SAVVY WOMEN ISSUE 2

SAVVYWOMENEASTMIDLANDS
IN BUSINESS

INSIDE
TOP ADVICE
HEALTH & WELLBEING
TIPS BEAUTY & STYLE

STORIES CREATIVE & HOME
FOOD & DRINK
Q&A’S
ENTERTAINMENT
& LEISURE

BUSINESS & MONEY

ISSUE 02 - 2019 MARIA HANSON MBE

CREATING SPECIAL
MEMORIES

FOUNDER & CEO OF
ME&DEE CHARITY

Wellness in the Workplace

Nurturing you, naturally

IMPROVE REDUCE

• Mental Health • Stress & Anxiety
• Wellbeing • Tension
• Employee Engagement • Depression & Burnout
• Staff Retention & Loyalty • Absenteeism
• Morale & Satisfaction • Musculoskeletal Issues

Website Facebook Instagram
www.serenitystation.co.uk @SerenityStationUK serenity_station

SAVVYWOMEN

A COLLECTIVE OF WOMEN IN BUSINESS

HEAD OF CREATIVE MEDIA AND PR MANAGING EDITOR BUSINESS DEVELOPMENT

Buckso Dhillon-Woolley Patrick Hartle Susan Bradbury
[email protected] [email protected] [email protected]

DRIVING THE SAVVY WOMEN INITIATIVE THROUGHOUT THE EAST MIDLANDS

welcome

Welcome to this edition of Savvy Each edition will bring you a tapestry
Women! A publication designed to of stories that outline the journeys and
celebrate and promote women in business. success stories from women in business, in
and around the East Midlands.
Our intention is to assist dynamic local
women in business and help increase their We are passionate fans of championing
profile and brand awareness. This is done and supporting those individuals who
through being able to share the expertise are trying to make a difference in their
they have gained over many years in a lives, but just need the right support and
publication dedicated to “Savvy Women” guidance in how best to do things for their
PR whilst increasing brand awareness and
We would like to let you know what you raising their profiles.
can expect going forward with this exciting
initiative! “ENJOY”

savvysocial.org /savvywomenderbys

resident

columnists

We would just like to take this opportunity to say thank you to all of
the business women who have contributed to SAVVY WOMEN this year

VICTORIA CROOKS JULIE RICHARDS SANDRA SHAWCROSS

JC Hotels Button Blue Crafts Serenity Station

CLAIRE R. ZWOZNY-BESTWICK HERBIE KAUR CLAIRE SAXTON NICOLA READ

CRZyBest Ell Boutique Saxton Marketing Babbl Social

ANNA HAYNES VICTORIA WILCOX CAROLINE MICALLEF-WRAGG

Squashed Tomato Pictoria Pictures Starflower Company

contents

HEALTH & WELLBEING

9 SAMANTHA KILLIAN - SAMSKARA
10 KAM PARKER - NUTRITIONALISTIC HEALTH COACH
10 HEATHER ATKINSON - HEALTHY SUCCESS
11 SANDRA SHAWCROSS - SERENITY STATION
12 KATHY MASLOWSKI - BRIGHTFLOWER

BEAUTY & STYLE 6

13 JUSTINE OLDFIELD - SEEDS OF SUCCESS SPONSOR & NEW COLUMNIST
14 DEBBIE GOODLIP - MONAT Maria Hanson MBE
15 HERBIE KAUR - ELL BOUTIQUE
15 YOLANDE - MII TIME WELCOME TO OUR NEW
RESIDENT COLUMNISTS
CREATIVE & HOME
9 13
17 CLAIRE LACEY - INTERIOR DESIGN
17 CLAIRE R. ZWOZNY-BESTWICK - CRZyBest

FOOD & DRINK

20 RUTH CHUBB - THREE BEARS COOKERY CLUB
21 RODY BANWAIT - 4 HEAVENS CAKES

ENTERTAINMENT & LEISURE 20
12
22 ANNABEL WARD - FANCY ENTERTAINMENT
23 JANET TOMBLIN - TRAVEL COUNSELLORS

BUSINESS & MONEY 22

24 CLAIRE SAXTON - SAXTON MARKETING
25 SUE CHEIXO - MULTIPLE PRIME SOLUTIONS
25 HARPREET CHANA - THE MENTAL WEALTH ACADEMY
26 NICOLA READ - BABBL SOCIAL
27 REANU VASDEV - K R FINANCIAL PLANNING
27 LENI ROBSON - COFFIN CLUB
28 CAROLINE MICALLEF-WRAGG - STARFLOWER COMPANY
29 PAYAL WALKER - THE BUSINESS MATCHMAKER

FOR ENQUIRIES E-MAIL: [email protected]

MAGAZINESPONSOR

WE MEET WITH

MARIA HANSON MBE
FROM THE REGISTERED
CHARITY: ME&DEE

My name is Maria Hanson, I am 65, I from that experience. For me this has been a case of ‘what
have two daughters, son in laws and 4 didn’t kill me, made me stronger’.
amazing children – my grandchildren Following multiple life saving and body altering surgeries, I
from age 3 to 16. I now have the initials MBE ended up going through a divorce and needing rehoming
added to my name. Five years on, that still with my two young daughters. My cousin Delia had cancer,
feels surreal. and we found the situation I was in through being so very ill
abysmal, along with the long winded and tick box process
How did that happen you may ask, how did I become to find support. We decided to set up a charity to break the
awarded with such a huge achievement, the pinnacle of my mould, working without a salary and a phone on 24 hours
success? a day with no tick boxes on forms. Delia died as the dream
became a reality and I have carried her in my heart and the
In 2005, I established my registered charity – me&dee. charity name through these 13 years.

