Interim Report Office of the Secretary - Digital PH + DLLO from January to September 2021

About the Cover

With almost two years of quarantine, work from home,
zoom meetings, coordinating by viber, Work is no longer
the same. Team building and planning sessions are almost
impossible. But there is no stopping the DigitalPH/DLLO

team from innovating.
In a simple team exercise to serve as a respite from
everyday work, we asked each team to buckle down and
have some fun. Provided a simple task to define what the
team does, the animal spirit it represents, The people
behind the group, and the hurdles they face. We reminded
ourselves of the impact we make. The goal for each team
is to create its very own COAT OF ARMS, motto and all.

Table of 1
3
Contents 5

Note from the Editor 11

About the Units 19

Liason Office for 32
Legislative Affairs
42
Business Name 44
Registration Division 45

E-Commerce
Division

Supply Chain and
Logistics Management
Division

Trade Tayo

Annex

Directory and Staff

Note
from the
Editor

2021: Memorable
and Busy

To say that COVID-19 changed our way of life is indeed an understatement. I
recall three years back, there was a growing clamor for DTI/CSC to allow
alternative working arrangements to address the traffic problem. Who would
have thought WFH (work from home) is now our reality, and that DTI and the rest
of the bureaucracy is faced with the need to explore new ways to address current
challenges, as well as problems of the past.

We decided to produce this Interim Report to document the major programs,
activities and projects of the Business Name Registration Division (BNRD),
Ecommerce Division (ECD), Supply Chain and Logistics Management Division
(SCLMD) and the Liaison Office for Legislative Affairs (LOLA) --- four units under
the Office of the Secretary, whose respective mandates were made even more
significant during these trying times.

There is a newfound appreciation for the E-Commerce Division, because of the
accelerated adoption of e-commerce as a result of COVID-19. We took to heart
the Secretary’s directive to build trust between sellers and buyers. At the start
of the pandemic, we created CTRL BIZ: REBOOT NOW to encourage the pivot
from offline to online, thanks to our active engagement with the PHL ecommerce
community. To ensure DTI effectiveness, we worked with other functional groups
as we lived up to our mantra: #WeAreEcommerce

1

Our initiative in 2019 to “level up” our Business Name Registration:
Next Generation System made DTI a trailblazer in the area of digital
transformation. We made possible end to end registration in only eight
minutes, automation and positive user experience via a three step
process. DTI was the first to introduce a variety of digital payment
options with Gcash, Paymaya, credit card, Landbank and many other
payment solutions, DTI Business Name Registration Division made BN
registration easier, faster and better, (not to mention PSIC aligned)
---resulting to record breaking 2020 BN registration numbers.

Then there is the Supply Chain and Logistics Management Division
whose critical importance was highlighted during the start of the
period of quarantine. Our work and advocacy to help ensure unimpeded
movement of cargo, earned for the DTI, praises from the logistics
services sector as DTI established itself as the sector’s reliable partner
in government.

While executive action is what we do, part of our intervention is policy
formulation. The job is to push the necessary legislation, a role made
for the DTI Legislative Liaison Division, which we refer to in DTI as the
LOLA. The Liaison Office for Legislative Affairs has crafted LEGIS18C,
DTI’s legislative agenda, which we continue to push for until the 19th
congress is convened in 2022.

Finally, our “Trade Tayo”’ team. Our exposure to social media experts,
the success of DTI Ecommerce FB page, our team’s appreciation re
Search Engine Optimization, among others have emboldened us to
accept SecMon’s directive to help strengthen DTI’s YouTube channel,
as a venue to promote the Department’s policies and programs. Our
approach is to learn from professionals with the end in view of making
this sustainable for DTI. Our shared vision with the DTI-MSG is to create
a DTITV—where DTI offices will have their own channels.

We hope that this report will allow everyone to appreciate the work
of the amazing officers and staff behind these DTI units. Enabling
businesses and empowering consumers That’s what we do. Basta ang
resulta, Trabaho, negosyo, at konsyumer na masaya.

MARY JEAN T. PACHECO

Assistant Secretary for Digital Philippines and
Department Legislative Liaison Officer (DLLO)

2

About the Units

LIAISON OFFICE FOR BUSINESS NAME
LEGISLATIVE AFFAIRS (LOLA) REGISTRATION DIVISION

Background: Background:

DTI’s Liaison Office for Legislative Affairs (DTI-LOLA), Under Department Order No. 17-35, Series of 2017, the
has been established as early as 1988 when Republic task of monitoring the registration of business names
Act No. 6831 or the General Appropriations Act of 1990 previously performed by the Business Regulation
authorized the provision of a full staff complement for Division under the former Bureau of Trade Regulations
Department Legislative Liaison Officers (DLLO). Three and Consumer Protection (BTRCP) was transferred
positions were then authorized under the Office of the to the Competitiveness Bureau. At that time, there
Secretary. exists an ad-hoc program known as the Philippines
Business Registry (PBR) which supervised DTI’s efforts
On January 2, 2020, acknowledging the imperative of to integrate the registration functions of government.
institutionalizing legislative-executive coordination, The Rationalization The Rationalization Plan of 2013
the DBM approved DTI’s request for the creation of a created a Business Systems and Process Improvement
Department Legislative Liaison Division (DLLD) under Division (BSPID) tasked “to handle business registration
the DTI Office of the Secretary (OSEC) “to monitor the systems improvement and other systems/process
bills/resolutions filed in congress and other legislative improvement measures intended to ease the way of
issuances which fall under the jurisdiction of DTI ..”. doing business in the Philippines.”

The DBM upgraded the three person plantilla when it With business name registration as a mission critical
created a Division consisting of an 8-person plantilla service, the DTI requested the DBM to rename BSPID
headed by a Division Chief and an Assistant Division to Business Name Registration Division and to add
Chief. Popularly known internally within DTI and plantilla positions.
externally within government’s Legislative Liaison
System, DTI retained the LOLA brand--- “Liaison Office On December 2, 2019, the DBM approved the
for Legislative Affairs” -- headed by a Department recommendation of the DTI to rename the BSPID to
Legislative Liaison Officer (DLLO), and a Deputy Business Name Registration Division (BNRD) in order
Department Legislative Liaison Officer (DDLLO). to reflect the actual functions being performed by the
said Division, specifically (i) monitoring and evaluation
People: Existing staff complement – 10 (Plantilla – 8, of the BN registration being undertaken by the DTI Field
Offices, (ii) formulation of policies and guidelines for
On-Detail (from LS) – 1, JO/COS – 1) the implementation of the BN Law and its Implementing
Rules and Regulations (IRR), and the (iii) development
2021 Budget: Maintenance and Operating Expenses and pursuit of BN-related training programs.The DBM
also approved the creation of five (5) additional positions
(MOOE) – Php 2.5 M to augment the existing personnel in the renamed BNRD
in undertaking their respective functions.
Budget Utilization Rate (BUR) as of August 2021
People: Existing staff complement – 13 (Regular – 7,
- 53% On-Detail (from CPAB) – 1, JOCOS – 5)

3 2021 Budget: Maintenance and Operating Expenses

(MOOE) – Php 12.125 M

Budget Utilization Rate (BUR) as of August 2021

– 87.8%

E-COMMERCE DIVISION SUPPLY CHAIN & LOGISTICS
MANAGEMENT DIVISION
Background:
Background:
On October 17, 2013, as part of the DTI Rationalization
Plan the creation of an Ecommerce Office as a program Under the DTI Rationalization Plan of 2013 which
office was authorized under the Sector Planning Bureau deactivated the Philippine Shippers Bureau, a Supply
formerly the Office of Policy Research (OPR). Chain and Logistics Management Division (SCLMD)
was created under the Competitiveness Bureau with
In February 2019, Department Order 19-18 was the following mandate, to wit: “To primarily formulate
issued placing the Ecommerce Program Office under policies and measures relative to supply chain, trade
the Competitiveness and Innovation Group to be facilitation and logistics in promoting the interest of
supervised by Assistant Secretary Mary Jean Pacheco exporters, importers and traders in the shipment of
in recognition of the “crucial role of e-commerce in commodities by helping secure competitive rates and
propelling innovation and in developing and growing equitable terms and conditions by carriers/transport
the digital economy.” Assistant Secretary Pacheco was operators and other service providers, establishment
instructed to strengthen and supervise the E-Commerce of a system of accreditation of sea freight forwarders,
Program Office (ECO). logistics providers and multi-modal transport
operators.”
On January 2, 2020, recognizing the DTI’s need for
a dedicated organizational unit that will focus on the People: Existing staff complement – 15 (Regular – 9;
monitoring and implementation of the Philippine
eCommerce Roadmap, the DBM approved the creation On-Detail (to CB) – 1, JOCOS – 5)
of the e-Commerce Division with 11 new positions to
serve as its staffing complement. 2021 Budget: Maintenance and Operation Expenses

People: Existing staff complement – 10 (Plantilla – 8, (MOOE) – Php 9.0 M

On-Detail (from LS) – 1, JO/COS – 1) Budget Utilization Rate (BUR) as of August 2021

2021 Budget: Maintenance and Operating Expenses – 65.7 %

(MOOE) – 41.592 (Regular – Php 1.592 M; CI – Php
40.00M)

Budget Utilization Rate (BUR) as of August 2021

- 21%

4

LIASON WHAT WE DO:
OFFICE FOR We create strong and smooth linkages
LEGISLATIVE between the DTI and Congress as we aim
to preserve cordial and effective relations
AFFAIRS with the legislature. We also provide policy,
(LOLA) technical, and bill drafting assistance to
ensure that the Department’s priorities
OUR MOTTO:
are addressed through legislation.
A stronger, better, more
dynamic, and effective OUR IMPACT:
Symbolizes when a DTI priority bill
legislative liaison. becomes a law, that is the result of our

actions.

WHO WE ARE:
Diamonds are rare, strong and durable
even when intensely pressured. Moreover,
it spread its richest light through
darkness, a gem among the stones.
Just like Team LOLA. The Few, The ever-

Reliable. Solid as a Rock.

