MICHAEL KORS BASIC VM GUIDELINE

>
ISUAL
ERCHANDISING

BASIC VM GUIDELINE

LIFESTYLE & TRAVEL RETAIL

VISUAL
MERCHANDISING
DEPARTMENT

CONTENT | VM BASIC

1 WINDOW 2 DISPLAY 3 RTW

4 SHOES 5 6ACCESSORIES DETAILING
7 !! SIGNAGE
CONTENT

WINDOW
DISPLAY

8 % SALE RTW

SHOES

ACCESSORIES
DETAILING
!! SIGNAGE

% SALE
THE END

1

WINDOWS | VM BASIC

WINDOW THEME

+ Windows are updated according to monthly guideline received from respective VM / principal.
+ In the guideline you will find priority bag that need to be highlighted in the window, as well

as colors.
+ Unless directed by local merchandiser or VM, merchandises in window shall follow current

guideline.

Guideline: Execution:

CONTENT

WINDOW

DISPLAY

WINDOW CHANGE RTW

+ Seasonal change : Spring - Summer - Fall - Holiday (3 months interval) SHOES
+ Window merchandise : Always newness (According to guideline or set by local VM)
+ Window flexibility : ACCESSORIES
DETAILING
- Refresh window after 2 or 3 weeks, depending on newness or product performance in
window !! SIGNAGE

- Operation team is encourage to give suggestion based on sales performance and % SALE
THE END
customers profile

2

WINDOWS DETAILING | VM BASIC

WINDOW DETAILING

Window are the most important focal presentation of any store. It reflected as the ‘face’ of the
store. They represent the trend, style and mood of the product in every season.
Please pay close attention to styling and detailing in the window.

Remember, First impression never have a second chance!

+ Price tag to be removed from the bag (no visible hang tag on bag exterior)

CONTENT

WINDOW

DISPLAY

RTW

+ Properly fill the bag with stu ng (not too full or loose) SHOES

ACCESSORIES
DETAILING

!! SIGNAGE

% SALE
THE END

3

WINDOWS DETAILING | VM BASIC

+ Attach the bag strap or chain on the outside of the bag as this is the selling point to show
the passerby and potential buyer

Strap

CONTENT

+ Mannequin outfit must be steamed before dressing the mannequin. All mannequin is WINDOW
compulsory to hold one bag and accessories (if needed)

Mannequin sizing : DISPLAY
Top / Dress : XS / S or 2 / 4
Bottom : 26 / 27 or 0 / 2 / 4 RTW
Shoes : 7/8
Watch SHOES

Watch ACCESSORIES
DETAILING

!! SIGNAGE

Shoes % SALE

THE END

Bags 4

IN-STORE DISPLAY FLOOR SET | VM BASIC

FLOOR SET CHANGE CONTENT

+ All floor sets are to be implemented according to the timeline set forth by the visual team WINDOW
and the guidelines provided by NY’s team

- Floor set change must be done in period of 2 days after receiving guidelines or after
merchandise arrived on selling floor

- Photo sharing of stores to your local VM after completing floor set is compulsory

+ Due to the layout and size di erences of every store and merchandise availability,
adaptations or substitutions may be required

+ It is important that when making these decisions, all aspects of the theme for each
presentation are considered (i.e. colour story, handbag, merchandise type, specific styling
& placement etc.)

DISPLAY

RTW

SHOES

WINDOW WALL TABLE ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

SHOES RTW 5

IN-STORE DISPLAY FLOOR SET | VM BASIC
MERCHANDISE ROTATION CYCLE

PLAN

Plan the movement for existing product on selling floor before displaying newness.
Depending on volume of newness, decision on keeping the oldest season bag is necessary.

By emptying the feature wall as the first step, will make the floor set change smooth and
keep the store tidy.

