june newsletter

Chronicles
June 2019

ATOHUAMBLLLE TDRAIBDUTSE

PAGE - 3

BUISNESS IDEAS

FOR LESS THAN

$100 INVESTMENT

PAGE - 4-5

COBRD:NLOEGTA?L
PAGE - 8

FEATURED

MSTOORENOFTTHHE
STMAPAGE-12

PICNIC
PAGE - 16

CHRONICLES JUNE 2019 1

CONTENTS
STMA CHRONICLES - JUNE 2019
STMA BOARD
3 A HUMBLE TRIBUTE TO ALL DADS
President 4-5 BUISNESS IDEAS FOR LESS THAN
Mustak Ali $100 INVESTMENT
8 CBD: LEGAL OR NOT?
Vice President 12 FEATURED STORE OF THE MONTH
Saleem Ali 15 MAY 2019 PROMO SHEET
16 STMA PICNIC
Honorary Secretary
Ahmed Badarpura

Treasurer
Inayatali J Momin

Director
Nooru Lalani

Director
Nizarali Maredia

Director
Iqbal Karediya

Director
Karim J Ali

Director
Rukmuddin Momin

Office:
12054 STARCREST DR.

SAN ANTONIO.
TX-78247

MON- FRI 9AM TO 5PM
PH:210-826-3786
FAX:210-672-2898

WWW.MYSTMA.COM

STMA Warehouse:

PH: (210) 627-6006

2 CHRONICLES JUNE 2019

On this Father’s Day, I remember that day dad, 3
The day I was born, your eyes gleamed, mine too beamed

Happiness then on, you never let me be sad.
Toys, shoes, clothes, I set my eye on anything,
And here, you brought it there, without a thought, without even an eye-blink!
I cannot think of a single day when you raised your voice,

You let me be, make my own life’s choice.
We discussed, we debated, we cried,

But you made sure I never give up, till the last breath I tried.

I know you may have thought I didn’t see
Or that I hadn’t heard…
But I got every word,

Every lesson you taught to me!
You know, I cannot say it often, how much I admire you,
But Dad, whatever I am today is ‘coz of you, yes, it is true.

Your values and beliefs have made me “Me”
To the world, today, I can say

I am proud of myself ‘coz I have my dad in Me!

So, here’s to you, dear father,
From your forever grateful kid…
They say you cannot see God, but he is always by your side,
I differ; I say you are here, holding me close, day in and all through the night!

-By Jenifer Malik
A Humble Tribute to All Dads

CHRONICLES JUNE 2019

Buisness ideas

for less than $100 investment

Are there really businesses you about quitting your regular 9 to 5 job. big commitment when you’re running an
can start for less than $100? With today’s Telemarketing, or for that matter marketing online business.
digital technology, you can. A start up is all about the art of convincing and Dropshipping is a fulfillment model where
business can be established with little making sales. If you have these skills, a third party supplier stores and ships
to no money and have the potential to you can start your very own telemarketing inventory to customers on your behalf.
scale. Starting something online may agency and can expect regular inflow of You just need to make the sales and pass
be an obvious choice, but the variety of cash. Just form a core team and you will orders on to your supplier; you don’t need
businesses you can start for less than $100 be fine. Find everything on how to start to handle the products yourself.
might surprise you. Some can be started and run a telemarketing business on this You can curate products from one or more
with no investment other than your time. website: https://www.idea2result.com/ suppliers into your own online store under a
The key is to find the lowest-cost how-to-start-run-a-telemarketing-company theme that focuses on a specific niche, like
way to make a sale and then parlay gear for yoga enthusiasts or water bowls
your profits into the next step. Some Movers and packers for dog owners. When a customer buys a
entrepreneurs have bootstrapped their People move quite often. product from you, the order is sent to your
way to millions using this basic formula. You can assist them by making their supplier who fulfills it on your behalf.
This usually entails starting a business movement hassle free. Apart from an However, you are still responsible for your
from home, and like all great business initial investment in a vehicle and contract own marketing and customer service.
ideas, it begins by filling a need. Even workers, you don’t need to invest much There are both local and overseas suppliers
if you are going to sell something in this business. The following website you can work with, as long as you can
find an underserved segment and can help in understanding this business establish a relationship with them built on
provide the best service possible. in detail: https://www.mymovingreviews. trust—an unreliable supplier will reflect
com/move/start-a-moving-company/ poorly on your brand.
Telemarketing Dropshipping is a low-investment way
Are you someone who can Partner with a dropshipper to test product-market fit and launch a
convince a 75 year old man to buy Buy stock, store it, pick it, pack business before you invest in your own
a football? If yes, then please think it, ship it. Managing inventory can be a original products. Just be sure to always

