2024
Silver Cross 2024 02
silvercrossbaby.com 03 Silver Cross 2024 04 We are Silver Cross 08 Travel systems 26 Strollers 34 Car seats 44 Our commitment to you 48 Furniture Reef 2 Special Edition, Reef 2, Dune 2, Tide & Wave 3 The original British nursery brand Jet 5, Clic & Pop Motion 360, Balance, Discover & Dream Always by your side with award-winning support through every milestone Sevillie, Bromley & Finchley
Silver Cross 2024 04 We’re far more than the original British nursery brand
silvercrossbaby.com 05 We are Silver Cross – a premium British nursery brand that continues to design and create beautiful baby products for families everywhere. We have been loved for our products, support, and values for almost 150 years. A first choice for Royal babies, Silver Cross products are builtto-last and have historically been passed down through the generations. But we’re far more than the original British nursery brand. The majority of our team continues to be based in, and all of our products designed in, the heart of Yorkshire. Intuitive design, expert craftsmanship and beautiful detail are combined into everything we create. We focus on the detail, the materials and the finessing of every item that carries the Silver Cross brand. From space-saving, folding overnight sleeping carrycots, to easy, one-handed free-standing folds meaning fabrics and pram handles never touch the ground, and super soft machine washable fabrics made from recycled plastic bottles – we constantly challenge the way we think, design and engineer. We continually review our fabrics, our fashion and our style. We’re always looking to improve, innovate and create the best products we can. Everything we do is crafted with care
Silver Cross 2024 06 We value our customers’ trust above everything else. Whether it’s our prams, strollers, car seats or cots, our products keep your baby safe, protected and comfy. Guiding parents through the early years with impeccable products and expert advice is what we do best. The responsibility to make the safest and best quality products is first and foremost in our minds. Our rigorous design and testing processes go above and beyond the standard regulations which is why our products are award-winning and endorsed by several external bodies. We strive to create products which not only make family life a little easier, but which parents and children love to use too. Trusted by millions
silvercrossbaby.com 07 For the moments that matter, for families everywhere, for the next generation. Our ongoing commitment to innovation and sustainability, including a premium valet service, stroller refurbishment scheme and baby bank partnership - as well as our car seat recycling service - are ingrained in our ways of working to reduce waste and environmental impact and extend our product lifespan. For this reason, we’re immensely proud to have been named Made For Mum’s Parenting Brand of the Year. Today, our innovative developments, sustainable choices and online communities are connecting us to the next generation, building a bond that’s there to support, comfort and guide you through the parenting journey. Loved from day one
Silver Cross 2024 08 Finding your travel system Reef 2 Mocha
silvercrossbaby.com 09 There’s lots to think about when choosing your first travel system. How and where will you use it? Are you an urban dweller navigating busy streets and public transport, or an adventure seeker tackling different paths, tracks and terrains? How many little passengers does it need to carry? Your baby’s wheels come in all shapes and sizes, so let us guide you through all of the options. We’re here to help. Discover our range of award-winning pushchairs, designed to suit every family and lifestyle. Travel Systems Reef 2 SE Reef 2 Dune 2 Tide Wave 3 Dune 2 Space
Silver Cross 2024 10 SPECIAL EDITION Reef 2
silvercrossbaby.com 11 All-terrain strolling never looked so good! With an ergonomic lie-flat seat, premium bamboo-lined foldable carrycot, supreme handling, spacious shopping basket and a full set of coordinating accessories, Reef 2 Special Edition offers the ultimate unique package to complement your style. Reef 2 Special Edition is the ultimate fashion statement. This trend-led all-terrain pram is an extension of your style, with every detail meticulously considered. This intuitive, quality design is showcased in a grand silhouette with exquisite fabrication in two bespoke, tonal colour palettes.
