Fine Swiss Quartz Timepieces / L I M I T E D E D I T I O N S 49
DIVER WATCHES
A9339W/B-BLK A9339W/B-WHT A9 3 39 T/ B - B L K A9 3 39 T/ B - W H T
MSRP: $285 MSRP: $285 MSRP: $360
Orig. retail:$360
MSRP: $300
CARBON FIBER DIAL
A9339 Gents, 10 ATM, Stainless steel bracelet,
Stainless steel case, Diver security lock buckle, Screw
down diver crown, Luminous dial and hands, Genuine
sapphire crystal, Carbon fiber dial on CAR model,
Case diameter: 44 mm
A9360 Gents, 10 ATM, 10 year lithium battery,
Stainless steel case, Rubber strap, Luminous dial and
hands, Genuine sapphire crystal, Black IP pating,
Case diameter: 45.5 mm
A9836 Gents, 10 ATM, Swiss chronograph, Stainless
steel case, Genuine leather strap, Luminous dial and
hands, Genuine sapphire crystal, 30 minute register and
1/10 second counter, Black IP plating, Brown IP plating
on BRN model, Case diameter: 44 mm
A9339W/B-CAR A9 3 39 T/ B - C A R
MSRP: $300
Orig. retail:$375
MSRP: $300
5 0 L I M I T E D E D I T I O N S / Fine Swiss Quartz Timepieces
DIVER WATCHES
A9328W/B-BLK A9328W/S-WHT
MSRP: $390 MSRP: $375
A9328W/B-WHT A9328W/S-BLK
MSRP: $390 MSRP: $375
CARBON FIBER DIAL
A9328W/B-CAR A9328W/S-CAR A9418 W/ B - B L K
MSRP: $405 MSRP: $390
Orig. retail:$450
MSRP: $135
Fine Swiss Quartz Timepieces / L I M I T E D E D I T I O N S 51
DIVER WATCHES
HIGH-TECH CERAMIC &
STAINLESS STEEL
A9410 R Y/ B - W H T A9410 R Y/ B - B L K
Orig. retail:$480
Orig. retail:$480
MSRP: $195 MSRP: $165
SWISS CHRONOGRAPH A9410 R Y/ B - C H A A9412 / B - W H T
CARBON FIBER DIAL
Orig. retail:$480 Orig. retail:$450
MSRP: $195 MSRP: $120
6+ pcs: $112.50 / 12+ pcs: $105
A9 9 11- A B K A9328/B Gents, 10 ATM, Stainless steel case, Stainless steel bracelet, Hidden bi-fold
push-button buckle, Screw down diver crown, Luminous dial and hands, Genuine sapphire
Orig. retail:$420 crystal with lens, Carbon fiber dial on CAR model, Case diameter: 42 mm
MSRP: $210
A9328/S Gents, 10 ATM, Stainless steel case, Genuine leather sport strap, Dual push-
6+ pcs: $202.50 / 12+ pcs: $195 button release deployment buckle, Screw down diver crown, Luminous dial and hands,
Genuine sapphire crystal with lens, Carbon fiber dial on CAR model, Case diameter: 42 mm
A9410 Ladies, 20 ATM, Stainless steel case, Stainless steel bracelet, Diver security lock
buckle, Screw down crown, One-directional rotating bezel, Luminous dial and hands, Genuine
sapphire crystal, Rose gold plating, Case diameter: 36.5 mm
A9412 Ladies, 20 ATM, Stainless steel case with ceramic bezel inlay, Stainless steel
bracelet, Genuine sapphire crystal, Diver security lock buckle, Screw down crown, One-
directional rotating bezel, Luminous dial and hands, Case diameter: 35.5 mm
A9418 Ladies, 20 ATM, Stainless steel case, Stainless steel bracelet, Hidden bi-fold push-
button buckle, Screw down crown, Luminous dial and hands, Genuine sapphire crystal with
lens, Case diameter: 34.5 mm
A9911 Gents, 20 ATM, Swiss chronograph, Textured rubber & stainless steel case
and bracelet, Genuine sapphire crystal, Screw down crown, Luminous dial and hands,
Diver security lock buckle, Carbon fiber dial, 30 minute register and 1/10 second counter,
Black IP plating, Case diameter: 41 mm
52 L I M I T E D E D I T I O N S / Swiss Made Automatics
SWISS MADE AUTOMATICS
Old world craftsmanship and stylish design combine to create a Swiss made series of incredible
timepieces. Simply wear these fine mechanical instruments and they will wind themselves.
STANDARD PACKAGING PACKAGING UPGRADE:
WOOD WINDER BOX
Swiss Made Automatics
come in our leatherette Speed and directional
packaging as shown. controls located at the
Optional upgrades back of the box.
include a Wood Winder
Box or a Wood Gift Box AWB MSRP: +$216
(page 32). Mahogany finished. Fully programmable. Works with any
mechanical watch movement. Uses batteries or AC power.
(150mm L x 155mm W x 145mm H)
SWISS MADE ETA AUTOMATIC
Special see-through sapphire crystal Dual push-button release deployment
exhibition back on model M8101. buckle on model M8101.
