Newswatch AMC

LOCOLINGO NABS ANGEL INVESTORS AFTER NEWSWATCH
CAMPAIGN

GFGF

MARKETING CAN BE HIT OR MISS, BUT SUCCESS OR LACK
OF SUCCESS USUALLY COMES DOWN TO THE TEAM BEHIND
YOUR CAMPAIGN. WHAT YOU WANT, ESPECIALLY WHEN
HIRING AN OUTSIDE FIRM TO RUN YOUR AD CAMPAIGN, IS A
TEAM WITH DYED-IN-THE-WOOL MARKETING EXPERIENCE.

NO, I DON’T MEAN THEY SHOULD HAVE FIXED IDEAS THAT
DON’T ALLOW THEM TO CHANGE WITH THE TIMES OR PIVOT
WHEN SOMETHING ISN’T WORKING. I MEAN YOU WANT
THEM TO KNOW THE HARD-AND-FAST RULES OF MARKETING
AND THE TRIED-AND-TRUE PRINCIPLES THAT MEAN NEAR
AUTOMATIC SUCCESS. THE SPECIAL INGREDIENTS OF
ADVERTISING IF YOU WILL.

GFGF

THAT’S WHAT LOCOLINGO GOT WHEN THEY HIRED
NEWSWATCH. THE APP-BASED COMPANY CREATED THE
FIRST-EVER SOCIAL MEDIA APP THAT SPECIFICALLY
FOCUSES ON LOCAL COMMUNITY INTERACTION. USERS CAN
SHARE MEDIA AND MESSAGES WITH OTHERS IN THEIR
COMMUNITY. THIS IS ESPECIALLY POPULAR IN URBAN AND
CITY LANDSCAPES.

LOCOLINGO HIRED D.C.-BASED MULTIMEDIA COMPANY,
NEWSWATCH TV REVIEWS, TO RUN A ONE-MINUTE SEGMENT
ON THEIR NATIONAL TV SHOW. THE GOAL WAS TO NOT ONLY
PROMOTE THE APP TO POTENTIAL USERS, BUT TO GAIN THE
ATTENTION OF POSSIBLE INVESTORS. THE VIDEO WAS
PRODUCED AROUND AN INTERVIEW WITH LOCOLINGO CEO
AUSTIN WRIGHT SO THAT VIEWERS WOULD HEAR ABOUT
THE APP RIGHT FROM ITS CREATOR.

GFGF

THE RESULT OF THE AIRING AND PARALLEL ONLINE
CAMPAIGN WAS EXACTLY WHAT THEY SET OUT TO
ACCOMPLISH. IT AIRED OUT TO EVERY MAJOR MARKET IN
THE COUNTRY AND HELPED LOCOLINGO TO SECURE THREE
NEW ANGEL INVESTORS.

“I JUST WANTED TO SAY THANK YOU AND IT WAS A GREAT
EXPERIENCE,” WRIGHT SAID. “THE GOOD NEWS IS MYSELF
AND LOCOLINGO GOT OUR FIRST INVESTMENT FROM THREE
ANGEL INVESTORS WORKING WITH NEWSWATCH. IT’S A
HUGE ACCOMPLISHMENT. AGAIN, THANK YOU!”

GFGF

LOCOLINGO IS ONE OF MANY SUCCESS STORIES FROM
CLIENTS WHO HAVE WORKED WITH NEWSWATCH. THEIR
COMBINATION OF PAID CONTENT TV WITH A HEAVILY
PUSHED ONLINE AD CAMPAIGN THAT RUNS SIMULTANEOUS
TO THE AIRING HAS PROVEN SUCCESSFUL AGAIN AND
AGAIN.