Why? As with many people, they set up a charity when they, In 2014, working through my own adversity and reaching
their partner or child have been failed by the system. When my 2000th family supported saw me presented by Prince
the support they needed was not forthcoming and they Charles with an MBE at Buckingham Palace.
decide to come back from extreme adversity, kick ass, and
look to make changes to ensure that others may benefit Looking for a speaker? A charity to support? Contact me on
[email protected]

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MAGAZINESPONSOR

Me&dee charity, based in Derby in the
East Midlands offer holidays to both
adults and children of any age, with
life threatening, life limiting and terminal
medical conditions.

me&dee charity is a registered charity that arranges memory
holidays at the seaside in Mablethorpe on the beautiful
Lincolnshire coast in two lovely spacious caravans based on
the Grange Leisure Park, giving families a chance to make
memories together when time is very precious.

The charity was formed to create special moments and
memories to both children and adults who have a life
threatening, life shortening or a terminal condition.

So, imagine, you receive news that a loved one has been The Moonlight & Mistletoe Ball - 2nd Nov 2019
diagnosed with a condition that will change not only their
life but the lives of the whole family, in one short sentence Every effort is made, that if necessary, we can accommodate
everything changes, your whole routine alters to focus on respirators, kidney dialysis, carers and nurses and an
that one person that needs the support and treatment that exhaustive list to ensure this potentially last holiday has a
the diagnosis requires. high impact for our families.

Maria Hanson Receiving Her MBE from Prince Charles

Our holiday homes are fully equipped with everything that
people need for the week they will spend at the seaside. The
caravans have quilts, pillows, mattress covers and bedding
the kitchen is fully equipped, the families bring their own
food and drink

me&dee charity, making memories by the sea when time is
short, and life is precious.

Maria Hanson MBE, our founder and CEO, wanted to prove
that a simple seaside holiday could provide a place where
the families could get back together as a family, away from
the hospital ward, needles, doctors and nurses, for just one
week, be a family again, a family that could make precious
memories together.

“If you had a loved one who was living with a life limiting condition, if
your family was facing a short and uncertain future together, you would
want to make the time they had left together as special as possible,

wouldn’t you?”.

18A Castle Lane, @MeandDeeCharity
Melbourne, @MeandDeeUK
Derby meanddeecharity

www.meanddee.co.uk
[email protected]

SAVVY WOMEN ISSUE 2 - savvysocial.org - 7

A FINAL NOTE FOR 2019!

from Susan & Buckso

LEADING THE SAVVY WOMEN INITIATIVE ACROSS THE EAST MIDLANDS

Hello, This year has gone so quickly as I am If you read our first issue, you’ll notice slight
sure it has for all of us! Having spent 31 years changes within this one, as we evolve and
in a corporate world which seemed like an morph into the publication we aspire to be,
eternity, taking on a new role, helping develop giving PR for the people, by the people that
and grow the Savvy Women Initiative, has are experts in their own field as we drive the
been somewhat challenging but extremely initiative across the East Midlands.
enjoyable. The time has flown and I have met
some really inspiring women in Business. You see, when you become a part of Savvy Women, you’re
guided to promote your business and you! Never written a
I would like to take this opportunity to thank all of the ladies press release? Fear not, we are here to help you with this.
that have supported us in the early days of Savvy Women in
2019. As some of you may know, the other hat I wear is that of an
Actor, so a bit of my time in between these 2 issues was spent
So, here’s what to expect in the coming months in 2020…………… going back and forth to Amsterdam, filming my scenes for a
Dutch film called Soof 3. It really was an amazing experience,
Due to the vast interest from a variety of Business Women, as I’d never filmed abroad before not even when I did Aladdin!
and maybe some of you are already aware, we have created (yes, the Disney film).
a platform for local Business Women to share their success
stories, advice and expertise in their field of work by becoming As we head into the festive period I’m looking forward to a
a guest or resident columnist in the publication. relaxed month and time with my gorgeous family, ready to
hit 2020 with renewed vigour!
The columnist will create great editorial, providing tips,
advice, success stories and more from a variety of interesting So, whatever youre doing as the year draws in, I hope it’s a
vocations. time of peace, reflection and restoration that brings a new
flow of energy for the beginning of the next decade in your
We have also decided to expand the publication to other business.
areas of the East Midlands. This will give you more exposure
and reach whilst increasing your brand awareness and raising Get in touch if you’re looking to raise your game in the new
your profile across a broader area. year, we at Savvy HQ would love to help.

My role will be dedicated to help and support the Business Merry Christmas and a
Women that are part of Savvy. If you would like to become Happy New Year!!
a Savvy Woman Columnist then please get in touch, I would
love to hear from you. Buckso

Have a very Happy Christmas and a Prosperous [email protected]
2020.