CHALLENGES WE CONFRONT:
The lack of time, too many priorities,
policy differences, politics: these are
among the challenges we face in pushing
for our advocacies. Need that delicate

act of balance, compromise, and rigor.

SPIRIT ANIMAL:
The DTI-Liaison Office for Legislative
Affairs (LOLA) could be best symbolized
by three (3) animals: horse, eagle, and
manta ray. What these animals have
in common is their representation
of strength. The horse symbolizes
‘movement” as LOLA gallops towards
pushing for the enactment of DTI’s
priority legislative agenda. The eagle-- a
bird that flies higher than any other bird”
aptly describes a team that soars high
determined and courageous to pursue
big hairy audacious goals Manta rays are
said to be symbols of balance and grace.
LOLA understands the complexities of
legislative and executive relations and
possesses the unique ability to adapt and

handle conflicting situations.

5

LIASON OFFICE FOR LEGISLATIVE AFFAIRS

REPORT OF ACCOMPLISHMENT OF THE LIASON
OFFICE FOR LEGISLATIVE AFFAIRS FOR THE
PERIOD OF JANUARY – SEPTEMBER 2021

DTI’s Priority Legislative Agenda for the 18th
Congress (LEGIS18C) Pushed

2021 has seen major improvements in the advancement of LEGIS18C.
From January to September, one priority measure has been signed into law and
five measures have advanced to the next stage of the legislative process. The
Corporate Recovery and Tax Incentives for Enterprises (CREATE) Act was signed
into law last March 26, 2021. The five (5) legislative measures that moved to the
advanced stage are: Pondo sa Pagbabago at Pag-asenso (P3) Act, Amendments
to the Magna Carta for MSMEs, Revised Warehouse Receipts Act, One Town,
One Product (OTOP) Act, and Creative Industries Act. LOLA has also assisted
the Department in aggressively pursuing the movement of other measures up
the legislative mill. Several priority measures have moved steadily, such as the
Amendments to the Retail Trade Liberalization Act, Amendments to the Foreign
Investments Act, Amendments to the Public Service Act, Bamboo Industry
Development, and Electric Vehicles Act.

Some measures have also remained pending in their respective committees.
Nonetheless, deliberations on the following have been active from January to
September 2021: 30-year National Infrastructure Master Plan Act, Internet
Transactions Act, Revised Consumer Act, Expanded Price Act, Intellectual
Property Act Amendments, and Philippine Shippers Act.

LIASON OFFICE FOR LEGISLATIVE AFFAIRS 6

Improvement in DTI’s By Level of Representation
Representation in
Congress Seen LOLA has seen a remarkable
improvement in the level of representation
Increased Overall Participation in Congress engagements. In 2021, DTI has
to Legislative Engagements and been sending higher levels of attendees such
Improved Level of DTI Participation as the Secretary and his Undersecretaries,
and Assistant Secretaries. The overall
To ensure that the DTI is properly attendance rate of these officials is at 44%,
represented in Congress engagements, compared to 36% in 2020. The attendance
LOLAhasmaintainedclosecoordination of the next level of representatives and
with the Department’s officials and director-level officials has a current rate of
bureaus. The number of invitations 32%. For the levels of division chiefs and
received by the DTI to Congress specialists, their attendance rate for the
engagements (such as hearings and same period is at 24%. As compared to the
TWG meetings) has significantly 2020 rates, the Department has upgraded its
increased. From only 161 in 2020 to participation by sending more of its higher-
264 in 2021, the increase has reached ranking officials to represent and manifest
around 39%. With the increase in its interests in Congress.
the invitations received, DTI has also
notably improved its attendance rate. 24% 44% Per level of Representation 2021
In the period of January to September 32%
2021, the participation rates in Senate SEC/USEC/ASEC
and House of Representatives (HOR) DIR/ADIR
engagements are 100% and 98.94% DC/SPECIALIST
respectively, resulting in an overall
rate of 99%.

Overall Attendance 99%

300 98.94% 264 262 Per level of Representation 2021
250
200 188 188 27% SEC/USEC/ASEC
150 37% DIR/ADIR
100 100% 36% DC/SPECIALIST

50 76 76
0
SENATE HOR OVERALL

NO. OF HEARINGS ATTENDANCE

7

LIASON OFFICE FOR LEGISLATIVE AFFAIRS

By Functional Group Proposed Bills on Internet
Transactions, Amendments
The performance of the majority to E-Commerce Act of 2000,
of DTI Functional Groups (FGs) when National Quality Infrastructure,
it comes to attending Congress Philippine Shippers Board,
engagements has improved in the period and OTOP as Bill Drafting
of January to September 2021. Most FGs Assistance Provided by LOLA
have reached at least 90% attendance
rate and showed improvement from the The LOLA provided technical
previous year’s performance. Leading support and bill drafting assistance to
in the Department is the Consumer several DTI bureaus and offices. For
Protection Group (CPG) which has the Philippine Shippers bill, LOLA has
achieved a 99.07% attendance rate. It assisted the Supply Chain and Logistics
is followed by the Industry Development Management Division (SCLMD) in drafting
and Trade Policy Group (IDTPG) which the final DTI version for submission to
has shown strong improvement with Congress. LOLA has also assisted in the
an attendance rate of 94.70%. Third, crafting of the Internet Transactions
in rank, the Regional Operations Group Act. Similarly, the office has extended its
(ROG) has likewise shown better technical support to the UP Law Center
performance from last year with its in drafting the proposed e-Commerce Act
attendance rate of 94.37%. At the fourth amendments bill. In addition, LOLA has
rank is the Trade Promotions Group and been active in pursuing the finalization of
Special Concerns (TPG-SC) with a rate the National Quality Infrastructure (NQI)
of 94.29%, slightly higher than its 2020 bill.
rate of 91.67%. Nonetheless, two (2) FGs
have seen significant plunges in their LOLA spearheaded the reconvening
attendance rates. The Competitiveness of the NQI Advisers last June 1, 2021,
and Innovation Group (CIG) had a lower and the draft bill was presented during
attendance rate of 75.68% compared the DTI Executive Committee meeting
to its 2020 rate of 90%. Similarly, the on June 18, 2021. The team has ensured
Management Services Group (MSG) had that the bill would be properly introduced
a rate of 50% for January to September and explained to Congress. Thus, a
2021, having attended only 2 out of the briefing for the Senate Committee on
4 invitations it has received. Trade, Commerce, and Entrepreneurship
was conducted last June 24, 2021. These
Performance Per Functional Group (FG) efforts resulted in the submission of the
DTI’s draft bill to the Senate in July and
140 94.70% 132 to the HOR in August.
120 125
As part of LOLA’s efforts in shepherding
99.07% the legislative priorities of DTI, it has
106 107 been tapped to provide technical support
and research assistance in legislative-
100 related engagements of the Secretary, the
Department Legislative Liaison Officer
80 94.37% (DLLO), as well as DTI’s functional groups.
60 67 71
40
20 94.29% 75.68%
33 35 37
0
CPG 28

IDTPG ROG TPG-SC CIG 50.00%
24

MSG

TOTAL ATTENDANCE TOTAL INVITES

LIASON OFFICE FOR LEGISLATIVE AFFAIRS 8

Briefings for Legislators and Staff Organized by LOLA to
Strengthen Engagement between DTI and Congress

Striving to maintain and further strengthen the Department’s networks in
Congress is one of the primary functions of LOLA. Since the start of 2021, LOLA
has continuously endeavored to ensure that DTI has a strong relationship with
the legislative branch. From January to September 2021, the office has provided
its assistance to DTI bureaus and attached agencies on the facilitation of special
meetings and briefings to advocate for DTI’s priorities and key interests. In this
period, several briefings have been conducted:

1 January 12 – Sec. Ramon Lopez’s briefing for Rep. John
Rey Tiangco on various major programs of the DTI, its
legislative priorities, and the strides made in eCommerce
and other areas of concern

January 26 – briefing with the Intellectual Property Office

2 of the Philippines (IPOPHL), HOR Committee on Trade Chair
Rep. John Rey Tiangco, and Deputy Speaker Wes Gatchalian
to discuss the proposed amendments to the Intellectual
Property Code

3 January 27 - meeting with HOR Committee Secretary
Val Palanca to discuss updates on and strategies for the
advancement of LEGIS18C priorities; and

February 1 – assisted IPOPHL in briefing the Arts and

4 Culture and Creative Industries Bloc (ACCIB), represented
by Reps. Christopher De Venecia, Sharon Garin, and Rufus
Rodriguez.

9

LIASON OFFICE FOR LEGISLATIVE AFFAIRS

LOLA has extended its assistance to some bureaus such as the Bureau of
International Trade Relations (BITR) in the conduct of briefings for Congress to
inform them of the salient features and importance of the Regional Comprehensive
Economic Partnership (RCEP) Agreement. The conducted briefings are as follows:

1 February 10 – HOR Committee on Foreign Affairs;

2 April 27 – Chair of the House Committee on Trade,
Rep. John ReyTiangco;

3 June 3 – Senate Economic Planning Office; and

4 July 14 – Office of Senator Sonny Angara.

Special Activities Organized by LOLA to Familiarize DTI
Officials and Employees on Legislative-related Matters

To capacitate DTI officials and measures that have been passed into
employees on how a bill becomes a laws. On April 23, LOLA conducted a
law, LOLA re-constituted the DTI’s lecture session on Republic Act No.
Legislative Focal Persons (LegisFocals). 11534 or the Corporate Recovery
Last May 12, LOLA discussed and Tax Incentives for Enterprises
legislative advocacy strategies with (CREATE) Act. Its primary purpose was
the LegisFocals in preparation for the to introduce the law’s salient provisions
opening of the 3rd Regular Session of and the responsibilities of the DTI in its
the 18th Congress. implementation. The lecture was led
by a taxation expert and the Director-
Another special activity started by General of the Senate Tax Study and
LOLA is the LEGIS18C Lecture Series Research Office, Atty. Rodelio Dascil.
on DTI priority legislative measures It was attended by more than 500 DTI
that have been passed into laws. On officials and employees.
April 23, on DTI priority legislative

LIASON OFFICE FOR LEGISLATIVE AFFAIRS 10

BUSINESS WHAT WE DO:
NAME BNRD focuses on providing the
transacting public an easy, fast and
REGISTRATION convenient Business Name Registration
DIVISION process. It formulates policies and
(BNRD) develops programs that enable clients
and Business Name frontliners to be
OUR MOTTO: equipped with the right tool and mindset.