M8101BK /S-CAR
MSRP: $900
Swiss Made Automatics / L I M I T E D E D I T I O N S 53
SWISS MADE ETA VALJOUX AUTOMATIC CHRONOGRAPHS
Special see-through sapphire crystal exhibition
back on models M8000 and M8020.
M8020W/B-GRN M 8 020W/S - G R N / TA N
Orig. retail:$2,625 Orig. retail:$2,550
MSRP: $1,485 MSRP: $1,485
M8000/B-WHT M 8 0 0 0/ S - W H T/ B L K Dual push-button release deployment
buckle on models M8000 and M8020
Orig. retail:$2,175 Orig. retail:$2,175
MSRP: $1,485 MSRP: $1,485 M8000/B Gents, 10 ATM, 25 Jewel ETA Valjoux 7750
automatic chronograph movement, Stainless steel case, Stainless
STRAP UPGRADE: M8000 steel bracelet, Screw down crown, Luminous dial and hands,
Upgrade to a genuine crocodile strap. MSRP: +$75 Genuine sapphire crystal, See-through back, Hidden bi-fold push-
button buckle, Case diameter: 42.5 mm
M8000/S Gents, 10 ATM, 25 Jewel ETA Valjoux 7750 automatic
chronograph movement, Stainless steel case, Screw down crown,
Luminous dial and hands, Genuine sapphire crystal, See-through
back, Leather strap, Dual push-button release deployment buckle,
Case diameter: 42.5 mm
M8020/B Gents, 10 ATM, 25 Jewel ETA Valjoux 7750
automatic chronograph movement, Stainless steel case, Stainless
steel bracelet, Screw down crown, Luminous dial and hands,
Genuine sapphire crystal, See-through back, Hidden bi-fold push-
button, Case diameter: 42.5 mm
M8020/S Gents, 10 ATM, 25 Jewel ETA Valjoux 7750 automatic
chronograph movement, Stainless steel case, Screw down crown,
Luminous dial and hands, Genuine sapphire crystal, See-through
back, Leather strap, Dual push-button release deployment buckle,
Case diameter: 42.5 mm
M8101 Gents, 10 ATM, 25 Jewel ETA 2824-2 Automatic
movement, Stainless steel case, Leather strap, Dual push-button
release deployment buckle, See-through back, Luminous dial and
hands, Genuine sapphire crystal, Screw down diver crown, Carbon
fiber dial, Black IP plating, Case diameter: 43 mm
BLACK BLUE BURGUNDY COGNAC DARK BROWN
5 4 L I M I T E D E D I T I O N S / Swiss Made Automatics
18K SWISS MADE ETA VALJOUX AUTOMATIC CHRONOGRAPHS
Approx. 68 grams of 18K gold / Genuine crocodile straps Made in Italy
M8018/S-BLK /BLK M8019/S-BLK /BLK
Orig. retail:$15,000 Orig. retail:$15,000
MSRP: $12,600 MSRP: $12,600
M8018/S-BLK /COG M8019/S-BLK /COG
Orig. retail:$15,000 Orig. retail:$15,000
MSRP: $12,600 MSRP: $12,600
Special gilt Cote de Genève décor
Special see-through sapphire crystal exhibition back with
gilt Cote de Genève décor on models M8018 and M8019.
M 8 018 / S - W H T/C O G M 8 018 /S - B U R / B U R M 8 018 / S - B L U/ B L U M8018, M8019 Gents, 10 ATM, 25 Jewel ETA Valjoux
7750 automatic chronograph movement, 18 Karat gold case
Orig. retail:$15,000 Orig. retail:$15,000 Orig. retail:$15,000 (approx. 68 grams), Genuine sapphire crystal, See-through
MSRP: $12,600 MSRP: $12,600 MSRP: $12,600 back, Screw down diver crown, Luminous dial and hands,
Genuine crocodile strap, Case diameter: 42.5 mm
toll-free: 1- 800 -223-1654 / www.beltime.com / O R D E R I N G I N F O 55
Fold and tear along perforation. What is Private Label? What We Offer:
Enhance the image of your store by offering your own personalized collection of • TRIPLE KEYSTONE margins.
watches. Each watch will arrive with your store logo or private brand printed on • No major initial order commitment.
the dial, and will arrive packaged in an elegant gift box. All the watches featured in • Quick deliveries on all quantities.
this catalog are available for Private Label imprinting. All of the retail prices shown • The exclusivity and prestige
are TRIPLE KEY, so simply divide the MSRP by three to see your dealer cost, which
includes your logo imprinting and a gift box. We also provide a similar generic CD of your own brand.
version of this catalog (with no mention of Belair anywhere, and no retail pricing) • Elegant no cost point-of-
for use by our foreign and private label distributors.
purchase display material.
