaign and our impact goes even further. We’re proud that these organizations
share the same social responsibility values as we do.

AD WORKS HUNTER STRAKER SEALED AIR
ADELPHIA POULTRY INFORM BROKERAGE SIMPLY STAINLESS
INSURANCE MATTERS
AGENT PRINT JOHNSTON EQUIPMENT SILVERFOX
ALLEGRO BANNS SPECTRUM ELECTRIC LTD.
ALPHA COMMODITIES CORP. JP CATERING INC.
AM WHOLESALE MEATS KEVIN WELLS STATE CHEMICALS
AMPRO ELECTRIC STEVENSON INDUSTRIAL
ASCONA FOODS KINGBRIDGE CONFERENCE CENTRE
LAURIE’S FASTENERS SYSCO
BAADER LINCO LAVAZZA TEAMSTERS LOCAL 419
BTC CONTRACTING LOUVIC THERMO DESIGN INC.
CAPITAL INDUSTRIAL SALES & SERVICE MAXAAM
MCCORDICK THOMAS PRECISION
CASCADES MCLEAN SCALE TORONTO SUN WAH TRADING INC.
CDW CANADA
CESCO CHEMICALS MEYN FOOD EQUIPMENT LTD. TOWN OF WYNYARD
MINAJI MECHANICAL UBT
CFS MOTION INDUSTRIES
CHEP NEW ELECTRIC UNIGLOBE KEY TRAVEL
COMAIRCO NORSTAR VAN HOUTTE
CMI NU FUSION VERSITECH
DAEL THERMAL GROUP INC. ORKIN VISCOFAN
DELTA ROOFING INC. PACE CHEMICALS
DRENNAN REFRIGERATION VISION INDUSTRIAL
EAST WEST PACHA’S BALLOON CREATIONS VISKASE
EASTERN MEAT SOLUTIONS PEPPERTREE WAJAX
ELITE POULTRY SERVICES
FASTER LINEN REET TRUCKING WEST SHEFFORD FOOD CO.
FRANKLIN ELECTRIC RELIABLE EQUIPMENT WESTROCK
GREGG DISTRIBUTORS REMARKABLE UNIFORMS WORLDPAC
HEARTBEAT TRANSPORT LTD. RITWAY EQUIPMENT RENTALS WSP
HELIX IMPRESSIONS
HORNOI LEASING RIDEAU WYNYARD COOP
RM ELECTRIC MOTORS LTD. WYNYARD BAKERY
YARMOUTH GROUP
RUSSELL METALS XTREME PACKAGING

2017 DREAM BUILDERS’ CAMPAIGN

Photo Gallery

2017 DREAM BUILDERS’ CAMPAIGN

Photo Gallery

2017 DREAM BUILDERS’ CAMPAIGN

Photo Gallery

2017 DREAM BUILDERS’ CAMPAIGN

Photo Gallery

2017 DREAM BUILDERS’ CAMPAIGN

Dream Teams

Please join us in recognizing the hard work of our Dream Team volunteers across the organization. Their
hard work, dedication and unwavering enthusiasm directly resulted in the success of this campaign.
WE COULDN’T DO IT WITHOUT YOU!

ABBOTSFORD HATCHERY HUMBERLINE

Manjot Gill, Shannon Lowe and Parabhjot Dhaliwal Christina Papamichail, Mario Caruso and Glen Hatelt

ABBOTSFORD PLANT LONDON

Manjot Gill and Heike Lepp Greg Agnew, Sharon Gould, Lori Cameron, Melissa
Evans, Breanne Bodo and Les Surette
BELLEVILLE
MARKHAM HEAD OFFICE
Tracey Gilbert
Jay Rolnick, Joseph Norman, Kate Nesterova, Lauren
BRAMPTON Bocknek, Melissa Braithwaite, Olga Bracciodieta, Paula
Langille, Tracy Fogale, Umeeda Madhany and Yvonne
Jen Wei, Lori Zamparini, Rosa DeSousa, Carole Ander-
son, Caroline Manuel, Lisa Nguyen, Toula Girmenia and Chan-Caguiat

Marc Salemi MITCHELL

BURLINGTON Darlene Cronin

Heather Kirby, Charlene Kraneyk, Charlotte Moraes, MONTREAL
Christine Hughes, Henry Kitzler, Jackie Friesen, Ken
Montgomery, Kerry Curran, Leslie Lepard, Lucia Loero, Grace Collot, Gianni Perillo, Onofrio Montagano, Max
Luisa Vargas, Pamela Smith, Paul Homer and Sue-Ann Russo, Mike Molloy and Vince Tarantini

Johnson ORLANDO

CANARCTIC Diana Delgado, Hector Garcia, Lucky Bilkhu, Maria
Roque and Vanessa Puello
David Nykoliw, George Kang and Maya Vigdergauz

CALGARY PORT COQUITLAM

Kristen Temple, Nannette Kapitan, Rajdeep Ghuman, Anastasiya Yakovenko, Marilyn Winship, Maria Peters,

Harb Kamo and Chris Clark-Turcotte Kuljeet Chahal, Viviene Dumandan and Oliver Hampson

EDMONTON NORTH & OFFICE SCARBOROUGH

Jennifer Arsenault, Vaida Zanetic, Lori Dyck, Faye Eric Lam and Toula Girmenia
Merritt, Annie O'Reilly, Najlaa Salah, Robert O'Reilly and
WYNYARD PLANT & HATCHERY
Grazyna Banaszcyk
Shari Lindal, Ruth Kowalchuk, Sharon Bartoshewski,
EDMONTON SOUTH Lonna Spizawka, Julie Duquette and Amber Horvath

Wendy Dechant, Karen Tooke, Regina Szcypien and
Ashley Whiteway

GOREWAY

Barbara McDonald, Julie Di Lorenzo, Rose Molinaro and
Satwinder Rai