Everything You Need to Know About Selling Your Book on Amazon
Not long after on-demand self-publishing hit the mainstream, and Amazon started putting every other
company out of business (like Borders, CompUSA, etc.), a “marketing strategy” began circulating about a
sales technique whereby a book could (at least momentarily) skyrocket to #1 on the Amazon bestsellers
list. Before this technique started becoming saturated, authors closely following this strategy often saw
their books reach an overall Amazon bestsellers ranking of #1. Then, as more and more authors followed
the same steps, it became acceptable to call oneself a “#1 Amazon Bestseller” simply if the book reached
#1 in a very specific genre-category on Amazon (which is still nothing to sneeze at).