Simple, Fast and Convenient OUR IMPACT:
Depicts a shield and a wing that
personify BNRD’s commitment of safety,
security, and protection of business
name legality and identity. We also
included a superimposed house symbol
that represents business firms that are
protected by the division’s wing and

shield.

WHO WE ARE:
It symbolizes that BNRD is lean and
mean, composed of compassionate,
purpose-driven and goal-oriented
people. We are team players, persistent
in providing dynamic approaches to make
our services better. With several Hands
held together and a bull’s eye icon at the
center, the illustration depict the unity,
connection and teamwork in achieving

our set targets.

CHALLENGES WE CONFRONT:
The Internet dependency, system failure,
and connectivity. It depicts connectivity
which remains as the major challenge
for most part of the country especially
in far-flung areas. Technology and the
ability to understand, adapt and integrate
these technological advances for a more
efficient working environment are our

greatest challenges.

SPIRIT ANIMAL:
The bee is a sign of industry, creativity,
diligence, and eloquence. Bee has a strong
work ethic and devotion to communicate
effectively and rally a team They work
in groups and communities. Bee has
powerful messages about the need to
balance work, service, and socialization.

11

BUSINESS NAME REGISTRATION DIVISION

REPORT OF ACCOMPLISHMENT OF THE BUSINESS
NAME REGISTRATION DIVISION FOR THE PERIOD OF
JANUARY – SEPTEMBER 2021

70% of total BN applications were processed within 15 minutes;
745,193 total BN processed from January - September

The DTI Business Name prescribed registration fee and
Registration System Next Generation complete their transaction.
(BNRS Next Gen) for the first nine
months of 2021 processed a total of In 2019, the DTI launched an
745,193 BN applications (674,269 end-to-end registration system, which
new, 70,924 renewal). The total allows applicants to file their business
number of applications process has name application online. Using a
been constantly increasing year on three-step process of apply, pay, and
year with the highest growth rate download, the BN applicant does not
(44%) registered in 2020 for the past need to go physically to a DTI office.
ten years. From January to September,
70% of the total BN applications were The certificate of BN
processed within 15 minutes (90% of registration shall be made available
total walk-in applications, 64% of total after successfully paying the
online applications). It was noted that registration fee through any of
online applications take more time to the available payment options, i.e.
complete since they are given a grace Gcash, Paymaya, Landbank Linkbiz,
period of seven days to pay the and many other payment options.

>1hr to 31-60 mins >3 hrs to
3hrs 1% 1% 24 hrs
>24 hrs
16-30 mins 3%
4%
<1-8 mins
9-15 mins 82%
8%

<1-8 mins 16-30 mins 9-15 mins >24 hrs
>1hr to 3hrs 31-60 mins >3hrs to 24

BUSINESS NAME REGISTRATION DIVISION 12

To ensure the system’s continued Next Gen. Enhancements to further
and efficient maintenance, Sagesoft improve the services were already
Solutions Inc. (SSI) was contracted out identified starting with the updating
as the new service provider for the of Philippine Standard Geographic
support and maintenance of the BNRS Classification (PSGC).

Retail Selling in Sari-Sari Stores top business name
registrations, as PSIC 47913 or Retail Sale via Internet

comprised 3% of total BN

With the adoption of the Philippine toensureuniformityandcomparability
Standards Industrial Classification of industrial statistics produced by
(PSIC), the DTI Business Name various entities in both government
Registration System Next Generation is and private sectors, including those
now able to monitor the sectors by which involved in statistics and research”.
sole proprietors register their business
names. According to the Philippine For the first three quarters of
Statistical Authority, the “PSIC serves 2021, “retail selling in sari-sari stores”
as a guide in the classification of (PSIC 47113) registered the most
establishments according to their number of business names with total
economic activity useful for economic new registrations of 133,764 or 20%
analysis. of the new registrations in total. PSIC
47913 or retail sale via the internet
It serves as a framework for data was the 3rd topmost business activity
collection, processing and compilation with 21,462 (3%) new BN registration.

PSIC TOP DESCRIPTORS (NEW BN REGISTRATION) Total
47113 133,764
56109 Business Activity 55,686
Retail Selling in Sari-Sari Stores
47913 21,462
Other Restaurants and Mobile Food
Service Activities, N.E.C

Retail Sale via Internet

13

BUSINESS NAME REGISTRATION DIVISION

In March 2020, at the start of From January to September
the pandemic, the total number of 2021, the total Retail Sale via
BN registered under PSIC 47913 was the Internet (PSIC 47913) was
reported at 1,753. By year-end, this recorded at 21,547 with an
number was recorded at 88,575 or a additional 1,736 appending the word
5,321% increase from the previous year. “online” in their businesses’ names.

Integration of BNR Next Generation System with
Central Business Portal (CBP) Underway

The DICT reported that integration a central business portal was
of the BNRS Next Gen with the CBP
is nearing its completion. During the developed to receive applications and
meeting of the Anti-Red Tape Advisory
Council, held on 20 September 2021, capture application data involving
the DICT reported that the BNR is in
the User Acceptance Testing stage and business related-transactions
is exploring the possibility of direct
linkage with LGU registration while the including primary and secondary
API integration process with BIR and
other agencies is not yet done. licenses, and business clearances,

Under Section 13 of RA 11032 or permits, or authorizations issued
the Ease of Doing Business and Efficient
Government Service Delivery Act, by Local Government Units.The DTI

Business Name Registration Division

(BNRD) is in discussion with the City

Governments of Manila, Paranaque,

and Valenzuela for the pilot testing of

the end-to-end business registration

process for sole proprietors.

Automation of the registration of Barangay Micro
Business Enterprises (BMBE) initiated: BMBE ONLINE

under procurement

All is set for the development The proposed BMBE ONLINE
of an automated system to register aims to (1) make available the
BMBEs as the procurement process registration process online 24x7;
has begun. The DTI Secretary recently (2) provide a more convenient
approved the proposal of the Business application process; (3) ensure
Name Registration Division and the faster processing of applications.
Bureau of Micro, Small and Medium Under RA 10644, or the GoNegosyo
Enterprises Development (BSMED) Act, a Certificate of Authority for
for the development of BMBE Barangay Micro Business Enterprises
ONLINE- Barangay Micro Business (BMBEs) shall be issued by the
Enterprise Online Registration System. DTI, through the Negosyo Center

BUSINESS NAME REGISTRATION DIVISION 14

in the city or municipal level, for BMBEs known as the “Barangay Micro

to avail of the benefits provided by the Business Enterprises (BMBEs) Act of

Republic Act No. 9178, otherwise 2002”.

BNRS Retooling Program implemented to advance know-
how of BN Processors Skills and competency framework

developed

In July this year, BNRD surveyed its affiliates to know what skills
and competencies of BN Processors should be upgraded. The BNRD is
also currently developing the Skills and Competencies Framework for
BN Processors that will serve as the basis for assessing competency
levels and determining other relevant training programs. The first three
webinars tackled the guidelines and procedures in handling all BN-
related transactions such as New and Renewal Applications, Updating of
Information and Request for Certifications. The sessions were facilitated by
Mr. Theoperr Ian Empis, Senior Trade-Industry Development Specialist of
BNRD. The discussions were focused on the standard operating procedures
for Business Name registration as well as common pitfalls of BN Processors.

The fourth webinar provided an orientation on understanding PSIC for
BN registrations covered by Ms. Jenefer Fernandez, Senior Trade-Industry
Development Specialist of BNRD. The discussion highlighted the connection
of PSIC in determining appropriate BN descriptors for each business activity.
She presented different examples and activities allowed to be registered in
the system.

The last day of the webinar series centered on Data Privacy. Knowledge
Management and Information Service (KMIS) Director Patricia May Abejo
stressed that compliance is a shared responsibility and that we must
protect the information of the stakeholders that they entrusted to DTI
during their BN registration application. She underscored the importance
of observing the application of policies and procedures for processing
business name registrations. Pre- and post-webinar tests were administered
for all participants. Results revealed positive results as there was a fifty
percent (50%) increase in the percentage of respondents with at least
80% score (Pre-Test:50.6% versus Post-Test:76.1). Post-Test Average
Score (8.41) showed an 11.5% increase from the Pre-test Result (7.54).

15

BUSINESS NAME REGISTRATION DIVISION

BN PROCESSOR SKILLS AND COMPETENCIES DOCUMENT

Occupation: Business Name (BN) Processor

The Business Name (BN) Processor is the authorized personnel
responsible in evaluating, processing and approval of BN registration
application of a sole proprietor and other related BN transaciton.

He/She is responsible to strictly adhere to guidelines and procedures as
stated in the Department Administrative Order No. 18-07 (DAO 18-07) or the
Implementing Rules and Regulations of Act No. 3883 (Business Name Act) and its
amendments. The procedures are furtherdiscussed in the Operations Manuak or the
Procedural Guidelines on BN Registration and QMS procedures for BN Processing.