MOVE CONTENT

Once planning done, start moving the existing bag to the designated area. WINDOW
Tips: Move them exactly the same arrangement and layout to the new wall to avoid store
DISPLAY
looking messy, you can come back again later to do minor changes.
RTW
CREATE
SHOES
Bring in newness to feature wall/table and start arranging them according to guidelines.
Based on your own store wall layout, you can create with your own creativity. ACCESSORIES
Detailing is important.
DETAILING
SHARE
!! SIGNAGE
Snap and share to VM for feedback.
Share with store team with floor walk and explain each wall story or focus. % SALE

MAINTAIN THE END

Daily maintainence and housekeeping.
Making sure detailing of products and tidiness of the store the whole time.

6

IN-STORE DISPLAY FLOOR SET | VM BASIC

MERCHANDISE ROTATION

+ Plan the movement of existing merchandise on wall and table before starting floor set change

CONTENT

WINDOW

DISPLAY

Example on selling floor: RTW
Summer delivery 2 (D2) - Latest
Summer delivery 1 (D1) SHOES
Holiday delivery 3 (D3) - Oldest

ACCESSORIES

DETAILING

1st priority !! SIGNAGE
2nd priority
3rd priority % SALE

THE END

7

IN-STORE DISPLAY FLOOR SET | VM BASIC

1ST PRIORITY
RUNWAY TABLE

+ Table located at the main entrance door
+ Newest season merchandise as directed in guideline to focus on

Guideline: Execution:

CONTENT

WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

8

IN-STORE DISPLAY FLOOR SET | VM BASIC

1ST PRIORITY

FEATURE WALL

+ Focal point of the store.
+ It typically coordinates with the window and runway table, and showcases the newest

product within the store.
+ A grouping of 3 to 4 items from the same silhoutte/collection nested together to create

a statement.

2ND PRIORITY CONTENT
WALL 1 (NEXT TO FEATURE WALL)
WINDOW
+ For the interior and exterior walls of the store, starting from the wall next to feature wall
at the front of the store and working towards the back. DISPLAY

+ This area should be reserved for the previous deliveries RTW

3RD PRIORITY SHOES
HIDDEN WALL
ACCESSORIES
+ For the return walls and fixtures of the store that are least prominent, walls that are hidden
or at the back of the store.

+ This area should feature upcoming value buy items or for the oldest season/collection in the
store.

DETAILING

!! SIGNAGE

% SALE

THE END

9

IN-STORE DISPLAY FLOOR SET | VM BASIC

PRESENTATION BY COLORS

+ Theme of a wall is usually presented by the colors and the type of bags.
+ Golden Rule: Using 3 colors to tell a story, maximum of 4

1. COLOR BALANCE

Berry CONTENT
Light
Beige WINDOW
Black
DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

+ 3 colors used evenly in the wall % SALE

THE END

10

IN-STORE DISPLAY FLOOR SET | VM BASIC
2. COLOR BALANCE + NEUTRAL COLORS
Soft Pink

Soft Blue

CONTENT

Brown WINDOW

DISPLAY

RTW

Black SHOES

+ 2 primary colors with addition of 2 neutral color for mix-matching

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

11

IN-STORE DISPLAY FLOOR SET | VM BASIC
3. FOCUS COLOR
Light CONTENT
+ 1 focus color combined with 2 neutral/soft color Beige
Red WINDOW
Black
DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

12

IN-STORE DISPLAY FLOOR SET | VM BASIC
COLOR ARRANGEMENT

1. Left to right, light to dark (or dark to light) color repeated sequence

CONTENT

WINDOW

DISPLAY

Light Dark Dark Light RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

13

IN-STORE DISPLAY FLOOR SET | VM BASIC

COLOR ARRANGEMENT

2. Upper left to bottom right, light to dark color repeated sequence
Light

CONTENT

WINDOW

DISPLAY

Dark RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

14

IN-STORE DISPLAY FLOOR SET | VM BASIC
COLOR & STYLE ARRANGEMENT
Dark
Light

By Style CONTENT
By Style
By Style WINDOW
By Style
DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

