Redbook-2017-v18

SWISS-BELHOTEL INTERNATIONAL

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SWISS-BELHOTEL INTERNATIONAL

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A WINNING PARTNERSHIP PHILOSOPHY

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SWISS-BELHOTEL INTERNATIONAL

In a sometimes chaotic world, when you walk
through the door of a Swiss-Belhotel,you’ll enter
a world of certainty, an oasis of serenity, safety,
and tranquility.

This is the essence of
Swiss-Belhotel International.

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A WINNING PARTNERSHIP PHILOSOPHY

The essence of Swiss-Belhotel International is a complete
experience derived from the skill and sensibility of many
and blended to enfold the individual in smart practicality.

QUALITY AND VALUES

Swiss-Belhotel International embraces qualities and values that
are quintessentially Swiss - and our hotels deliver on this promise
in some of the most exotic and chaotic locations in the world.

HOSPITALITY AND CARE

Swiss-Belhotel International is warm and welcoming with a spirit
of homeliness and a feeling of appropriate familiarity and friendliness. You’re
surrounded by people who truly care.

SIMPLICITY AND SPECIAL TOUCHES

No matter where you’ve travelled from, you will treasure the
simple pleasures, the calm capability and all those little touches
that Swiss-Belhotel International delivers every day.

DISCRETION AND PRIVACY

Your privacy is appreciated and guarded with the utmost respect
and confidentiality. It’s the Swiss-Belhotel International style.

SAFETY AND SECURITY

Swiss-Belhotel International means you are in a safe environment,
ever dependable and always secure - allowing you to fully enjoy
your stay, to experience the wonder of your destination or conduct your busi-
ness with confidence.

WELLNESS AND REJUVINATION

At Swiss-Belhotel International you will be able to rejuvenate,
relax and replenish after exploring, partying, shopping or simply
doing business in exciting and different destinations.

EFFICIENCY AND DETAIL

At every level of our business we look after every level of yours. Staying with
us is easy because we take care of the detail.

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SWISS-BELHOTEL INTERNATIONAL

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A WINNING PARTNERSHIP PHILOSOPHY

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SWISS-BELHOTEL INTERNATIONAL

Swiss-Belhotel International & Zest Hotels International
works with owners in partnerships designed to maximise
owner’s returns and realise their investment potential.

Our management philosophy is unique.

We develop our staff.

We embrace our guests and build customer loyalty.

We welcome the participation of owners, work
with owners, and lift properties to the next level
by adding Swiss-Belhotel International unique values to
the vision of our owners, staff and customers.

We do not replace.

We partner..

We put air under your wings.

Chairman and President
Swiss-Belhotel International

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A WINNING PARTNERSHIP PHILOSOPHY

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SWISS-BELHOTEL INTERNATIONAL

Swiss-Belhotel International is big on the ground
and small at the top – with a compact, hands-on
management team renowned for encouraging
engagement. We know that great hotels cannot
be managed by people who confine themselves
to offices behind the scenes.

Good management starts with personal accessibility, grows with
personal engagement, and relies on personal appraisal to succeed.
Our General Managers lead from the front – engaging with their
guests and staff.
As owners working for owners we do the same. We’re out there
together working with our owner partners.

When we fly... we fly together.

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A WINNING PARTNERSHIP PHILOSOPHY

Passion and Professionalism are the very core of our culture.
We use them both in equal measure to exceed the
expectations of all Swiss-Belhotel International guests,
investors, owners and staff.

We understand and contribute to the country, the culture and environment in
which we manage.
We are economically creative and progressive.
We are a committed, employee empowered management company.
We are part of and contribute to an economically and environmentally
sustainable world community.
We combine the heritage and professionalism of Swiss hospitality
with the passion and service of Asia.
We believe owners, management and hotel personnel become first class
professionals by working together as complementary management and
investment teams.

Passion & Professionalism...
combine to lift us higher.

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SWISS-BELHOTEL INTERNATIONAL

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A WINNING PARTNERSHIP PHILOSOPHY

Swiss-Belhotel International works to exceed
the expectations of owners, staff and guests by developing and
introducing:

Transparent management policies
A true Eurasian identity
Strong regional brands
Midscale market expertise
Outstanding distribution networks
Our management model combines:
• Local management skills
with
• Global management, communications and technologies that are
locally relevant.

