INTEGRATED PROJECT 25 MAY 2023 ENCO 1325 PERSUASIVE SPEECH (SECTION 1 & 3) 22/23 KULLIYYAH OF LANGGUAGE AND MANAGEMENT (KLM) & KULLIYYAH OF ARCHITECTURE AND ENVIRONMENTAL (KAED) MALAYSIAN CULTURAL HERITAGE & SDGS 3-minutes pitching presented by Enco 1325 students WINNER'S HALL showcasing the best presenter & best groups GROUP GALLERY collection of memorable photos shared by students HEROES LANE presenting the backbone of the program
CONTENTS
Prologue Foreword Heroes Lane Hall of Winner Memory Album
HEROES LANE
EDITORIAL BOARD Nur Aina Batrisyia binti Irwan Shah "Be Kind" Sufiah binti Zulkifli "Be Yourself" PubPro PubPro PubPro PubPro PubPro PubPro
COMITTEE BOARD Ahmad Azim Imran bin Azhar "stories and memories that we carry, they're beaurtiful like poetries" Muhammad Hakimi bin Azhari LILISURIANI BINTI ABDUL LATIF @ BAPOO "embrace the unknown, for there, true groeth is sown Advisor Advisor Advisor Prog r amme Manager Prog r amme Manager Prog r amme Manager Prog r amme Manager Prog r amme Manager Prog r amme Manage A r sst.
"Shadow passes, light remains" Raihah Athirah Amni Binti Ruzain Welson "Taylor Swift; LSS (3:28) Sumayyah Binti Budi Alfahmi "Stay Strong :D" Nur Hasya Na'im Binti Mohd Ardie Ahmad Aiman Bin Amran "Never stuck to the past or you will never see the future" Secretary Secretary Secretary Asst. Secretary Secretary Secretary Prog. Coord. 1 Prog. Coord. 1 Prog. Coord. 1 Prog. Coord. 2 Prog. Coord. 2 Prog. Coord. 2
Marsytah Nurul Ainna Binti Zainuddin "A chaos and a mess, but still, an art" Hannan Nurhana Binti Mohamad Sebian "If anyone tries to hurt you, choose to bite rather than cry" Muhammad Izzul Fitri bin Norul Hisham "Amirah" Archive Archive Archive Pu blicRelation Pu blicRelation Pu blicRelation Pub licRelation Pub licRelation Pub licRelation
Nurhanani binti Mohd Faizul "From the mo-" Siti Aisyah Ibrahim "Now, if you two don't mind, I'm going to bed before either of you come up with another clever idea to get us killed- or worse, expelled" Nur Najwa binti Muhammad "Do you love me?" Eyza Syezren Binti Azis "I LOVE YOU !!!" Spe cta & Usher Spe cta & Usher Spe cta & Usher Spe c ta & Usher Spe c ta & Usher Spe c ta & Usher Spe cta & Usher Spe cta & Usher Spe cta & Usher Spe cta & Usher Spe cta & Usher Spe cta & Usher
ISSUE NO.11 PROLOGUE MAY 2023 In collaboration with the Kulliyyah of Architecture and Environmental Design(KAED), a programme entitled "3-minutes pitching on Malaysian cultural heritage and SDGs" was organised by the students of Persuasive Speech (ENCO 1325) section 1 and 3 and students of Collection Management (AAD 4252) section 1. This programme aims to enhance students' soft skills in delivering pitching about the Malaysian cultural heritage in front of the architecture students. This programme was held on 25th may 2023 and took place in IIUM Gombak. INPUTS Dr. Lilisuriani, the advisor of the programme, pointed out that it is valuable not only to the students of Enco 1325 but also to the students of AAD 4252. By combining the best of both subjects, the projects effectively educate and provide various solution to the problem faced by our Malaysian culture heritage and SDGs awareness. The engagement of both diverse courses and Kulliyyah succeeded in broadening students’ exposure and enhanced students' knowledge of these essential concepts from various angles.