By Color By Color By Color By Color % SALE

THE END

15

IN-STORE DISPLAY FLOOR SET | VM BASIC

COLOR & STYLE ARRANGEMENT

Light / Warm Dark / Cool

Non-reachable Repeat style
area

Feature
product

CONTENT

WINDOW

By Style DISPLAY

RTW

Reacheable SHOES
area
ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

16

RTW | VM BASIC
READY TO WEAR (RTW)

The majority of apparel throughout each store is merchandised in the RTW area

+ All apparel must be steamed before displaying.
+ Hangers should be evenly spaced, and facing the front of the store.
+ Display minimum of 1 piece (max. 2) from each style.
+ Bags on the top shelf should match with the colour story of the apparel.

Sizing

Tops or dress : Small (S) or medium (M) / 2 or 4
Bottoms : Small / 26 or 27
Depends on store customer profile (most try size)

Hangers CONTENT

Slim Hanger Thick hanger Clip hanger WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES

For lightweight top Thicker width than the slim For all type of bottoms DETAILING
eg. dress, t-shirt, blouse and hanger for outerwear or eg. Pants, denim, shorts
tank-top heavyweight top and skirt !! SIGNAGE
eg. Jacket, trench coat and
winter jacket % SALE

THE END

17

RTW | VM BASIC

+ All RTW presentations must be group by their season (spring/summer/fall/hoilday),
keeping in mind of color flow and as directed by guideline.

CONTENT

Spring D2 Spring D1 WINDOW
Orange/army green/faded denim/floral Soft purple/army green/navy blue

DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

Spring D1 Holiday D3 THE END
Red/black/white/prints Black/white/grey
18

RTW | VM BASIC

Outfit Presentation

+ Side hanging : Start the presentation from outer to inner and top to bottom
+ Front facing : Dress

1. Jacket

2. Blouse / T-shirt

Dress 3. Skirt / Pants / Shorts

4. Dress

Repeat sequence

IMPORTANT: CONTENT
Do not group the same color product
next to each other. WINDOW
Please spread the colors evenly and
balance throughout the wall. DISPLAY

Dress can be the 1st one too before jacket RTW
Dress is consider as one full outfit
SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

19

SHOES | VM BASIC

SHOE WALL

+ Shoes must be group accordingly to their style (by wall or by row/column)
+ Handbags or other accessories are not allowed to display in shoe wall.
+ Use shoe riser to give a level or depth in the wall presentation

STYLE PRESENTATION BY WALL - Large assortment store

CONTENT

WINDOW

High heels, stilettos or wedges Sandals, flats and sliders DISPLAY

Sizing RTW

Shoes on display should be size 7. SHOES
If size is not available, display can
be as low as 6 or as high as 8 ACCESSORIES
Sneakers and boots DETAILING

!! SIGNAGE

% SALE

THE END

20

SHOES | VM BASIC
STYLE PRESENTATION BY ROW - Small Assortment Store

Stilettos or Golf Shoes /
high heels Sneakers

Wedges Boots / Sneakers
Loafers /
Sliders / Slip-on / Sandals / CONTENT
Flip flops Pumps / Ballet Flats
WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

21

ACCESSORIES SLG | VM BASIC

SLG - SMALL LEATHER GOODS Dark

+ Showcase a variety of SLGs to customer in a single, easy to shop location
+ Vitrine and SLG hanging stand is used to display
+ They must always tell a color story, balance, neat and full

Light Dark Light

CONTENT

WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES
DETAILING

!! SIGNAGE

% SALE

Vitrine SLG hanging stand THE END

22

ACCESSORIES SLG | VM BASIC
SLG VITRINE
Dark
+ SLG grouping by style, size and the functionality
Light

CONTENT

Group by style WINDOW
Group by style
DISPLAY

RTW

Dark SHOES
Light
ACCESSORIES
DETAILING

!! SIGNAGE

% SALE

THE END

23

ACCESSORIES SLG | VM BASIC
SLG VITRINE

+ SLG grouping by color family and style

Back Warm color tone Cold color tone
Dark
CONTENT
Light
Front WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES
DETAILING