We develop local staff
We support local expertise
We celebrate local cultures
We provide international management expertise

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SWISS-BELHOTEL INTERNATIONAL

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A WINNING PARTNERSHIP PHILOSOPHY

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SWISS-BELHOTEL INTERNATIONAL

Swiss-Belhotel International has grown steadily
despite turbulent political and economic times
in many of the regions.

We have grown by listening to our investors, gauging local issues
and opportunities and delivering on our guests’ expectations.
Swiss-Belhotel International makes the most of the rich
opportunities provided by combining global hospitality management
and experience with the vision of local owners, staff and exotic
environments.
Our philosophy began with our first property in China in 1987.
Soon after, we established our first properties in Indonesia
and Malaysia - then Vietnam and the Philippines.
‘Our first Australian property followed and in 2006 Swiss-Belhotel
International began operating in New Zealand, Europe, and the
Middle East.

Through all this growth our
philosophy has been constant:
to enfold our guests, exceed
their expectations, and drive
financial success.

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A WINNING PARTNERSHIP PHILOSOPHY

Our people are our business. They are our most important asset,
and when we manage your property they become your asset too.

Our people are more than single level specialists: they bring many years of multiple large
brand experience to your business.
They have learned to strive, to survive, to seek out and apply strategies and solutions that
often can elude others.
They bring global knowledge and a world of local experience gained in challenging and
good times alike.

It is their leadership, their passion and
professionalism and their experience
that empowers our business and
delivers the vital essence of
Swiss-Belhotel International through
all our properties and regions.

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SWISS-BELHOTEL INTERNATIONAL

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A WINNING PARTNERSHIP PHILOSOPHY

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SWISS-BELHOTEL INTERNATIONAL

‘Branding is a critical element in the culture, market
positioning and international recognition of a hotel.’

The Swiss-Belhotel International & Zest Hotels International brands are
recognised for reflecting strong international management and
professional standards and services.
The essence of our brand embraces qualities and values that are
quintessentially Swiss:
• A commitment to quality, discretion, neutrality, efficiency

and timeliness
• Hospitality that is simple, warm and welcoming
• It means the provision of safe and secure environments for

conducting business
• And - as an owner or a guest - it means that at every level of our

business, we’re looking after every level of yours.

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A WINNING PARTNERSHIP PHILOSOPHY

Swiss-Belhotel International brand is more than a symbol of elegance
and excellence. Our brands promise our guests rewarding personal
experiences in the company of uniquely qualified people who are
passionate, professional and hospitable.

While others offer comfort in a sealed environment, we engage with regional owners and work with
local staff to incorporate and celebrate pride in people, place and cultural diversity.
At every level, our customers and owners know Swiss-Belhotel International means passion and
professionalism.
Our guests seek out and select Swiss-Belhotel International because they want more than a place to
stay: They want a total experience.

Swiss-Belhotel International has developed
a number of hotel and resort brands to
meet the market’s expectations.

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SWISS-BELHOTEL INTERNATIONAL