Critical Work Key Tasks
Functions

Perform customer
handling tasks

Perform BN ● Receive BN application form with documentary
application requirements
processing tasks
(include the 6 ● Record BN details and processing time
transactional ● Review completeness of the BN Application form with
services)
documentary requirements
Perform ● Evaluate registrability of the proposed BN
data analysis ● Review and encode BN application
and report ● Print and issue certificate and OR to the client
preparation ● Advise the client to review the printed certificate, sign the
tasks
receiving sheet and accomplish the CSF form
● Request for Correction from BNRS Help desk for any

corrections
● Ensure compliance to data privacy

● Recording of approved BN transaction (log-book, excel-to
include information/data field such as PWD, CS)

● Summarize and analyze the BN processing time and CSF
results

● Prepare BN accomplishment report
● Propose initiatives for BN processing improvements

Perform BN ● Act as Resource speaker
advocacy tasks ● Promote online BN registration
● Liasoning with the local Government Unit - Business

Permit and Licensing Offices (LGU-BPLOs)

Skills and BN Registration Customer Orientation/
Competencies Administration Relation
Communcation Skills
Data Privacy
Compliance Process Improvement

Data Management Decision Making
and Analysis

Data Skills

Business and Work
Ethics

BUSINESS NAME REGISTRATION DIVISION 16

BNRD STATISTICAL REPORT Business Name Registrations (BNRs)
(As of September 2021) by Territorial Scope

Business Name Registrations (BNRs) BNRs by Territorial Scope
Year-on-Year
443,175
500,000
1,000,000 44% 50% 450,000
900,000 40% 400,000
800,000 27% 9% 10% 30% 350,000
700,000 20% 300,000
600,000 10% 250,000 173,314
500,000 0% 200,000
400,000 15% 9% 10% -10% 150,000
300,000 100,000
200,000 -1% -3% 50,000
100,000 0
0 65,080 63,624

Barangay City/Municipality Regional National

2012 2013 2014 2015 2016 2017 2018 2019 2020 2021

BN Registration 20% 2Ch1angBe N Registrations Business Name Registrations (BNRs)
by Sex
New Renewal
BNRs by Sex
Renewal 70,924
10%

Business Name Male Female
Registrations Female 437,914
2(0B21NBRN sRe)gi2st0ra2tio1ns 500,000
450,000 Male 307,279
400,000
New Renewal 350,000
300,000
New 250,000
674,269 200,000
150,000
90% 100,000
50,000
0

1

Business Name Registrations (BNRs) Overall Top Descriptors/Business
by Month Activities

2021 BNRs by Month Top Descriptors/Business Activities

200,000

180,000 160,000 140,976
140,000
160,000 120,000
100,000
140,000 80,000
60,000
120,000 40,000
20,000
100,000
0
80,000 58,598

60,000

40,000 23,968 21,547

20,000 14,869

0 Jan Feb Mar Apr May Jun Jul Aug Sep PSIC/Descriptors/Business Activities
181,688 95,401 86,723 55,809 57,355 55,124 51,137 48,065 42,867
New 20,301 9,178 8,172 5,103 5,831 6,154 5,799 5,285 5,101 Retail Selling in Sari-Sari Store - PSIC 47113
Renewal Other Restaurants And Mobile Food Service Activities, N.E.C - PSIC 56109
RealEstate Buying, Selling, Renting, Leasing And Operating Of Self-Owned/Leased Apartment
Buildings, Non Residential And Dwelling - PSIC 68110
Retail Sale Via Internet - PSIC 47913
Retail Sale of Fruits And Vegetables - PSIC 47211

Business Name Registrations (BNRs) Business Name Registration (BNRS) under PSIC 47913
BNbRys bRy Reeggioinosn (Retail Sale via Internet) + Containing word “Online”

144,299 CAR 4000
NCR 3500
109,902 Region 1 3,439
Region 2
96,202 Region 3 3000 2,752 2,706
Region 4A 2500
Region 4B 2000 2,198 2,172 2,086 2,282
Region 5
Region 6 2,038 1,874
Region 7
48,719 Region 8 1500
Region 9
25,074 43,242 33,255 Region 10 1000
32,471 31,242 40,669 Region 11
9,093 23,239 22,110 23,706 20,728 Region 12 500 294 313
20,947 20,774 Region 13 154 131 155 106 177 177 228 August September
ARMM
0 February March April May June July
January

Online BN Outside PSIC 47913 PSIC 47913

17 BUSINESS NAME REGISTRATION DIVISION

Business Name Registrations (BNRs) Business Name Registration (BNR)
under Retail Sales via Internet Transactions per ePayment Channel
(PSIC 47913) by Regions

BNRs Under PSIC 47913 By Regiions 450,000 448,225
400,000
8,000 144,299 350,000
300,000
7,000 6,787 CAR 250,000
NCR 200,000
6,000Number of BN Registered per Regions 96,202 Region 1 150,000
9,093 109,902 Region 2 100,000
5,000 Region 3
4,000 20,947 4,357 Region 4A 50,000 57,330
25,074 Region 4B 0
32,471 Region 5 3,277 182 17,772
3,000 23,2392,488 33,255 Region 6 Gcash Paymaya Lanbank
40,669 Region 7 Smart Padala Paymaya Debit/Credit Card
2,000 22,110 Region 8
23,7061,317 20,774 Region 9
1,000 1,053 Region 10
443 48,719 Region 11
43,242 Region 12
0 31,242 Region 13
20,728 ARMM
876 496 614 482 573 494 417
633 259 282 76

Regions Business Name Registration (BNR)
Payments Collected by ePayment Channel

Business Name Registrations (BNRs)
by Payment Method

P300,000,000.00

P250,000,000.00 P238,214,110.00

P200,000,000.00

P150,000,000.00

ePayment P100,000,000.00
DT2I 6Te0ll,e6r3, 2660,636
P50,000,000.00 P37,583,270.00
DTI teller P2,295,790.00
548,551 P15,978,500.00
ePayment, 548,551 P116,560.00

P0.0

Gcash Paymaya Landbank Smart Padala Paymaya Debit/Credit Card

DTI teller ePayment

Business Name Registrations BuPsainyemsesnNtsaBmCNoeRlslRebeycgtReiesgditorpnasetrioRneg(BioNnR)
(BNRs) by Payment Method
144,299
3,222,88.00 CAR
NCR
2,258,760.00 5,950,230.00 109,902 Region 1
P238,214,110.00 5,259,390.00 Region 2
5,394,000.00 Region 3
96,202 Region 4A
5,624,000.00 Region 4B
Region 5
DTITeller 5,368,640.00 Region 6
P113,493,320.00 4,758,220.00 Region 7
Region 8
Region 8,020,940.00 Region 9
5,461,880.00 Region 10
48,719 Region 11
4,711,110.00 43,242 33,255 Region 12
31,242 40,669 Region 13
ARMM
20,774
25,074 23,239 22,110 23,706 20,728 13,191,71.00
32,471 15,171,000.00

9,093 8,124,800.00
20,947
ePayment 9,483,930.00
P294,188,230.00
6,333,770.00
5,157,020.00

DTI Teller ePayment 0.00 14,000,000.00
2,000,000.00 16,000,000.00
4,000,000.00
6,000,000.00
8,000,000.00
10,000,000.00
12,000,000.00

BUSINESS NAME REGISTRATION DIVISION 18

E-COMMERCE WHAT WE DO:
DIVISION The first quadrant represents the symbol
(ECD) of a connected globe that explains
the promotion of e-commerce and of
OUR MOTTO: network and connectedness. We bridge
people to the digital world by improving
Hard work conquers all infrastructure, skills, security, and

19 providing access to markets.

E-COMMERCE DIVISION OUR IMPACT:
For the second quadrant, the symbol sets
the E-commerce Division as is committed
towards building a prosperous society
and a strong economy that is globally-
competitive. The lush tree and globe

symbolize growth.

WHO WE ARE:
The third quadrant stresses that we are
all connected and we operate as a well-

oiled machine.

CHALLENGES WE CONFRONT:
Our goals cannot be achieved if people
are not open to disruptions. The image
symbolizes the challenge posed by
a narrow-minded imagination. The
potential of digital commerce is massive,
however, to attain this requires breaking
the preconceptions and misconceptions

that Filipinos have on going digital.

SPIRIT ANIMAL:
The division’s spirit animal, Kouros The
Kagsoro, symbolizes the grit of the people
behind the E-commerce Division that can
be seen in water buffalo (Kalabaw), eagle
(Agila), and fox (Soro). The name Kouros
refers to free-standing Greek sculptures
of youth with noble ranks in society. In
a similar manner, E-Commerce and the
E-Commerce Division are like kouroi that
are only beginning to develop and grow,
but are guaranteed to prosper, prevail,
and triumph over any challenge it shall
face. The baybayin inscribed in the horns
of the kalabaw means “Bilis at Tapat” our
values focused on efficiency and integrity,
true to DTI’s mantra (“Serbisyong higit

pa sa inaasahan”).

REPORT OF ACCOMPLISHMENT OF THE
E-COMMERCE DIVISION FOR THE PERIOD
OF JANUARY – SEPTEMBER 2021

E-Commerce Philippines 2022 Roadmap Launched: Basta
E-Commerce MADALI

The Department of Trade and Industry (DTI) launched the Philippine
E-Commerce 2022 Roadmap, on January 29 a follow-through of the
Philippine e-Commerce Roadmap 2016-2020. The Roadmap aims to
increase the contribution of e-commerce to economic growth; improve
the number of digitally skilled workers and e-commerce enterprises, and
empower online consumers. The framework of the Roadmap 2022 focuses
on SPEED, SECURITY, and STRUCTURE to further increase SALES through
its 20 strategies and 22 action agenda. Its strategic initiatives were
consolidated from the insights and recommendations of stakeholders,
government agencies, and e-commerce players, while rooted in the
premise that digitalization is both an innovation and driver of growth.
The Roadmap 2022 message is simple: “Basta e-Commerce, MADALI.”

It envisions to make e-commerce synonymous with easy commerce
by improving Market Access, DigitAlization, and Logistics Integration.
Throughthenewroadmap,thepotentialoftechnologyanddigitalplatforms
willbemaximizedastoolsinboostingtheeconomyofthecountryasMSMEs
bouncebackfromthechallengesbroughtaboutbytheCOVID-19pandemic.

E-COMMERCE DIVISION 20

CTRL+BIZ: Reboot Now! Intensified in 2021
40,395 assisted, should be over half a million

Facebook video views reached

CTRL+BIZ: Reboot Now! – DTI’s
Flagship Program to assist SMEs
transform their business from offline
to online continued in 2021 with 10
Zoom shows, 46 sessions on Isang
Linggong E-Commerce with Google
Monday, PLDT Tuesdays, Facebook
Wednesdays, Alibaba Thursdays,
Shopee Thursdays, and Gcash x
Globe Fridays from March 8 to July
6. In 2021, special events were
also organized including Amazon:
Unlocking cross-border E-Commerce
opportunities in the US and Viber
FoodPH Community and Why You Need
To Do Conversational Commerce Now.

