with The BC Oceanfront Real Estate Team
www.bcoceanfront.comShelley McKay Personal Real Estate CorporationShelley has been a resident of Campbell River for over 30 years and has been partnered with Ed Handja and the BC Oceanfront Real Estate Team since 2003. Shelley brings a deep sense of integrity and a depth of knowledge to all her real estate dealings, and her understanding and skill in dealing with the contractual and logistic side of real estate dealings provides her clients with peace of mind and a clear sense of being well-cared for. She is committed to providing clients with the highest standard of professional personalized service. Shelley sits on the board of directors for the Campbell River Salmon Foundation and lives the coastal lifestyle with her family, loving to fish, hunt and generally enjoy the outdoors.Email: [email protected] Office: 250-286-3293|Cell: 250-830-4435Aren KnudsenAren completed her real estate licensing in early 2025, after working for years in bookkeeping and project management. Along with her strong financial background, she brings a knowledge of properties through working with an appraisal company and also experience with contract organization. Aren has quickly become our buyer specialist, and she is dedicated to helping our buyers find the right property! Her family embraces the coastal lifestyle - owning recreational property, boating and fishing.Email: [email protected] Office: 250-286-3293|Cell: 250-287-0011
TESTIMONIAL -“I have already recommended BC Oceanfront to others and will do so again.”How to communicate with the teamShelley and Aren are in and out of the office as business dictates but are generally available on their cell phones (unless they are in places out of service range). Kate is in the office during regular office hours and can be reached on the Royal LePage office phone at 250-286-3293. All members of the team view the email accounts during the day, with Kate alerting the team to any urgent business if they are not in the office at the time. If you have general questions you can ask Kate and if she is not able to answer (due to licensing regulations) she will make sure that one of our agents responds.Kate Morgan Office Manager (Unlicensed)Kate joined the team in 2011. She has a Bachelor of Journalism Honours degree and 20+ years of experience in writing, editing and business communications. Along with office administration, Kate handles marketing and communications as well as property research. She is an avid amateur photographer and explorer of local trails and beaches and enjoys adventuring on Vancouver Island with her family. She moved to Campbell River from Victoria in 2002.Ed HandjaCoastal Consultant (Unlicensed)With over 30 years of experience in coastal real estate Ed brings experience and knowledge to the team. As someone who has spent his life working and traveling extensively on the BC Coast, Ed loves to have his feet on the ground and has extensive connections in the world of coastal properties. He is known for his integrity and attention to detail in understanding properties, making sure everyone has all the information needed to make informed decisions. With his own recreational property on the west coast of Vancouver Island, Ed lives the lifestyle he is proud to represent.
www.bcoceanfront.comProcessOver the past few years government requirements have resulted in an increase in the documentation needed to list a property. Shelley and the team are here to help you understand the paperwork and to make the process as straight-forward as possible.agency discussionIn our initial discussions we will explain to you how agency works and what this means for you. The rules around agency impact not just how we work with you as our client but also how we can work with consumers who inquire on your property.A Comparative Market Analysis (CMA) is a valuable tool when done by a knowledgeable and experienced agent. We will prepare one taking into account variables such as similar properties, location and current market trends. The CMA will be prepared after the first visit to your property, and generally will be ready a couple of days after that visit has happened.
TESTIMONIAL -“We wouldn’t use anyone else for future transactions and would highly recommend their entire team.”PricingPricing a property properly is crucial. The right listing price can capture the buyers you are looking for quickly whereas being poorly or incorrectly priced can lead to sellers’ frustration as buyers wait for the price to decrease, making for a longer sale time.In fine-tuning a marketing price, Shelley will also utilize the ‘cost approach’, taking into account the value of the land plus the improvements, less depreciation.Listingfile preparationWhen you first contact the BCO office, we will start a file on your property using a variety of resource sites to obtain title documents, maps, zoning information, property assessment and any sales history. In addition, we have multiple filing cabinets of reference folders from properties we have marketed or interacted with in the past. This is an amazing resource for the team, providing not only factual information but also background information on many properties. The information we compile will be augmented by anything you can provide and will allow Shelley and Ed to begin to familiarize themselves with the property before their first site visit.