Group Corporate Brand

Upscale-Upper Upscale Midscale-Upscale
• 5-star and 5-star plus classification • 4 - 5-star classification
• Located in major urban destinations • Located in major urban destinations
• Unique, impressive and often iconic architecture • Stylishly furnished and unique living space
• Opulent interior design and furnishings • Environmentally sensitive
• State-of-the-art technology • State-of-the-art technology
• Sophisticated recreational facilities • Personalized service
• Environmentally sensitive • Thoughtful spaces for both working and living
• Exceptional personalised luxury experience
Midscale - Upscale
Upscale-Upper Upscale • 4 - 5-star classification
• 5-star and 5-star plus classification • Secondary or tertiary areas of key cities
• Located in recognized resort destinations • Unique comfort and attentive service
• Unique, impressive and often iconic architecture • Architectural design combining modern and local aesthetics
• Opulent interior design and furnishings • State-of-the-art technology
• State-of-the-art technology • Intimate settings
• Sophisticated recreational facilities • Environmentally sensitive
• Environmentally sensitive
• Exceptional personalised luxury experience Serviced Residences and Apartments
• 4 - 5-star classification
Midscale-Upscale • Managed on a fully-serviced basis
• 4 - 5-star classification • Located in primary, secondary and tertiary cities
• Strategic and convenient location in primary, secondary and can be • Architectural design combining contemporary and local aesthetics
• Contemporary functional interior design and furnishings
resort locations • State-of-the-art technology
• Architectural design combining modern and local aesthetics • Limited but well appointed food & beverage and recreational facilities
• Contemporary interior design and furnishings • Environmentally sensitive residential ambience
• State-of-the-art technology
• Well appointed recreational facilities Economy
• Environmentally sensitive • 3-star classification
• Convenient location in primary, secondary and tertiary cities
Midscale-Upscale • Contemporary style architecture
• 4 - 5-star classifications • Contemporary interior design and furnishings
• Located in major urban or resort locations • State-of-the-art technology
• Unique • Limited recreational facilities
• Modern designer decor and often with a quirky touch • Environmentally sensitive
• May have avant-garde room design details • A practical hotel accommodation alternative for the fast moving frequent
• Luxurious facilities in unique or intimate settings
• Environmentally sensitive traveler
• Exceptional personalized service
Budget-Economy Residences and Apartments
Midscale-Upscale • 2 - 3-star classification
• 4 - 5-star classification • Managed on a fully serviced basis
• Strategic and convenient location in primary, secondary and resort • Limited bathroom facilities – shower only
• Secondary locations in the city
locations • No food & beverage facilities
• Architectural design combining modern and local aesthetics • Limited recreational facilities
• Contemporary interior design and furnishings • Environmentally sensitive residential ambiance
• State-of-the-art technology
• Well appointed recreational facilities Budget-Economy
• Environmentally sensitive • 2-star classification
• The comfort and security of a home • A modern and minimalist, no frills hotel in a convenient location
• An excellent choice for business and leisure travellers
• Homely guestrooms with good bathroom facilities
• Provide international standard services
• Environmentally sensitive

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A WINNING PARTNERSHIP PHILOSOPHY

Group Corporate Brand

Budget with conference, recreation and relaxation facilities
• ‘3-star budget/economy classification
• Specified design and decor
• Budget brand with economy room and additional facilities
• State-of-the-art technology
• Environmentally sensitive
• Comfortable and secure
• Conference & meeting space
• Swimming pool
• Affordable

Budget Economy
• 2-star classification
• Specified design and decor
• State-of-the-art technology
• Limited recreational facilities
• Environmentally sensitive
• Comfortable and secure
• Affordable

Budget with limited facilities and services
• 2-star classification
• Specified design and decor
• Limited service and shared facilities
• Institutionalized accomodation
• Environmentally sensitive
• Affordable

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SWISS-BELHOTEL INTERNATIONAL

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A WINNING PARTNERSHIP PHILOSOPHY

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SWISS-BELHOTEL INTERNATIONAL

Swiss-Belhotel International has an extraordinary depth
of experience at a local and international level and will
provide you with the complete suite of hotel
management services.

TECHNICAL SYSTEMS

We will assist you with the development process for new hotels
and support you through the refurbishment process where required.
We will work with you through the design and specification process
- ensuring that the investment you make is relevant to the brand and
market the hotel will operate in.

MANAGEMENT SYSTEMS

From preopening management support to recruitment of the
pre-opening team; implementation of operating systems; develop-
ment of the food and beverage concepts, and the preparation of the
marketing and launch strategy - we will assist you through the entire
process from conception to opening.

SALES

Swiss-Belhotel International branding, marketing collateral, sales
promotion, and online distribution systems - combined with our
strong international reputation - will put the air you need under
your wings to help your business fly free. As part of Swiss-Belhotel
International, your property will benefit from:

E-COMMERCE AND DISTRIBUTION

Swiss-Belhotel International’s strong connection to the global
marketplace through the Swiss-Belhotel International website, associated res-
ervations system, booking engine and e-commerce platform - allowing online
travel agents and consumers to book your Swiss-Belhotel through a seamless
process underpinned by state of the art technology.

SALES REPRESENTATION

Your property will also be promoted through Swiss-Belhotel International
brand exposure at major international trade shows and events across your
region and globally.

