EDNZ 2018 Conference - Sponsorship Prospectus

Economic development NZ | 2018 Conference – Sponsorship Prospectus

2018 EDNZ Conference

The 2018 Economic Development NZ Conference will be held in the beautiful Bay of Islands on 17, 18 and 19 October at the Copthorne Hotel and Resort. Themed around
the concept of ‘inclusive growth’ the two-day event will commence with a welcome reception and powhiri at the Waitangi Treaty Grounds on the evening of the 17th and
offer the following to delegates over the ensuing two days:

• high calibre international and domestic speakers,
• the MBIE Gala Awards Dinner (which may be in the form of a hangi)
• an Economic Development NZ Annual General Meeting for members
• breakout sessions that showcase good practice throughout NZ
• an interactive workshop on topical issues
• the opportunity to connect with delegates and speakers through the conference calendar
• exhibition space throughout the two days

EDNZ will also provide a programme of attractions and activities for those delegates who choose to extend their stay over the weekend of the 20th and 21st October.

A valued sponsor

As one of our valued sponsors in 2017 EDNZ is keen to provide you with the earliest opportunity to be involved in the 2018 Conference before promoting the event more
widely to potential sponsors. I hope that you will feel encouraged to join us once again in 2018 by the survey results below which indicate that 90% of delegates at the 2017
event were either what they had expected or better than what they had expected and that they are happy to recommend the event to others. Please see attachment for full
survey results.

With your help, EDNZ aspires to build on both the success and size of the 2017 conference. We believe that the 2018 conference numbers should reach around 250.
Delegates will hail from regional and local economic development agencies, local government, central government and associated consultancies. We would love to be able to
welcome you as a sponsor for 2018.

Whilst we are able to be flexible and negotiate a package with you, we have provided some sponsorship packages below that may help you in your decision making.

Sponsorship Packages for EDNZ 2018

Sponsorship Cost Advertis Promoti Inclusion in Promotion Free Speaking Naming Exhi Gala Free 30%
package ement on at all in rights bitio Dinner individual Discou
on venue promotional conference Registration rights n tickets membersh nted
showgiz material bag right ip of Corpor
mo and s s EDNZ ate
website membe
rship
availab
le

Gala Awards (1 $10,000 for two for one
package
available) delegates representativ

e

Gala Awards $3000
Drinks
for one (2
delegate tickets)

Welcome $3000 (1
Reception ticket)

Welcome $1500
Drinks
for one
delegate

Lunch (two $1500
available) $1000
Afternoon Tea
(two packages $1000
available)
Morning Tea
(Two packages
available)

Conference $10,000
Bags
for two for one on for
two
delegates representative bags delegates

Waiteha $15,000 for
sponsorship (1 two
available) for two for one Naming delegates
delegates representative rights to all
plenary for
sessions two
delegates
Waitangi $7,500
sponsorship (1
available) for two for one Naming
delegates representative rights of
all
workshop
sessions

Showgizmo App $2500

1 Showgizm
delegate o App

Sponsorship packages are offered on a first come, first serve basis so now is the time for you to consider and act. Should you have any queries then please ring me on 027
440 6180 or email me at [email protected]
I look forward to hearing from you and to working with you to create a memorable conference.
Warmest regards
S Houston

Susan Houston
Executive Officer

Attachment: Vital statistics of 2017 EDNZ Conference
1. Conference Delegate Survey:

Following the conference I invited all delegates to participate in a conference survey. The survey attracted 39 responses (there was a total of 130 delegates).
The very telling statistic from the conference survey was that over 50% of all respondents felt that the conference was either much better than they expected or
better than they expected.

Almost 40% of respondents felt that it was about what they expected. 10% (3-4 people) of respondents felt the conference was worse than they expected.
34 of the 39 respondents would happily recommend the Economic Development NZ conference to others in 2018.
Other responses that stood out was the delegates appreciation of the speakers, especially the key noters,and the equally lack of appreciation of the MC’s style.
2. Showgizmo user results:
The following conference report was provided by Showgizmo upon conclusion of the event. From previous experience over 7 years of using showgizmo I know that the
first time it is used for a conference it typically gets buy in from around 30-40% of delegates. It is a credit to our community that we achieved almost 75% buy in.

PostShowReport-EDANZ2017Conference

Who Logged In?

Delegates Logged In Not Logged In
Speakers 77 26
Exhibitors 19 16
0 1

This shows us how many of your app users logged in and which category they fit into.

Uptake Uptake looks great for this event with 74.75% of delegates logging in and using lots of the
app's features.

Engagement Engagement in the app looks good as well. Most of the usage came from the schedule portion
of the app. This is great as I know how much time goes into planning the programs for events.
The people section was also widely used so I hope there were lots of connections made.

3. Level of interest in Conference Videos and presentations

The videos and presentations of the event were posted on the Economic Development NZ website and our You Tube channel over the 10 days following the conference. The
website data demonstrates a considerable leap in website useage during that period, most of which related to the video and powerpoint pages.

4. Translation of delegates to members

The offer of free individual membership to all who attended the conference was taken up by 50 + delegates. The offer of free membership closed two weeks after the
conference, with reminders to join sent out via the newsletter over two consecutive weeks.

5. Awards

The Awards were a significant success, with good media coverage achieved for both the conference and our ‘heroes’. As always there is room for improvement, those
opportunities will be addressed in the recommendations of this report.

6. Changes that will be made to the conference in 2018 following feedback received:

1. That the conference be held 17-19 October 2018 in the Bay of Islands
2. That the 2018 conference committee be made up of the following Board members: The Chair, Deputy Chair, Patrick McVeigh, Mark Rawson, John Christie and

Paul Davis of Northland Inc who will assist the Executive Officer by leading a local committee.
3. That the programme, budget, speakers and MC be booked and Economic Development NZ in a position to offer bookings in April 2018.

4. That the bookings include a) member/non-member registration cost and an early bird booking. This will enable us to know fairly early in the piece what our

delegate numbers are looking like.

5. That the Awards criteria be given more thought so that nominees have more guidance in developing their nominations. To be done in concert with the Award
sponsors – MBIE.

6. The committee consider filming the event

7. That ticket prices include a sit-down gala dinner or hangi
8. The Awards announcements include those who were nominated for each category (something we couldn’t do this year since we didn’t have enough sufficient

nominations).

9. That the programme be quite structured and speakers identified to align with themes within the structure. In our required haste it almost operated the other way

around this year.

10. That the digital swag bag option not be taken up in 2018.
11. That a delegate ‘tote’ bag be provided for in the 2018 conference budget.

12. That we select and secure under contract an MC as soon as practicable to mitigate the risk of finding ourselves in the same situation we found ourselves in this year
with Rod Oram’s cancellation.

13. That there be a sponsors survey at the completion of the conference – this didn’t occur this year although sponsors were able to participate in the general survey

14. That delegates be encouraged to participate in the conference survey before they leave the conference venue via Showgizmo.

15. That a workshop for members be held to discuss topical issues at some point during the conference

16. That the AGM be held within the context of the Conference to enable maximum attendance by members.
17. That the conference ticket cost be structured in a way that allows ‘upselling’ to include individual membership and corporate membership.