Silver Cross 2024 Silver Cross Brand Book 2024 12 Ganache Rich, dark chocolate tones with bronzed copper accents bring a feeling of refinement and indulgence in glamorous Ganache. Find your style with our two confident, fashion-focused designs - opulent Ganache and effortless Frappé. SPECIAL EDITION
silvercrossbaby.com 13 Frappé Calming oatmeal notes and golden metallics are beautifully complemented by pecan finishes for timeless luxury in Frappé. Reef 2 Special Edition is the most elegant choice for your new adventure. Beautifully tailored with contemporary jersey fabrics, a tonal matte metallic chassis and soft satin details, Reef 2 Special Edition will stroll effortlessly in style through city streets and countryside escapes.
Silver Cross 2024 14 SPECIAL EDITION Elevated accessories Fully accessorised with a beautiful coordinating backpack, footmuff, foldable carrycot, phone holder and cup holder, Reef 2 Special Edition has everything you need to begin your parenting journey. Perfectly pristine Reef 2 Special Edition’s butter-soft vegan leather handlebar and luxury jersey fabrics will stay pristine on every stroll thanks to its one-hand, self-standing fold preventing them from ever touching the ground. Frappé
Travel Systems Reef 2 SE Reef 2 Dune 2 Tide Wave 3 15 silvercrossbaby.com Luxury in every detail Style without compromise Never compromising on style or practicality, Reef 2 Special Edition is strong, reliable and sturdy with a robust frame, large wheels and flexible suspension for strolls everywhere. Give your little one the best snooze at home, on the go or on nights away with the overnight sleeping approved, foldable carrycot. Lined in premium quality bamboo that’s naturally soft and antibacterial, it’s the perfect spot for newborn naps. Ganache Key Features • Self-standing fold for luxury fabric protection • Natural, bamboo-lined overnight sleeping carrycot that folds flat • Innovative auto adjust harness and head support • A complete package with everything you need for you and your baby What’s Included • Chassis and seat • Carrycot • Changing backpack • Footmuff • Phone holder • Cup holder • Universal car seat adaptors • Rain cover • 3-year warranty Specification Birth to 4 years (22kg) Dimensions (cm): L85 x W61 x H98.5-112 Folded Dimensions (cm): L71 x W61 x H30.5 Weight: 13.6kg
Reef 2 Silver Cross 2024 silvercrossbaby.com 16 For all-terrain comfort Steering smoothly wherever you travel, Reef 2 is the all-terrain pushchair with the most comfortable ride. Adventure awaits with Reef 2. With a lieflat seat, large wheels, strong suspension, a supersized UPF50+ hood with pop-out sun peak and extra-large storage basket, Reef 2 has everything you need to explore the outdoors or take on the town. Reef 2 Mocha Reef 2 is designed to live up to your family’s adventures with its matte black chassis and two timeless, gender-neutral colours. 01
Reef 2 SE Reef 2 Dune 2 Tide Wave 3 17 Reef 2 can be effortlessly tailored to suit your family life. The lie-flat reversible seat, with magnetic buckle and easy-adjust harness, will carry your little explorer from their first stroll up to toddlerhood. Or, add the overnight sleeping approved folding carrycot (sold separately), designed to cocoon your newborn in comfort – on or off the chassis. Fold-any-way design for extra space in your car boot From day one Large wheels & strong 4-wheel suspension for all terrains 02 03 04 silvercrossbaby.com Key Features • Robust, sturdy & reliable on every adventure • Extendable UPF50+ hood & integrated sun peak • Removable machine washable fabrics • Magnetic Genius™ buckle & easy adjust harness • Multi-height handlebar • Car seat compatible What’s Included • Chassis and seat • Universal car seat adaptors • Rain cover • 3-year warranty Coordinating accessories available separately Specification Birth to 4 years (22kg) Dimensions (cm): L85 x W61 x H98.5-112 Folded Dimensions (cm): L71 x W61 x H30.5 Weight: 13.2kg Travel Systems Crafted from anti-crease recycled jersey fabric. Extra deep, wipe-clean storage basket for family days out 05 Space Black Chassis Mocha Black Chassis
Dune 2 Silver Cross 2024 silvercrossbaby.com 18 For urban lifestyles Glide through the city with Dune 2, the urban pushchair designed to complement busy lifestyles. Navigating bustling streets is a breeze with Dune 2’s agile frame, ergonomic wheels and flexible suspension. With a roomy, easy-access shopping basket, it’s the perfect companion when you’re running errands. Dune 2 Space 01 Available in two muted tones complemented by a matte black chassis, Dune 2 is an impeccable ride.
