References for Chapter 3 - The Consumer Decision Making Process

CHAPTER 3:
THE CONSUMER DECISION
MAKING PROCESS

ACIS UiTM
IMU 253 | ISLAMIC CONSUMER BEHAVIOR

REFERENCES

▪ Kardes, F., Cline, T., and Cronley, M. (2011), Consumer behavior: Science and Practice. South-
Western Cengage Learning.

▪ Kardes, F. Cline, T. Cronley, M. (2011), Consumer behavior: Science and Practice. South-Western
Cengage Learning.

▪ Khaled ibn Abdurrahman Al-Jeraisy (2008), Consumer Behavior: An Analytical Study of The Saudi
Family’s Purchase Decisions. Riyadh: King Fahd National Library.

▪ Khan, M. (2006), Consumer Behaviour and Advertising Management. New Age International.
▪ Kotler, P. and Armstrong, G. (2009), Principles of Marketing (13th Ed.). New Jersey: Pearson

Education.
▪ Paul Peter, J. and James H. Donnelly, Jr. (2004), Marketing Management: Knowledge and Skill (7th

Ed.). Kuala Lumpur: McGraw Hill.
▪ Perreau, F. (2016), The Consumer Factor. The Consumer Buying Decision Process.

http://theconsumerfactor.com/en/5-stages-consumer-buying-decisionprocess/ Accessed on 11
November 2016.
▪ Maslow, A. H. (1954), Motivation and Personality. New York: Harper & Row.
▪ Saylor URL: http://www.saylor.org/courses/bus203
▪ Solomon, M. (2004), Consumer Behavior (6th Ed.). Prentice Hall.