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Home Concepts Magazine - Digital Media Kit (NRC)

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Published by Home Concepts Magazine, 2024-07-11 05:53:11

Home Concepts Magazine - Digital Media Kit (NRC)

Home Concepts Magazine - Digital Media Kit (NRC)

National Media Kit


Would You Like More New Customers? We Can Help With That!Home Concepts Magazine started in 2010 with our first magazine in San Diego. Our team’s mission has always been to help home improvement and home remodeling businesses connect with quality new customers. To achieve this goal, we deliver your message to the most ideal home improvement audience in each area. Today, we send our magazine to over 4.6 million homes across 27 metropolitan markets nationwide, and we are expanding quickly. What makes our approach unique is that our high quality magazine only features home improvement and home remodeling content. Readers keep our magazine for weeks and even months as a source of inspiration, and our curated mailing list ensures that only homeowners in single-family, high value homes receive our magazine.When these homeowners are ready to start their next home improvement or home remodeling project, Home Concepts Magazine is their trusted guide for project inspiration.


Home Concepts Magazine by the NumbersMetropolitanmarketsWe mail todesirable homes in 27 markets acrossthe country.27 4.6+ 15+ 1¢4+ million homeseach issueOur targeted mailing list is one of the best in the industry for reaching qualified homeowners.In business for over 15 yearsWe have years ofexperience successfullyconnecting homeimprovement businesseswith homeownersLess than 1¢ per homeReach your targetcustomers for less than a penny per home withbeautiful and effectivefull color ad campaignsWe only mail to high-value, single-family, owner-occupied homes—no more wasted marketing budget on rental properties or apartments.


“I have been an advertiser with Home Concepts Magazine since 2008. Their ad design team is excellent. The ads we run are the main source of customers for our business.”Gary MoreauStone Coat Architectural - Orange County, CA


ReadersWe only feature home improvement and home remodeling content. Readers get a curated magazine that is helpful for inspiring and planning new projects.We limit the number of like businesses in each issue to help your message stand out. Readers get a thoughtful selection of only the best businesses they know they can trust.We use high-quality printing and design to create a magazine that is visually stunning. Readers keep our magazine for months as an ongoing source of home improvement inspiration. AdvertisersAdvertisers get a focused and engaged reader-base of homeowners who are in-market and looking for home improvement and home remodeling solutions.Advertisers are able to stand out among the competition and position themselves as one of the area’s best service providers.Advertisers get the most out of their advertising dollar with our high-quality magazine. Many readers look through our magazine multiple times and spend more time with your ad and offers.A Win-Win for Readers and Advertisers


“I like the efficiency of the magazine and my ads look great. The magazine really reaches the right clientele! The Home Concepts team is easy to work with and very efficient. The combination of their customer service, return on investment and the targeted mailing list makes Home Concepts Magazine different from other publications.” Paul O’ConnellRescom Landscaping - Orange County, CA


Home Concepts Magazine is direct mailed in 27 markets across the country. Each magazine is unique with its own set of local advertisers. Focusing on individual geographic areas for each mail list allows small and medium size businesses to advertise to just their local/regional audience or nationwide businesses to advertise to millions of homeowners at the same time. We will customize the size and scope of your ad campaign to reach the best population of qualified homeowners when and where you need the exposure the most!National Footprint National OverviewDistribution Arizona • California • Colorado • NevadaNew Jersey • Tennessee • Texas • WashingtonEach issue limits like-businesses so your ad stands out among the competitionThe largest independent home improvement magazine in the nationOur mailing list specifically targets mid to high-end household income and home values for less than1¢ per home$$$Total annual distribution: over54 million owner-occupied homes!4.6millionsingle-family homes per edition1 Austin, TX 2 Dallas East, TX 3 Dallas West, TX 4 Denver, CO 5 East Bay, CA 6 Houston North, TX 7 Houston South, TX 8 Inland Empire, CA 9 Knoxville, TN 10 Las Vegas North, NV 11 Las Vegas South, NV 12 Nashville, TN13 New Jersey Central East, NJ14 New Jersey Central West, NJ15 New Jersey South, NJ16 Orange County North, CA 17 Orange County South, CA 18 Peninsula, CA 19 Phoenix 1, AZ 20 Phoenix 2, AZ 21 Sacramento, CA 22 San Diego North, CA 23 San Diego South, CA 24 San Gabriel Valley, CA 25 Seattle, WA 26 Silicon Valley, CA 27 West Los Angeles, CA ©2026 Home Concepts Magazine. All rights reserved.855.567.HOME (4663) The Best Results Possible!HomeConceptsMagazine.com | [email protected] overviewover