www.bcoceanfront.comstatutory requirementsThere are many different laws and regulations which may affect your home and property. Part of the research we do will show what might apply. Shelley and Aren will then work with you to understand what is required. Things such as tenants, new homes, mobile homes, and strata properties would be examples of this. We will work to protect you from misrepresenting your property to prospective purchasers.marketing strategy conversationPrior to preparing any listing documents, final decisions will be made regarding the listing price, commissions, term of listing and marketing.Privacy, Disclosure of Representation and ID paperworkThe first set of paperwork we will need to complete with you is for agency, privacy and identification.
listing documentationOnce we have the first set of paperwork complete the listing paperwork can be addressed. Often all the documentation can be completed in one face to face meeting, either at your property or in the office. photographyWhen the decision is made to move forward with the listing, we will contact a professional photographer to arrange for photos, floor plans and a video walk-through if deemed appropriate. We will discuss with you the best times for this to happen and how to prepare.marketing materialBefore the listing goes out to the public we will create a comprehensive information brochure and prepare the materials for online. Our pdf and interactive information brochures are created to present your property in a professional and attractive manner, and also to provide essential and helpful information to prospective purchasers. Agents representing buyers will have everything they need to thoroughly and knowledgeably present your home to their clients and to potentially write an offer.TESTIMONIAL -“Team- this {marketing} is reallyfantastic! Thank you very much.”
Marketingseller’s prepOnce you make the decision to list, you will want to prepare your home for potential viewings. There are things you can do to make this a lessintrusive event and we will provide you with some tips and ideas for keeping your home attractive to buyers.home stagingStaging your home is an option, and one we can discuss to see if it would be of benefit. Often there are simple steps you can take on your own that will help give your home a staged look. We are happy to talk you through this, and ideas will also be included in the sellers’ package we will provide you.www.bcoceanfront.com
TESTIMONIAL -“Exceptional communications with both Ed and Shelley. We would recommend them to anyone.”Advertising and PromotionAll our new listings will have a window board placed in the main entryway of the Royal LePage Advance office. If the property is the right fit we may feature it in some of the print publications we use for our BC Oceanfront program, such as Pacific Yachting or Pacific Coastal’s inflight magazine SOAR. All properties are featured on our BC Oceanfront website and through our advertising commitment they are also placed on the Homes and Land website. In addition they are placed on the Realtor.ca site, the Royal LePage site and the local
office site. As we know, buyers use the internet regularly to search for homes, and being on this selection of websites gets your property in front of a large selection of curious buyers.We know that people use social media as a place for inspiration and information, but not always for purchasing. Our social media channels are geared towards promoting lifestyle and information, while featuring new listings and select properties on occasion. Showing special features of a property is a great way to start a conversation on social media which is where the power of the medium lies.www.bcoceanfront.com
reportsWe will provide you with regular marketing reports that detail your listing’s online viewings for several websites, number of inquiries, number of showings, and anything else we feel is of pertinent value to you and your property. At any time you can ask us to provide additional information.TESTIMONIAL -“Clear and timely communication throughout!”If you are living at your property, showings will be arranged with you directly. We will contact you whenever we receive a request and confirm if the time and date works for you. If there are certain times or days you know will not work, we can make sure that information is known to other agents. If there is a tenant in the home, we will work with the tenant to insure their rights are respected and hopefully gain their cooperation to make the showing process an uncomplicated experience for everyone.showingsGenerally a lockbox will be placed on your home with a key inside. This lockbox can only be accessed by real estate agents and some inspectors and appraisers. All are bonded.
www.bcoceanfront.comOffersWhen you sign a listing with BC Oceanfront we will make sure you understand what the offer process entails. You will know what to expect on a contract and how negotiations will work. We will be there to provide advice and listen to your concerns. There may be multiple offers received – We are experienced with this and will help guide you through that experience. We are also skilled in negotiating contracts, and our ultimate goal is to help achieve the best sale for you.Once an offer is in place you can expect the buyer to request access for inspectors, appraisers, etc. We will work with the buyer’s agent to facilitate these requests with your schedule and the timing of the contract in mind.When it comes to closing a deal, there are a number of procedures and also things you need to do. We will make sure you are prepared for what’s to come and for your move.This is not good-bye! We like to keep in touch with our previous clients, through our yearly newsletter and coveted custom calendar and also by offering assistance at any time. If you, or any of your friends or family, are in need of a real estate agent, please don’t hesitate to call us.
