PORTFOLIO-sofia-rojas-multimedia-producer

P R E FA C E

NOT ANOTHER

digital producer

A multi-tasker at heart,

Sofía quickly grasps a project’s

value and strongest features and

utilizes them to create timeless

brands and visuals. Projections

through illustration, animation,

graphic and web design, video

production and photography are

what Sofía creates her magic with.

Someofherworkincludevisualsand

digital art for North American

brands such as Academy Awards

OSCARS, Yahoo, 3M, Ubisoft, Sub-

way, Burger King, McDonald’s, Air

Transat, Via Rail, BeaverTails, to

name a few. Her background relies

on a Bachelor in Photography, a mi-

nor in mixed media production &

advertising, and some other tech-

nical certificates as a Creative Direc-

tor, Art Director and Web Designer.

Rachel Machalani

Manager Customer Engagement,

Air Canada.



Stratégie et contenu web et TV PROFESSION MANNEQUIN
Pitch for TV series
www.b-612.ca - TVA MTL -

Post Production Coordinator --------------->

Mises en page /
Mood Boards for Pitch:

Image research, Image and
concept development, Montage, Graphic

illustration and General Page Layout
elaboration.

PRO BONO
Pitch for web (NETFLIX) series

- TVA MTL -
<- - - - - - - - - - - - - - -

Stratégie et contenu web et TV Mises en page /
Mood Boards for Pitch:
www.b-612.ca
Image research, Image and
Post Production Coordinator concept development, Montage, Graphic

illustration and General Page Layout
elaboration.

Les Super Héros / 2018
Pitch for web series
- V MTL -

Les Grimoires des p’tits
Painchaud / 2018:

Pitch for web series
- TVA MTL -

Stratégie et contenu web et TV Ça Me Fait Pas Peur/ 2019:
Pitch for web series
www.b-612.ca - V MTL -

Post Production Coordinator --------------->

Mises en page /
Mood Boards for Pitch:

Image research, Image and
concept development, Montage, Graphic

design (Page Layout
elaboration)

J’CASSE
Pitch for web series

- CASA MTL -
<- - - - - - - - - - - - - - -

-------------------------------
-------------------------------

<- - - - -
CADEAUX Vision Mondiale Stratégie et contenu web et TV
DURABLES Catalogue
- 2019 - www.b-612.ca
amourAvec votre
la victoire contre la pauvreté est possible <- - - - - - - - - Photographer & QA Editor for:
visionmondiale.ca/cadeaux
Main Photographer on
this unique
conference
- 2015 -

Real State / USA Pompano Beach Real State / Montréal

www.pureresidence.com www.gcaimmobilier.com
Senior Creative Director Senior Creative Director / Brand Manager

Brand Manager - Conceptual design
- 2D & 3D montage
- Newsletters - Photography
- Brochures - Retouching
- Flyers - Illumination
- Presentations - Page Layout
- Translations
- Logo Revamp

Real State / USA Pompano Beach - Product Design montage
(beach chair prototype) in
www.pureresidence.com
Senior Creative Director various ambiances

Brand Manager

- Newsletters
- Brochures
- Flyers
- Presentations
- Translations
- Logo Revamp

NEWSLETTERS / 2018

Copyright - text improvement &

Translation - Graphic Design
<-------------->

<- - - -
<- - - -
<- - - - - Page Layout <- - - -
- Graphics
- 3D renders

LOGO REVAMP
PURE CAFÉ

<------
<- - - -

W

Griffintown

Brochure
design

for Phases:

V - VI - VII - VIII
IX - X - XII

<------->

W Griffintown

Photography and
photo manipulation

------->

Phase 12

Trilingual
Presentations

( Chinese/ FR/ EN )

Projects’ Pitch for
future clients.

< ---------

Sophie Berubé <- - - - - - - - - -

www.sophieberube.com

DIGITAL MEDIA PRODUCER/ Creative Director for
e-book: “No Priors”

Les Riders / tv show

Graphic Design for discovery channel cover
< -------------------------

Taverne (MTL)

www.knoxtaverne.com

Graphic Designer

Wedding Brochure/
Several coloured layouts

Throws of Passion BEFORE (first draft from another designer) AFTER

Graphic Design & Professional Retouching

(MTL, 2018)

<- - - - - - - - -Va te faire loire
wine branding
BRANDING and
(MTL, 2018)
REBRANDING
AMIGO SHIP
<- - - Burgundy Lion <- - - LOGISTICS COMPANY
BRANDING (MTL, 2014)
private event Logo design
<------
BeaverTails Lodge Rebranding <- -
(Revamp) 2016

<- - - - - - - - - - - - - - - - -

MAD productions
for Avante Law Firm

(Costa Rica, 2018)

<- - - - - - - - - -

REWILD STUDIO

Digital Marketing and Production Company

FOUNDER + Senior Mixed Media Producer

<- - - - Logos for:<- - Decompoz MAGAZINE

Lico Jewelry & (MTL 2016)
www.jfclement.com
Urban & Extreme Sports
Branding 2018 - head of art department,
Audiovisual & CONTENT MANAGEMENT-

Meridiana Trading

supplier in Costa Rica

<- - - - - Branding 2018

Decompoz Branding

(MTL 2016)

Urban & Extreme Sports Magazine
- head of art department:
Audiovisual & Graphics-

Decompoz SCRIPT
MAGAZINE CREATION

(MTL 2016) <- - - - -

- Urban & Extreme Sports
- photographer
- Audiovisual & CONTENT MANAGER

<- - -AUDIOVISUAL
<- -
PRODUCTION

<- -

PHOTO +
MONTAGE

--------------------------------------------
--
----------
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ENJOY SWEET PINEAPPLE

Costa Rican based export company Piña Cases

Branding, packaging, POS Material Design & Packaging
and distribution.

