LocoLingo Nabs Angel Investors After NewsWatch Campaign

LOCOLINGO NABS ANGEL INVESTORS AFTER
NEWSWATCH CAMPAIGN

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MARKETING CAN BE HIT OR MISS, BUT SUCCESS OR

LACK OF SUCCESS USUALLY COMES DOWN TO THE TEAM

BEHIND YOUR CAMPAIGN. WHAT YOU WANT,

ESPECIALLY WHEN HIRING AN OUTSIDE FIRM TO RUN

YOUR AD CAMPAIGN, IS A TEAM WITH DYED-IN-THE-
WOOL MARKETING EXPERIENCE.

NO, I DON’T MEAN THEY SHOULD HAVE FIXED IDEAS
THAT DON’T ALLOW THEM TO CHANGE WITH THE TIMES
OR PIVOT WHEN SOMETHING ISN’T WORKING. I MEAN
YOU WANT THEM TO KNOW THE HARD-AND-FAST RULES
OF MARKETING AND THE TRIED-AND-TRUE PRINCIPLES
THAT MEAN NEAR AUTOMATIC SUCCESS. THE SPECIAL
INGREDIENTS OF ADVERTISING IF YOU WILL.

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THAT’S WHAT LOCOLINGO GOT WHEN THEY HIRED
NEWSWATCH. THE APP-BASED COMPANY CREATED THE
FIRST-EVER SOCIAL MEDIA APP THAT SPECIFICALLY
FOCUSES ON LOCAL COMMUNITY INTERACTION. USERS

CAN SHARE MEDIA AND MESSAGES WITH OTHERS IN

THEIR COMMUNITY. THIS IS ESPECIALLY POPULAR IN
URBAN AND CITY LANDSCAPES.

LOCOLINGO HIRED D.C.-BASED MULTIMEDIA
COMPANY, NEWSWATCH TV REVIEWS, TO RUN A ONE-
MINUTE SEGMENT ON THEIR NATIONAL TV SHOW. THE

GOAL WAS TO NOT ONLY PROMOTE THE APP TO

POTENTIAL USERS, BUT TO GAIN THE ATTENTION OF
POSSIBLE INVESTORS. THE VIDEO WAS PRODUCED
AROUND AN INTERVIEW WITH LOCOLINGO CEO
AUSTIN WRIGHT SO THAT VIEWERS WOULD HEAR
ABOUT THE APP RIGHT FROM ITS CREATOR.

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THE RESULT OF THE AIRING AND PARALLEL ONLINE

CAMPAIGN WAS EXACTLY WHAT THEY SET OUT TO

ACCOMPLISH. IT AIRED OUT TO EVERY MAJOR MARKET
IN THE COUNTRY AND HELPED LOCOLINGO TO SECURE
THREE NEW ANGEL INVESTORS.

“I JUST WANTED TO SAY THANK YOU AND IT WAS A
GREAT EXPERIENCE,” WRIGHT SAID. “THE GOOD NEWS
IS MYSELF AND LOCOLINGO GOT OUR FIRST

INVESTMENT FROM THREE ANGEL INVESTORS WORKING

WITH NEWSWATCH. IT’S A HUGE ACCOMPLISHMENT.
AGAIN, THANK YOU!”

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LOCOLINGO IS ONE OF MANY SUCCESS STORIES FROM
CLIENTS WHO HAVE WORKED WITH NEWSWATCH.
THEIR COMBINATION OF PAID CONTENT TV WITH A

HEAVILY PUSHED ONLINE AD CAMPAIGN THAT RUNS

SIMULTANEOUS TO THE AIRING HAS PROVEN

SUCCESSFUL AGAIN AND AGAIN.