What are the benefits of having my own private watch brand? • Free standard logo imprinting and a
What better way to promote your good name than to imprint it on the dial of every deluxe gift box with each watch.
watch you sell. The need to discount is eliminated, and your customers will receive • Exceptional quality quartz timepieces.
a much greater value for their dollar in comparison to similar branded merchandise. • Long term Seasonal Dating
Most significantly, you will be able to maintain a reasonable profit margin, keeping
your business healthy and successful. Your satisfied customers will remember for qualifying orders.
your store name every time they look at their watch. Additionally, your new watch
collection will be exclusively yours. There will be no internet competition, no price Customer Feedback:
shopping, and your customer will receive a watch of incredible quality and value,
with a triple keystone margin for you. “We've carried Kreiger, Skagen, Swatch, Tissot,
Luminox and Raymond Weil in the past and have
Is Private Label affordable? dropped them all because our Gallant (Belair)
brand watches have outsold and out-performed
ABSOLUTELY! There is a small initial, one-time die charge for a special combination them and/or overlapped style wise. In addition
die set. The set includes both gents and ladies size dies at a combined total cost to 3x pricing the styles are great and so is the
(see next page for combination die set costs). Private label imprinting is then free of service. To those people not carrying watches,
charge with a $500.00 minimum order, otherwise a $15.00 imprint set-up charge will you're missing out, we sell tons of these. We
be added to your order. have about 18 linear feet of packed case space
dedicated to these watches.”
How do I get started? Casey Gallant
Stephen Gallant Jewelers, Inc. / Cape Cod, MA
There is no major commitment required. Just select the timepieces you would like
your brand name on, choose your imprint styling from the next page and you’re on “My wife thought I was on an 'ego trip' when
your way! Our art department will assist you in the design and proper sizing of your I placed the first order on the ‘Simons’ brand
logo, and provide you with a digital illustration for approval. watch…now we only carry the branded watches—
Good bye Seiko—and my customers ask for our
How is Private Label printing done? watches by name. It's great and we're making
money at the same time.”
Once your store logo has been designed and steel dies have been made, we can Bill Simons
process all of your orders quickly and efficiently by imprinting each watch with your George Simons & Son / Ludlow, MA
Standard One-Color Private Label Imprint. Select from a variety of assorted models
in our collection to develop a very unique and diversified grouping of your own
exclusive store brand timepieces.
5 6 O R D E R I N G I N F O / toll-free: 1- 800-223-1654 / www.beltime.com
STANDARD ONE-COLOR PRIVATE LABEL IMPRINT
Imprinting will be done between the 12 o'clock and center of the dial (where Belair
currently appears) and it will be small and tasteful. We cannot exceed 14 characters
per line and there is a two line maximum, due to space limitations. We recommend
you choose a simplified version of your store name or logo.
YOUR
BRAND
• Imprint must consist of one solid color.
• Imprint must be located between the 12 and the center of the dial.
APPROXIMATE • Names cannot exceed 14 characters per line.
IMPRINT AREA • Names and logos cannot exceed 2 lines.
• Die set includes both gents and ladies sizes at one cost.
Imprint Options / Standard One-Color Private Label Imprint
STANDARD BLOCK OR SCRIPT T YPE FACSIMILE (YOUR LOGO) DIAMOND ACCENT
Your store name will be printed using one of our standard Your logo based on provided artwork. A diamond accent will be
block or script typefaces. Our art department will work Send us your business card, stationery or added above or below
with you to choose the perfect typeface. digital files and our art department will your store name or logo.
take care of everything.
1 line 2 lines 1 line 2 lines
Imprinting and Die Costs / Standard One-Color Private Label Imprint
We offer a special combination die set, which includes both gents and ladies sizes at one cost. This is a one-time die charge and all repeat
orders will not be subject to this charge, unless you require new dies because of a logo or name change. Private label imprinting is free with
a $500.00 minimum order, otherwise a $15.00 imprint set-up charge will be added to your order.
IMPRINTING COST PER ORDER ONE-TIME DIE COST (INCLUDES BOTH SIZES GENTS/LADIES)
TYPE OF IMPRINT Orders $500.00 Orders below 1 line 1 line + 2 lines 2 lines +
Standard Block or and above $500.00 Diamond Accent Diamond Accent
Script Type FREE $15 $95 $155 $140 $200
Facsimile (your logo) FREE $15 $150 $200 $225 $275
• CUSTOM COLORS The color we choose for your imprint will • MULTIPLE IMPRINTS Imprints which appear in different Fold and tear along perforation.
be matched to the colors present on the watch dial at no extra locations or require separate impressions will be subject to an
charge. However, if you require a specific color or a custom additional charge. Contact us for a special quotation.
blended color, there will be an additional charge of $15.00 per
color. We will do our utmost to try to match your custom color • PROOFS We can prepare a digital image of exactly what
as closely as possible. the watch will look like with your design. The standard cost is
$30.00 per proof, unless the artwork is extremely complicated
• SUPPLIED DIALS For customers who wish to use their own in which case we will bill you based upon an hourly rate of
supplied dials, or wish us to produce and hold dials for later $50.00 per hour artist's time. You are entitled to one free proof
installation, there will be an assembly cost of $8.00 per watch per order, so if the order is placed, we will void the charge for
for us to install those dials into our watches. the initial proof.
toll-free: 1- 800 -223-1654 / www.beltime.com / O R D E R I N G I N F O 57
COMPLEX AND MULTI-COLOR LOGOS
A complex logo is one which is either multi-color, or does not fit between the 12 o'clock position and the center, which generally requires
partial disassembly of the watch to remove the dial and hands in order to imprint. When selecting a model from within the catalog, take into
consideration your logo and the available area for printing. Generally we can imprint anywhere in the blank area within the center of the dial.