Track A (GO ONLINE!) mainly
focuses on providing basic or
fundamental knowledge, as well
as entrepreneurship to MSMEs.
It has covered various topics
including digital marketing, product
management, creative thinking,
financial management, etc. The track
ran from April 12 to April 30 and
attracted a total of 2,297 participants,
818 of whom were able to complete
the entire track. While Track B (GROW
ONLINE!), aims to equip participants
with digital skills and knowledge. It ran
from May 3 to 21 and attracted a total
of 1,311 participants, 559 of whom
were able to complete the entire track.

21

E-COMMERCE DIVISION

PIVOT…EMBRACE TECHNOLOGY (PET) PROJECT to
Develop a Cadre of Digitally Skilled Workers for the
E-Commerce Sector Launched

Over11,000individualsexpressed innovative, cloud-based learning
their interest to participate in the first and performance support resources.
PET Project by the DTI. The PET Project
was developed in response to the The DTI-ECO has received a
strategic agenda of the e-Commerce total of 11,976 interested applicants,
Philippines 2022 Roadmap to develop however, resources only allowed to
a cadre of digitally skilled workers accommodate 1,000 participants
in the e-Commerce sector. The DTI for the 1st Phase. Because of the
consulted the e-Commerce ecosystem growing need, a second phase is being
— including platforms, fintech, enablers, undertaken before the end of 2021
and logistics providers regarding with an increased capacity to 1,800
their job requirements and skills. One participants for SMEs productive
of the components of the PET is the during the quarantine periods through
Certification Program for E-Commerce the provision of new learning and
Careers. DTI commissioned a Third- training opportunities. For the third
party provider—Informatics for a phase, PET introduced the Work
6-month self-paced digital certification Remote Initiative that trained Filipinos
program offered through the Skillsoft on how to work online and find full-time
Percipio platform, one of the leading remote employment as a pilot group.
global providers of high-quality,

E-COMMERCE DIVISION 22

UNECC endorsed to DFA for Ratification by the President
as Executive Agreement

The DTI, in coordination with The UNECC aims to advance
the Department of Foreign Affairs cooperation on cross-border
(DFA), Bangko Sentral ng Pilipinas digital trade as it addresses trade
(BSP), Department of Budget and issues concerning electronic
Management (DBM), Department of communications, thereby facilitating
Information and Communications the faster flow of goods and
Technology (DICT), Department services within the regional network
of Finance (DOF), Department through establishing a uniform
of Justice (DOJ), Department of set of rules. The said Convention
Science and Technology (DOST), and would also ensure that fundamental
the Supreme Court of the Philippines principles of e-commerce are
(SC) has mobilized efforts towards recognized and enforced across
the ascension by the Philippines to borders, while fully preserving
the United Nations Convention on the Philippine laws and regulations.
Use of Electronic Communications
in International Contracts (UNECC).

23

E-COMMERCE DIVISION

Passage of the proposed Internet Transcations Act
(ITA) pushed

During his State of the Nation to exercise regulatory jurisdiction
Address (SONA) in 2020, President to address the regulatory gap.
Rodrigo Roa Duterte supported the
enactment of the proposed ITA. In July 2021, the E-Commerce
This bill will ensure fair e-commerce Office and the USAID held a Focus
business practices through adequate Group Discussion on Proposed
information disclosure, data privacy ITA Amendments. This discussion
and intellectual property rights, anticipates and mitigates unintended
compliance with product safety and consequences of e-Commerce and the
standards and protection of consumer proposed ITA. Another session was
rights. Likewise, the bill shall provide made available for DTI Officials and
meaningful access to effective dispute staff to encourage open discussion
resolution mechanisms and shall on e-Commerce, the digital economy,
build trust between online merchants and the ITA and its lingering issues.
and consumers. The DTI lauded the The bill is currently awaiting decision
approval on the 3rd hearing by the in the Senate Committee on Trade,
House of Representatives on November Commerce, and Entrepreneurship, joint
24, 2020. The proposed Internet with Ways and Means and Finance.
Transactions Act (ITA) calls for the
creation of an E-Commerce Bureau

Joint Administrative Order Setting Guidelines for Online
Businesses Drafted Public Consultations Held for Digital

Platforms, E-Retailers, and Online Sellers

The DTI Consumer Protection a proposed Joint Administrative
Group and E-Commerce Division, Order (JAO) on Guidelines for Online
together with the Intellectual Property Businesses Reiterating the Laws and
Office of the Philippines (IPOPHL), the Regulations Applicable to Online
National Privacy Commission (NPC), Businesses and Consumers was
the Department of Agriculture (DA), developed to increase consumer
the Department of Health (DOH), and confidence in business-to-consumer
the Department of Environment and (B2C) E-Commerce transactions.
Natural Resources (DENR), drafted

E-COMMERCE DIVISION 24

The JAO will ensure that the responsibilities in the conduct of their
E-Commerce platforms, electronic online business. The JAO reiterates
retailers (e-retailers), and online existing laws and regulations that
merchants are properly guided apply not only to brick and mortar
about the rules, regulations, and stores but also to online businesses.

Google Donates 1.2 M Ad Credits to DTI

DTI Website discoverability boosted through Google Ad Credits

In April 2020, Google LLC Office; DTI Region 3; DTI MIMAROPA;
donated $1.2 million USD-worth of DTI-NCRO; Intellectual Property Office
search advertising credits in support of the Philippines; DTI Bulacan; DTI -
of the Philippine government’s Philippine Accreditation Bureau; Bureau
information drive on the coronavirus of Import Services; DTI - Bureau of Import
disease (COVID-19) and other Services; Knowledge Management and
economic recovery measures. This Information Service; and Consumer
helped DTI in promoting its projects Policy and Advocacy Bureau.
and advocacies by being searchable
and discoverable on Google. As of Through this support, the DTI
September 2021, 14 DTI bureaus will have more exposure and will reach
have submitted their keywords a larger number of individuals on
to ramp up their online presence various Google platforms. This will aid
including: Philippine International the agency in further promulgating
Trading Corporation; Negosyo Center its programs, as well as its offered
Program Management Unit; DTI services and materials to the public.
Digital Philippines; e-Commerce

Assistance to SMEs through Negosyo Centers
now available online

Training has always been the Name Registration, and Google My
main program of the DTI to support Business.
the growth of E-Commerce in the
country. Although the pandemic may The DTI successfully provided
have forced some training sessions to information and training with the learners
be postponed, DTI-ECO still managed that came from NC-PMU, NCRO, CAR, R1,
to run the Negosyo Center Zoominar, R2, R3, R4A, R4B, & R5 for the May 26
a three-day webinar series that session. While, R6, R7, R8, R9, R10, R11,
provided a refresher on E-Commerce R12, & CARAGA for the May 27 session.
Philippines 2022 Roadmap, Business

25

E-COMMERCE DIVISION

E-commerce Philippines 2022 Roadmap Monitoring Sheet

Ongoing Agenda 11: Implement the Ongoing
● The National Broadband Plan was Digital Payments Transformation ● Under the BSP Digital Payments
formulated by the DICT to spur Roadmap 2020-2023 of the BSP Transformation Roadmap 2020 to 2023,
competition in the telecommunications (BSP) the goal is to strengthen the use of
and ICT industry and ensure availability, digital payments. Targets:
Agenda 1: Accelerate the affordability, and quality of broadband - 50% of the total volume of retail
implementation of the National internet access. EO No. 127 s. 2021 payments into digital form.
Broadband Plan. c/o DICT was signed last March 11, 2021, to - Expand financially included to 70% of
liberalize access to satellite services Filipino adults.
and provide better internet services
and access nationwide. Implementation Agenda 12: Implement TRAIN 1 Ongoing
of the NBP Phase 1 project is targeted Provisions on e-invoicing (DOF) ● BIR working on E-invoicing. Scheduled
to be completed by December 2021. for implementation in January 2023.
Turnover of facilities under the Luzon Agenda 13: Automate consumer While BIR has yet to release regulations,
Bypass Infrastructure project is and merchant protection and some agencies are already implementing
ongoing while the Government Network dispute resolutions (DTI) it while others are planning to follow
Project has connected 904 government soon.
agencies through Fiber Optic Cables.
Ongoing
Agenda 2: Increase secure internet Pending ● USAID provides technical assistance
servers (DICT) ● Exploring assistance from USAID- to the DTI Consumer Protection Group
BEACON. (CPG) on the development of an Online
Dispute Resolution System.

Agenda 3: Develop an e-Commerce Ongoing Agenda 14: Implement a cohesive Ongoing
logistics infrastructure and ● Project with USAID RESPOND to full-scale MSME digitalization ● Conducted 182 sessions with 39, 941
investment convergence program develop a convergence plan. program among government participants and discussed 201 topics on
(DTI) e-commerce.
agencies nationwide (DTI)

Agenda 4: Modernize and transform Ongoing Agenda 15: Spur investments in Ongoing
the Philippine Postal Corporation ● DTI and PHILPost collaborating. innovation by providing support to ● DTI Competitiveness and Innovation
into a competent partner and PHLPOST is currently undertaking Filipino enterprises creating digital Group (CIG) is implementing programs
major player in the logistics sector modernization and digitalization goods and services. “Tayaan ang pursuant to Start-Up such as Strategic
initiatives. Pilipino” (DTI) MSME and Large Enterprise (SMART),
(PHLPost) Startup AID, ILEAP for Startups, Startup
Business One Stop Shop (SBOSS), and
Slingshot 2021 that assists forMSMEs.

