Trevor

LISTING PRESENTATION

WITH

TREVOR VACALA

TREVOR VACALA

As a second generation Realtor, Trevor has
learned first hand the importance of the client
relationship. Originally from San Diego, he
started his career as an assistant to the family
business which later evolved into the head of
marketing and project management.

Utilizing his extensive experience with market-
ing and transaction coordination, Trevor later
decided to make the move and create his own
unique business. Currently, Trevor Vacala
works at one of the most recognized brands,
Better Homes & Gardens Real Estate.
With three offices throughout the Peninsula
and expanding, BHG is leading the way into
the future with precise and effective tools to
serve each client with the richest experience
possible.

“A home is where we create memories and sur-
round ourselves with our loved ones. It is an
expression of our personality and creativity. I
promise to never lose sight of these important
ideals when you hire me to sell your home”here
to serve you and all of your needs. I look for-
ward to working together!

Licenses And Affiliations
• B.A. Psychology, SFSU
• California Bureau of Real Estate
• San Mateo County Association of Realtors
• California Association of Realtors
• National Association of Realtors
• USAA Real Estate Network Agent
• Cartus Relocation Specialist
• BHG A-Team Relocation Group
• BHG Zillow Team
• Advanced training education and

MY MISSION: EXCEED YOUR
EXPRECTATIONS

My goal is to consistently exceed
all customer expectations by never
losing sight that it is my honesty,
loyalty, integrity, understanding,
accountability, and creativity which

sets me apart in the industry.

MEET THE TEAM

Better Homes and Gardens Real Estate J F Finnegan Realtors has three Branches in
Burlingame, San Mateo and Daly City, with about 300 sales associates servicing and
selling real estate in entire Bay Area, from San Francisco, the Peninsula Cities, Silicon

Valley and the East Bay.

3 2.9

OFFICES BILLION IN SALES VOLUME

3,00+
SALES ASSOCIATES

7,300

TRANSACTIONS

STEPS TO STEP 1: STEP 2:
SELLING REALTOR PRE-MARKET
YOUR HOME UPDATES

It is essential to under- FIND THE PREPARE THE HOME
stand that selling a home RIGHT AGENT FOR THE MARKET
is a step-by-step process
that should begin with the STEP 6: STEP 7:
selection of an agent who OFFERS NEGOTIATING
will skillfully guide you
through the entire pro-
cess.

GETTING OFFERS REVIEW & ACCEPT

STEP 3: STEP 4: STEP 5:
PRICING MARKET EXPOSURE

$ MARKETING SHOW PRIVATE VIEWINGS
YOUR PROPERTY
PRICE IT RIGHT
TO SELL QUICKLY STEP 9: STEP 10:
MOVE OUT CLOSED
STEP 8:
CLOSING

REACH FINAL AGREEMENT NEW OWNERS HAND OVER KEYS
MOVING IN SOON FIND NEW HOME

STRATEGIC PARTNERSHIPS

From painting to moving into your new home, we are here to assist and consult you from
start to finish. I have a network of vendors ready available for your convenience.

INSPECTORS ELECTRICIANS

LANDSCAPERS CONTRACTORS

MOVERS PAINTERS
PLUMBERS ARCHITECTS

STRATEGIC BUSINESS RELATIONSHIPS

I KNOW YOUR BUYERS

I represent a wide varety of clients in the San Mateo and Santa Clara County who work in
many field including banking, finance, healthcare, government offices, and technology.
I view our clients my our partners and I work deligently and intelligently with them to
ensure that their real estate needs come first and are met-effectively and with results.

HOME BUYER STATS

67% BUYERS

AGES 35 YEARS AND YOUNGER
ARE FIRST-TIME BUYERS

35YEARS AND

YOUNGER

ARE THE LARGEST GROUP OF HOME BUYERS

MOST RECENT
BUYERS
AR6E 7M%ARBRUIEYDECROSUPLES
WHO PURCHASED NEW HOMES
WERE LOOKING TO AVOID
RENOVATIONS,
PLUMBING or ELECTRICITY
PROBLEMS

HOME BUYER STATS

90% OF NEARLY ALL HOME BUYERS

FIRWSASTTOSLOTOKEP TAKEN
ONLINE FOR

PROPERTIES

BUYERS
TYPICALLY
SEARCH8FO7U%ND PBHOUTOYS EANRDSINFORMATION FOR

ABOUT THE PROPERTY 1M0EDIAWN OEF EKS
10 HOMES
ONLINE

89%
MILLENNIALS 87% GEN X
AND 85% YOUNGER BOOMER
BUYERS PURCHASE

THEIR HOMES THROUGH AN AGENT

INTERGRATED MARKETING SUITE

The more exposure your home recieves the more opportunity you will have to achieve your
financial goals. My in-house full-service Marketing team beginings the process when we list
a property and ensure that all online essentials are handled.
We utilize an intergrated marketing approach which uses traditional advertising and visibity
campaigns with extensive social media exceeds leading to an immediate impact on the
visibilty of your home.

POWERFUL WEBSITES
DIRECT LEADS

We maintain strong online presence
through GoBHG.com and my own website
TrevorVacala.com. Our website generates
over 45,000 unique visitors per month.

YOUTUBE VIDEO MAKETING
STRATEGY

Youtube is powerful marketing tool to reach people, to
connect with them, to inspire them to take action… to
sell a house, to buy an investment… whatever you’ve
got to offer, video can help you connect in a way that
no other medium can do.