Markers and numbers, as well as any imprinting below the center, cannot be removed.
Dial Options / Complex and Multi-Color Logos
We can print up to seven colors on a watch dial. Each color requires a separate die and imprint; thus five colors require five separate dies
and five separate imprints.
Example of 1 and 2 color logos. Each shade of the same color Gents and ladies watches Gradients cannot be printed.
We can print up to 7 colors on is counted as a separate color generally require different All artwork must be broken
a dial. and needs a separate die. size dies. down into solid colors.
1 color Gradient
2 colors 3 colors Solid
colors
100% 70% 40%
Imprinting and Die Costs / Complex and Multi-Color Logos
Quantity breaks only apply to imprinting done on the same exact model. If the watches are assorted models, quantity breaks do not apply.
One-time die cost is per size only. So gents and ladies dies are charged separately and the imprinting is priced separately according to
quantity breaks.
PER MODEL IMPRINTING COST
Fold and tear along perforation. COLORS 1–5 PCS 6 –11 PCS 12–24 PCS 25–49 PCS 50–99 PCS 100+ PCS ONE-TIME DIE COST
1 color $12 $10 $9 $8 $7 $6 $10 0 –150
2 colors $19 $15 $13 $11 $9 $7 $150 –20 0
3 colors $26 $20 $17 $14 $11 $8 $200–250
4 colors $33 $25 $21 $17 $13 $9 $250–300
5 colors $40 $30 $25 $20 $15 $10 $300–350
6 colors $47 $35 $29 $23 $17 $11 $350–400
7 colors $54 $40 $33 $26 $19 $12 $400–450
• ART PREPAR ATION If we need to rework your submitted artwork, or create artwork for you, we bill at $50.00/hour artist's time.
• PROOFS We can prepare a digital image of exactly what the watch will look like with your design. The standard cost is $30.00 per proof,
unless the artwork is extremely complicated in which case we will bill you based upon an hourly rate of $50.00 per hour artist's time. You
are entitled to one free proof per order, so if the order is placed, we will void the charge for the initial proof.
5 8 O R D E R I N G I N F O / toll-free: 1- 800-223-1654 / www.beltime.com
DIE-STRUCK MEDALLION DIALS
When producing a Die-Struck Medallion Dial, we pay very careful attention to the dial background surface to make it extremely smooth and
matte. The raised embossed logo is then carefully shaped and hand-polished to a high gloss finish to allow for maximum contrast against the
smooth matte background. The end result is a Medallion dial of incredible quality, and a watch that will provide your customer with many years
of trouble-free wear and satisfaction. Although we do require camera-ready art, our graphic designers carefully go over the submitted art to
enhance the quality and contrast, so that the dial we produce will meet all of your customer’s expectations.
Dial Options / Die-Struck Medallion Dials
STANDARD FINISH ADDITIONAL OPTIONS
Champagne Color Intricate
imprints detailing
Silver Color Diamond
background dial
Production and Die Costs / Die-Struck Medallion Dials
All pricing is based upon a standard finish Champagne or Silver dial. Each Medallion dial is custom made to fit one particular watch, and
cannot be used interchangeably on different models. If matching gents and ladies dials are required, they must be calculated separately
as two different dies.
PER MODEL DIAL COST ONE-TIME
DIE COST
TYPE OF DIAL 6 –11 PCS 12–24 PCS 25–49 PCS 50–99 PCS 100–299 PCS 300–499 PCS 500+ PCS
$30 $350
Standard $20 $17.50 $15 $12.50 $10 $9
Finish
• ADDITIONAL OPTIONS All pricing is based upon a standard finish Champagne or Silver dial. If color backgrounds, intricate Fold and tear along perforation.
detailing, or color imprints are desired, there will be an additional cost. Cost of diamonds is subject to special quotation, depending
on the quantity and type of diamonds used. Please contact the Belair Graphic Department for an estimate.
• ASSEMBLY If you chose to order your medallion dials to be held for future use, there is an additional cost of $8.00 per watch for
assembly. If all of the watches are ordered at the same time as the medallion dials, then the assembly cost is waived.
• ART PREPAR ATION If we need to rework your submitted artwork, or create artwork for you, we bill at $50.00/hour artist’s time.
• PROOFS We can prepare a digital image of exactly what the watch will look like with your design. The standard cost is $30.00 per
proof, unless the artwork is extremely complicated in which case we will bill you based upon an hourly rate of $50.00 per hour artist's
time. You are entitled to one free proof per order, so if the order is placed, we will void the charge for the initial proof.
toll-free: 1- 800 -223-1654 / www.beltime.com / O R D E R I N G I N F O 59
TERMS & CONDITIONS
For a complete list of Terms and Conditions,
go to www.beltime.com/terms
We accept American Express, Visa, Mastercard, and Discover.
