The Maginificent Cleanse Off Mitt

THE WIPES AREN’T WHO THEY SAY THEY ARE... NSAEPKBPRYRITDONHEVED

THE
SKIN
NERD

#1

#BIN THE WIPES

at the “wipes party” campaign Would
you like to
And that’s why comment on
you should vote to remarks that you
are loaded with
further the wipes alcohol?
Party’s time in
office.. What are your
thoughts on
remarks that

you’re bad for Skin
City?

Skin City Hall They’ve just been
relocating the grime
no real
solutions

they haven’t been Are you saying
cleaning up this city the wipes are

liars?

Have you not noticed
how dry it’s gotten around here?
All the spots around the place?
They have been popular for years

but all the wipes’ promises are

false!

I had no idea Most
they were people
that bad
don’t
well…
… and on who is going to
top of that,
they’re just do something
about this?
creating
waste! It can’t just
continue

once and
for all!

Don’t worry...
I think I know
someone who can
make everyone bin

the wipes

#BIN THE WIPES

The purpose of this press drop is to assist you in educating your followers on the negative impact that
wipes can have on the skin and the positive effects that the Cleanse Off Mitt has on the skin.
We want you to encourage your followers to #BinTheWipes!

Why should I bin the wipes? Why should I choose the Cleanse Off Mitt?
Although an easy option, they do not help the long-term Why is it the best alternative to wipes?
health of the skin. Not convinced? The facts don’t lie….
Well…
• Wipes don’t actually remove old makeup and oils,
they simply smear them around the face which can • The density of the Cleanse Off Mitt’s fibres and
lead to clogged pores and breakouts. the material’s tiny loops are what make it effective
• Some wipes contain chemicals and alcohol at removing makeup and oils.
that dry out the skin and damage its precious • The Cleanse Off Mitt contains none of the harsh
protective layer and ecosystem, speeding up chemicals or preservatives that can often irritate
the skin’s ageing process. and exacerbate many skin conditions.
• Facial wipes can impair the skin’s barrier, • It needs no product added to it in order to work,
meaning it can trigger flare ups of rosacea, all you have to do is add water.
dermatitis, eczema and acne. • The Cleanse Off Mitt is an ideal gentler and
• Facial wipes can strip the skin, leaving it more more convenient alternative to a typical facecloth,
susceptible to the elements and irritating it. cotton wool or facial wipes. The Cleanse Off Mitt
• As facial wipes can dehydrate the skin, they is perfect as a pre-cleansing step with a traditional
can cause the skin to overproduce oil which cleanser.
leads to congestion.

If you want to dehydrate your skin, accelerate the ageing process and develop “drinkles”, keep using the wipes.
If not… get your mitts on the Cleanse Off Mitt.

#BinTheWipes | #CleanseOffMitt

Facebook: @thecleanseoffmitt
Twitter: @CleanseOffMitt
Instagram: @cleanseoffmitt

Cleanse Off Mitt (€5.95 / £5.95) is available in pharmacies, salons and retailers nationwide.
For local stockist information, visit www.cleanseoffmitt.com

For further press information, visuals and giveaways or to arrange interviews, please contact:
Kim Madden at The Publicity Loft

Email: [email protected] or Tel: 087-3421056