Reef 2 SE Reef 2 Dune 2 Tide Wave 3 19 Compact, fold-any-way design for easy storage Dune 2’s lie-flat seat is complete with a magnetic buckle and easy-adjust harness and is perfectly sculpted to cocoon your newborn – ideal if you don’t have the space for a carrycot at home. Alternatively, use our foldable carrycot, lined in the softest natural bamboo, for overnight sleeping on or off the chassis. Newborn to toddler Pavement-gliding wheels and flexible suspension 02 03 silvercrossbaby.com Travel Systems Crafted from anti-crease 04 recycled jersey fabric. Deep, easy access basket for shopping and essentials 05 Key Features • Lightweight & easy to manoeuvre • Extendable UPF50+ hood & integrated sun peak • Removable machine washable fabrics • Magnetic Genius™ buckle & easy adjust harness • Multi-height handlebar • Car seat compatible What’s Included • Chassis and seat • Universal car seat adaptors • Rain cover • 3-year warranty Coordinating accessories available separately Specification Birth to 4 years (22kg) Dimensions (cm): L76.5 x W58.5 x H92.5-108 Folded Dimensions (cm): L68.5 x W58.5 x H29 Weight: 11.7kg Space Black Chassis Mocha Black Chassis
Tide Silver Cross 2024 silvercrossbaby.com 20 Our lightest and most compact all-terrain pushchair, Tide is made for exploring. With 4-wheel suspension, an overnight sleeping approved carrycot, lie-flat reversible seat, super spacious shopping basket and car boot-approved fold, our award-winning Tide travel system is the perfect choice for every family adventure. 01 Our lightest all-terrain travel system
Reef 2 SE Reef 2 Dune 2 Tide Wave 3 silvercrossbaby.com 21 02 Super spacious shopping basket Bring baby closer 03 04 Travel Systems Sage Black Chassis Stone Black Chassis Space Black Chassis Crafted from anti-crease recycled jersey fabric. Compact, car boot approved fold 05 Large, all-terrain wheels with soft, flexible suspension Tide is complete with a full lie-flat seat and overnight sleeping approved carrycot, providing you with two newborn options straight out of the box. Tide’s carrycot rides in an elevated position for closer interaction with baby and easier access to the under-seat basket. Key Features • 2-position UPF50+ hood • Easy, compact fold • Magnetic Genius™ buckle & easy adjust harness • Easy-release seat & carrycot • Car seat compatible What’s Included • Chassis and seat • Carrycot • 2x rain covers • Dream i-Size car seat adaptors • 3-year warranty Specification Birth to 4 years (22kg) Dimensions (cm): L72 x H105 x W59 Folded Dimensions (cm): L61 x H23 x W40.5 Weight: 10.7kg
Silver Cross 2024 Silver Cross Brand Book 2024 22 The single Wave 3 is the future-proof pushchair designed for growing families. Use your carrycot, pushchair seat, tandem seat and infant carrier to create 17 stroll modes as a stylish single or reliable double pushchair. For carrying twins and older siblings, add a range of extra accessories to use Wave 3 in up to 30 unique configurations. Wave 3 Tailor Wave 3 to suit your family with 17 seating solutions straight out of the box.
silvercrossbaby.com 23 that loves to be a double An estimated one million plastic bottles are thrown away globally per minute. We put them to good use with Wave’s sustainable outer fabrics woven exclusively with yarn made from recycled plastic bottles. Complete with an overnight sleeping approved carrycot, reclining pushchair seat and tandem seat, Wave 3 is the perfect choice for families expecting to have children close together.