The primary objectives of the "3-minitues pitching on Malaysian cultural heritage and SDGs" was successfully achieved by the students. Firstly, it aimed students in planning and delivering effective, persuading speech suitable for same young adult audiences, specifically the fourth year students of KAED. By engaging with KAED students, our students had the opportunity to enhance their communication skills and adapt their language to suit the age group. Secondly,this programme is conducted to nurture students' interestin SDGs and and culture. Through exploring topics related to the SDGs and presenting them in a culturally relevant context, the students gained a deeper understanding ofthese issues. This programme aims to educate ENCO 1325 students about pressing issues on Malaysian cultural heritage related to the SDGs,fostering responsibility and positive action among both ENCO 1325 students andAAD 4252 students. OBJECTIVES
ENCO 1325 MAY 2023 FOREWORD Being a part of the main board of pitching programme gives us a big opportunity to learn about how an organization should work, how complicated but unique human is, and how valuable working moments are with the existence of precious teammates. Thank you so much committees pitching 2023 for the exciting programs of our current semester. We laughed, we cried and we smiled throughout the programme and even the process of making this programme successful. Remembering how grateful and excited we are when visiting our main campus in Gombak and was given the utmost trust to serve this program. May Allah bless us a.k.a superheroes with His myriad blessings, Allahumma Ameen. We also would like to take this opportunity to apologize for any shortcomings, wrongdoings or misbehavior along this journey. Hopefully, we will get the precious and important knowledge from this programme as well as from subject Persuasive Speech and produce future generation with great soft skills and management skills. That's all from us, see you guys in next semester, InsyaAllah! SECTION 1 & 3
MMaallaayyssiiaann CCuullttuurraall HHeerriittaaggee && SSDDGGss PRESENTED BY ENCO 1325 STUDENTS SECTION 1 & 3
Topic: Improving and keeping the batik industry alive. Problem: Outdated in terms of style innovations. Solution: Integrating modern taste in clothing style with the batik elements among students (specifically IIUM community) i.e. becoming or volunteering to be one of the designers for clothing (self branding). Start-up a small clothing designing business i.e. Sweatshirts with a batik lining or layer. BATIK presented by group Saree
Problem: The art creation of labu sayong are slowly disappearing due to the lack of younger generation interest in inheriting the art because it's viewed as not important anymore. Solution: Make a craft gallery that can showcase labu sayong with information boards about its creation and history. Having the product being shown and fun facts being provided at the stall will peak the interest among young people and attract many people to continue this creation. Problem: The absence of widespread ackowledgement of the keris as a historical and cultural icon in Malay tradition Solution: Use the power of social media and short-form content such as Tiktok, Youtube & Instagram to promote the history and cultural significance of keris in order to bring it back to relevance among the youth. KERIS LABU SAYONG presented by group Puisi presented by group Mangkuk Tingkat
RATTAN Topic: The natural rattan industry is threatened by the mass production of synthetic rattan. Problem: The natural rattan industry is facing competition from mass produced synthetic rattan which lead to a decline in demand and cause environmental concerns and a change of consumers' preferences. Solution: Invest in research and development to improve the quality and durability of natural rattan products. Explore treatments, coatings, or innovative manufacturing techniques that enhance the longevity and performance of rattan furniture or accessories. This can position natural rattan as a premium and long-lasting option. POTTERY Problem: Old practices such as pottery are bound to be forgotten or replace by new modern methods. Solution: Preserving the arts of pottery as a cultural heritage by passing down the knowledge through means of creating a club revolving around poetry as an extracurricular activity. presented by group Batik Cap presented by group Kimono
MALAYSIAN CULTURAL HERITAGE KELINGKAN Topic: Instilling the younger generation's fascination with the Kelingkan fabric. Problem: People nowadays prefer to wear western or other culture-inspired attire when going to events. Solution: Start from students' initiative which is to incorporate kelingkan inspired outfits. For example,some indian women wear sari everyday in their life . BATIK HANDICRAFT Topic: Ways to preserve the traditional Batik from dying. Problem: Many people ignore the real value of Batik. instead of buying the original batik, some people tend to buy and sell fake batik Solution: Doing an exhibition inviting trusted batik companies that produce handmade batik, from this they can learn how to differentiate real batik from massproduced Batik. presented by group Kuey Tiau presented by group Sumandak
