Blue Events

BLUE EVENTS

AN AFFILIATE OF THE TASTING ALLIANCE

WWW.THETASTINGALLIANCE.COM

ABOUT US BLUE EVENTS IS THE HOME BASE OF JAMES BEARD
FOUNDATION AWARD–WINNER ANTHONY DIAS BLUE, ONE OF
BLUE EVENTS  HAS BECOME ONE OF THE THE MOST INFLUENTIAL WINE, SPIRITS, FOOD AND LIFESTYLE
NATION'S TOP PRODUCERS OF WINE, SPIRITS PERSONALITIES IN THE UNITED STATES. HIS WORK IN VARIOUS
AND FOOD EVENTS. WITH OVER 20 YEARS OF MEDIA IS CIRCULATED TO MORE THAN 50,000,000 GLOBAL
EXPERIENCE, THE BLUE EVENTS TEAM IS CONSUMERS EACH MONTH. HE CAN BE FOUND IN PRINT
DEDICATED TO CREATING SUCCESSFUL TRADE PERIODICALS, ON TELEVISION AND RADIO, IN BOOKSTORES
AND CONSUMER TASTINGS, SEMINARS AND AND IN CYBERSPACE. HE IS THE AUTHOR OF NINE BOOKS,
MORE FOR WINERIES AND ASSOCIATIONS INCLUDING THE COMPLETE BOOK OF MIXED DRINKS, THE
AROUND THE WORLD. COMPLETE BOOK OF SPIRITS: A GUIDE TO THEIR HISTORY,
PRODUCTION, AND ENJOYMENT, AND THE POCKET GUIDE TO
SOME OF OUR PAST CLIENTS INCLUDE PASO WINE. ANTHONY IS ALSO THE EDITOR-IN-CHIEF OF THE
ROBLES WINE ALLIANCE, SANTA LUCIA TASTING PANEL MAGAZINE AND THE SOMM JOURNAL, TWO OF
HIGHLANDS, WALLA WALLA VALLEY WINE THE MOST RESPECTED AND WIDELY CIRCULATED TRADE
 ALLIANCE, WINES OF ARGENTINA, NEW PUBLICATIONS IN THE UNITED STATES. HE HAS APPEARED ON
ZEALAND WINE GROWERS, TASTING PANEL NATIONAL TELEVISION SHOWS SUCH AS HELL’S KITCHEN
MAGAZINE, WINES FROM SPAIN, ESSÊNCIA DO WHERE HE COMMUNICATES HIS EXPERTISE ON WINE TASTING.
VINHO, SOPEXA MARKETING AND MORE. HIS RADIO FEATURE, THE BLUE LIFESTYLE MINUTE, HAS
RECEIVED A JAMES BEARD AWARD. ANTHONY IS THE
EXECUTIVE DIRECTOR OF THE NEW YORK WINE AND SPIRITS
COMPETITION, THE SAN FRANCISCO INTERNATIONAL WINE
COMPETITION AND THE SAN FRANCISCO WORLD SPIRITS
COMPETITION.
.

EVENT OPTIONS

LUNCH TASTING Ace Hotel in Los Angeles for the 2016 Essência do
Vinho Porto/Douro Tour
TASTING OVER LUNCH AT A TOP
RESTAURANT. MENU IS PAIRED
WITH THE WINE OR SPIRITS AND
10-4 KEY TRADE MEMBERS
ATTENDING.

SEMINAR

EDUCATIONAL SEMINAR HELD IN A TOP
RESTAURANT OR HOTEL BANQUET
ROOM WITH SMALL APPETIZERS
PROVIDERD.

WALK-AROUND TASTING

WALK AROUND TASTING FOR 100-500
TRADE PEOPLE

Palace Hotel in SF for the 2016 Essência do Vinho
 Porto/Douro Tour

EVENT PROMOTIONS

ACTIVE TRADE LIST RSVP MANAGEMENT

WE HAVE ACTIVE TRADE LISTS IN THE TOP COLLECT ALL RSVPS
MARKETS AROUND THE COUNTRY MONITOR RSVP LISTS TO ENSURE
WE WILL CUSTOMIZE EVENT MAILING LEGITIMACY OF RSVPS
LISTS PER THE SPECIFIC REQUIREMENTS PROVIDE CLIENT WITH WEEKLY UPDATES
OF THE CLIENT TO RECRUIT TRADE, PRESS, ON COUNT/LIST
WINE STUDENTS AND WINE LOVERS. PROVIDE FINAL RSVP LIST TO CLIENT DAY
WE WILL HANDLE INQUIRIES AND BEFORE EACH EVENT
REQUESTS CHECK-IN EVENT MATERIALS
PREPARE CHECK IN LISTS FOR EVENT DAYS
EVENT INVITATIONS PREPARE NAME BADGES FOR OPEN
TASTING AND TUTORED CLASS
CLIENT WILL PROVIDE ALL CONTENT FOR PROVIDE FINAL ATTENDEE LISTS FOR EACH
EVENT INVITES AS WELL AS HELP CREATE SECTION OF THE EVENT (TO BE SENT TO
EVENT RSVP WEBSITE (BLUE EVENTS WILL CLIENT WITHIN 3 DAYS OF EVENT)
USE WWW.EVENTBRITE.COM AS AN EVENT
TEMPLATE SHOULD CLIENT NO PROVIDE A
CUSTOMIZABLE WEBSITE.)
EMAIL BLASTS: SAVE THE DATE,
INVITATION AND FOLLOW UP INVITATIONS

OPTIONAL SERVICES

BLUE EVENTS STAFF

WE CAN PROVIDE 2 STAFF MEMBERS
ONSITE TO ASSIST WITH SET  UP AND
BREAK DOWN OF EVENT AND RUN EVENT
REGISTRATION

ONLINE/PRINT/RADIO CONSUMER EVENT
PROMOTION
THE EVENT WILL BE OPEN TO CONSUMERS
WEBSITE BANNER AFTER THE CONCLUSION OF THE TRADE
SOCIAL MEDIA BLASTS PORTION
FEATURE IN THE TASTING PANEL
MAGAZINE
FEATURE ON THE BLUE LIFESTYLE MINUTE
THAT AIRS IN NEW YORK ON WCBS AND
LOS ANGELES ON KNX

  SAN FRANCISCO
TRADE LIST

  LOS ANGELES Wine Retail Bar/Taverns
TRADE LIST 7% 9%
Brokers
Wine Bars 2%
2%
Distributors
Sommeliers 11%
2%

Wine Retail Bar/Taverns Hotels
5% 9% 5%
Brokers
Wine Bars 0%
4% Distributors
5%
Sommeliers
4% Hotels
6%
Wine Buyers Importers
46% 16%

Importers
14%

Wine Buyers
52%

 NEW YORK 
TRADE LIST

CHICAGO Wine Retail Bar/Taverns
TRADE LIST 17% 6%
Brokers
Wine Retail Bar/Taverns Wine Bars 2%
13% Distributors
5% 2% 10%
Wine Bar
1% Brokers Sommeliers Hotels
3%
Sommeliers 2% 3%
2%
Distributors

6% Importers
12%
Hotels

3%

Importers

3%

Wine Buyers
45%

Wine Buyers
63%

CONTACT MADDEE MCDOWELL TO GET YOUR EVENT QUOTE: [email protected]