Wave 3 Silver Cross 2024 24 Made for every kind of adventure, 01 Wave 3 is strong, robust and reliable. Attach any car seat to create a newborn travel system* *Universal car seat adaptors sold separately. 02 Whether you’re strolling with your newborn, twins or siblings, you can always rely on Wave 3 to get you through every adventure with its strong frame, robust all-terrain wheels and hardwearing fabrics and finishes that live up to everyday life. Cedar Lunar Onyx Crafted from recycled woven fabric
03 Supersized shopping basket for all baby’s essentials silvercrossbaby.com Tandem seat included 04 Reef 2 SE Reef 2 Dune 2 Tide Wave 3 25 Travel Systems For growing families 17 stroll modes with carrycot, seat, tandem seat and infant carrier All these solutions straight out of the box Key Features • 17 stroll modes with carrycot, seat, tandem seat & infant carrier • Up to 30 configurations with added accessories • Overnight sleeping approved carrycot • All-terrain wheels • Genius™ harness system with magnetic buckle What’s Included • Chassis and seat • Carrycot • Tandem seat • Tandem adaptors • Reversible seat liner • 2x rain covers • 2x bumper bars • 2x mosquito nets • 3-year warranty Universal car seat adaptors available separately Specification Birth to 4 years (22kg) Dimensions (cm): L111 x H95-109 x W60 Folded Dimensions (cm): L95 x H39.5 x W60 Weight: 13.5kg
Silver Cross 2024 26 Stroll in style Jet 5 Space
silvercrossbaby.com 27 Strollers Jet 5 Clic Pop From self-standing designs to cabin-approved compacts, Silver Cross strollers are meticulously crafted to suit every family’s needs. With a full range that’s suitable from birth to 4 years, our strollers will carry your little one in safety and comfort on every journey you make. Whether you’re exploring the city, hopping on a plane, heading to the beach or walking through the woods, find the perfect stroller for you in our award-winning collection. Clic Almond
Jet 5 Silver Cross 2024 silvercrossbaby.com 28 Your perfect travel companion Jet 5 is the only aircraft cabinapproved travel stroller that’s suitable from birth and is car seat compatible. From departure to arrival, Jet 5 is your perfect travel companion. Compact in size, you can push Jet 5 right up to the plane door, fold with ease into the protective travel cover included and store in the overhead storage compartment or directly under the seat in front of you. Travel suitcase shown for reference, not included. Jet 5 Cinnamon 01
Attach our Dream i-Size infant carrier to create a travel system Strollers Jet 5 Clic Pop 29 Jet 5 Space Jet 5 is compatible with our awardwinning Dream i-Size infant carrier and a range of other premium car seat brands, so you can create a lightweight newborn travel system for ease on the go. Wider and deeper sculpted, lie-flat seat suitable from newborn to toddler Fold into the travel cover to self-stand and pull along suitcase style Magnetic Genius™ buckle for advanced safety and comfort 02 04 03 05 silvercrossbaby.com Key Features • Cabin approved with protective storage sleeve • Bigger, durable wheels • Snack tray compatible bumper bar • Extendable UPF50+ hood • Flip-flop friendly brake • Car seat compatible What’s Included • Bumper bar • Travel cover • Rain cover • 3-year warranty Accessories • Footmuff • Snack tray • Universal parasol Specification Birth to 4 years (22kg) Dimensions (cm): L60 x H103 x W48 Folded Dimensions (cm): L25 x H60 x W37 Weight: 7.5kg Space Black Chassis Cinnamon Tonal Chassis Mineral Tonal Chassis Crafted from anti-crease recycled jersey fabric.