Susan

[email protected]

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HEALTHWELLBEING

MEET SAM FROM

SAMSKARA
WELLBEING

So here i am at a wonderful little haven, Oh now that is different! What are the workshops about?
tucked away on Ashby’s High street. As
you climb the stairs, its evident from We have a “Six Steps to Wellness”, held weekly on a Tuesday
all the personal pics adorning the walls this evening, which gives groups of women the tools and tips to
business belongs to a woman who is all about cope with any overwhelm, stress, anxiety and mental health
love, from her honeymoon in Italy to the issues they may be feeling in life, along with a safe space
grandchildren, children and stepson. I had a to speak their truth. Recently we’ve been gifted the use of
little chat with Sam, to find out a little more a Yurt over in Packington by the Children’s Phoenix Trust
on why she decided to set up this business, Charity and we will use it to host our One Day “silent retreat”,
whilst also working a full time job. where you do not speak from the time you arrive at 10am,
until you go at 4pm, leaving phones and watches etc at the
Good Morning Sam! Tell me, why do we have all these door. Activities you bring can include reading, nail painting,
personal pics of yours on the walls and not generic mehndi applications, sewing etc, which aids in the process
waterfall spa type ones? Also, what a fabulous name for of remaining silent. This will be held 5th January 2020.
your business! how did it come to be?
The mental health services are very much under pressure,
Morning Buckso! Well, I decided I wanted to create an do you see yourselves working towards preventing people
environment that wasn’t typical of that which you’d find from needing their services, rather than them going down
in every other salon/retreat space because to me, this is the prescriptive route?
what is most important in my life and I wanted it to show
through in all that I do here. It’s all about family. As to the Absolutely! We are very much about prevention rather
name Samskara, it’s a combination of mine (Sam) and than cure if we can get in early enough, as we’ve had such
my granddaughters name (Cara) but, it’s also Sanskrit for, amazing results already with people we’ve seen consistently.
“repeated actions create memory”, so when a beautiful We are definitely wanting to get our message out there, so
friend of mine suggested it, giving the meaning behind, I that more folks come to us first rather than the NHS, which
just totally fell in love with the idea of it! really should only ever be a last resort thing. Just to clarify
my point, I’m not saying medication isn’t the answer, some
So how long have you been in this industry and what individuals most definitely are at a place where they need it,
brought you to set up, knowing you were still going to be we just want to help those we can, to avoid it.
working full time?
Join us in the next issue when we pick up on the future
I set this business up 4 months ago September 2019, because visions for Samskara Wellbeing.
I’d discovered the world of complementary therapies myself
and loved what it had done for me through my journey Buckso Dhillon-Woolley
having breast cancer and I wanted to give that feeling, and
help, to others going through tough times. For 32 years I’ve
worked within the learning disabilities and mental health
field, still do to this day, but when I was diagnosed with
breast cancer back in March 2017 I had a wakeup call. I felt
the need to prioritise all the things that were important to
me and my latent interest in all things complimentary was
ignited. I’d had Reiki done, massages here and there and
started to read up on things complimentary which made
me realise, this was actually something I wanted to pursue
for myself. So I trained at Infinity Academy in Melbourne,
Derbyshire, finding my passion actually lay in Aromatherapy.

So after feeling the healing benefits of the therapies you Contact Samskara
were having yourself, you realised that this was something [email protected]
you should do for others in similar situations, leading
you to creating Samskara Wellbeing. Tell me, what is the www.samskarawellbeing.co.uk
difference in what you do here to any other salon style
place?

A boutique style treatment room was what we were
wanting to create from the hustle and bustle of the high
street below, one could climb the stairs and be transported
somewhere else once we closed the doors behind them,
totally forgetting the world, for the time they were in here.
Solo and couple treatments are also on offer as well as our
signature workshops, which are proving to be very popular,
so we don’t just work on healing the body but also the mind
as well.

SAVVY WOMEN ISSUE 2 - savvysocial.org - 9

HEALTHWELLBEING

IN THE SPIRIT OF MY HEATHER ATKINSON
FAVOURITE TIPPLE, GIN, TALKS TO US ABOUT
HERE’S MY SURVIVORS INTERMITTENT FASTING
GUIDE TO THE PARTY AND DIABETES
SEASON!
Hi everyone, I’m Heather Atkinson and have
Love it or hate it alcohol is a toxic substance in the been passionate about Health fitness and
body and it is the job of our liver and kidneys to Nutrition for 35 years plus! Having spent
detox and filter out the toxins. Periods of heavy most of my adult years in Australia as a Gym owner
drinking will put these 2 vital organs under a lot of and Personal trainer I have come to understand
stress which can lead to chronic liver disease and the power of Nutrition and the role it plays in long
compromised immunity making you more prone term health. Really looking forward to sharing
to illnesses and longer recovery periods. more with you over the coming months.

Alcohol also changes our brain chemistry by altering the chemical There is Evidence-Based Health Benefits of Intermittent Fasting
messengers which transmit signals from our brain to the body and Diabetes. Intermittent Fasting Can Reduce Insulin Resistance
resulting in physiological changes such a slowing down speech, and lower the Risk of Type 2 Diabetes.
movement and impaired decision making. Type 2 diabetes has become incredibly common in recent
decades.
We are all born with a set number of brain cells called neurons
which decline with age effecting memory. Research also shows Its main feature is high blood sugar levels in the context of insulin
that prolonged periods of drinking speeds up this process causing resistance. Anything that reduces insulin resistance should help
irreversible damage to the brain. lower blood sugar levels and protect against type 2 diabetes.

