LL-Xmas-Campiagn Ideas

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CHRISTMAS CAMPAIGN IDEAS


The concept.
OVERVIEW
The concept behind this campaign is to utilise the traditional 12 days of christmas theme to hold a Prize Draw, whereas the customer has to visit the site every day for 12 days to be able to hand in their ticket for a prize a day, plus have a chance at the big Prize Draw on the 12th day.
JMF have created a traditional christmas theme kit to advertise the campaign, including box with internal box/ raffle inserts, posters, vouchers, window clings and flyers.
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Translations - option 2
The Kit.
600mmx 450mm box with lid, containing 12 internal detachable boxes with slot and lid, measuring 150mm square
PLACE YOUR VOUCHER INTO THE CORRESPONDING BOX ON EACH DAY FOR YOUR CHANCE TO WIN THAT DAYS PRIZE, & TO HAVE A CHANCE AT THE BIG PRIZE DRAW!
JUST ENTER YOUR DETAILS ON EACH VOUCHER, PRIZE DRAWN AT RANDOM BY STAFF EACH DAY UNTIL THE BIG PRIZE DRAW.
12TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
11TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
10TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
9TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
8TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
7TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
6TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
5TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
4TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
3RD DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
2ND DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
1ST DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
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Window clings
TO ENTER PLEASE FILL IN YOUR DETAILS, TEAR OFF EACH VOUCHER & PLACE INTO THE CORRESPONDING BOX ON EACH DAY FOR YOUR CHANCE TO WIN THAT DAYS PRIZE, & TO HAVE A CHANCE AT THE BIG PRIZE DRAW!
PRIZE DRAWN AT RANDOM BY STAFF EACH DAY UNTIL THE BIG PRIZE DRAW.
A5 leaflet with perfs
A1 Poster
4TH DAY Name:................................ ............................................ ............................................
8TH DAY Name:................................ ............................................ ............................................
12TH DAY Name:................................ ............................................ ............................................
3RD DAY Name:................................ ............................................ ............................................
7TH DAY Name:................................ ............................................ ............................................
11TH DAY Name:................................ ............................................ ............................................
2ND DAY Name:................................ ............................................ ............................................
6TH DAY Name:................................ ............................................ ............................................
10TH DAY Name:................................ ............................................ ............................................
1ST DAY Name:................................ ............................................ ............................................
5TH DAY Name:................................ ............................................ ............................................
9TH DAY Name:................................ ............................................ ............................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
Bounce back Voucher with perfs


The Box
The customer would receive a voucher/
A5 leaflet from staff, they would fill in their details on the back of each ticket, then tear off each one on the corresponding day (e.g. 1st day of Xmas) and place it in the box.
Luxury Leisure staff would open the Lidded internal box on the corresponding day and pick a ticket at random, this would be the prize winner for that day, the winner of that day would be able to place their ticket into the prize draw box on the 12th day, giving them a better chance of winning, (this also gives the customer a reason to try their luck on all days, increasing footfall)
12 internal detachable boxes with slot and lid, measuring 150mm square placed inside master containing box with lid.
600mmx 450mm box with lid, containing 12 internal detachable boxes with slot and lid, measuring 150mm square
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150mm
Slot for ticket
Internal detachable box with slot and lid, measuring 150mm square