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A WINNING PARTNERSHIP PHILOSOPHY

CUSTOMER LOYALTY PROGRAMS

Your hotel will benefit from participation in the Swiss-Belhotel Executive
Card - CRM programs which resonate globally but are locally relevant to our
customers. You will also benefit from Swiss-Belhotel International’s Global
Third Party Relationship Programs with some of the world’s leading airlines,
card companies and other similar organisations.

PEOPLE DEVELOPMENT AND TRAINING

Your staff will be proud to be seen working at Swiss-Belhotel International.
Their professional development will be advanced, and enhanced through the
Swiss-Belhotel International system, developed around our unique
philosophy. We also develop local staff through locally relevant programs to
enable them to grow their careers within the hotel and ultimately throughout
the Swiss-Belhotel International network.

TECHNOLOGY

We will recommend technology systems which are cost effective and relevant
to your hotel from the PMS, POS, accounting and financial systems.

FINANCIAL SERVICES

We will provide financial services including financial projections, accounting
systems and controls, internal audits, data processing and computerisation,
cash flow management and purchasing systems and controls.

PERFORMANCE AUDITING

Our hotel auditing system will provide a complete audit of all your
operational departments, including a review of implemented policies and
procedures.

MAINTENANCE AND ENGINEERING

We will also provide full analysis and recommendations on maintenance and
engineering for properties in operation, including established energy systems
and technical recommendations for properties under construction.

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SWISS-BELHOTEL INTERNATIONAL

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A WINNING PARTNERSHIP PHILOSOPHY

BULGARIA GEORGIA

Varna Batumi

Bursa T U R K E Y

Athens IRAQ

GREECE

Rather than a large centralised corporate infrastructure, E G YCPaTiroASJRAOAAqURaBDbDIaIAARNiyaKdQDKhBUuoAwhAWTaa
Swiss-Belhotel International has always been committed to placing
our resources close to your hotels. TA N Z A N I A

As part of our philosophy, we develop regional management hubs to specialise in the Zanzibar
delivery of essential operational management services.

Some of these are focused on day-to-day operations while others
take responsibility for sales, marketing and distribution.

Our Hong Kong corporate office and Auckland head office have been established to
centralise Swiss-Belhotel International’s financial and corporate functions.

Additional offices throughout the region focus on our areas of operation in Dubai,
Shanghai, Sydney, Bangkok, Hanoi, Jakarta, Bali, Auckland, and Athens.

‘Our Management Hubs
working with your business.’

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SWISS-BELHOTEL INTERNATIONAL

WAIT CHINA Shanghai
ait
HRAIN
U NITED ARAB E M I R AT E S
a Hong Kong
Dubai Muscat Corporate Of ce
TAR O
MAN Hanoi

V I E T N A M Manila
PHILIPPINES

Medan M A L AY S I A

INDONESIA Balikpapan Manado
Makassar
Surabaya Jayapura

Jakarta Bali

Swiss-Belhotel International Of ces AUSTRALIA

Swiss-Belhotel International Brisbane
Hotels and Project Locations
Sydney Auckland
Head Of ce

NEW ZEALAND

Queenstown
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A WINNING PARTNERSHIP PHILOSOPHY

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SWISS-BELHOTEL INTERNATIONAL

At Swiss-Belhotel International we do not replace,
we partner.

Central to the essence of our business is the fundamental understanding
that we do not grow larger by making others smaller, but rather by com-
bining our skills and resources to lift more, aim higher and achieve results
well beyond our individual reach through productive partnerships.
We combine the Passion and ProfessionalismTM of our staff with yours.
Our managers work with your managers. We welcome the pride and
passion you will bring to us.
At Swiss-Belhotel International we do not replace, we partner.
And because we take our partnerships seriously, you will always
have a voice as we work to build a world of calm, transparency,
and accessibility.

Whenever you are ready, we’ll
be there... ready to fly with you.