Ongoing Agenda 16: Promote the exchange Ongoing
● Central Business Portal/Philippine of goods and services between ● The extent of online engagement in
Business Databank companies either through a direct the manufacturing industry (SOURCE:
● LGU automation: A total of 673 i-metrics)– as a percent of total) with 56%
LGUs are implementing the Integrated or marketplace model (DTI) online purchases, 42% online revenues,
Business Permits and Licensing System and 43% online payments.
Agenda 5: Promote E-Government (IBPLS) cloud with the Business Permit MSMEs.
digital transformation initiatives module.
(DTI and DICT)

Agenda 6: Fast-track the Ongoing Agenda 17: Enhance cross-border Ongoing
implementation of the Philippine ● The PSA has registered more than cooperation with key trading ● Mobilizing efforts towards ratification of
30 million Filipinos in the Philippine partners (DTI) the UNECC and development of a Model
Identification System (PSA) Identification System (PhilSys) as of 9 Trade Agreement for E-Commerce
September 2021.
Agenda 7: Update customs policies Agenda 18: Develop a cadre of Ongoing
& procedures to cover & facilitate Pending digital skill workers to support the ● The DTI, in partnership with a learning
e-Commerce transactions (BOC) ● Implement the CMTA provisions growing e-Commerce sector (DTI) institution, developed a curriculum
for e-Commerce goods, adopting designed to address employment
the WCO recommendations in its opportunities in the e-Commerce sector
e-Commerce Package that includes through Pivot… Embrace Technology
the Framework of Standards, Technical (PET) project.
Specifications, Immediate Release
Guidelines, and other documents and Agenda 19: Develop and Ongoing
tools supporting its implementation. implement the “Basta e-Commerce, ● The DTI-ECO is currently formulating
MADALI! Communication Plan (DTI) a Massive Information Education
Communications (IEC) campaign to
Agenda 8: Push for the adoption Ongoing support strategies on Speed, Security,
and implementation of the Internet ● Approved on Third Reading in the and Structure.
Transactions Act (DTI) HOR. SB1591 is currently pending with
Senate Committee on Trade, Commerce Agenda 20: Create the Pending
Agenda 9: Pursue an e-Commerce and Entrepreneurship, joint with Ways e-Commerce Bureau and support ● The e-Commerce Bureau shall be
policy agenda (DTI) and Means and Finance. with resources and capacity headed by a Director who shall oversee
building (DTI) the day-to-day operations of the
Ongoing Bureau and shall be assisted by three
● Partnership with World Bank on (3) Assistant Directors each for policy
eCommerce regulatory framework. and administration, enforcement, and
● Ongoing Public Consultation for JAO operation.
on Guidelines for Online Businesses
Reiterating the Laws and Regulations Agenda 21: Create the Ongoing
Applicable to Online Businesses and e-Commerce Promotion Council ● DTI Secretary to convene the private
Consumers. comprised of stakeholders from sector+public sector.
both the public and private sector
Pending (DTI)
● The following bills are still pending
Agenda 10: Create an enabling second reading: “An Act Protecting Agenda 22: Modernize and Ongoing
environment for the Gig Economy Freelance Workers in the Gig Economy remodel the system of generating ● Collaboration with DICT, PSA, and NEDA
Sector” and “An Act Supporting the e-Commerce-related statistics TWG on Digital and ICT-related indicators
Growth and Development of Digital and studies to be responsive to and statistics. DTI to explore with PSA on
Careers in the Philippines.” the needs of the stakeholders (DTI “statistical framework”. This was added
with PSA) in the 2022 budget proposal of the DTI.

E-COMMERCE DIVISION 26

I. CTRL BIZ: Reboot Now! Sessions

1. Zoom Statistics:

a. Total number of Registered Participants: 75,708
b. Total number of Actual Participants: 40,395
c. Total number of maximum concurrent views: 27,570
d. Retention Rate: 85%

2. Facebook Statistics:

a. Total reach: 1,467,544
b. Total video views: 575,105
c. Total reactions: 26,189
d. Total shares: 12,371
e. Total comments: 9,429

ZOOM FACEBOOK

No. of No. of Total Total Total Total
registered actual FB FB
participants reach video Shares Comments
zoom views
participants

Series 1 6326 2020 2,665 2,286
Series 2 6,751 6,287 271,800 127,189 2,437 1,972
Facebook 863 3,048 360,925 194,396 375 219
446 29,000 13,272

Reboot 2,346 1,485 208,829 54,500 620 519
Tourism
Now:

Kain Na 1 1,204 802 64,843 22,724 464 74

Kain Na 2 1,345 723 21,878 10,476 10,268 321
2,021 1,360 36,490 13,722 566 368
Digital 21,399 8,162 72,172 35,118 1,233 1,285
Marketing

Logistics

Facebook 96 179 16,812 4,771 119 129
Wednesdays

27

E-COMMERCE DIVISION

2021

Isang Linggong eCommerce

Google 6,140 2,251 79,740 16,491 753 641
Mondays
3,809 2,370 87,630 29,693 990 579
PLDT 4,951 1,864 709 398
Tuesdays 4,315 1,493 57,309 11,958 271 217
1,456 565 60 33
Facebook 3,677 1,317 38,607 9,955 815 388
Wednesdays 4,307 7,750

Alibaba GDT 107,581 19,700
Thursdays

Shopee
Thursdays

Globe &
Gcash
Fridays

II. REGIONAL ZOOMSHOWS

The CTRL BIZ Regional Zoomshow is a three-day webinar with each day dedicated
to the journey of an online marketer interested in joining or already participating in
an e-commerce platform. Topics range from selecting the platform to sell (market)
for day 1, online payment (digital payments) for day 2, and last-mile delivery
(logistics platform) for day 3.

Leg 1 886 725 Leg 6 (R4A) 872 470
(CAR, R1, R2) 211 127
968 358 Leg 7 (R7) 939 539
Leg 2 (R3) 512 276 446 249
392 185 Leg 8
Leg 3 (NCR) (R9 & R10) 561 272
1,345 629 Leg 9 (R11)
Leg 4
(R4B & R5) Leg 10 (R12
& CARAGA)
Leg 5
(R6 & R8)

E-COMMERCE DIVISION 28

MSMEs ENDORSED TO DIGITAL PLATFORMS

PLATFORM PLATFORM

Amazon 238 PayMaya 2,896
Foodpanda 2,780 UnionBank 946
Lazada 3,501 Robinsons Bank 2,998
Shopee 3,548 RCBC 169
Zalora 2,054 Lalamove 1,272
Zilingo 3,153 Grab 169
Pick.A.Roo 882 FedEx 3,003
Facebook 2,840 QuadX 2,936
Gcash 3,322 Google*** 2,677

III. OTHER SPECIAL LEARNING SESSIONS

VIBER: Viber FoodPH Community and Why You Need To Do
Conversational Commerce Now

On May 19, 2021, the DTI, together with Rakuten Viber and the Philippine
Franchise Association, organized a webinar on conversational commerce
focused on food entrepreneurs to showcase opportunities to expand their
market reach.

29

E-COMMERCE DIVISION

DTI x PFA x ViberPH
Zoom

Session Total
Registered 615
Unique Viewers 366

Facebook - DTI Philippines + DTI E-commerce
Session Total
Total Views 1,100
Engagement 688
Reach 5,464

AMAZON: Unlocking cross-border eCommerce opportunities
in the US

Last June 2021, the DTI partnered with Amazon Global Selling to encourage
MSMEs to explore cross-border selling, in particular, with the United States as
the market. By selling on Amazon, sellers of different types and sizes can now
sell to 300+million worldwide active customer accounts, including institutional
buyers in the US, Europe, and Japan.

DTIxAMAZON Special Webinar

Zoom

Session Total

Registered 1,262

Unique Viewers 600

Facebook

Session Total

Total Views 1,750

Engagement 676

Reach 4,157

E-COMMERCE DIVISION 30

ISANG LINGGONG E-COMMERCE

This series of webinars ran for four With a different topic each session,
(4) months from March 8 to July the program has hosted a total of 46
6 provided the MSMEs essential sessions. The program attracted a
knowledge regarding the various total of 8,568 participants.
aspects of the E-Commerce industry.

31

E-COMMERCE DIVISION

SUPPLY CHAIN WHAT WE DO:
& LOGISTICS The first quadrant symbolizes the
connectivity of different players in the
MANAGEMENT supply chain and logistics ecosystem.
DIVISION The SCLMD’s role is to develop a globally
(SCLMD) competitive supply chain and logistics
though collaboration and partnership
OUR MOTTO: with different public and private sector

I am not led, I lead stakeholders.

OUR IMPACT:
The second quadrant symbolizes growth
of the supply chain and logistics sector
which summarizes our work. We drive the
growth of the supply chain and logistics
by enhancing trade and investment and

ensuring business partnership.

WHO WE ARE:
Like the trees in the forest, the SCLMD
is composed of sturdy yet also flexible
individuals that work together to achieve
a shared goal. Our perspective is to look
at the forest rather than focus on the
trees. As a team, we try to establish an
efficient logistics sector by looking at the

entire ecosystem.

CHALLENGES WE CONFRONT:
The fourth quadrant we identified is
the Weighing Scale which symbolizes
our challenges as we try to balance
and reconcile the various opinion of our
stakeholders and develop initiatives

agreed and supported by all.

SPIRIT ANIMAL:
The division chose the swan as our spirit
animal as it is highly versatile. The swan
can move on air, on land, or on water. It
represents logistics which moves goods
from one place to another through air,
land or water transport. It also represents
grace, devotion, partnership, and
transformation that guide the division in
its commitment to advance and transform

the industry into a world class sector.

SUPPLY CHAIN AND LOGISTICS MANAGEMENT DIVISION 32

REPORT OF ACCOMPLISHMENT OF THE SUPPLY CHAIN
AND LOGISTICS MANAGEMENT DIVISION FOR THE
PERIOD OF JANUARY – SEPTEMBER 2021

2020 Logistics Efficiency Index (LEI) study conducted: Logistics
cost over sales improved at 25.5% in 2020 from 27.2% in 2017

To measure the current logistics performance of the country, the DTI-
SCLMD commissioned a third-party research firm to administer the 2020
Logistics Efficiency indicator (LEI). The LEI study measures the logistics cost and
performance of the country, which aim to guide the government and policymakers
in assessing the state of the country’s logistics system. DTI first conducted the
LEI survey in 2017 with the assistance of the World Bank.

A total of 300 selected manufacturing companies from different regions of
the country were surveyed, using the survey instrument developed by World bank
in 2017. The result shows that logistics cost over sales of selected manufacturing
industries decreased by 1.7% from 27.2% in 2017 to 25.5% in 2020.