Clic Silver Cross 2024 silvercrossbaby.com 30 Upgrade those daily strolls with Clic, our easy-to-use, light and compact stroller designed for every day. As our lightest stroller, Clic is made to move. Thanks to its featherweight frame, newborn approved seat, agile wheels and flexible suspension, navigating busy streets and public transport with a baby in tow is easier than ever. Clic Cobble 01 For everyday strolls with a one hand fold
Strollers Jet 5 Clic Pop 31 silvercrossbaby.com Key Features • Lightest Silver Cross stroller • One hand multi-position seat recline • Magnetic Genius™ buckle • Snack tray compatible bumper bar • Pop-out sun visor • Adjustable calf support What’s Included • Bumper bar • Rain cover • 3-year warranty Accessories • Footmuff • Snack tray • Universal parasol Specification Birth to 4 years (22kg) Dimensions (cm): L82 x H105 x W46.5 Folded Dimensions (cm): L54 x H25 x W46.5 Weight: 6.5kg silvercrossbaby.com Ultra-compact, self-standing fold For ultimate convenience, Clic can be folded with one hand to self-stand on its wheels in seconds, with a pull-out shoulder strap stored within the seat to keep your hands free on the go. 02 Integrated shoulder strap to keep hands free on the go Cushioned, lie-flat seat suitable for newborns 03 04 Pavement-gliding wheels & city-proof suspension 05 Crafted from anti-crease recycled jersey fabric Space Black Chassis Almond Bronze Chassis Sage Black Chassis Cobble Black Chassis
Pop Silver Cross 2024 silvercrossbaby.com Pop Space Pop Sage Crafted from anti-crease jersey fabric 32 Ready for anything, Pop is the classic folding stroller made for every family outing. Traditional design meets contemporary styling with Pop – our reinvented classic. This versatile, value-for-money stroller offers the best in practicality, with anti-crease water-resistant fabrics, a large lieflat seat with machine washable liner and an oversized UPF50+ hood. 01 Ready for anything
Strollers Jet 5 Clic Pop Pop Cobble Pop’s spacious newborn seat provides your little one with plenty of growing room and can be adjusted with one hand to find their most comfortable position. Padded, washable seat liner included Durable, easy-handling wheels with reliable suspension Huge, extendable UPF50+ hood for maximum shade 02 03 04 05 silvercrossbaby.com Key Features • Umbrella-style fold • Built-in carry handle • One hand seat adjustment • 5-point safety harness • Easy grip foam handles What’s Included • Bumper bar • Seat liner • Rain cover • 3-year warranty Accessories • Footmuff • Universal parasol Specification Birth to 4 years (22kg) Dimensions (cm): L81 x W49.5 x H107 Folded Dimensions (cm): L107 x W31 x H35 Weight: 7.5kg 33 Padded, washable seat liner to coordinate with stroller
Silver Cross 2024 34 Check your vehicle’s compatibility Visit our market-leading Car Safety Centre to ensure your chosen car seat is compatible with all the vehicles it will be used in. Simply choose your make and model to find out which Silver Cross car seats will fit into your car. If your vehicle is not listed within the compatibility checker, you can contact our car safety team directly through our remote vehicle approval service. Safety from day one Scan with your smart phone
silvercrossbaby.com 35 Safety is our top priority, with all Silver Cross car seats crash tested above and beyond regulation to give parents ultimate peace of mind on the road. As well as testing to the very latest R129/03 i-Size safety regulation, our car seats are also tested in line with the more stringent protocols set out by independent German automobile testing organisation ADAC, which runs Europe’s largest car seat rating programme. Dream i-Size infant carrier car seat was awarded the safest infant carrier for your newborn when used with the Dream i-Size base by ADAC, and Motion All Size 360 achieved the top ADAC score in its category as the best baby, toddler and child car seat. Ultimate comfort Every Silver Cross car seat has been meticulously crafted with premium materials and finishes to ensure ultimate comfort on every journey. Using machine washable, easy clean fabrics made from recycled plastic bottles, bamboo soft-touch qualities, breathable mesh details and protective memory foam, our car seats are built for long-lasting quality through every stage of your little passenger’s development. Motion 360 Balance Discover Dream Car Seats
Silver Cross 2024 36 From newborn Motion All Size 360 is the ultimate car safety investment. Growing with your child from birth to 12 years old, its intuitive, adaptable design can be effortlessly adjusted through the years to keep your little one safe on every journey. Motion All Size 360
silvercrossbaby.com 37 to 12 years Perfect for families and grandparents looking after children of different ages, Motion All Size 360 is fixed into your vehicle using an integrated ISOFIX system – meaning you can adjust its unique design to suit your little passenger without removing the seat from your car. When they reach toddlerhood, Motion’s head support, recline, inserts and rotation can be effortlessly adjusted. As the years go by and your little one becomes not so little, Motion can be transformed into a high-back booster using the adult seatbelt. With its soft-touch bamboo inserts, Motion will cushion your newborn in comfort during those early few months.