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A WINNING PARTNERSHIP PHILOSOPHY

An invitation ....... to HEAD OFFICE GROUP OFFICE
discuss partnering and to
meet our key executives Auckland, New Zealand Jakarta, Indonesia
Swiss-Belhotel International Swiss-Belhotel International &
Mr Gavin M. Faull, JP 14 Combes Road, P.O. Box 28376 Zest Hotels International Global Sales
Chairman & President Remuera, Auckland 1541, New Zealand Group Marketing & Communication
Swiss-Belhotel International Tel: (649) 5246 380 Group E-Commerce and Information Technology
& Zest Hotels International Fax: (649) 5246 023 Group Human Resources & Learning Development
Telephone (852) 2836 5555 E-mail: [email protected] Group Projects & Technical Services
Email: [email protected] The Blugreen Boutique Office,
swiss-belhotel.com CORPORATE OFFICE Tower C-D, 2nd Floor, Jl. Lingkar Luar Barat Kav.
88 Puri Kembangan, Kembangan Utara Jakarta
Hong Kong Barat 11610, Indonesia
Swiss-Belhotel International Tel: (62-21) 2952 7277
Unit 904, 9/F AXA Centre, 151 - 159 Gloucester Fax: (62-21) 2952 7275, 2952 7276
Road
Wanchai, Hong Kong
Tel: (852) 2836 5555
Fax: (852) 2893 9555
E-mail: [email protected]

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SALES, MARKETING, OPERATIONS
AND DEVELOPMENT OFFICES

China Vietnam Europe
Swiss-Belhotel International Swiss-Belhotel International Swiss-Belhotel International
Room 15A 15/F, Huadu Mansion, No.838 Zhang- Suite 203, 2nd Floor, National Cinema Centre 8th Floor. Office No 9, Aiolou & 1 Lycourgou
Yang Road, Pu-dong District Shanghai 200122, No. 87, Lang Ha Street, Ba Dinh District, Hanoi, Street, 105 51 Athens, Greece
China Vietnam Tel: (30) 210 3233302
Tel: (86 21) 3382 9398 Tel: (84-24) 3734 5177 Fax:(30) 210 3233302
Fax: (86 21) 3382 5053 Fax: (84-24) 3734 5178 Email: [email protected]
E-mail: [email protected] E-mail: [email protected]
Australia
Indonesia & Central Asia Middle East Swiss-Belhotel International
Swiss-Belhotel International Swiss-Belhotel International c/o The York by Swiss-Belhotel
The Blugreen Boutique Office, Tower C-D, 30th floor Burlington Tower, Business Bay 5 York Street Sydney, NSW Australia 2000
2nd Floor, Jl. Lingkar Luar Barat Kav. 88 P.O. Box 181723, Dubai, United Arab Emirates Tel: (61 2) 9210 5000
Puri Kembangan, Kembangan Utara Tel: +971 (0) 4 403 6750 Fax: (61 2) 9290 1487
Jakarta Barat 11610, Indonesia Fax: +971 (0) 4 321 8683 Email: [email protected]
Tel: (62 21) 2952 7277 E-mail: [email protected]
E-mail: [email protected] GENERAL SALES AGENTS (GSA)
New Zealand
Bali Sales Office Swiss-Belhotel International India
Swiss-Belhotel International 14 Combes Road, P.O. Box 28376 Remuera, Swiss-Belhotel International
Istana Kuta Galeria / Kuta Central Park Auckland, New Zealand c/o Global Destinations, Neelam Building, 1st
Blok Promenade I No. 28, Jl. Patih Jelantik, Kuta T: (649) 5246 380 Floor,
Bali – 80361, Indonesia F: (649) 5246 023 1st Lane Hindu Colony, Dadat (East), Mumbai,
Tel. (62-361) 472 7180 E: [email protected] India
Fax. (62-361) 472 7183 Tel: +91-22-4300 4500
E-mail: [email protected] Email: [email protected]
[email protected]

A WINNING PARTNERSHIP PHILOSOPHY

Swiss-Belhotel International Head Office Swiss-Belhotel International Corporate Office

Auckland, New Zealand Hong Kong
Swiss-Belhotel International Swiss-Belhotel International
14 Combes Road, P.O. Box 28376 Unit 904, 9/F AXA Centre, 151 - 159 Gloucester Road
Remuera, Auckland 1541, New Zealand
Wanchai, Hong Kong
Tel: (649) 5246 380 Tel: (852) 2836 5555
Fax: (649) 5246 023 Fax: (852) 2893 9555
E-mail: [email protected] E-mail: [email protected]

swiss-belhotel.com

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