The high sugar content of alcohol causes blood sugar levels to Interestingly, intermittent fasting has been shown to have major
fluctuate increasing the risk of overeating which leads to weight benefits for insulin resistance and lead to an impressive reduction
gain. My advice is to always drink with caution - “It’s the dose in blood sugar levels
that makes the poison” it’s ok to have the occasional drink but
excessive regular drinking has a negative effect on the body. In human studies on intermittent fasting, fasting blood sugar has
been reduced by 3-6%, while fasting insulin has been reduced by
Here are some of my top tips on how to survive the festive season: 20-31%. One study in diabetic rats also showed that intermittent
1. Drink plenty of water, before and in between drinks to avoid fasting protected against kidney damage, one of the most severe
complications of diabetes.
dehydration and speed up the detox process. This will
reduce the symptoms of a hangover. What this implies, is that intermittent fasting may be highly
2. Eat before you drink: To slow down some of the adverse protective for people who are at risk of developing type 2 diabetes.
effects of alcohol and balance electrolytes. Avoid certain Bottom Line: Intermittent fasting can reduce insulin resistance
foods such as salty and refined carbs which will trigger and lower blood sugar levels.
bloating, indigestion and heart burn. Instead opt for some
good fats and protein rich foods e.g. Salmon, avocado, eggs, Researchers believe that the practice of “cleansing”—a
yogurt and banana. combination of intermittent fasting with herbs and vitamins that
3. Avoid mixing alcohol with high sugar caffeinated energy support detoxification—provides surprising health benefits.
drinks to avoid drinking more as you experience the feeling
of “wide awake drunkenness”. FOR MORE CONTACT HEATHER ON 07507493299 OR E-MAIL
4. Dilute alcohol: Try a white wine spritzer with soda water or a HER AT: [email protected]
gin and tonic, and avoid drinking through a straw.
5. Offer to drive: To avoid peer pressure to drink and save those
extra calories for some delicious food or that extra mince pie.
6. Drink Mocktail’s: Ask the barman to make your favourite
cocktail without the alcohol.

Have a happy and healthy Christmas and New Year!
By: Kam Parker (Naturopathic Health Coach)
[email protected]

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HEALTHWELLBEING

WELLNESS IN
THE WORKPLACE

BY SANDRA SHAWCROSS

OF SERENITY STATION

Wellness in the Workplace is fast We can offer a variety of treatments including Seated
becoming a choice with both Acupressure Massage (Tension Buster), Heated Seated
employers and employees in Acupressure Massage (Hot Bamboo) Indian Head
helping to maintain a happy and healthy Massage, Reflexology, Reiki and we can even provide
workplace. As an employer, whether it be pampering beauty treatments such as Facials, Manicures
as part of your Health and Wellbeing policy and Pedicures. Our most popular treatment is the seated
for your staff, considering implementation acupressure massage which is a fully clothed back, neck
of a wellbeing initiative such as massage and shoulder treatment without the use of oils.
at work (also known as corporate massage
or on-sight massage) on a regular basis, or All we need is a dedicated area, for example, the corner
you wish to simply present employees with of a large room, small office or even the staff room. We
a one-off treat, you have come to the right provide our own specialist ergonomically designed chairs
place! and couches and we can even treat several employees at
a time.
Employees often suffer with back, neck and shoulder
muscular issues, general aches and pains, We ask all employees involved to fill out a simple
tension headaches and repetitive strain consultation form to ensure that there are no conflicts
injuries which can be caused by bad with existing treatments or ailments. The average time
posture, desk working, manual work,
irregular breaks and even the daily out from work required for the consultation,
stresses of being at work itself. treatment and aftercare is 30 minutes. We
According to the latest statistics can however, tailor packages to suit the
in 2018/19 from the Health and requirements of the employees and
Safety Executive (HSE) in Great the business with various treatments.
Britain:
We offer Wellness in the
28.2 million working days were Workplace bespoke packages
lost at work due to work-related to small, medium and large
illness and workplace injury.
595,000 workers were recorded companies and can work
as suffering from work-related with all levels of staff and can
stress, depression or anxiety, provide Practitioners for all
resulting in 15.4 million lost types work environments, local
working-days. events, shows and exhibitions.
469,000 workers were recorded We have access to a large team
as suffering from work-related of therapists working with us at
musculoskeletal disorders. This resulted in 6.6 Serenity Station with a wide range
million lost working days. of clients across the East Midlands
in a variety of workplaces including
Onsite massage has many benefits and can include the several schools, NHS Trusts, educational
following: establishments and corporate offices.
• Improves overall wellbeing in the workplace We also provide our services at health and
• Increases employee engagement, performance and wellbeing events.

productivity Contact us for more information and to discuss further at
• Improves staff retention, focus and concentration [email protected]
• Prevents problems from escalating
• Improves resilience and innovation 3 Woods Meadow,
• Reduces stress levels and work-related injuries Derby,
• Relieves tension headaches and migraines DE72 3UX
• Prevents repetitive strain injuries (RSI) Tel: 01332 588141
• Releases muscle tension in back, neck and shoulders
• Boosts moral and teamwork in the workplace serenitystation.co.uk
• Acts as a preventative treatment for musculoskeletal
FACEBOOK: @SerenityStationUK
problems INSTAGRAM: serenity_station
• Reduces absenteeism TWITTER: @StationSerenity

SAVVY WOMEN ISSUE 2 - savvysocial.org - 11

HEALTHWELLBEING

WE MEET WITH

KATHY MASLOWSKI
OWNER AND DIRECTOR OF
BRIGHTFLOWER THERAPIES

Hello, I’m Kathy Maslowski, owner and
Director of Bright Flower Therapies Ltd.