Logistics Costs as a Percent of Total Sales 2017 2020

Transport and cargo handling cost 10.7 7.6

Warehousing 5.2 3.5

Inventory carrying cost 8.8 6.7

Logistics administration 2.5 3.4

Other logistics cost - 4.3

Logistics Cost over Annual Sales Total Percentage 27.2 25.5

SB Corporation and ACTOO sign MOA on Loan program for Truckers

The DTI-SCLMD facilitated a project with the Small Business Corporation
(SBCorp), designed to provide loan assistance to truckers affected by the
COVID 19 as requested by the Alliance of Concerned Truck Owner and
Organization (ACTOO) during a Sub Task Group and Food Value Chain meeting.

On June 29, 2021, a MOA was signed between SB corporation and ACTOO outlining
the loan program for truckers. Under the agreement, SB Corp shall provide a zero-
interest non-collateral loan for ACTOO trucking and non-trucking auxiliary members.

33

SUPPLY CHAIN AND LOGISTICS MANAGEMENT DIVISION

The key features of the partnership include:

• Zero-interest, no-collateral loans for trucks-for-hire companies and A
CTOO members with trucking as an auxiliary function such as container
depot operators;

• Loanable amount ranging from Php 200,000 to Php 5 million to be sourced
f rom a total of Php 1.8 billion funds (Php 300 million from non-tourism
CARES budget and Php 1.5 billion from tourism CARES budget shared by

the Department of Tourism (DOT) due to slow take up from the tourism
sector);

• Six months to one year grace period, extendable for up to three years;

• Service fee depending on loan terms: 1% for the one-year grace period,
6% for the two-year grace period, and 8% for the four-year grace period;
and

• More simplified and automated loan origination procedure and reduced
documentary requirements for a faster turn-around loan processing time.

Logistics Services sector pioneers the First Philippine Skills
Framework

On Jun 25, 2021, the DTI SCLMD launched the first Philippine Skills
Framework for supply chain and logistics (PSF-SCL) in an effort to standardize
the supply chain and logistics skills requirements, and develop a competitive and
future ready logistics workforce. The framework provides current information on
employment, career pathways, occupations, job roles, existing and emerging skills
and competencies, and relevant education and training programs for the Philippine
supply chain and logistics industry. It has four initial tracks; Freight Forwarding,
Warehousing, Logistics Information Technology, Supply Chain, and Logistics
Operation. With the development of PSF-SCL, logistics companies can now assess
their logistics skills requirements, adapt or modify the standard guidelines for
work performance for recruitment, selection, hiring, job rotation, and promotion.

SUPPLY CHAIN AND LOGISTICS MANAGEMENT DIVISION 34

35

36

TESDA, DTI, and private sector agreement to upskill/
reskill logistics workers signed

On June 25, 2021, during the Logistics services associations in
launching of the Philippine Skills pursuing skills programs for supply
Framework, the DTI and TESDA chain and logistics. Based on the
together with 20 industry leaders agreement, TESDA will extend
representing the logistics services scholarship assistance to the supply
associations signed an agreement chain and logistics sector workforce
which define the collaboration through its Tulong Trabaho program.
between the government and

Logistics and transport cost of canned sardines account
for 5.5% of total SRP, based on I Transport/ Logistics Cost

study

With the assistance from the Using the Transport Cost Model
USAID- RESPOND Project, the SCLMD developed by USAID RESPOND, the
conducted transport cost research study revealed that logistics cost
for canned sardines from Zamboanga reached 0,97 cents per can or 5.5%
to Manila and identified the transport of the total price of canned sardines.
and logistics cost component per Below is the model showing the
canned sardines. The initiative transport, logistics, and warehousing
aims to understand the impact of costs for the ‘Class A’ sardines.
logistics costs on the Suggested
Retail Price of certain commodities.

Cost Component Amount in PHP (per can basis

Price Ex-Factory Php 15.50 88.6%
Trucking Php 0.27 1.5%
Php 0.06 on 0.3%
Port Charger Php 0.44 2.5%
Shipping Php 0.20 1.1%
Php 1.03 5.9%
Warehousing Php 17.50 100%
Mark-Up
SRP

37

SUPPLY CHAIN AND LOGISTICS MANAGEMENT DIVISION

DELIVER-e Project: Promoting new
business models in agriculture

Launched in December 2020, DELIVER To date, DELIVER-e has helped 1,566
E is an inclusive, transparent, and farmers, transacted Php 26,773,974
integrated end-to-end E-commerce worth of produced, mobilized 371,550
platform for agricultural and food kilos of fresh produced, and served
products. As of August 2021, the 7,363 customers. Likewise, onboarding
total registered members in the and learning sessions are consistently
platform stands at 42 farming conducted to cooperatives and farmers
cooperatives with 414,595 farmers. inviting them to join the platform.

Analystics Tracker

Particulars 4th QuarJtearn 2021 Feb 2021 Mar 2021 Apr 2021 May 2021 June 2021 July 2021 Aug 2021
(2020)

Value of fresh Php Php Php 650,099 Php Php Php Php Php Php
produce 1,466,835
trasacted 996,221398,902 1,569,210 1,466,835 3,026,507.32 4,075,495.87 5,669,946
(in PHP)

Kilos of agri- 202,226 4,824 5,896 20,205 15,712 12,713 26,555.22 39,354.45 40,062
goods

mobilized

Number of 6,337 347 282 536 897 924 2,323 3,436 3,272

sales orders

processed

Number of 3,807 239 174 270 409 433 760 580 693

customers

served

Number of 628 128 129 132 76 76 89 89 216
farmers helped
in selling their

goods

P550M budget earmarked for Sorsogon RORO Terminal
Expansion

The DOTR has accepted the request of infrastructure initiative: Modernizing
the Matnog port, building an extension
the DTI and DA for the establishment of port in Sta. Magdalena Sorsogon and
building of a truck holding area in Matnog
the Sorsogon RORO Terminal Expansion worth 550Million Php. The development
Project which is part of DTI’s “Build of the Sorsogon RORO Terminal is
for Tomorrow” Port Modernization envisioned to decongest Matnog port
Project. The project was included as well as address the current and
in the 2022 National Expenditure future trade growth in the region.

Program under the DOTR budget. With

the Technical Assistance from USAID

DELIVER, the project identified three

SUPPLY CHAIN AND LOGISTICS MANAGEMENT DIVISION 38

The importance of the project was under the Department of
highlighted in the President’s budget Transportation for the RORO
message: To ease the traffic of goods ramp and expansion project at the
from Luzon to Visayas and Mindanao, Sta. Magdalena Port in Sorsogon.
some P550 million will be provided

Mapping of Food Logistics Infrastructure Underway 1
2
The DTI SCLMD is working with the DA-Bureau of Agricultural and 3
Fisheries Engineering (BAFE) to map out and create a national Logistics
infrastructure inventory under the Agricultural Biosystem Engineering
Management Information System (ABEMIS). The STGFVC provided a list
of 9,757 logistics and food infrastructure such as roads, irrigation, farm
tourism sites, meat processing, trading centers, ports, and warehouses.

a. DPWH - 188 (ROLL-IT) g. DA- AMAS - 22 (Agri-Pinoy Trading
b. DOTR - 5 (Road Infra) Centers)
c. NIA - 197 (Irrigation infra)
d. DOE - 149 (Energy Infra) h. DA-NMIS - 96 (Meat processing
e. DOT - 203 (Accredited Farm Infra)

Tourism Sites) i. PPA – 87 (Port Infra)
f. DA- BAFE - 827 (Farm-to-market j. DICT – 1,189 (GovNet)

roads)

Sub Task Group on Food Value Chain and Logistics

The DTI – SCLMD serves as the Secretariat of the IATF TGFS Sub Task Group
on Food Value Chain and Logistics (STGFVCL) chaired by the DTI Secretary.
Since its establishment in April 2020, there has been a total of 12 STGFVCL
meetings conducted and 21 presentations to the Task Group on Food Security
(TGFS). The Secretariat addressed all issues raised, and regularly monitors
the directives of the STGFVC.

STATUS % COUNT

DONE 91% 123

ON-GOING 9% 12

PENDING 0% 0

135

39

SUPPLY CHAIN AND LOGISTICS MANAGEMENT DIVISION

The general objective of the STGFVC is to increase food production and ensure
supply stability for basic necessities and prime commodities through new
business models. Specific objectives are:

1 Ensure unhampered movement of Recommend food infrastructure
A&F goods and services through from Agri production, processing,
efficient transport and logistics
systems. 4 distribution, storage, retailing,
and consumption (i.e., irrigation,
Map out the entire value chain farm to market roads, ports,
across primary, secondary, and warehouses, cold chains, ripening
facilities, drying facilities, bagsakan
2 tertiary industries in these sectors centers).
to determine where critical and
alternative resources are sourced Develop protocols in the transport
and identification of possible and sale of agricultural products to
production bottlenecks.
5 satellite markets in communities.
3 Reinvent, when necessary, the food Ensure collaboration between
logistics ecosystem. Explore new relevant implementing agencies
models and innovation in the food and LGUs to organize and promptly
value chain. dispatch or mobilize “rolling stores”.