TESTIMONIAL -“We had a very good experience and would use them again – we have been happy with their service in the past!”early 2025, with Ed stepping into an unlicensed consulting role in late 2025. Their unlicensed office manager, Kate, has been with the team since 2011.The BC Oceanfront Real Estate Team has made a name for themselves in the local Campbell River market as well as in the unique coastal and recreational market. Having a full-time support staff allows Shelley and Ed to focus on the clients and properties, rather than the administration side of things, and means clients can always reach someone during regular office hours.Approximately 30 years ago, Ed Handja expanded into the Coastal Properties portfolio initiated by long-time local real estate agent Ed Ness when they were both working at the HomeLife Realty Campbell River brokerage. Ed quickly established himself in both the local real estate scene and the remote recreational field and realized the need to establish an office team. Shelley joined the team in 2003 and got her real estate licence shortly after. They officially became the BC Oceanfront Real Estate Team in 2008. Aren joined the team as a newly licensed agent in The BC Oceanfront Real Estate Team
www.bcoceanfront.comServing both markets has allowed BC Oceanfront to create a marketing program unlike anyone else’s. Using both print and digital media, the marketing encompasses real estate specific publications, special interest publications and target audience publications as well as tourism websites and real estate websites. Of course, the flagship of the program is the BC Oceanfront website itself, with its mobile friendly and modern design.With a long-term partnership comes excellent business practices. Over the years the BC Oceanfront Real Estate Team has implemented a number of systems to help the day to day office tasks run smoothly. This translates to a team that knows what needs to be done, by whom, to make things happen – which is a tremendous benefit to our clients.The BC Oceanfront Team is proud to be a top producer in both the local Royal LePage Advance company and the national Royal LePage family. We have been recognized in the top 1-5% of real estate agents nationally for Royal LePage for multiple years and have been the top producer at Royal LePage Advance and previously with Coast Realty numerous times. This achievement is a result of dedication and team work as well as the trust our clients place in us, repeatedly referring their friends and family to us.Campbell River Seniors CentreCommunity Involvement
TESTIMONIAL -“Could not have asked for better! The entire team was 100% on the ball, professional and over-the-top in every way.”Royal LePage has a proud heritage of exceeding client expectations dating back to 1913. Our service-based culture and a comprehensive suite of services set us apart from the competition and enable us to attract the best people in the business. We continue to be the real estate company of choice with more than 16,000 agents in over 600 locations across the country.Royal LePage is the only Canadian real estate company to have our own charitable foundation. Our real estate professionals and offices have raised more than $20 million to help Canadian families. 100% of every dollar raised goes directly to supporting women’s shelters and violence prevention.Royal LePage(National)Royal LePage Advance RealtyRoyal LePage Advance Realty is the top real estate company in Campbell River, with nearly 50 Realtors® choosing Campbell River as the place to live and do business. We are proud to call this wonderful city home and we are always striving to be an active part of our community, providing support and leadership to many Campbell River societies, fundraisers and projects as well as being leaders in the business community. The office consistently has the biggest market share of real estate business in Campbell River. The size of the office creates an excellent in-house referral network.“Helping You is What We Do” is more than just a corporate slogan to the people at Royal LePage Advance Realty. We really do put our money where our mouth is – from underwriting and hosting one of the largest fishing derbies on the Island and sponsoring community events such as the annual Chainsaw carving competition (Transformations by the Shore) to supporting the North Island Transition Society which provides for safe, secure housing to abused women and children. If there is a community need we will be there.
www.bcoceanfront.comContact UsThe BC OceanfrontReal Estate TeamShelley McKayPersonal Real Estate CorporationCell (250) [email protected] KnudsenREALTOR ®Cell (250) [email protected] LEPAGE Advance Realty (CampblRiv)972 Shoppers Row, Campbell River, BC250-286-3293 | 1-888-286-1932