I have been a therapist for nearly two decades. I’m a heart centred
difference maker and the specialist in my own trademarked 5th
Dimensional Healing® technique.

I have 2 grown up children and am actively responsible for two of
my 4 grandchildren as their full time ‘carer’.

As a therapist I really care about people. I will ‘tune in’ to you,
listen to what you have to say and then show you how and help
you to heal and nurture yourself.

I am a lifelong student who is growing continually; and as I grow
this enables me to help others to grow. I believe in walking the
talk and leading by example.

I love making a difference in others’ lives and helping them to
manifest their dreams. I would love to make the world a better
place by living my purpose as a therapist, speaker, teacher and
coach.

I work with a Cancer Self Help Group as a 5th Dimensional Healer®,
which is effective in reducing the effects of chemotherapy,
helping people to feel there is a life after diagnosis and that they
are not alone. I have helped many people through educating
them on the Spirit, Mind, and Body equation.

I help people feel great and whole on the inside through healing,
and I also use Bach Flower Remedies to help in this process.

As a Life Mastery Institute certified ‘DreamBuilder’ Coach I also
help people identify and turn their dreams or visions into reality
through this proven and highly successful personal and group
coaching programme.

Kathy with Bob Proctor - Best Selling Author & Life Mentor

Specialising in in 5th Dimensional Healing®, Holistic Therapies, Kathy with Curtis Matthew, MD from Iconic, nominees at The Community Awards
Beauty, Life Coaching, Teaching and Mediumship; my certifications
include the Diploma for Holistic Therapies, Kinesiology, Nutrition,
Beauty (NVQ), different modalities of coaching and Rapid
Transformational Therapy®. I am a Member of the Guild of Holistic
Therapists and a Founder Member of Life Mastery UK.

TEL: E-MAIL: WEBSITE: FACEBOOK:
07429 996201 [email protected] www.brightflower.co.uk @brightflowertherapies

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BEAUTYSTYLE

HOW JUSTINE OLDFIELD
PLANTED SEEDS OF SUCCESS

Without a doubt I am going into was the case for me when I found myself with a one-
2020 with the most clarity and year old living on £70 a week, a fare bit of debt and
focus I have ever had. having to send the keys back for the house I owned.

Over the last year I have created a home studio in a Fast forward twenty-three years, quite a few ups and
lovely idyllic location for ladies to visit where I offer downs, plenty of resilience, determination and some
a fabulous “Fashion Experience” and from January I time out, I have several businesses, a few properties
will be introducing lingerie and a bra fitting service. and I am creating the life I want. This year I moved
into my forever home!
My business is all about providing
a relaxed, informal, no pressure I have experienced different lifestyles,
and enjoyable experience for including over thirteen years in the
women. It is based on my Middle East where I worked with
personal likes and dislikes some amazing individuals on
of shopping. A service some very special projects
level that I would expect including the Qatar 2022
myself and developing Bid to host The FIFA World
long lasting client Cup and subsequently
relationships. with The Secretary
General for five and
My clients range half years.
from seventeen to
seventy, ladies that When I was counting
love shopping but the pennies,
dislike shops, ladies budgeting my money
that have lost their between food, utilities
love or like of clothes, and debt collectors I
ladies that are looking never thought I would
to rediscover their own be able to own my own
personal style and ladies home again. I certainly
with busy lives and careers. never envisaged working for
We are all unique individuals such high-profile individuals
and we all deserve an enjoyable on a project that would make
experience, no matter what our history!
circumstances, status or financial
position. The Seeds of My Success come from many
different people, places and experiences planted
It has taken some years for me to get to this point in at different times throughout my life. They have
life. I choose how my days, weeks and months will allowed me to accept, reject and make decisions
look. I run my businesses to suit me, not my life to that have been right for me at that point in my life. I
suit my businesses. am happy with who I am, what I have achieved and
where I am in life. I haven’t finished yet. There are a
Choices we make can lead to circumstances that we lot more seeds to grow!
had never anticipated for ourselves. That certainly

07814 518170 [email protected] FACEBOOK:
Seeds of Success

SAVVY WOMEN ISSUE 2 - savvysocial.org - 13

BEAUTYSTYLE

HAIRCARE TIPS

FROM DEBBIE GOODLIP

Hello I am Debbie Goodlip and have
been in the hair industry over 40 years.
I help people feel the most confident
they can with their hair.