Assisting the Logistics Service Sector during Pandemic

The SCLMD processes applications for travel ban exemption of foreign nationals
working in the Philippines, particularly, in the field of logistics and e-commerce as
directed by the Inter-Agency Task Force (IATF) for the Management of Emerging
Infectious Disease. As of August 2021, the total applications processed is 118.
The report below is the summary of applications handled from January to
August 2021:

> Total no. of applications received: 84 > Total no. of pulled-out applications: 5
> Total no. of applications endorsed to > Total no. of applications exempted on

DFA: 50 TBE: 2
> Total no. of applications endorsed to > Total no. of ongoing applications: 8
> Total no. of foreign nationals (including
DOLE: 5
> Total no. of applications referred to dependents) endorsed for TBE: 118

BOI: 14

SUPPLY CHAIN AND LOGISTICS MANAGEMENT DIVISION 40

Monitoring LSPH Ten Commitments of
the Philippine Logistics Services Sector:

Commitment No. 1: Completed: Commitment No. 6: On-going:
Promote Globally Competitive ● Conducted 2020 Logistics Address Competitiveness ● Regulating the excessive and
Logistics Sector Efficiency Indicator survey. Result Issues unreasonable shipping charges imposed
Commitment No. 2: shows improvement in logistics by international shipping line though
Eliminate Red Tape and Corruption cost over sales of selected Commitment No. 7: passing of a bill that will expand the
manufacturing industries as it Review Regulatory Framework mandate of MARINA to supervise the
Commitment No. 3: reduced by 1.7% from 27.2% in Commitment No. 8: shipping charges and creating the
Strengthen Private Sector 2017 to 25.5% in 2020. Foster Knowledge Management Philippine shippers’ board to oversee the
Engagement Commitment No. 9: development of the country logistics.
Pending: Encourage Private Sector On-going:
Commitment No. 4: ● Imposition of pass though fees Infrastructure Investments ● Addressing international vessel space
Streamline Government Processes by LGUs despite DILG-ARTA-DOF shortage and high freight cost brought
JMC 2021-01. Commitment No. 10: about by the COVID 19 pandemic.
Commitment No. 5: On-going: Develop Skills and Workforce Initiatives to address the issues are
Increase Public Infrastructure ● Operationalization of TradeNet, (1) Bareboat chartering, (2) Intra-Asia
Investments an interoperable online platform operations of domestic shipping lines,
to reduce processing time and (3) Special mission by DTI FTSC to HQs
harmonize permitting procedures of international shipping lines, and (4)
involved in the application of Direct non-stop shipping service from
import and export permits. Philippines to US West Coast (Los
Pending: Angeles) through IRIS Logistics, Inc
● Establishment of BOSS in On-going:
Matnog Port by ARTA to address ● Removal of entry requirements of
congestion, fixers, and collection LGUs for Logistics personnel which is
of illegal fees in the port. against the IATF policy on unhampered
movement of Goods.
Completed:
● Conducted 10 LSPH dialogues On-going:
with other government agencies ● Implementation of the roadworthiness
in 2021 on IATF related concerns, policy over the year model phase out
cargo movement restrictions, of trucks by DOTr. According to trucking
vessel space shortages, associations 60% of trucks in the
overstaying reefers containers, country will be phased out if the latter
and high freight cost, which lead to policy is implemented.
resolution of the said issues. On-going:
● Synchronization of truck ban hours in
On-going: Metro Manila, which was requested by the
● Promulgation of Philippine truckers to facilitate efficient movement
National Standard for Domestic of cargoes and avoid delays,
Shipping.
● Adoption of ISO 20854:2019 Pending:
- Thermal containers — Safety ● Enactment of a law that separates
standard for refrigerating systems regulatory and developmental functions
using flammable refrigerants of PPA.
— Requirements for design and ● Revocation of LOI 1005-A allowing PPA
operation and ISO 23412:2020 - to share from cargo handling revenues
Indirect, temperature-controlled (10-20%), as it unnecessarily increases
refrigerated delivery services — logistics cost.
Land transport of parcels with the
intermediate transfer. On-going:
● Updating of Logistics Observatory, a
On-going: web tool containing data and information
● Data inventory on regulatory relative to supply chain and logistics.
landscape for logistics service
providers, from starting a business On-going:
to closing a business. E-book ● Development of warehousing study
being prepared to provide baseline with technical assistance from USAID
data on regulatory processes, DELIVER. The study shall identify
permits, and license, time, cost, challenges and opportunities as well as
for customs brokerage freight recommendations to develop and expand
forwarding, warehousing, cold the warehouse and storage sector of the
storage, domestic sea shipping, country.
and trucking businesses.
On-going:
On-going: ● Provision of cold chain solution through
● Adoption of a 30-year National the development of low-cost, mobile
Infra Program (2023-2052) chain facilities that can be deployed to
covering transport and logistics, communities.
energy, water resources, ICT, social,
and agri-fisheries modernization Completed:
and logistics infrastructure. ● Development of the Philippine Skills
Completed: Framework for Supply Chain and
● Included in the NEP under Logistics launched on 25 June 2021.
the DOTr budget the “Build for This is to standardize supply chain and
Tomorrow” Port Modernization logistics skills requirements and develop
Plan’s Sorsogon RORO Terminal a competitive and future ready logistics
Expansion Project in partnership workforce. workforce.
with PPA. On-going:
● Implementation of Philippine Logistics
On-going: Manpower Training and Development
● Mapping of slaughterhouses, Program with TESDA and LSPH. Based on
roads, irrigation, public markets the MOA signed by TESDA, DTI and LSPH
and post-harvest facilities to heads, TESDA will extend scholarship
be included in the DA ABEMIS assistance to the supply chain and
platform. logistics sector through its Tulong
Trabaho program.

41

SUPPLY CHAIN AND LOGISTICS MANAGEMENT DIVISION

TRADE TAYO

● ●DTI’s first digital show was launched on YouTube last February 12 hosted
by Assistant Secretary Mary Jean T. Pacheco.
● ●Now on Season 3, “Trade Tayo” aims to inform the public of DTI Programs
through four segments: Sagot Kita, Usapang Trade, COVID-19 Updates,
and Ka-Trade Vlogs.
● Sagot Kita answers commonly asked questions raised by the public
either through email, DTI Facebook Page, Malasakit centers, or DTI Call
Center. usually about Business Name registration, Consumer complaints
● Usapang Trade segment features resource persons to discuss various
DTI initiatives and programs. Season 1 featured the activities of the
Consumer protection group, PTTC, CIAP while Season 2 featured OTOP,
start-ups, intellectual property rights, and consumer complaints.
● Season 2 introduced “Covid19 updates” with Usec Boy Vizmonte
reporting on the latest COVID-19 Guidelines issued by Inter-Agency Task
Force (IATF) for emerging infectious diseases.
● Trade Tayo airs every Friday in the DTI YouTube Channel and serves to all
types of audiences as it showcases DTI’s various programs and discusses
lingering issues on trade, industry, business, loan programs, and consumer
protection.
● Highest viewership: For Season 1, Episode 1 where Secretary Ramon
Lopez discussed the DTI’s outlook for 2021 gained the highest viewership
while Episode 5 of Season 2 with SB Corp President Ma. Luna Cacanado as
Usapang Trade guest discussed the CARES programs for MSMEs

42

Traverse through Digital Space: DTI releases its firstTReAvDerE TDAiYgOital Show on

43

TRADE TAYO

ANNEX

CTRL BIZ: REBOOT NOW
WEBINAR TOPICS/SKILLS TRAINING

BASICS OF E-COMMERCE / E-commerce 101

• The Economics of E-Commerce Master Class: Bakit para sa 'yo ang E-commerce?
(O baka hindi talaga)

• How Online Ready Are You?
• Onboarding with e-commerce platforms (Meet your Enablers)
• Why should I take my business online?
• How to transform your business through e-commerce
• How to set up your business online / Registering your online business
• How to scale-up and automate your business for growth
• Converting your retail business to online in the COVID 19 crisis
• Running your Business in the time of COVID
• Understanding the eCommerce Ecosystem

DIGITAL MARKETING

• How to sell your product online
• Know your customer: Customer Experience Strategy
• Setting Your eCommerce Growth Goals
• Tips to successful online selling
• Trends in Food/Tourism Business
• Digital MKT 101: Boosting your Digital Footprint
• Defining and establishing your brand online
• Marketing Manager Journey
• Principles of Digital Marketing
• Successful Offline-to-Online Food Tourism Crossover
• Branding and Public Relations

SOCIAL MEDIA MARKETING

• Social Media Coordination & Community Management
• Social Media for Ecommerce
• Ads Manager
• The power of data to win in the digital space
• Integrated digital and data strategies for business and personal success

ANNEX 44

• Creative Session with Facebook
• Search Engine Optimization
• Social Media Coordination & Community Management

GOOGLE TOOLS

• Google Ads 101
• Google Analytics: Basic and advanced
• Google Trends
• Google MyBusiness
• Search Tools Available for insights
• Google Workspace

FACEBOOK

• Building your online presence with Facebook
• Scale your advertising with Ads Manager
• Business Resiliency
• Building effective ads strategy
• Drive business results with FB Messenger
• Getting started with Facebook shops
• Build your business using Instagram

DIGITAL PAYMENTS

• Moving away from the Old and Cashing in with the New!
• Modern Money Management through Online Payments
• How to Manage e-payments

FINANCING YOUR E-COMMERCE TRANSFORMATION

• Make the Jump! The Basics of Financing your E-Commerce Transformation
• Financing Your Action Plan

FOUNDATIONAL /ENTREPRENEURIAL SKILLS

• How to start your business
• Introduction to Financial Management
• Principles of Operations Management
• Principles of HR Management & Leadership
• Selling & Customer Service
• Negotiating, Networking and Building Relationships
• Risk and Building Strategic Business Models
• Critical & Creative Thinking, Sustainability & Social Responsibility

45

ANNEX

Office of the Assistant Secretary
for Digital Philippines

Mary Jean T. Pacheco
Assistant Secretary

Joy C. Lumanglas Krizia A. Pajares
Senior Trade-Industry Trade-Industry
Development Specialist Development Specialist

Marvin B. Bagatan Jude V. Leopando
Admin Aide VI Admin Aide VI

DIRECTORY AND STAFF 46

MEET OUR TEAM:

LIAISON OFFICE FOR
LEGISLATIVE AFFAIRS
(LOLA)

Atty. Marco Maat
Deputy DLLO Chief
Legislative & Legal Officer

Irelene Forcadilla Francis Sune Mary Anne Piniac Atty. Nico Acabado
Liaison Officer for Senate Liason Officer for DTI Legislative Officer for Legal Officer & Junior
Industry, tradem policy
& KM Kead e-commerce, & regional Liaison Officer

concerns

Ma. Concepcion Simeon Bonifacio Antolin Clara Patricia Vizconde
Liaison Officer for HOR KM Staff Legislative Officer for
consumer protection,
trade promotions, & at-

tached agency concerns

Kristine Joyce Alegre Rhoda Magdalena Andres
Legal Staff & Junior Administrative Staff
Liaison Officer

47

DIRECTORY AND STAFF