Motion All Size 360 Silver Cross 2024 silvercrossbaby.com 38 The only car seat you need Awarded the best baby, toddler and child seat by independent testing body ADAC, Motion All Size 360 is the only car seat you need from birth to 12 years. 01 Motion All Size 360 Almond With an adjustable recline and head support, 360° rotation and premium easy clean fabrics for lasting quality, Motion All Size 360 will keep your little passenger safe and secure on every journey throughout their development.
Motion 360 Balance Discover Dream 39 To suit every stage of their growth, Motion’s 360° rotation offers extended rearward facing to approx. 4 years old, forward-facing with harness for toddlers, and seatbelt for older children. Side loading offers ultimate convenience for parents. 360° rotating all-stage seat Removable, washable soft-touch bamboo inserts and seat cover Three recline positions for comfortable naps 02 03 04 Key Features • Best baby, toddler & child seat by ADAC • 360° spin rotation • 3 recline positions & adjustable inserts • Extended rear facing to 18.5kg • Triple layer Side Protection System protects head, body & hips What’s Included • Motion All Size 360 • 3-year warranty Specification Birth to approx. 12 years (40-105cm/18.5kg harness, 100-145cm adult belt) R129/03 approved Dimensions (cm): D37 x H64-78.2 x W44 Weight: 14kg Car Seats Easy install integrated ISOFIX base and support leg 05 Space Glacier Almond Crafted from recycled fabric and soft-touch bamboo.
Motion Balance Discover Dream Key Features • 21kg harness limit, then stowable for adult seatbelt use • Compatible for vehicles with ISOFIX and top tether • 9 headrest and 4 recline positions • Memory foam seat What’s included • Balance i-Size • 3-year warranty Specification 15 months to approx. 12 years (76-105cm/21kg harness, 100-150cm adult belt) R129/03 approved Dimensions (cm): D40 x H62-82 x W44 Weight: 12kg Car Seats 40 Balance i-Size From toddler to beyond Balance i-Size will grow with your little one from 15 months to 12 years old. Our multi-stage forward facing car seat offers unrivalled safety and comfort with its 5-point safety harness, integrated ISOFIX base, memory foam seat and soft-touch bamboo inserts. 01 03 02 With its 21kg extended harness weight limit, the 5-point safety harness is suitable from 15 months to approx. 4-5 years old. As they grow, stow away the harness and convert Balance i-Size into a high-back booster using the adult seatbelt. 21kg extended harness use Market leading 4-position recline for comfortable sleep on the go Crafted from recycled fabric and soft-touch bamboo. Space Glacier Almond
Go the distance 41 Motion 360 Balance Discover Dream Key Features • 4 recline positions & adjustable thigh support • Extended seat shell • Adjustable soft-touch bamboo inserts • Optional ISOFIX fitting • Slimline base to fit three car seats in the back of your car What’s Included • Discover i-Size • 3-year warranty Specification 4 years to approx. 12 years (100-150cm) R129/03 approved Dimensions (cm): D31 x H66-81 x W46-57 Weight: 7kg Car Discover Seats i-Size 02 03 Supporting your little one as they discover the world, Discover i-Size’s high backrest can be effortlessly adjusted to find the most comfortable position as your child grows. High back support Side Impact Protection System for complete head to hip protection Crafted from recycled fabric and soft-touch bamboo. Space Glacier Almond Awarded Gold for best child car seat by Made For Mums, Discover i-Size is designed to go the distance. Featuring a 10-position head support, 4-position recline, adjustable thigh support and padded fabrics, for comfort and longevity. Lightweight yet robust, with optional ISOFIX fixing, makes transferring Discover i-Size between vehicles a breeze. 01
Silver Cross 2024 silvercrossbaby.com 42 Awarded the bestever rating when used with the ISOFIX base by ADAC, our Dream i-Size infant carrier car seat is the safest choice for your newborn. With deeply padded inserts, a 5-point safety harness and neck and head support, our award-winning Dream i-Size infant carrier car seat will cocoon your newborn in the most protective position from their first journey home. The safest infant carrier car seat ever tested Dream i-Size 01