Over my time in the industry I have trained in and
perfected so many areas of haircare. I was a salon owner
for many years and an NVQ accessor and trainer.
People now come to me to find out how to get the best
from their hair with the right styling products and the
perfect base products from pre -wash treatments through
to the right conditioning mask.
I trained in Derby at a leading salon followed by managing
a salon in Burton and eventually owned my own salons.
I covered hair and beauty in my salons but my skill and
passion is hair.
The things I believe are important to remember in
haircare are, find a good stylist who listens to you, takes
into account your lifestyle and always offers a consultation
prior to shampooing your hair.
Use the best products you can afford and look for products
without silicones, sulphates, parabens harsh colours and
so on. The reason I always stress this is because once the
follicles become blocked particularly with silicones your
hair will not grow properly, your colour will fade faster and
your hair will be less manageable. As you age steer away
from colours that are to dark or to light. A good colourist
will advise on this.
A total myth is that hairdressers always have perfect hair,
in truth, we never have time to get our own hair done, we
often cut our own fringes, driving home from the salon
with a developing colour on our hair is not unusual.
My tip for last minute emergency hair care is always keep
a good quality dry shampoo in your bag.

CONTACT DEBBIE GOODLIP
W: www.welovehair.mymonat.com
T: 07866514864

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BEAUTYSTYLE

HERBIE PROVIDES US WITH MIITIME BY YOLANDE:
AN INTRODUCTION TO ELL A Q&A INTRODUCING THE
BOUTIQUE, HER BUDGET WONDERFUL WOMAN
FASHION BUSINESS BEHIND THE BUSINESS

Being fashionable can be expensive, I mean Who is Mii time?
really who has the budget for Prada, Chanel
or Vuitton? Looking good doesn’t mean Mii time is all about quality time for you. Necessity pampering
costing the earth. So, before you break the bank and indulgence every now and then.
trying to be stylish check out a few items below
that will serve you this fall and into spring with Ell Why did you choose the industry?
Boutique...
I’ve always been intrigued in how the body works feels, reacts,
Invest in a handful of essential pieces, get mixing and matching looks and so over the years learning that there is so much out
and don’t forget to accessorise your outfit for different occasions. there in the way of wellbeing for us all, it never gets boring.

Did I mention accessories? Even the simplest tees can be stylish What makes you the expert?
with the right garnish. Try clashing your jewellery with your outfit.
I feel I have a lot of knowledge and experience to pass onto
Wear a statement piece with casual ensembles and more relaxed others. Knowledge is power. I’m still learning now and it’s key in
accessories with dressy looks. You don’t have to invest in a whole this industry because things change so much.
new wardrobe to look #OnPoint.
Who would come to you for advice?
Check out my jewellery collection for those eye-catching pieces!
All kinds of people. Some for advice on why they have a problem
Also when you shop local you’re supporting the local economy, so related to skin nails brows for example, some come to talk and
Ell Boutique needs your custom. I would love to hear from you so some come to enjoy company. Trust is a major part in this.
please reach out to me for a truly personal shopping experience, Clients can’t always open up to family or friends so I do feel like a
excellent bespoke service, and to find something unique. councillor just listening, not judging and keeping it professional.

Here at Ell Boutique we would like to wish you seasonal greetings. What’s your background?
See you on my site soon xxx
I qualified from college straight from school in city and guilds level
Don’t miss the next edition of Savvy Women when I will be taking 3 Beauty therapy and set up a business with my mum and sister
a closer look at fashion and trends to see you looking Savvy into doing hair and beauty. I’ve worked in Australia whilst travelling
the spring! and gained experience in products / treatments. I went into the
pub industry for 8 years and went on to gaining a husband and
- Herbie Kaur, Ell Boutique two beautiful boys. I came back to what I love and work around
my family life maintaining a balance between the two. Wedding/
TEL: 07966 916456 party makeup, gel nails, classic lashes, brows, waxing, manicure
VISIT: ellboutique.co.uk pedicure and facials are my main things now.
FACEBOOK: @ellboutique.co.uk
Facial hair is a tough topic. How do you get folks
to open up?

Trust is key. Ask what the clients concerns are. Using your
knowledge. Show you know what you’re talking about. Reassuring
that they are not alone in this fight.

Bust a common myth in the industry.

White marks on your nails are not a calcium or vitamin deficiency

Advice for someone caught short i.e. no preparation
for sudden occurrences.

Always keep an essential pack in your bag! Toothbrush, mascara,
lip-gloss perfume and your favourite nail varnish in case you ever
get caught short.

CONTACT MIITIME
BY YOLANDE

TEL:

07854 506537

EMAIL:

miitimebyyolande@gmail,com

FACEBOOK:

Mii Time By Yolande

SAVVY WOMEN ISSUE 2 - savvysocial.org - 15

CREATIVEHOME

Button Blue Crafts

BUY ONLINE NOW:

buttonbluecrafts.com

Craft Essentials • Embelishments • Papercraft & Scrapbooking
Jewellery Making • Craft Kits • Kids Crafts • Knitting & Crochet
Sewing • Ribbons & Trims • Home & Decor • Seasonal Crafts

16 - SAVVY WOMEN ISSUE 2 - savvysocial.org

CREATIVEHOME

AN INSIGHT INTO Claire R. Zwozny-Bestwick

CLAIRE LACEY DESIGN Alternative Bespoke Bouquets, Accessories & Jewellery:
Creating Handcrafted Tiny Sculptures in Kiln Fired
CREATING TIMELESS INTERIORS WITH AN
UNDERSTATED LUXURY THAT YOU WILL Sterling Silver, Copper and Bronze Precious Metal Clay,
LOVE FOR YEARS TO COME. combined with Swarovski Crystals & Semi-Precious
Stones, Especially for You!
Iwas a watercolour painter at age 14, have a
BA Hons Degree in printed textiles, business [email protected] www.crzybest.co.uk
management skills from a long career in
personnel and retail management and over 6 years
experience working in the kitchen and bathroom
industry.