Group by style !! SIGNAGE

% SALE

THE END

24

ACCESSORIES SLG MAGNETIC WALL | VM BASIC

SLG MAGNETIC WALL

+ Use latest season SLG which color theme coordinates with feature wall

Mirror the same
style as below in

di erent color

By Style CONTENT
By Style
By Style WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES
DETAILING

!! SIGNAGE

% SALE

THE END

25

ACCESSORIES WATCHES & JEWELRY | VM BASIC

WATCHES & JEWELRY VITRINE

+ These vitrines are made only for watches and jewelry, do not mix with another assortment.
+ Try to minimize the quantity, do not over display. Prioritise on newest season/delivery.
+ Price tags need to be hidden or tuck all the time.

Note:
Always refer to guideline for
latest display arrangement

Watch hands should CONTENT
always show
10 hour and 10 minute WINDOW
Group by color and style
DISPLAY
Group by story set by guideline
RTW

SHOES

ACCESSORIES
DETAILING

!! SIGNAGE

% SALE

THE END

26

ACCESSORIES EYEWEAR | VM BASIC
EYEWEAR

+ Always refer to guideline for latest display arrangement
+ Arrange by style on each row, same style di erent color next to each other

By Style By Style

Focus CONTENT
Style
By Type of Frame WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES
DETAILING

!! SIGNAGE

% SALE

THE END

27

DETAILING BAG STRAPS | VM BASIC

STYLING DETAILS

+ Utilize the styling details for a perfect and elevated floorset standards
+ IMPORTANT: Remove all price tag and keep inside the bag. Price tag should not be visible

from the bag exterior at all time.

Standard Shoulder Straps

Front view Back view

Clip both ends Place one side Final view Tuck the excess of the strap CONTENT
of strap to of strap over into a back pocket
front, right side the front, tuck WINDOW
rest of strap Front view Back view
behind DISPLAY
Tuck the excess of the strap
into the rear of the bag RTW

SHOES

ACCESSORIES

DETAILING

For easier maintenance, !! SIGNAGE
when showing a grouping,
display the front bag with a shoulder strap % SALE
and the remaining tucked in
THE END

28

DETAILING BAG STRAPS | VM BASIC
Charming

Charming must be matching or tonal MK charms should always face the
in color correct side

J-stands CONTENT

WINDOW

DISPLAY

RTW

J-stands should only be Structured bags do not SHOES
used for non-structured need j-stands
bags to hold straps up
ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

29

DETAILING BAG STRAPS | VM BASIC
Crossbody Strap
CONTENT
Style 1 : Double cross strap
WINDOW
Style 2 : Single cross strap
DISPLAY
Style 3 : Strap tucked above

RTW

SHOES

Top view ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

30

DETAILING STUFFING | VM BASIC
PREPPING A HANDBAG

STEP 1 STEP 2 STEP 3 STEP 4
Remove all outer Place half of the Cut & place price tag Style according to
plastic interior tissue in & leather care card guideline
the dust bag and into the zipper
stu into handbag pocket or inside CONTENT
with logo facing the bag
up WINDOW

DISPLAY

PREPPING SLG RTW

SHOES

ACCESSORIES

DETAILING

STEP 2 STEP 3 !! SIGNAGE
Cut price tag and place Fasten all zippers.
STEP 1 place them inside interior Style as appropriate. % SALE
Remove all outer pocket
plastic
THE END

31

DETAILING LIGHTING | VM BASIC

STORE LIGHTING

+ Lighting plays an important role in the overall look and feel of the store, from window, wall,
table and even fitting room.

+ Although store lights are aimed during the initial opening, regular upkeep is needed to
maintain a strong presentation.

TIPS

+ Light should be aimed at an angle (Criss-cross)
+ Avoid pointing toward the front of the store or towards direction of customers walkway.
+ Avoid “hot spot” or “sun spot” on wall
+ All lights should be aimed at the product/fixture and mannequin’s chest.