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- motion graphic animator

( daily promotions )





CPAOSISNHO

INVITATION ONLY ONLINE CASINO

- Daily Promotional discounts on games
- Landing page, multi-sized banners design

- motion graphic animator

various website MOCK-UPS (LANDING PAGES)

DESIGN FOR: various DESIGNS (LOGO, FLYERS, ILLUSTRATIONS)

POKER CHARITY
EVENTS,

ART GALLERIES,-
GLUTEN FREE

BRANDING, CLUB
VERTIGO (COSTA
RICA) FLYERS, ETC

WEBSITE

FRONT END DESIGN, ARCHITECTURAL WEB DESIGN

THE AEGENCY

Costa Rican based Modeling Aegency

Founder & BRAND MANAGER, CONTENT MANAGER, COPYWRITER,

digital producer, web designer, and marketing specialist

THE AEGENCY
BRANDING

MArketing kits,
newsletters, zed cards,
catalog design, business
research, management and
social media management

BANG COUTURE

montreal based winter coat store

photographer, catalogue designer + print

BENDITAS

costa rican vintage store

photographer, temporary website, retouch and print

photographer, website designer,
UX designer

SEVERAL DESIGNS

MAGAZINE MOCKUPS (not real), ONLINE PAMPHLETS

FOR CMI AND LOGO CREATION FOR JEWELRY MAKER

( MONTREAL 2015 )

set photographer, retoucher,
production designer assistant

- official set photographer
- production designer assistant

- ALBUM COVER PHOTOGRAPHER
- PRODUCTION DESIGNER ASSISTANT

- official set photographer

SUBWAY + YAHOO

PROP MASTER OFFICIAL SET / GRAPHIC DESIGNER

( MTL 2015-2019 )

/yahoo cafeteria walls/chairs blocks of vinyls in green
real location
NUMBERED DIAGRAM 3. 5. 7. 2.
VINYLS TO COVER COLOR
RED ON REAL LOCATION 4. 6. 9.

FOR GREEN 8. 1.

wooden tables

GREEN VINYL/
GREEN PAINT/
PAINTED CHAIRS

! DESIGN OPTIONS ARE NUMBERED
ACCORDING TO REAL LOCATION

PROP MASTER DESIGN pêche durable Thon blanc émietté Thon blanc émietté
certifiée
GENERIC DECORATION DESIGN dans l’eau dans l’eau

FOR FILM AND COMMERCIAL ADVERTISING Thon blanc émietté

( MTL 2015-2019 ) dans l’eau

pêche durable Thon blanc émietté
certifiée
dans l’eau

HAND CARVED SILVER JEWELRY / SEASONAL
WEBSITE MOCKUPS / PHOTOGRAPHY / BRANDING

( MTL 2015-2019 )

VINTAGE STYLE LAB

PROMOTIONAL MATERIAL 2014 /

PHOTOGRAPHY + GRAPHIC DESIGNER FOR MEDIA KIT, BANNERS AND SITE

( MTL 2014)

BRANDING, LABEL DESIGN +
PRINT, WEBSITE MOCKUPS

( MTL 2013 )

RUFUS ROCKHEAD

RE-BRANDING + RESTO REVAMP

( MTL 2014)

HEADER DESIGNER

INNOVATIVE SEASONAL PACKAGES, POS
DESIGN AND DELIVERY COORDINATION

SENIOR GRAPHIC DESIGNER / production designer

( MTL 2015 )

#BeaverBoard Giveaway!
We’re celebrating

Canadian winter with
2 custom
snowboards to be given away!
We want to see how you enjoy
Canadian winters - share your
photos in the great Canadian
outdoors with the hashtag

#BeaverBoard
to win!

Three ways to

WIN:

Follow @BeaverTailsCanada,
and post your photo
with the hashtag
#BeaverBoard

‘Like’ BeaverTails – Queues
de Castor and post your
photo with the hashtag
#BeaverBoard

Follow @BeaverTails and
tweet your photo
with the hashtag
#BeaverBoard

Go to facebook.com/BeaverTails
for complete contest details

UNIQUELY
DELICIOUS!

SENIOR GRAPHIC DESIGNER / production designer

( MTL 2015 )

SENIOR GRAPHIC DESIGNER / production designer CATALOG 2015 <- - - - - - <- - - - - - - - - - -

( MTL 2015 ) DESIGN, CONCEPTION,

LAYOUT & PRODUCTION

<- - - - - - - - - - -

LUCIFHAIR COIFFURE

CONCEPT, PHOTO + RETOUCH + PHOTO INSTALLATION

( MTL/ LAURIER )

CHAMAELEO

CLOTHING DESIGNER PHOTOGRAPHIC CAMPAIGN

( COSTA RICA 2012-2015 )

PHOTOGRAPHY

VARIOUS PROJECTS

( MTL/ COSTA RICA / 2012- 2019)

PHOTOGRAPHY

VARIOUS PROJECTS

( MTL/ COSTA RICA / 2012- 2019)