4 CHRONICLES JUNE 2019

5

order a sample for yourself to make sure
that your supplier is reliable and that the
quality of the products is fit for selling to
your customers

Grocery Delivery
If you own a car you have what
you need to start delivering groceries.
While Webvan and others have failed to
make grocery delivery work on a large
scale, there is a market for small timers, as
evidenced by the many shopping services
that are online now.
To make delivery affordable for the
customer and efficient enough for you
to make a decent profit, you may have
to service a very limited area. You might
start by approaching elderly residents in a
housing complex, promising delivery just
two days per week in order to process as
many orders as you can at once.
To keep payment processing simple, get a
PayPal card reader, which attaches to your
smartphone. PayPal takes just 2.7 percent
of each swipe, with no hidden fees.

Ecommerce store owner
Do you create, collect, or curate
anything special? Consider starting an
ecommerce store and turning your hobby
into a full-time job. Whether you need
somewhere to sell all that pottery you’ve
been making, or an excuse to search for
the sports memorabilia you love tracking
down -- an ecommerce store can make it
financially viable for you to pursue your
passion. Visit the following website for
more details on this business: https://www.
shopify.com/blog/ecommerce-business-
blueprint

CHRONICLES JUNE 2019

THIS IS A PAID ADVERTISEMENT
6 CHRONICLES JUNE 2019

THIS IS A PAID ADVERTISEMENT

COORS LIGHT – The Worlds Most Refreshing Beer

+

Feature the Coors Light-Yeti
consumer promotion at the
cooler door and on display

Promote
12pk 12oz

Cans

MILLER LITE – A True Texas Original Since ‘75 7

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Feature and
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Work with your local MillerCoors Sales Rep on the right package, price,
and promotion strategy for your store.

CHRONICLES JUNE 2019

CBD: Legal or Not?

You are probably buy, sell, and possess by 2020. This means that for distributor and make sure that
hearing about Cannabidiol, or the plant and the retailers the margins it is tested to be derived from
CBD oil everywhere. The oil CBD oil extracted in hemp-derived hemp and not Marijuana.
comes from the cannabis plant, from it. As a CBD products can be TFFA points out that
or hemp, and many claim it is result, hemp is no very lucrative. Today “since none of the CBD products
useful in treating pain, anxiety longer considered a CBD products are sold sold over the counter have been
or depression. As the popularity Schedule 1 drug in Texas. approved by the U.S Food and
of Cannabidiol, or CBD oil in variety of forms: Soap, Drug Administration (FDA),
rises across the country, it’s “With Texas’ removal of lotion, gummy bears, soda, it is relatively easy for pseudo
no wonder that the product baked goods, salad dressing, cannabis companies to skimp
is being sold locally. Unlike hemp from the definition and more can be made using on testing and other important
marijuana, hemp lacks the CBD oil. TFFA notes that the quality controls. The average
active chemical compound of marijuana under four most common methods CBD user takes between 1/mg
Tetrahydrocannabinol, or THC, for CBD oil consumption are a day and 40/mg. At that rate,
the part that gets people high. the Texas Controlled inhalation, topical application, it is almost impossible to fail
Marijuana is currently sublingual (under the tongue), a drug test because of THC.
illegal in Texas and carries stiff Substances Act, hemp- and ingestion. One can build However, there are several
penalties for anyone who buys, their marketing strategy and reported cases throughout the
sells or possesses it. derived products are product placement around U.S. of users who have failed
On April 5, 2019, your customers consumption drug tests after claiming they
the Texas Department of State now legal to buy and sell behavior in order to maximize only consumed products with
Health Services removed hemp efficiency and revenue. CBD oil. Understanding this
from its list of dangerous drugs in Texas, as long as they If the Cstores are risk can help convenience
like cocaine and heroin, in planning to sell CBD oil, you stores address personnel issues
effect making it legal to use, come from a licensed have to ensure that you are that may arise.”
purchasing it from a reputable
industrial hemp

producer and the THC

content is < .3% THC.