CONTENT

WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

Criss-cross lighting Direct the light on mannequins chest THE END

32

DETAILING CLEANLINESS | VM BASIC

DAILY HOUSEKEEPING AND MAINTENANCE

Do not underestimate the power of first impressions. First impressions begin from the moment
the customer makes the decision to enter your store. Is the window clean, tidy and well lit?
Are the entrance doors clean and free of finger prints?

Do not overlook : CONTENT
+ Windows and doors
+ Floors WINDOW
+ Fitting rooms
+ Shelving units DISPLAY
+ Cashwrap area

You may be outsourcing the cleaning requirements to a professional commercial cleaner,
but store team must ensure that their job is done correctly and at the highest standard.
Store cleanliness need to be maintained not only in the morning, but throughout the whole
operation hour of the store.

RTW

NO NO NO SHOES

DUST FINGER RUBBISH ACCESSORIES
PRINTS
DETAILING

!! SIGNAGE

% SALE

THE END

33

DETAILING CLEANLINESS | VM BASIC

DAILY HOUSEKEEPING CHECKLIST
WINDOWS

No finger prints on all glasses
No dust and rubbish on windows floor and shelves
All mannequins dressed properly and no price tag shown
All mannequins holding bags
All lighting working properly and directed to mannequins and merchandises

WALLS CONTENT

No dust on shelves, bag risers and on bags WINDOW
Bags detailing according to standard
DISPLAY
TABLES
RTW
No dust on tables, bag risers and on bags
Bags detailing according to standard SHOES
Signages are shown at both side of the holder (if applicable)
ACCESSORIES
VITRINES
DETAILING
No fingerprints on the glass and stainless steel
No dust !! SIGNAGE
Bags detailing according to standard
% SALE
FLOOR AND CARPET
THE END
No rubbish and dust
No footprints 34
All furniture are aligned in straight line according to floor plan
All mannequins in correct position, dressed properly, no price tag shown and
complete with bags and accessories

!! SIGNAGE EASEL STAND | VM BASIC

Signage is to communicate a message to our customer for the purpose
of brand awareness, marketing or simplified promotion mechanic.

EASEL STAND SIGNAGE

The most important signage because it’s what gets customers in the store and the first
impression customers have of your business.

Location : Entrance door
Size : 700mmH x 500mmW

CONTENT

WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

Location on floor plan !! SIGNAGE

Signage must be presented on both % SALE
side (front & back)
THE END

35

!! SIGNAGE IN-STORE SIGNAGE | VM BASIC

IN-STORE SIGNAGE

This signage influences consumer behavior through convincing language or attractive imagery.

Location : Table and wall CONTENT
Size : 7 inch x 5 inch (Both landscape and portrait can be used)
Signage must be presented on both side of stand
Only one signage is allowed at one area

These signs is use to advertised:
+ Particular product (Hero product)
+ Promotion
+ New product
+ Value buy or sales item

WINDOW
DISPLAY

RTW

SHOES

ACCESSORIES

Aluminium Acrylic DETAILING

!! SIGNAGE

% SALE

THE END

36

Entrance door !! SIGNAGE IN-STORE SIGNAGE | VM BASIC Entrance door
SIGNAGE PLACEMENT
Customer entry direction
Signage should not be blocked by any accessories
Customer entry direction NEW

NEW

Left side of the table Right side of the table CONTENT
Customer entry direction Customer entry direction
WINDOW
NEW NEW
DISPLAY
Left side of the wall on eye level Right side of the wall on eye level
RTW

Entrance door Entrance door SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

37

!! SIGNAGE IN-STORE SIGNAGE | VM BASIC

Focus Product / Collection Highlight Signage

Signage presented together with the product on the table or wall.
The most e ective way is to group together the focus product on a table with the signage.
Signage usage : 1 signage 1 area

Example :
Collection highlight : MKGO

CONTENT

WINDOW
DISPLAY

RTW

SHOES

ACCESSORIES

Table DETAILING

!! SIGNAGE

% SALE

THE END

38

!! SIGNAGE IN-STORE SIGNAGE | VM BASIC

Example :
Hero product : ASHYA X MICHAEL KORS

CONTENT

WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

Wall 39

!! SIGNAGE IN-STORE SIGNAGE | VM BASIC

Promotion Signage (not SALE signage)

Used for marketing of the business or simplified message of promotion mechanic happening
instore which will be explained in detail by store team to the customer.