Fold and tear along perforation. BACK ORDERS We will make every effort to complete your order shipping and handling. For COD orders, we normally require a 20%
in one shipment. If an item is out-of-stock, it will automatically be deposit with the balance due by certified check upon delivery.
placed on back order, and will be delivered upon arrival. If you
prefer not to have any back orders, please let us know when you PRIVATE LABEL There is absolutely no charge to imprint your
place your order so we can flag your account accordingly. Freight watches with your store logo (other than the one-time die cost),
and insurance costs are billed on all shipments and backorders. provided that it is a one-color single imprint between the 12 and
center position, and your minimum order amount is $500.00. Orders
COPYRIGHT Many of the designs in this catalog are proprietary, that do not meet the minimum will be subject to a $15.00 imprint
and protected by copyright, or are pending copyright approval. The set-up charge.
trade name Belair is a registered trademark in the United States and
in over fifty countries throughout the world. Belair will vigorously PROOFS We can prepare a digital image of exactly what the watch
pursue any and all infringements of its legitimate legal rights. will look like with your design. The standard cost is $30.00 per proof,
unless the artwork is extremely complicated in which case we will bill
CREDIT Net 30 day terms are extended to financially sound jewelers you based upon an hourly rate of $50.00 per hour artist's time. You
with a long history of responsible dealings. To establish an account, are entitled to one free proof per order, so if the order is placed, we
please supply us with three trade references or contact us for a will void the charge for the initial proof.
credit application which we can fax or email to you. Please allow 4–5
weeks to process a first time credit check. If your first order is urgent, RETURNED CHECK FEE There is a $35 fee for checks that bounce.
we recommend that you include prepayment (plus 4% for shipping)
to avoid delay. There is an initial opening order minimum of 24 RETURNS ALL SALES ARE FINAL AND NOT SUBJECT TO RETURN
assorted watches. OR EXCHANGE. If a watch you receive is defective, it can be sent
back to be repaired. See warranty information below for details.
DELIVERY All orders will be processed as quickly as possible. Be
sure to keep your account current, to avoid delays in processing your SEASONAL DATING Seasonal dating is available to well rated
orders. Normal lead times are as follows: jewelers who place a major emphasis on our watches in their stores
Belair: 3–10 business days and anticipate their needs for the entire season, during the slower
Private Label, Complex and Multi-Color Prints months of January, February and March (for Spring) and May, June
With new die: 15–45 business days after approval of artwork and July (for Fall). Contact Belair for details.
With existing die: 7–21 business days
Medallion Dials SHIPPING Orders are mostly shipped by UPS Ground unless
New orders: 30–90 business days after approval of artwork special instructions for 2nd day or next day air shipping are given in
Repeat orders: 30–90 business days writing. Freight and insurance costs are billed on all shipments and
Please keep in mind that lead times in the high season are backorders.
considerably longer than in the off season. We recommend that you
place your heavy seasonal orders early, prior to the onset of the busy TOOLING AND DIES All dies are combined onto large steel plates
period, and take advantage of special seasonal terms available to with other dies and therefore, remain the exclusive property of Belair
well rated customers for early buys. Time Corporation.
Urgent Delivery Surcharge: $25.
TRADEMARKS (OTHER THAN BELAIR) The logos shown in this
DISCOUNTS All our prices are net, without discount or anticipation. catalog are examples of our work. They are not to be presumed as
endorsements of our products and are not offered for sale, except
DISPLAYS Elegant in-counter wood displays are available free-of- with the written authorization and permission of the trademark
charge (excluding freight) with a qualifying order. Please see page owner. Belair assumes no liability for determining the legal title
61 for further details. holder of a trademark. All trademarks are the property of their
respective owners.
GIFT BOXES A deluxe, velour-lined, leatherette gift box is included
in the price of your watch. We also provide a Wood box packaging VACATION We will be closed for winter vacation on December 25,
upgrade (page 32) and a Wood winder box upgrade (page 52) for an 2017 and will reopen on January 3, 2018.
additional cost.
WARRANTY Each Belair timepiece is backed by over 73 years of
MINIMUM ORDER For all new Belair accounts the initial opening watch making experience and a three-year limited warranty. An
order is a minimum of 24 assorted watches, whether you choose elegant instruction and warranty manual is provided with each
Private Label printing or not. We can accommodate a smaller watch. For private label watches, the manual has all references to
one-time sample order on a prepaid basis. Belair eliminated. Belair is unable to exchange defective watches.
Such watches should be sent back for repair immediately, and will
PREPAID & COD All prepaid orders should include a certified be returned to you in an expeditious manner. All defective watches
check or money order to avoid delay in processing. Please be sure are repaired in our state of the art facility in Lakewood, New Jersey.
to add 4% ($25.00 minimum) of the total cost of the watches to cover POSITIVELY NO WATCHES ACCEPTED FOR CREDIT!
6 0 O R D E R I N G I N F O / toll-free: 1- 800-223-1654 / www.beltime.com
NOT AN ACTUAL DISPLAY
HOW TO SELL DISCOUNTED WATCHES
Remind customers that Many of the watches from our Limited Edition collection are marked down sale Fold and tear along perforation.
independent jewelers can items. So it is important that you make your customers aware of this unique
offer the same great values opportunity to buy a high-quality timepiece, made in the USA from Swiss
that department stores do, parts, at an amazing price. A very effective sales strategy is to display these
“Sale Models” in a separate location and to offer your customers one price—
but with a much higher Your choice—all at the same incredible retail price.
level of personal attention,
For example, one extremely successful independent jeweler shows a grouping
quality, and service. of 15 different discounted private label watches in his window with a sign saying
“YOUR CHOICE $199.” The net effect is that it calls attention to the tremendous
bargain you are offering, generating interest and draws customers into the
store. Often they not only buy one great timepiece, but they also purchase a
higher priced model or a piece of jewelry. We strongly urge you to use these
discounted watches as a sales tool to remind customers that independent
jewelers can offer them the same great values that department stores do, but
with a much higher level of personal attention, quality, and service.
toll-free: 1- 800 -223-1654 / www.beltime.com / O R D E R I N G I N F O 61
JEWELER DISPLAYS AND TOOLS
For individual watch packaging see page 32.