Our Independent interiors business was founded in 2017 and
directed by myself Claire Lacey based from Ashby de la Zouch and
covering the East Midlands area. We offer a home consultation
service and design the interiors of home owners looking for advice
on colour, layout, window treatments, furnishings and accessories.

We also pride ourselves on supporting clients either extending
or renovating their properties, offering advice and guidance from
planning stage, project management and installation.

I’ve always loved interiors and after a home extension and Making our world happy is really important
renovation of my own, I got the bug and knew I needed to change to lots of people; so, when creating
my career. I get a huge buzz from using my creativity turning an CRZyBest designs I try my best to look after
ordinary space in to something wow! Space and flow are really our planet too, which is why I always make every
important to me, so before even thinking about colour schemes effort to source my energy, tools and materials
and the styling stage, I work closely with my clients to spatially from sustainable and ethical sources.
plan their homes to suit their needs using computer software to
create 2D floorplans and 3D renders to visualise the rooms. I make CRZyBest creations to be as environmentally friendly as
possible: The precious metal clay that I use for my handcrafted
We work with home owners looking for quality custom made sculptures, whether sterling silver, copper or bronze is derived
soft furnishings and window treatments, or with sizeable interior from recycled metals, combined with an organic binder that
design projects, Bespoke Builders of luxury homes, and architects burns away during firing. When I fire up my pink kiln it is using
wishing to collaborate. electricity provided by a company passionate about renewable
energies including wind and solar power.
It’s becoming more important and widespread by many to create
a desirable, spacious and well designed environment of their A CRZyBest alternative bouquet is created to last, it can be kept
homes. People are opting to extend over moving house where and displayed for years to come. A buttonhole made by CRZyBest
they can to create additional space, often open plan and in can be used for other occasions too, wear it as a brooch for
most cases to create a fabulous living/kitchen/diner. This creates brightening up an outfit or have one created in colours reflecting
challenges that need overcoming, for example creating the right your business branding to add extra memorability when at work
layout vs storage where walls have been removed. So most of our or connecting with other businesses.
clients reach out to us for help faced with difficult and sometimes
overwhelming decisions to make firstly where there is a genuine Swarovski crystals are the sparkly element of my creations,
design problem to overcome. because they are committed to respecting people and the
environment, including sponsoring waterschools around the
We offer a personalised and bespoke service to each of our clients globe and running their factory using hydroelectric power. I
and put the heart of their dream vision into the love of what we have also taken the Ethical Moves pledge to be transparent with
do, so please get in touch. my pricing and respect my customers, to create a sustainable
business that empowers consumers with trust and honesty.
www.clairelaceydesign.co.uk
Email: [email protected] For more information, check out my website and my CRZyBest
01530 654620 Eco ethical collaborative styled shoot from Donington Park
Farmhouse, which has been published by both Green Union and
Unconventional Wedding, of which you will find links to, at
www.crzybest.co.uk

SAVVY WOMEN ISSUE 2 - savvysocial.org - 17

CREATIVEHOME

18 - SAVVY WOMEN ISSUE 2 - savvysocial.org

CREATIVEHOME

Winter
Sale

starts
27th Dec

Collins & Hayes Miller sofa in
Liberty Midnight velvet

A Derbyshire family business, our knowledgeable team are on-hand to
advise on everything for your home, in-store & online

Furniture & Home Interiors
Est. 1928

living | dining | sleeping | kitchens | flooring | accessories | design service

Hunters, Babington Lane, Derby. DE1 1SY t. 01332 349285 huntersfurniture.co.uk @huntersofderby

SAVVY WOMEN ISSUE 2 - savvysocial.org - 19

FOODDRINK

AWARD WINNING

CHILDREN’S COOKERY CLUBS & PARTIES
FOR AGES 2+ IN DERBYSHIRE

RUTH CHUBB

THREE BEARS

COOKERY CLUB

My name is Ruth and I’m the founder of the Three how to cook. My passion for cooking and baking all started when
Bears Cookery Club. I live in Derby with my hubby I was a child,
and 3 girls.
I would always help my mum in the kitchen and loved it, I then
The idea of offering Cookery Clubs for children came to me when went on to catering college after my GCSE’s which I absolutely
my second daughter was about two years old, it was difficult to loved!
cook with them in our old house as it had such a small kitchen
there just wasn’t enough surface space for them both to help. “it’s so important for children to learn how to cook, it’s an
I thought how wonderful it would be able to take them to a important life skill that all children should have the opportunity
cookery club, at the time there wasn’t really anything out there to learn to give them the confidence in the kitchen”
like this…. the idea was born!
Three years on I now have a small team of cookery club teachers,
I didn’t actually start the business until a year after we had moved we run after school clubs in primary schools across Derby, holiday
back to Derby, I was desperate to get out of my corporate job and workshops and children’s birthday parties. I create all the recipes
to spend some quality time with my youngest daughter before myself for the club, which my children love to help me with, in
she started school like I had done with my other two daughters. fact its probably one of my favourite things to do! Over the years
So, I started Three Bears Cookery Club in July 2016 from my I have developed the recipes and the structure of the clubs to
kitchen at first offering cookery clubs to pre-school aged children support the cooking & nutrition curriculum.
during the week and a mix of ages on a Sunday.
The future plan for the business is to continue to grow and run
Having 3 children I realised the importance of them learning how more after school clubs in primary schools across Derbyshire
to cook as they grow into young adults, like I had done with my and then to franchise the business so we can develop the brand
mum and felt there wasn’t enough out there to teach children nationally…. Watch this space!