Signage usage : Alternatively across the store (depending on promo terms and conditions)

CONTENT

WINDOW

DISPLAY

Location on floor plan RTW

Note : Only 1 signage for each table or wall SHOES
Do not repeat the same signage on the wall to the table in front of the wall
ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

40

!! SIGNAGE IN-STORE SIGNAGE | VM BASIC

Example of promotion signage :

CONTENT

WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

41

!! SIGNAGE IN-STORE SIGNAGE | VM BASIC

“New” Signage

Informing customers on our recent arrivals product

Signage usage : Runway table and feature wall (priority is promotion signage if applicable)

CONTENT

WINDOW
DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

Runway table Wall THE END

42

!! SIGNAGE IN-STORE SIGNAGE | VM BASIC
Value Buy Signage (Non-sale Period)

Signage for discounted items during non-sale period
Signage usage : Value Buy wall or table

1 fixture maximum 1 signage

VALUE BUY

CONTENT

WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

43

% SALE | VM BASIC
SALES PERIOD
CONTENT
+ Mid-season sale (MSS)
+ End of season sale (EOSS) WINDOW
DISPLAY
SALES PRESENTATION
WINDOW RTW

+ Window will be provided with decal together with the measurement. SHOES
+ Window theme will remain as the current season as directed in the guideline.
+ No sales item in the window unless stated by guideline. ACCESSORIES

SALE

SALE

SALE

DETAILING
!! SIGNAGE

% SALE

THE END

44

% SALE SALES PRESENTATION | VM BASIC
FLOOR ARRANGEMENT
Sales Zone

+ Sales area should be in the 3rd priority area

CONTENT

WINDOW

DISPLAY

RTW

Sales zone SHOES

Maximum of 2 walls and 1 table for sales area ACCESSORIES

DETAILING

!! SIGNAGE

% SALE

THE END

45

% SALE WALL | VM BASIC

Sales Wall

+ Product is merchandised clean and organized yet strong with signage being appropriate
and visible

+ Keep in mind of color flow. A wall should present a color story that complimenting each
other
Non-reachable
area

Reacheable Repeat style CONTENT
area WINDOW

DISPLAY

RTW

SHOES

ACCESSORIES

By Color By Color By Color DETAILING

!! SIGNAGE

Please fill in color extensions behind each style to maximize product and space. % SALE
(Up to 3 to 4 pieces depending on the bag size)
In other words, same style but di erent color to be filled behind the 1st one. THE END

46

% SALE WALL | VM BASIC

SALE signage on each shelf on the left side of the wall CONTENT

SALE WINDOW
SALE
SALE DISPLAY

Light RTW

SHOES

ACCESSORIES

Dark DETAILING

!! SIGNAGE

% SALE

THE END

47

% SALE RTW | VM BASIC

Ready To Wear

+ All discounted RTWs should be grouped according to their season or based on color story

CONTENT

WINDOW
DISPLAY

RTW

SHOES

ACCESSORIES

DETAILING
!! SIGNAGE

% SALE

THE END

48

% SALE SHOE | VM BASIC

Shoes

+ Shoes on display should be size 7. If size is not available, display can be as low as 6
or as high as 8

Big assortment store

High heels

SALE

SIGNAGE SALE Sneakers CONTENT
Boots
SALE WINDOW
DISPLAY
+ Please ensure to take one wall for sales product
+ Style presentation by row RTW

SHOES

ACCESSORIES

DETAILING
!! SIGNAGE

% SALE

THE END

49