TEKAT Problem: Skills required time and patience which make younger generation refuse to try as it is hard to make. Solution: Provide skills workshops and talk programs to spread general knowledge. For example, gather all experienced practitioners to help the younger generation in learning how to make tekat and share their skills, knowledge and techniques. Problem: The songket is too expensive and people aren't as interested in appreciating its value due the designs are so formulaic and limited in variety. As a result, the songket industry is slowly dying out. Solution: By organising international displays that highlight the Songket's heritage and cultural relevance, focusing in particular on its motifs, in an effort to make it more relevant to future generations. As the show will be held explicitly, whether in public places, universities, or both, it is going to bring an array of songket and professional songket weavers, as well as some fashion designers, who will collaborate on refreshing the designs and themes. It is hoped that this exhibition will grab the interest of young people and spark their dedication to upholding Songket values. SONGKET presented by group Gendik presented by group Sakura
Health/Lifestyle Published 17 May, 2020 7:00pm Harumi Kobayashi Contributor Neil Tran Photographs WOOD CARVING Sroblem: A decline in interest among younger generations. Solution: KAED students can create a wood carving club by gathering a group of interested students (classmates, friends, peers). The club is going to have regular meetings and occasional events that provide opportunities for learning and networking. TELEPUK Topic: Establishing the continuity of Telepuk tradition. Problem: Young generation lack exposure about kain telepuk. Solution: Open a booth specifically for telepuk which can include showing a wear collection that used telepuk, design of the block motif, the materials use or can invite adiguru to show the making process real life. presented by group Batik presented by group Seri Muka
Additionally, this initiative is aligned with IIUM's mission, showcasing students' commitment to spreading knowledge and promoting positive image of islam within the muslim ummah. IMPACT It contirbuted to Sustainable Development Goal 4: Quality Education by nurturing students ' interest in Malaysian cultural heritage and SDGs, emphasising education ' s holistic development role. This impactful programme highligted the broader aspects of education beyond academics, aligning with IIUM's vision and supporting the SDGs. This programme supported Sustainable Development Goal 5: Gender Equality by involving both males and females students, promoting equal opportunities for enhancing soft skills. Discrimination based on gender was eliminated, by allowing all students to deliver persuading pitching to young adult audiences. It also encouraging Sustainable Development Goal 11: Sustainable Cities and Communities by strengthening efforts among students to preserve the Malaysian culutral heritage for future generation references and knowledge.
ACHIEVEMENT & RECOMMENDATION The "3-minutes pitching on Malaysian cultural heritage and SDGs" offered valuable achievements for students as they enhanced their communication skills and gained exposure to community initiatives. Hence, through delivering persuading speech and collaboration with Kulliyyah of Architecture and Environmental design (KAED), students developed their language abilities and expanded their understanding of societal engagement. Based on the positive outcomes and experiences of the "3 -minutes pitching on Malaysiam cultural heritage and SDGs", it is highly recommended that future batches of students continue organising and participating in this kind of programme. In summary, this programme has proven to be a success, as it effectively trained students to deliver persuading pitching to a young adult audience while nurturing their interest in SDGs and culture. Moreover, the ability for students to conduct this event physically enhanced the excitement of the themselves even more. By combining education, culture, and SDG awareness, the programme potrayed the students' dedication to holistic learning and their role in shaping a better future.
HALL WINNERS' The Best Presenter The Best Group Award Giving
BEST PRESENTER
BEST PRESENTER
BEST GROUP
GROUP GALLERY Enco 1325
SAKURA
SUMANDAK
BATIK
BATIK CAP
PUISI
KIMONO
GENDIK
SERI MUKA
ENCO 1325 SECTION 1 & 3
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