“I started advertising with Home Concepts back in 2019. I stay in the magazine because I get good leads. It mails to homeowners all over the area I service. My sales rep Rita is amazing and that’s another reason I stick with it - great service. I recommend advertising with them. It has always worked well for me!”Isaac Ben MohaInstant Garage Doors - Seattle, Washington


Home Concepts Magazine is mailed 10x annually to provide consistent exposure to our readership. The type of work some businesses perform changes seasonally. Monthly mail dates allow our advertisers to change their message, image, offers and focus as their business changes to drive the best results throughout the year. We close our magazine’s production cycle about two weeks before the magazines land in the mailbox which provides our team with enough time to double check all the ads, review each page, print the magazines and deliver them to the post office.National Mailing Schedule2026 Ad Deadline & Delivery Dates MONTH: The published issue month of the magazineAD DEADLINE: Final day for agreement and artwork submissionIN-HOME: The targeted in home week (Some magazines could arrive a day or two earlier)JulyAD DEADLINE: June 22ndIN-HOME: July 13thAugustAD DEADLINE: July 22ndIN-HOME: August 10thSeptemberAD DEADLINE: Aug. 19thIN-HOME: September 7thOctoberAD DEADLINE: Sept. 23rdIN-HOME: October 12thNovemberAD DEADLINE: Oct. 21stIN-HOME: November 9thDecemberAD DEADLINE: Nov. 18thIN-HOME: December 7thJanuaryAD DEADLINE: Dec. 17thIN-HOME: January 12thFebruaryAD DEADLINE: Jan. 21stIN-HOME: February 9thMarchAD DEADLINE: Feb. 18thIN-HOME: March 9thAprilAD DEADLINE: Mar. 25thIN-HOME: April 13thMayAD DEADLINE: Apr. 22ndIN-HOME: May 11thJuneAD DEADLINE: May 20thIN-HOME: June 8th


“Month after month, we see more results from Home Concepts Magazine than any other publication we advertise with. It all comes down to their loyal readers and amazing professionalism. Our ad designs always look perfect. I would absolutely recommend advertising with Home Concepts Magazine to anyone considering it, without a shadow of a doubt!”CJ GeoffroyGoodGuys Tree Service - Austin, TX


PRESORTED STANDARDUS POSTAGE PAIDTORRANCE, CAPERMIT #1037 SACRAMENTO EDITIONTo advertise in Home Concepts Magazine Call 855-567-HOME (4663)3742 Bradview Drive, Sacramento 916-407-09444381 Granite Drive, Rocklin 916-250-0028KITCHENMART.COMKITCHEN MARTINC. ITCHEN MARTINC.Building custom kitchens and baths just for you!See Specialist for details. New contracts only. Offer expires 7/15/24. License #365777Since 1976 we’ve been delivering uncompromising quality and attention to detail on every kitchen and bath remodel. With NO SUBCONTRACTORS you save time and money. Schedule your Free in-home consultation today.SCAN MEHCM62415% OFF CABINET REFACING 10% OFF CUSTOM CABINETRY“ K i tc h e n M a r t d i d a n awe s o m e j o b w i t h o u r re m o d e l. Th ey a l ways ke p t u s i n fo r m e d. . . Eve r yo n e wa s p ro fe s s i o n a l a n d f r i e n d l y ! ” Joe & Kim Lee“We had our Kitchen done first. We loved it so much, that we had our 2 bathrooms remodeled…They are the Best!\"- Rick & ChristeneOver 500+ ReviewsFront CoverFull Page Two-Page SpreadBack Cover Half Page15% OFFNEW CUSTOM STORAGE SOLUTIONSthe art of organization FREE HC724consultation, design, and professional installationMinimum purchase of $3,000 required. Max savings $1,500. Cannot combine with other offers. Offer has no cash value. New design contracts only. Call for all details. Exp 8/15/24SUMMER SPECIAL© 2024 Closet Factory. All rights reserved.HOME OFFICESWALL BEDSART ROOMS786-980-9033 closetfactory.comWALL UNITSlaundry rooms | entertainment centers | pantries | mud rooms | garages and moreWALK-IN CLOSETSCUSTOM CLOSETS as unique as you!Advertising Size OptionsHome Concepts Magazine knows that each advertiser is different, with unique goals and budgets.We offer front and back cover positions, half page, full page, and two-page spread ad options. And, we recently began offering an extended vertical insert that really stands out!Our design team works 1-on-1 with each advertiser to make sure that their ad is effective and professional.Often, our advertisers alternate ad sizes, ad positions and ad designs throughout the year which helps keep their message fresh and timely. Our award winning art team is with you every step of the way.