Beautifully finished and richly lacquered wood displays and stands enhance the image of your store and increase customer
satisfaction. Items on this page can be purchased, but most are available free-of-charge with a qualifying order. You will be
invoiced for shipping costs only. All qualifying order amounts listed are at Dealer Cost. Only one item per qualifying dollar
amount. For higher amounts, multiple displays can be ordered. Contact us for more details.
RECEIVE YOUR COMPLIMENTARY ITEMS WITH A QUALIFYING ORDER.
WWD DIS-3 WS
DIS-4
BST
MODEL NAME DESCRIPTION COMPLIMENTARY DEALER COST
With a qualifying order of $2000 $5.00
BST Band sizing tool All metal sizing tool with steel pin for removing pins from
bracelets by pressure (not to be used for removing screws). $75.00
DIS-3 Watch display Holds up to 25 watches. (400mm L × 362mm W × 83mm H) With a qualifying order of $3000 $125.00
DIS-4
WS Expandable watch Elegant, tiered, in-counter wood display features two With a qualifying order of $5000 $4.00
display moveable side drawers which can slide out (or remain fully $40.00
hidden) to display up to 75 watches. (400mm L × 362mm W ×
Wood stand display 83mm H expandable to 714mm L × 362mm W × 83mm H)
(34mm L × 51mm W × 32mm H) 3 free with a qualifying order of $1500
WWD Wood window display Elegant display unit for front window. With a qualifying order of $2500
(283mm L × 152mm W × 283mm H)
Fold and tear along perforation. AWB Wood Winder Box Speed and directional
Dealer Cost: $75.00 controls located at the
Mahogany finished, full feature, back of the box.
wood winder box. Runs on either
batteries or AC power, and is fully
programmable to work with any
mechanical watch movement.
(150mm L x 155mm W x 145mm H)
62 O R D E R I N G I N F O / toll-free: 1- 800-223-1654 / www.beltime.com
BELAIR CONFIDENTIAL WHOLESALE DEALER PRICE LIST
Prices Effective: October 1, 2017 Please call to confirm the price of gold watches
DEALER VOLUME DISCOUNT DEALER VOLUME DISCOUNT
COST COST
MODEL PAGE 6+ pcs. 12+ pc s. MODEL PAGE 6+ pcs. 12+ pc s.
Call $70.00
A1484 14k gold 30–31 Call $32.50 $30.00 A4252W/S 21–23 $65.00
A1494 14k gold 30–31 $155.00 A4252W/X 20, 23 $80.00
A1615W $190.00 A4252Y/S 21–23 $87.50 $90.00 $85.00
A1615Y 15 $45.00 A4252Y/X 20, 23 $90.00 $100.00 $95.00
A171/62W/X 15 $65.00 A4282 $50.00 $30.00
A171/62Y/X 21 $130.00 A4284W 14 $40.00 $35.00 $25.00
A4113Y/B 21 $80.00 A4284Y 46 $80.00 $30.00 $30.00
A4113Y/S 46 $35.00 A4285 46 $75.00 $35.00 $80.00
A4119 46 $70.00 A4286W/B 38 $65.00 $85.00
A4152W/S 42 $65.00 A4286W/S 40 $115.00
A4152W/X 21–23 $80.00 A4288-PUR 40 $115.00 $30.00 $25.00
A4152Y/S 20, 23 $87.50 A4288-SIL 36 $40.00 $35.00 $30.00
A4152Y/X 21–23 $80.00 A4290W/B 36 $35.00
A4181W 20, 23 $90.00 $95.00 $90.00 A4290W/S 41 $40.00
A4181Y 12 $90.00 $65.00 $60.00 A4290Y/B 41 $90.00
A4185W/B 12 $120.00 A4298 41 $120.00
A4185Y/B 13 $80.00 $32.50 $30.00 A4330T 43 $90.00
A4185W/S 13 $90.00 A4330W 18 $120.00
A4185Y/S 12 $90.00 $100.00 $95.00 A4330Y 18 $125.00 Fold and tear along perforation.