43 Black Create a complete Silver Cross travel system Compatible with Silver Cross pushchairs to create the ultimate newborn travel system that’s perfect for quick trips. Take your snoozing baby from car to chassis with minimal disturbance. 02 Adjustable newborn inserts for full body support Easy installation with gravity lock ISOFIX base connection 03 04 Easy to remove machine washable cover and inserts, crafted from recycled fabric and soft-touch bamboo 05 Motion 360 Balance Discover Dream Key Features • Best-ever rating by ADAC • 4-layer Side Protection System • Multi-height headrest with adjustable newborn inserts • ISOFIX or seatbelt installation • Easy seat-to-base installation with gravity fit What’s Included • Dream i-Size • 3-year warranty Specification Birth to approx. 15 months/13kg (40-85cm) R129/03 approved Dimensions (cm): D55.1 x H39.9-58.6 x W44 Base Dimensions (cm): D69.2 x H16.2-21.7 x W32.9 Weight: 5kg Base Weight: 7kg Car Seats
We’re proud to be the first car seat brand to offer a recycling service for your Silver Cross car seat. Our specialist team will ensure every single part of your seat is recycled using specialist lasers to separate the materials, which are then used in the productions of other items in various industries. We’re committed to being as sustainable as we can be. Whether it’s through product longevity, eco-friendly materials or our recycling and donation schemes, Silver Cross is leading the way with its responsible approach. Every Silver Cross car seat is covered by our Car Seat Crash Replacement Scheme. In circumstances where your insurance does not cover your Silver Cross car seat, we will provide a like for like replacement free of charge. We’ll also collect the original car seat, to be recycled as part of our car seat recycling scheme. Silver Cross 2024 44 Crash Replacement Scheme Recycle your Silver Cross car seat Our commitment to you
Help a family in need Donate your pushchair to a family in need family through our charity partner, Baby Basics – the UK’s largest network of baby banks. Not only does this extend the lifecycle of our pushchairs, but it helps to reduce the number products finding their way into landfill. Give your pushchair a new lease of life Silver Cross products are built to last and have historically been passed down through the generations. But we understand even the most premium pram needs a little TLC from time-to-time. That’s why we launched our Premium Valet & Service Scheme – the perfect service for growing families or when you’re ready to pass your pram on to someone else. Premium Valet Service • Collection from home or work address • Full road-test service • 14-step clean & sanitise • Returned repackaged with official Silver Cross Service & Valet certificate silvercrossbaby.com 45
Always by your side Silver Cross 2024 46 We like to think of ourselves as the grandparents who bring wisdom, the big sister who’s just ahead of the ride, and the best friend that still remembers the reality – guiding you through the whirlwind of parenthood with care and clarity. Our five-star UK customer service team are based in Yorkshire and on hand to answer all your queries, no matter how small. They are trained with extensive product, safety and design knowledge to guide you through every part of the journey. A helping hand This is the start of your own Silver Cross story Our UK customer service team is here to help, so if you have any questions please call 0345 872 6900 or email [email protected]
silvercrossbaby.com 47 When times get a little tough – because we know sometimes, they do – our social media community and parenting platform, The Edit, will always be there to support you. With expert advice, real-life stories and inspiring content, it’s the perfect place to escape to. Join our community Discover The Edit using the free Silver Cross app Scan with your smart phone
Silver Cross 2024 48 Create your dream nursery Bromley White
silvercrossbaby.com 49 A nursery is a special place to treasure those early moments in your baby’s life. From their first night at home to reaching toddlerhood, the Silver Cross at Home collection has everything you need to create your dream nursery. Discover our range of high quality nursery furniture sets, also compatible with our range of expertly designed mattresses to give your little one the best night’s sleep from day one. Seville Bromley Finchley Furniture Seville Finchley Oak
50 Invite a fresh and calming feel into your nursery space with the Seville furniture set. Nesting for your new arrival? The Seville nursery furniture collection includes a versatile cot bed, dresser and wardrobe, all in calming tones of soft cashmere with solid oak handles and detailing. Soft cashmere with natural oak accents Seville Full size dresser with removable changer top 02 01