The graphics
12 days of christmas graphics, illustrated here with Green background, but this could be any colour, see below with white background.
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Voucher leaflet idea 01
PLACE YOUR VOUCHER INTO THE CORRESPONDING BOX ON EACH DAY FOR YOUR CHANCE TO WIN THAT DAYS PRIZE, & TO HAVE A CHANCE AT THE BIG PRIZE DRAW!
JUST ENTER YOUR DETAILS ON EACH VOUCHER, PRIZE DRAWN AT RANDOM BY STAFF EACH DAY UNTIL THE BIG PRIZE DRAW.
12TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
11TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
10TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
9TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
8TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
7TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
6TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
5TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
4TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
3RD DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
2ND DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
1ST DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
The customer would receive a
voucher/A5 leaflet from staff,
Bounce back Voucher with perfs
50mm
they would fill in their details
4TH DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
3RD DAY
Name:.............................................
.........................................................
.........................................................
2ND DAY
1ST DAY
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
6TH DAY 5TH DAY
on the back of each ticket,
then tear off each one on the
... Name:............................................. Name:.............................................
Name:............................................. ......................................................... ......................................................... ......................................................... ......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
... ......................................................... .........................................................
corresponding day (e.g. 1st day
... ......................................................... .........................................................
of Xmas) and place it in the box.
Voucher is slightly slimmer than normal due to printing restrictions and amount of tear off vouchers (12 in total)
... ......................................................... .........................................................
.........................................................
... .........................................................
... .........................................................
......................................................... .........................................................
85mm
Visual and text for illustration
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
......................................................... .........................................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
Terms and conditions apply. Terms and conditions apply.
ver Terms and conditions apply. Promotion available to over
purposes only
nly. 18s only.Valid on the date displayed on the voucher only.
e Free spins will be issued immediately as a match of the
n customers deposit up to a maximum stake of £1 when £100 playing £500 jackpot machines,50p when playing £50-£100
jackpot machines and 30p when playing £35 or lower red jackpot machines. Promoter is Luxury leisure. Registered
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office 362C Dukesway,Team Valley Trading Estate,
Gateshead, NE11 OPZ. Please gamble responsibly.
Front Reverse


Voucher leaflet idea 02
The customer would receive a voucher/A5 leaflet from staff, they would fill in their details on the back of each ticket,
then tear off each one on the corresponding day (e.g. 1st day of Xmas) and place it in the box.
Visual and text for illustration purposes only
TO ENTER PLEASE FILL IN YOUR DETAILS, TEAR OFF EACH VOUCHER & PLACE INTO THE CORRESPONDING BOX ON EACH DAY FOR YOUR CHANCE TO WIN THAT DAYS PRIZE, & TO HAVE A CHANCE AT THE BIG PRIZE DRAW!
PRIZE DRAWN AT RANDOM BY STAFF EACH DAY UNTIL THE BIG PRIZE DRAW.
4TH DAY Name:................................ ............................................ ............................................
8TH DAY Name:................................ ............................................ ............................................
12TH DAY Name:................................ ............................................ ............................................
3RD DAY Name:................................ ............................................ ............................................
7TH DAY Name:................................ ............................................ ............................................
11TH DAY Name:................................ ............................................ ............................................
2ND DAY Name:................................ ............................................ ............................................
6TH DAY Name:................................ ............................................ ............................................
10TH DAY Name:................................ ............................................ ............................................
1ST DAY Name:................................ ............................................ ............................................
5TH DAY Name:................................ ............................................ ............................................
9TH DAY Name:................................ ............................................ ............................................
Terms and conditions apply.
Terms and conditions apply. Promotion available to over 18s only.Valid on the date displayed on the voucher only. Free spins will be issued immediately as a match of the customers deposit up to a maximum stake of £1 when playing £500 jackpot machines,50p when playing £50-£100 jackpot machines and 30p when playing £35 or lower jackpot machines. Promoter is Luxury leisure. Registered office 362C Dukesway,Team Valley Trading Estate, Gateshead, NE11 OPZ. Please gamble responsibly.
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A5 leaflet with perfs


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Window Cling
Window clings


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Box Graphics
600mm 150mm
450mm


dow
Backdrops Sidedrops Artwork (posters) Lobby A Boards
Site visual
Key messages option 1
SLOTS | GAMING | ONLINE
Northwich
12 34
ion Width Height Position Width Height Position Width Height Position Width Height Position Width Height Position Width Height
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915 1370 L1 1950 1460 L1 460 1460 1 594 841 - - - 1 594 841 915 1370 R1 1950 1460 R1 460 1460 2 594 841 2 594 841 915 1370 3 594 841
915 1370 4 594 841


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Site visual
12
34
SLOTS | GAMING | ONLINE
Backdrops Sidedrops Artwork (lightbox) Lobby