A4186BK/S 12 $90.00 $90.00 $85.00 A4331T 18 $95.00
A4186W/B 8 $80.00 A4331W 19 $125.00
A4186W/S 7 $120.00 $105.00 $100.00 A4331Y 18 $65.00
A4186Y/B 9 $90.00 A4499 18 $135.00
A4186Y/S 7 $85.00 A4508T 47 $110.00
A4190W 9 $95.00 A4508W 28–29 $140.00
A4190Y 11 $85.00 A4508Y 29 $35.00
A4196 11 $130.00 A4599W 29 $40.00
A4208T 10 $105.00 A4599Y 47 $170.00
A4208W 28–29 $135.00 A4600 47 $145.00
A4208Y 29 $65.00 A4600W 27 $165.00
A4213W/B 29 $100.00 A4602 27 $165.00
A4213Y/B 46 $70.00 A4700-BLK 26 $165.00
A4213Y/S 46 $35.00 A4700-CHA 27 $175.00
A4219Y-BLK 46 $35.00 A4700-LIT 27 $140.00
A4219Y-BLU 42 $100.00 A4700W-BLK 27 $150.00
A4232TR 42 $100.00 A4700W-DRK 27 $150.00
A4232W 42 $120.00 A4700W-LIT 27 $160.00
A4232Y 42 $100.00 A4702-BLK 27 $160.00
A4239TR 42 $110.00 A4702-CHA 26 $170.00
A4239W 37 $115.00 A4702-DRK 26 $170.00
A4239Y 37 A4702-LIT 26
37 26
We accept American Express, Visa, Mastercard, and Discover.
ALL SALES ARE FINAL AND NOT SUBJECT TO RETURN OR EXCHANGE.
All prices are in U.S. dollars, include gift box and are subject to change without notice.
toll-free: 1- 800 -223-1654 / www.beltime.com / O R D E R I N G I N F O 63
BELAIR CONFIDENTIAL WHOLESALE DEALER PRICE LIST
Prices Effective: October 1, 2017 Please call to confirm the price of gold watches
DEALER VOLUME DISCOUNT DEALER VOLUME DISCOUNT
COST COST
MODEL PAGE MODEL PAGE
$130.00 $55.00
$55.00 6+ pcs. 12+ pc s. $65.00 6+ pcs. 12+ pc s.
$55.00 $65.00
A4801 37 $75.00 $95.00 $90.00 A9410RY/B-BLK 51 $40.00
A4857T 47 $100.00 $50.00 $45.00 A9410RY/B-CHA 51 $115.00
A4857Y 47 $55.00 A9410RY/B-WHT 51 $85.00
A4944 38 $50.00 $70.00 $65.00 A9412 51 $115.00 $37.50 $35.00
A4945 38 $50.00 $90.00 $85.00 A9416T 25 $45.00
A4960 47 $50.00 $50.00 $45.00 A9416W 24 $25.00
A4970W-DRK 43 $50.00 A9416Y 24 $25.00
A4970W-LIT 43 $65.00 $45.00 $40.00 A9418 50 $55.00
A4970Y-DRK 43 $35.00 $45.00 $40.00 A9423BW 44 $125.00
A4970Y-LIT 43 $40.00 A9423BY 44 $95.00
A5020 40 $80.00 $60.00 $55.00 A9423W 44 $45.00
A5040 40 $80.00 $32.50 $30.00 A9426T 25 $115.00
A5110-BRN 39 $80.00 A9426W 25 $85.00
A5110-PIN 39 $40.00 $75.00 $70.00 A9433 45 $115.00 $55.00 $50.00
A5110-TTN 39 $90.00 $75.00 $70.00 A9516T 25 $95.00 $32.50 $30.00
A5110-WHT 39 $80.00 $75.00 $70.00 A9516W 24 $65.00 $45.00 $40.00
A5115-BRN 39 $90.00 $35.00 $30.00 A9516Y 24 $65.00 $45.00 $40.00
A5115-PIN 39 $95.00 $85.00 $80.00 A9523BY 44 $35.00 $40.00 $35.00
A5115-TTN 39 $90.00 $75.00 $70.00 A9523W-BLU 44 $50.00
A5115-WHT 39 $135.00 $85.00 $80.00 A9523W-SIL 44 $50.00
A8053 36 $125.00 A9533 45 $45.00
A8060 14 $120.00 A9623BY 45 $65.00 $95.00 $90.00
A8830BK 5 $135.00 A9623T 45 $165.00
A8830T 3,5 $150.00 A9623W 45 $110.00 $67.50 $65.00
A8830W 3–4 $130.00 A9625 41 $110.00
Fold and tear along perforation. A8830Y 5 $135.00 A9830 16-17 $110.00
A9304 6 $130.00 A9836-BRN 48 $110.00
A9328W/B-BLK 50 $125.00 A9836-ORA 48 $100.00
A9328W/B-CAR 50 $130.00 A9836-RED 48 $80.00
A9328W/B-WHT 50 $125.00 A9836-SIL 48 $70.00
A9328W/S-BLK 50 $100.00 A9865-BLU 44 $495.00
A9328W/S-CAR 50 $100.00 A9865-ORA 44 $4,200.00
A9328W/S-WHT 50 $120.00 A9911 51 $4,200.00
A9339T/B-BLK 49 $95.00 M8000 53 $495.00
A9339T/B-CAR 49 $100.00 M8018 54 $300.00
A9339T/B-WHT 49 $95.00 M8019 54
A9339W/B-BLK 49 $65.00 M8020 53
A9339W/B-CAR 49 $75.00 M8101 52
A9339W/B-WHT 49
A9360BK-GRN 48
A9360BK-ORA 48
We accept American Express, Visa, Mastercard, and Discover.
ALL SALES ARE FINAL AND NOT SUBJECT TO RETURN OR EXCHANGE.