According to

TFFA, a recent report by Hemp

Business Journal estimates the

market size for the CBD oil

industry will reach $2.1 billion

8 CHRONICLES JUNE 2019

THIS IS A PAID ADVERTISEMENT June
THIS IS A PAID ADVERTISEMENT
June 1st – 30th (Frito Lay P6W3 – P7W2)
CHRONICLES JUNE 2019 9
Promotion PPW’s Innovation/New 2019 Merchandising
Item Clip Strips Compliance on
Buy XL Sabritas Promotion
Brand 2/$5 TIMING: May 13 – June 8, June
2019 (P5W4 – P6W3) $1.89 Clip Strips All In One Rack or Cardboard
Destination: Side of FEM or High Weekender Display to support
MERCHANDISING: Shipper Traffic Perimeter
Accounts $300> monthly promotion
• Accounts with a
WSA > $650 1

• Destination: All in
One Rack
or high traffic area

Must Buy 2 for $5 Pricing TIMING: May 26 – June
22, 2019 (P6W2-P7W1)
$3.49 XL Lays off invoice discount MERCHANDISING: Pre- June Innovation
Packed Weekender • Accounts with a WSA
SDV (cost): $2.20 PRODUCT DETAILS:
PA: $0.20 • Accounts with a WSA > $300
Final Cost: $2.00 • Destination: All in One
> $300
• Destination: All in Rack
or high traffic
One Rack
Margin: 20% or high traffic area

TIMING: June 10 – July 6,
2019 (P6W4-P7W3)
MERCHANDISING: PPW
PRODUCT DETAILS:
$1.89 (XXVL)

Promo: $2.50 • Accounts with a WSA
> $300

• Destination: All in
One Rack
or high traffic area

PepsiCo Confidential

THIS IS A PAID ADVERTISEMENT

1
1
1

PC-Based POS Back Office iPad - POS
Modisoft TV
1:18 PM 9 5% 7:15 PM 7 7%
Speed Key

Food Mart

Fru its / Meat Fountai n Coffee Ice Crea m

POS Live Daily Sales POS Closing Transactions

Cap pu Iced Co ffee Smo othies Win gs

Burg er Ho t Dogs Tacos Pastries

Financial Fuel Price Fuel Inventory Bank

Pizza Chi cken Burritos Fries
S tri ps

Steaks Salad Pasta B readsticks Inventory Lottery Items Purchases

Ice Tea Fish Don uts

Groups Order Clock In/Out Send to POS

Kiosk iPhone - POS Back Office App

10 CHRONICLES JUNE 2019

THIS IS A PAID ADVERTISEMENT

CHRONICLES JUNE 2019 11

Featured Store of the Month

12 CHRONICLES JUNE 2019

THIS IS A PAID ADVERTISEMENT

Chill Out With A
“HOT Deal”

From Yumi Ice Cream

2 for $5

May-June

Item Description Promo Net Promo
Dreyer's 14oz Unit Cost O/I Cost Retail GPM%
Haagen Dazs Bars $1.59 $2.50 36.4%
Dibs Crunch $1.77 ($0.18)
Tollhouse Sandwich $1.83 $2.50 26.8%
Drumstick Supreme $2.01 ($0.18)
$1.83 $2.50 26.8%
$2.01 ($0.18)
$1.83 $2.50 26.8%
$2.01 ($0.18)
$1.83 $2.50 26.8%
$2.01 ($0.18)

