MBAM910 Portcullis Franchise FINAL 26-02-18

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Our!Goals!
Our!ambition!is!to!find!fifty!people!in!England!and!Wales!who!will!take!our!business!forward.!With!
your!help,!we!will!build!our!brand!together.”!
AVAILABLE!LOCATIONS:!
Franchise!opportunities!available!throughout!England!and!Wales.!
BUSINESS!TYPE:!
Franchise!
MINIMUM!INVESTMENT:!
£7,995!
FINANCING!ASSISTANCE:!
Yes,!through!a!third!party.!
TRAINING!PROVIDED:!
Yes!
HOMEFBASED:!
Yes!
PARTFTIME:!
Yes!
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Appendix!K:!Customer!Reviews!

‘I!have!recently!updated!my!Will!and!done!my!LPA.!From!first!contact!to!signing!the!documents!the!
service!has!been!first!class.!Nick!James,!in!particular,!took!my!daughter!and!me!patiently!through!all!
the!options.!I!would!highly!recommend!the!team!at!Portcullis!Legals.’!

‘My!husband!and!I!recently!made!out!our!wills!and!arranged!LPA's!with!Ryan!at!your!Plymstock!office.!
From! the! moment! we! first! walked! through! the! door! we! felt! confidence! in! having! made! the! right!
choice.!Ryan!was!professional!and!efficient!but!at!the!same!time!reassuring!and!helpful.!And!when!we!
returned!to!sign!the!final!drafts!everyone!could!not!have!been!more!welcoming!and!helpful.!Two!very!
satisfied!clients!who!have!been!happily!recommending!your!services!to!friends!and!family.!Thank!you.!
Steve!&!Gail!Coath’!

‘Excellent!experience!from!making!the!first!call!enquiring!about!having!a!will!made!to!signing!it!two!
days!later!.!Would!definitely!recommend!Trevor!and!his!team!!’!

These! insights! have! been! captured! in! a! visual! model! to! capture! this! value! proposition! from! the!
viewpoint!of!the!customer.!

Appendix!L:!UK!SocioFEconomic!Bands!as!Defined!by!UK!Geographics!

www.ukgeographics.com!

Approximated! Social! Grade! with! its! six! categories! A,! B,! C1,! C2,! D! and! E! is! a! socioFeconomic!
classification! produced! by! the! ONS! (UK! Office! for! National! Statistics)! by! applying! an! algorithm!
developed!by!members!of!the!MRS!Census!&!Geodemographics!Group.!

•! It!applies!to!every!Household!Reference!Persons!(HRP)!aged!16!to!64.!If!they!are!not!the!HRP!
and!were!working!in!the!week!before!the!Census,!they!receive!their!own!Social!Grade.!If!not!
a!HRP!and!not!working!in!the!week!before!the!Census,!they!receive!the!Social!Grade!of!the!
HRP!(source:!MRS!MRS!Census!&!Geodemographics!Group).!

•! It!is!a!discriminatory!tool!for!media!consumption!and!purchasing!power!in!general.!It!has!been!
used!by!National!Readership!Survey!to!discriminate!readers!of!popular!newspapers.!

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•! The! Social! Grade! model! has! been! based! on! ! Occupational! Code! 2010! code,! Employment!
status,! Qualification,! Tenure! and! whether! respondents! work! Full! time,! Part! time! or! not!
working.!

•! Social!Grade!based!on!the!Census!2011!data!is!available!for!all!four!UK!countries!(England,!
Wales,!Northern!Ireland!and!Scotland).!

Social! Description! %! HRP! population!
Grade! (UK)!

Higher! &! intermediate! managerial,! administrative,! professional!
AB! 22.17!

occupations!

Supervisory,! clerical! &! junior! managerial,! administrative,!
C1! 30.84!

professional!occupations!

C2! Skilled!manual!occupations! 20.94!

SemiFskilled! &! unskilled! manual! occupations,! Unemployed! and!
DE! 26.05!

lowest!grade!occupations!
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