All prices are in U.S. dollars, include gift box and are subject to change without notice.
6 4 O R D E R I N G I N F O / toll-free: 1- 800-223-1654 / www.beltime.com
BELAIR CONFIDENTIAL WHOLESALE DEALER PRICE LIST
Prices Effective: October 1, 2017 Please call to confirm the price of gold watches
STRAP UPGRADE WHOLESALE WATCH MOVEMENTS
MODEL PAGE DEALER COST MOVEMENT CALIBER DEALER COST
$25.00 ETA 2824-2 Automatic 25J 1–50 pcs. 50+ pcs.
M8000 53 ETA Valjoux 7750 25J $175.00
Genuine crocodile strap upgrade Automatic Chronograph (gilt Cotes-de-Genève décor)
ISA 8172/220-3J* Chronograph $450.00
PACK AGING ISA 8172/220-9J* Chronograph (special gold $30.00
MODEL plated 9 jewel custom version with unique décor)
LBOX Leatherette box (sold separately) DEALER COST $35.00
RONDA 705-5J gilt (replaces ETA 955.414*)
$6.00 $18.00 $17.00
WBC-2 Wood box $14.50 RONDA 706.1-5J Moonphase multi-function $20.00 $19.00
RONDA 715-5J gilt (replaces ETA 955.114*) $18.00 $17.00
WBC-2 UPGRADE Upgrade from a leatherette box $8.50 RONDA 751-4J gilt $15.00 $14.00
AWB Wood winder box $75 RONDA 762-5J gilt $11.00 $10.00
AWB UPGRADE Upgrade from a leatherette box $72 RONDA 763-5J gilt $11.00 $10.00
RONDA 775-5J gilt (replaces ETA 956.114*) $18.00 $17.00
RONDA 785-5J gilt $18.00 $17.00
PACK AGING CREDIT RONDA 1032-7J gilt Same as Ronda 732 $30.00 $29.00
PACK AGING
LBOX Leatherette box PER PIECE CREDIT RONDA 1062R-1J nickel Reduced height $11.00 $10.00
$3.00 RONDA 1062R-4J gilt Reduced height $18.00 $17.00
If you would like to exclude custom packaging from RONDA 1063-1J nickel $10.00 $9.00
your order, the above credit will apply.
RONDA 1063-5J gilt $18.00 $17.00
RONDA 1064-1J nickel $13.00 $12.00
STANDARD RONDA 1064-5J gilt $18.00 $17.00
PACKAGING
RONDA 1069-1J nickel $13.00 $12.00
See page 32
for more info. RONDA 1069-4J gilt $18.00 $17.00
RONDA 5040.D-6J nickel Chronograph $30.00 $28.00
RONDA 5040.D-13J gilt Chronograph $40.00 $38.00
RONDA 7003L Retrograde Quartz $65.00 $63.00 Fold and tear along perforation.
RONDA 7004N Retrograde Quartz $65.00 $63.00
* Movement discontinued by Swiss Manufacturer.
We accept American Express, Visa, Mastercard, and Discover.
ALL SALES ARE FINAL AND NOT SUBJECT TO RETURN OR EXCHANGE.
All prices are in U.S. dollars, include gift box and are subject to change without notice.
MODEL INDEX
MODEL PAGE MODEL PAGE MODEL PAGE MODEL PAGE
A1484 30–31 A4282 14 A4944 38 A9418 50
A1494 30–31 A4284 46 A4945 38 A9423 44
A1615 A4285 38 A4960 47 A9426 25
A171 15 A4286 40 A4970 43 A9433 45
A4113 21 A4288 36 A5020 40 A9516 24–25
A4119 46 A4290 41 A5040 40 A9523 44
A4152 42 A4298 43 A5110 39 A9533 45
A4181 20–23 A4330 18 A5115 39 A9623 45
A4185 12 A4331 18–19 A8053 36 A9625 41
A4186 12–13 A4499 47 A8060 14 A9830 16–17
A4196 7–9 A4508 28–29 A8830 3–5 A9836 48
A4190 10 A4599 47 A9304 6 A9865 44
A4208 11 A4600 27 A9328 50 A9911 51
A4213 28–29 A4602 26 A9339 49 M8000 53
A4219 46 A4700 27 A9360 48 M8018 54
A4232 42 A4702v 26 A9410 51 M8019 54
A4239 42 A4801 37 A9412 51 M8020 53
A4252 37 A4857 47 A9416 24–25 M8101 52
20–23
Model shown: A4801W/S-WHT/WHT
© 2018 Belair Time Corporation
Printed in the USA. Please recycle.
Fine Swiss Quartz Timepieces Belair is a leading supplier of Private Label, Corporate, and Promotional
Award watches since 1945. We represent an invaluable alternative to
retailers, ad specialty distributors, and consumers who appreciate fine
workmanship. Our watches can be sold with confidence, knowing that
they have been assembled from Swiss parts, and are built to last.
BEL AIR TIME CORPORATION
1995 Swarthmore Avenue, Lakewood, NJ 08701, USA
Toll free: 1.800.223.1654 / Phone: 732.905.0100
Fax: 732.367.3215 / Email: [email protected]
W W W.BELTIME.COM