About GLo essence (1)

2019

CASE STUDY
FOR

PREPARED BY

TIMELESS MEDIA

JORDAN COLLINS & JULIAN HOWARD

[email protected]
[email protected]

PAGE 1

CASE STUDY

ABOUT GLO
ESSENCE

GLŌ Essence is a brand that allows you
to GLŌ from the inside-out. Our
objective is to provide solutions that aid
in soothing skin deficiencies such as
eczema, psoriasis, acne, hyper-
pigmentation, dryness, and more.With
our advanced services and
techniques we strive to bridge the gap
between holistic healing
& aesthetics.  We strive to create
quality, handmade products using
ingredients that are recognizable,
cruelty-free, holistic and most of all,
aesthetically pleasing! The selection of
butters, oils, additives, natural
colorants and fragrances is a careful
process. The quality and energy put into
the creation of our product is extremely
important to us, and we carefully
consider the composition, origin, and
environmental impact of each
ingredient we use.

c2b solutions had an innovative product and business

O U Rmodel that could revolutionize how healthcare
organizations understand and engage with
consumers — but needed a platform and a strategy OBJECTIVE

for sharing their message online. The Work

Cleriti worked with c2b solutions to develop and execute a digital go-to-market plan, helping
build the brand from the ground up.Starting with a robust buyer persona, Cleriti outlined and
executed a series of inbound marketing campaigns that conveyed the value of c2b solutions’
consumer behavior research and insights model and established the brand as a thought leader
in the industry.

PAGE 2

Year in Review 1,250 $5,000

THE 1,000 $4,000
RESULTS
750 $3,000
Through:
Building an effective, strategic 500 $2,000
online presence (website design
and content marketing).  250 $1,000
Creating and implementing an
influencer campaign strategy. 0 July $0 June
Creating and producing
consistent visual content.
Incorporating UGC (user-
generated content) in the
marketing strategy.

August September July August September

INSTAGRAM SALES

Statistics Website: https://gloessence.co
Instagram: https://instagram.com/glo_essence
ADDITIONAL Email: [email protected]
INFO

200+ Email Captures

Organic 1,200+ followers in less than 3 months.

$4,500 in revenue within 3 months of opening

Implementation of a solid content marketing
strategy.

Implementation of a solid email marketing
strategy.

Established online presence through web
redesign and development and maintenance.