“The demographics and size of the mailing area Home Concepts offers is amazing. They make it very simple to do the artwork for the ads they create, and they are very communicative with me. Everyone knows of the magazine. The people on their team take their work seriously and is there with me every step of the way. If you want your business to grow, advertise with Home Concepts!”Aaron MendozaA Tamam Construction, Inc. - Peninsula, CA


Ad size: 11.5\" x 5.25\"Keep all art within 0.125 margin (creates 9pt white border)Extended tab is 1.25\", any color FRONT• 1 large image• Logo• Headline• 1 offer in tab(offer from the back to highlight,no disclaimer in tab)• Additional images• All ad copy• Logo, address, phone #• Offers• Call out in tab1.25\"5.25\"11.5\"OFFERBACK1.25\"5.25\"11.5\"CALL OUT• Extends 1” above the magazine• Full color, no bleed• 8 pt card stock• Only 2 inserts available per home• Designed, printed, and mailedPerfect attention grabberStand-alone insert placed inside the magazineExtended Vertical Insert


We have been advertising with Home Concepts since 2012. The quantityand quality of leads is superior compared to other direct mail options andthe ads they design are beautiful...we get the best qualified leads fromthis magazine. If you are thinking about advertising with Home Concepts,it’s worth the money and you won’t be disappointed!Tony BrockSoCal Fencing - Orange County, CA


Direct mail magazine campaigns continue to be one of the lowest cost and highest return on investment forms of advertising for home improvement, home service and home remodeling specialists.With our optimized publication and delivery approach, Home Concepts Magazine delivers your ad into the mailboxes of the most desirable homeowners for under one cent per home. And our beautiful and effective ad designs inspire prospects to act.Rates are determined by how often you would like to advertise, how many homes you would like to reach and the size of your ads. We will create a customized campaign just for you that fits within your budget!How Much Does it Cost to Advertise?


“I have been advertising with Home Concepts Magazine for years, and it is a very productive source for jobs. Very easy to work with their team and a lot of high quality leads.”Roy MarkNature Works Landscapes Services - East Bay, CA


Home Concepts Magazine makes it easy for businesses to view, track, and analyze leads that come in from their advertisements, both by phone and on the web. Businesses can review all leads that call in through our call tracking platform, and they can listen to the content of each call to know exactly where each lead is in their purchasing process.TRACKING THAT WORKS!Always know who is calling with our FREE call tracking and management system. You’ll never lose touch with a lead again because you can monitor your results from anywhere. Call tracking proves your ad is working and guarantees an accurate calculation of your return on investment.Our advertisers also see a 15-20% increase in online traffic during the first two weeks after magazine delivery.Complimentary Call Tracking


“I like that the magazine focuses on homeowners who are seriously looking for home project advertisers. The coverage is great, and the artwork is clean and professional looking. The internal team at Home Concepts is consistent and efficient, and I enjoy working with them on my ads. Home Concepts Magazine promises results and they deliver. I would tell anyone considering advertising that the return on your investment is worth it.”Robert GonzalezMr. Painter Interior & Exteriors - San Antonio, TX


Full Page7.25” x 9.75” Two-Page Spread15” x 9.75”.5” gutter in middleHalf Page7.25” x 4.75”Back Cover 8” x 8”.125” bleed on 3 sides; not topTrim: 7.75” x 7.875”Live Area: 7.25” x 7.625”Magazine Advertising Specs• Files should be CMYK and format must be either PDF, JPG, TIFF, EPS or AI.• CMYK images and vector art should be linked, not pasted. Make sure your linked images are not being enlarged in your desktop program, or image quality will degrade. All original images should be packaged with your ad or embedded if using Adobe Illustrator. Image sizes should be between 266 and 400 dpi - at the actual size to be used or larger. • Fonts can be Type 1, Open type, or TrueType. Multiple Master fonts are not recommended. Fonts should be packaged with your ad; when possible, fonts should be outlined in the document if no changes are anticipated. Do not menu-style your fonts. If your fonts are not available or accessible, we will substitute our closest option.• We do not recommend type smaller than 6 pt; or 8pt if it reverses out of color.• Native files are recommended. This allows us to make text corrections and adjust images and links if required. We support InDesign, Photoshop and Illustrator ad files. Include all fonts and links. Please preflight your files to ensure there are no missing images or fonts. We do not recommend building ads in Word, PowerPoint or similar programs, as outcome is low resolution and unpredictable. Please provide a pdf for reference.• Complex gradients and semi-transparent design elements are best rendered in Photoshop, flattened, and linked to your ad file.To get the best possible results, the following are some standard print design practices:


“The quality of the new customers I receive from Home Concepts is great! I always get the best customer service. My rep Claire is prompt and always available. If you want to grow your business with high caliber new customers that are good leads, you need to be running in Home Concepts Magazine.”Troy JenningsTroy’s Tree Service - Las Vegas, NV


We take pride in delivering a high-quality magazine that homeowners enjoy and look forward to reading. At the center of this strategy is great design.When business owners advertise with Home Concepts Magazine, our full-service design team works with them directly to craft an engaging and visually stunning ad.Our goal is to inspire customers to act by presenting your business and your offer to our readers in a way that they remember.Your well-designed, beautiful ad will generate qualified, cost effective leads that will help your sales and business grow.A Full-Service, US Based Design Team


“I have been advertising with Home Concepts for about 10 years. The magazine has been consistent in bringing in quotes and work. My rep is great to work with. They take the time to make the ad and artwork into a good advertisement.”Larry FullerFuller Concrete & Stone Care


Stunning ad creative is key for driving new leads to your business. At Home Concepts Magazine, our talented art team works with business owners 1-on-1 to deliver the best results - at no additional cost! Agency level results without the agency expense!Step 1: One of our full-time, in-house art coordinators communicates with the business owner to discuss advertising goals, offers, and brand elements to include in the design.Step 2: Our art team emails an ad proof to the business owner and calls to discuss any changes that are requested. Many times, the first proof is approved as is. However, there are no revision limits and we are only happy with an ad design when the business owner is too.1-on-1 Ad Design asUnique as Your BusinessStep 3: Once your ad design is approved, we send it to the printer for publication and then it is delivered into the mailboxes of your potential customers. For future magazine issues, you can keep the same ad or make adjustments as needed to keep your ad and offers fresh and current for our readers.


“Home Concepts is one of our best advertising resources! We receive a lot of calls every issue and our ROI is good. We like that the magazine is only mailed to homeowners and no rentals. Limiting the number of advertisers for each kind of business really makes a difference. That’s probably why Home Concepts advertisers stay in the magazine consistently. And our rep, Claire is easy to reach and goes out of her way to accommodate us!”Missy ClarkArizona Roof Busters LLC - Phoenix, AZ


Publication highlights Ready To Get Started?The next step is to talk with one of our advertising specialists.On the call, we will learn more about your business and determine how we can best help your business goals.We will prepare several advertising options for your business with detailed, customized pricing to drive actionable leads to your business quickly and effectively.To speak with one of our advertising specialists, click here.Publication highlightsStrong Brand PresenceMails to 4.3+ million top homeowners in CA, AZ, NV, WA, TX, CO, TN and still growing! Clients also see a 15–20% boost in online traffic in the first two weeks.Effective Ad CampaignsWith years of experience helping home improvement pros, we’ll tailor a schedule to fit your budget—customized by home count, delivery frequency, and ad size.Beautiful PresentationEye-catching, full-color ads on glossy pages featuring top local home improvement pros. Always home improvement and service focused content. Free custom ad design by our expert team.Affordable ResultsReach affluent homeowners for less than a penny per home. Kept for months as a trusted resource, Home Concepts Magazine offers lasting, premium exposure—without the premium price.Targeted AudienceWe target high-demand, owner-occupied single-family homes using trusted homeowner data—no apartments, rentals, or leases—to deliver top leads through our direct mail magazine. Complimentary call tracking included to measure results and maximize ROI.Home Concepts puts your business in front of real decision-makers ready to remodel—making it the smart way to quickly grow your customer base.Publication highlightsStrong Brand PresenceMails to 4.6+ million top homeowners in AZ, CA, CO, NJ, NV, TN, TX, WA, and growing! Clients also see a 15–20% boost in online traffic in the first two weeks.Effective Ad CampaignsWith years of experience helping home improvement pros, we’ll tailor a schedule to fit your budget—customized by home count, delivery frequency, and ad size.Beautiful PresentationEye-catching, full-color ads on glossy pages featuring top local home improvement pros. Always home improvement and service focused content. Free custom ad design by our expert team.Affordable ResultsReach affluent homeowners for less than a penny per home. Kept for months as a trusted resource, Home Concepts Magazine offers lasting, premium exposure—without the premium price.Targeted AudienceWe target high-demand, owner-occupied single-family homes using trusted homeowner data—no apartments, rentals, or leases—to deliver top leads through our direct mail magazine. Complimentary call tracking included to measure results and maximize ROI.Home Concepts puts your business in front of real decision-makers ready to remodel—making it the smart way to quickly grow your customer base.


National Media Kit200 New Stine Rd, #132 Bakersfield, CA 93309(855) 567-4663HomeConceptsMagazine.com


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