SOCIAL MEDIA

Social media is a very powerful way to reach
tech-savvy buyers. We increase your home’s
visibility by implementing a social media
campaign using Facebook, Twitter, Instagram,
Houzz and Youtube.

SINGLE PROPERTY WEBSITE

A single property website allows you to provide interested
buyers with a comprehensie representation of a home and
includes features such as:
• unlimited photos
• printable flyers
• property maps
• schools and census

MOBILE MARKETING-OUR BHG APP

Better Homes and Gardens Real Estate partner
Zumobi has created an app to assist their home
buyers.We set our selves apart by providing our
customers with new and inventive features that
would provide value.

EHANCED LISTING
SYNDICATION

We have partnered wth quality website part-
ners that allows us to include brand listings
on high-exposure websites. Through Realogy,
we have an online listing distribution program
that includes the Zillow and Trulia network of
hundreds of real estate -related, quality web-
sites

INTERGRATED MARKETING SUITE

DIRECT MARKETING

We employ an aggressive direct mail campaign
strategy to advertise your home through
postcards and brochures that have been
designed with professional copy and visuals.

PROPERTY STATEMENTS &
BROCHURES

Professionally designed and
meticulously crafted property
statements are printed in
variety of sizes to accommodate
the needs of potential buyers.

#1 LIFESTYLE MAGAZINE

I can promot your listings to a captive audience
of brand-loyal home enthusiasts through our
Better Homes and Gardens magazine, gives us
industry-exclusive access to its valuable consumer
channels, giving our affiliated brokers and
agents a competitive advantage in the market.

INTERGRATED MARKETING SUITE

PINPOINT® DIRECT MAIL

Exclusive industry access to more 100 million
Meredith consumers, many of whom are Better
Homes and Gardens subscribers. Pinpoint is the direct
marketing tool to tap into this database and easily
identify prospects that may be in the market to buy or
sell a home.

PRESS AND PUBLIC RELATIONS

Better Homes and Gardens Real Estate has
acomprehensive public relations strategy that includes
national, local and regional print , broadcast, and
online outlets.

SETTING THE PRICE
OF YOUR HOME

THE THREE FACTORS TO CONSIDER LOCATION
IN PRICING YOUR HOME!

1. Your home’s location and setting is a key component to
assessing its value. A home on a quiet tree lined street
sells for more than the idential home on a busy street.

2. CONDITION

New homes enjoy a marketing edge over resale homes
because they are shiny and clean. My goal is to make
your home as close to a model home as possible. You
have naerly complete control over condition and you
can increase value and decrease marketing time by being
sure your property is in the best possbile condition.

3. PRICE
COMPARISON

$ Your home must be priced within the appropriate price
ranges. Any property actually must be “sold” twice: First
to a buyer and then to an appraiser. The buyer is more
subjective and compares the amenties of your home to
those of other homes in the same price range.

PERFFICEICNTGS OF OVER

Overpricing your home will attract
fewer potential buyers and may cause
it to sit on the market for longer than
desired. To the buyer, too much time
on the market indicates an overpriced
property and often perceived as an
opportunity to negotiate a price lower
than the market might typically bear.



STEP 3: STEP 4: STEP 5:
PRICING MARKET EXPOSUREzz z

SUCCESS STORIES

Trevor’s Seller Testimonials

“Trevor is an Excellent Realtor!

He’s flexible and has different methods

in working this super hot market. “Trevor Vacala is an outstanding
Highly recommended!” - ANNA C. realtor, and I will not hesitate to
use him for future real estate
transactions.” - LAURA & ERIC W.

“His knowledge about the local housing market made a big dif-
ference in our transaction. He was always patient and attentive
and attentive and responded quickly to our requests, typically
on the same day.” -xie.jun

“Trevor was so accommodating and patient. He understood
my situation and helped me to achieve my goals! He always
answered my calls and helped guide me through the selling
process. I would highly recommend Trevor to anyone who
is looking to buy or sell in the Bay Area! Thank you for all of
your hard work!” -BRUCE & ANN E.

“He is professional and flexible. He is very detail oriented and know the market. We closed
the deal very smoothly. He follows up with us regularly to provide us with maker update,
which I think not many agents like to do. I would highly recommend Trevor as your realtor!”
-GRACE T.

“Trevor did an exceptional job at selling my home! He
took time with me and answered all of my questions.
He always answered his phone and even helped out
with things outside of selling my home! He is patient
and understanding of my needs. I highly recommend
Trevor for anyone who is looking to buy or sell in the

Bay Area! Great Job!” - NORMA L.

“Trevor was great to work with, he always got me documents
quickly and made process really easy. He also made it easy to
contact him and always tried to work around me rather than the
other way around.
Great real estate agent who I would work with again!”- Brandon

“Trevor got it done where others have failed in this
market.  Highly recommend using him in such a
competitive market.  Will defiantly be back when it’s
time for house #2” -PRESTON P.

“I will definitely use Trevor again when I’m looking to
move and I would highly recommend him.”- MADELINE Z.

deserves

A Distinctive Lifestyle

deserves

A Distinctive Real Estate Experience

TREVOR VACALA

650-867-6639
[email protected]

TrevorVacala.com
CalBRE: 01913905

1116 South El Camino Real | San Mateo, CA 94402