Ask Your Yumi Representative For Details or 13
Call 1-800-767-YUMI (9864)

CHRONICLES JUNE 2019

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14 CHRONICLES JUNE 2019

JUNE Promo Sheet 2019 *Blended
Margin% is
STMA based on 70%
Incent Promo and 30%
ives
PROMO PRODUCTS Promo Type Case Promo invoice Net cost after Net unit cost Promo Net promo Regular SRP Blended
In Store Qty cost incentives Pricing Margin % Margin%
CHRONICLES JUNE 2019 2/$5
$2.99 Sabritas - All Flavors XL 1$ 2.00 $ 2.00 $ 2.00 20% $ 2.50 20%
Promo
June -" CF Shipper" In Store 1$ 71.68 $ 71.68 Pricing
Premium Nuts 2/$3
2/$8.88
June - "New Item Weekender" In Store 1 $ 105.28 $ 105.28 Promo
Doritos Spider Man Consumer Game Pricing
2/$3.00
June - "New Item Shipper" In Store 1 $ 100.80 STMA $ 100.80 2/$2.50
Flamin Hot Shipper PROMO PRODUCTS Promo Type Incent 2/$4.00
Case Promo invoice ives Net cost after Net unit cost 2/$4.00 Net promo Regular SRP Blended
Topo Chico 12oz In Store Qty cost incentives Promo Margin % Margin%
Pricing $1.89
24 $ 20.30 $ 20.30 $ 0.85 2/$3 44% $5.49 47%
2/$3.33 6% 12%
Coke12pk Spanner 2$ 8.32 $ 8.32 $ 4.16 2/$2.22 Regular SRP
Big Red 20 oz CSD PROMO PRODUCTS Promo Type 2/$3 Net promo Blended
Case Promo invoice STMA Net cost after Net unit cost 2/$3 Margin % $1.99 Margin%
POSTER 1 Qty cost Incent incentives 2/$2 $1.89
ives Promo 34% $2.99 39%
Pricing 37% $2.99 43%
24 $ 23.60 $ 23.60 $ 0.98 2/$4.00 38% 44%
38% Regular SRP 44%
7up & Squirt 12 oz Glass Bottles In Store 12 $ 9.50 $ 9.50 $ 0.79
Net promo $2.49 Blended
Evian 750 ml In Store 12 $ 15.00 $ 15.00 $ 1.25 Margin % $3.49 Margin%
$1.99
Core Hydration 23.9 oz In Store 24 $ 30.00 $ 30.00 $ 1.25 26% $1.89 35%
38% $1.99 47%
PROMO PRODUCTS Promo Type Case Promo invoice STMA Net cost after Net unit cost 25% $1.49 35%
Qty cost Incent incentives 28% 33%
ives 25% Regular SRP 31%
23% $2.40 31%
All 16oz Rockstart & 15oz Organic POSTER 2 24 $ 26.50 $ 26.50 $ 1.10 Net promo Blended
Margin % Margin%
All 28oz Gatorade In Store 15 $ 15.60 $ 15.60 $ 1.04 48% 47%

All 20oz Flavors " Crush, Mist, Mug, Sol, Schweppes In Store 24 $ 20.00 $ 20.00 $ 0.83

All 2Liters Crsuh, Manzanita Sol, Mist, Mug In Store 8$ 8.61 $ 8.61 $ 1.08

All 16oz AMP In Store 12 $ 13.50 $ 13.50 $ 1.13

All 1ltr Aquafina & Brisk POSTER 3 15 $ 11.50 $ 11.50 $ 0.77

PROMO PRODUCTS Promo Type Case Promo invoice STMA Net cost after Net unit cost
In Store Qty cost Incent incentives

Redbull 8.4oz 24 $ 31.40 $ 31.40 $ 1.31

POSTER 1: All 16oz Rockstart & 15oz Organic 2/$3

POSTER 2: All 1ltr Aquafina & Brisk 2/$2

POSTER 3: Big Red 20 oz CSD 2/$3.00
SPANNER: Coke12pk 2/$8.88

Comment: All of the promos above are Mandatory for members.

15

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