20 - SAVVY WOMEN ISSUE 2 - savvysocial.org

AFTER SCHOOL FOODDRINK

AT THREE BEARS CAKE IS NOT JUST A CAKE

Here at Three Bears Cookery Club we are passionate about ROSY BANWAIT, OWNER OF
all things baking and teaching children how to cook, giving 4 HEAVENS CAKES
them the opportunity to learn life skills in a fun and novel
way. Iam a self-taught cake maker based in Hilton,
Derbyshire and very passionate about all things
Three Bears Cookery Club support the cooking & nutrition cake and have had a keen interest in baking
curriculum in EYFS, KS1 & KS2. since I was young. I remember how excited I was
when my aunty bought me a Home Pride - Fred
We work in primary schools delivering our After School Clubs Baking Set at the age of 9.
& themed workshops. We also run Holiday workshops and
can host your child’s birthday party. Any opportunity to bake, be it for family or work colleagues,
always gets me excited and four years ago I created a Facebook
In each club children will learn how to make a variety of page and uploaded cakes I had made (now, when I look back, I
sweet & savoury dishes using different techniques. We talk cannot believe how far I have come) Choosing my name didn’t
about where the ingredients come from and how we use take long either (being a common phrase I use!! Hence, I couldn’t
them. At the end of each club they will take home their go on Bake Off – there would be too much beeping!
creation plus the recipe card.
There’s something very relaxing about baking and my favourite
Our After School Clubs are a perfect activity to keep the kids part is decorating them. My clients are awesome and trust me to
entertained for those parents who need some extended get on with it which helps those creative juices flow.
childcare and a different activity to the sports clubs currently Cake is not just a cake; a lot of love goes into creating every cake
on offer. At Three Bears we believe that children should have and i even surprise myself at times on how far I have come and
the opportunity to learn how to cook and to be able to try the cakes I have created. No one goes without cake on my watch!
new foods. I now supply to coffee shops on a weekly basis and these
opportunities have only come to me because I have been
In our club the children will learn how to weigh and measure recommended by amazing friends who have my back. One thing
their own ingredients, we talk about the ingredients and how I don’t have is the confidence to shout about what I do, but when
we are going to use them and where they come from. The you have amazing family, friends and clients, I let the cakes do
children will learn the different techniques we use for baking the talking.
and cooking. If you like what you have read, and your taste buds are screaming
out for cake then check me out as follows:
We make a mixture of sweet and savoury recipes on each
club and there are different recipes each term so the children Facebook - @4heavenscakesrosy
learn to make a variety of dishes. We run a Star Baker award Instagram – Banwaitr
for each week, at the start of each club the Star Baker is LinkedIn – Rosy-Banwait
announced from last week and if they want to they can wear Twitter - @BanwaitRosy
our Star Baker Crown. At the end of each club the children Email – [email protected]
will take home their recipe which will be baked at home Mobile – 07852117209
along with the recipe card so they can make it again. We do
accommodate children with allergies and all our recipes are SAVVY WOMEN ISSUE 2 - savvysocial.org - 21
nut free.

Our after school sessions are an hour long and we provide
everything they need for the club. All we need is an area with
a table they can sit or stand around.

“life skills in a fun and novel way”

Contact Ruth
on 07973193362

or email
ruth@threebearscookery club.com

www.threebearscookeryclub.com

ENTERTAINMENTLEISURE

FANCY
ENTERTAINMENT

BRING YOUR EVENT TO LIFE WITH

ANNABEL WARD

Meet Annabel Ward founder and www.fancyentertainment.co.uk
Director of Fancy Entertainment tel: 07814 661968
which, in a nutshell, pretty much
does what it says on the tin! A company
that brings your events to LIFE, with a vast
array of acts and theatrical productions
that are guaranteed to make any get
together a true delight and lots of fun!

The company provides a range of entertainment from
theme parks wanting performers, launch parties
needing acts to the kids who need occupying with
some theatre magic. Maybe youre looking for some
fire eating welcome hosts, or stilt walking waiters?
Whatever your event needs, they can find it. Based in
Nottinghamshire, Annabel is keen to stress they can
cater to any area of the UK as well as having big plans
to spread their wings internationally.

The company has been running for 5 years going
from strength to strength. Annabel, who is herself a
performer and features in a couple of performances,
has a keen eye for potential staff and always strives
for perfection ensuring anyone she takes on, is a
professional with a portfolio of experience.

Being able to run a business whilst also flexing the
performer muscle within oneself truly is a gift for
Annabel as she knows, this is what brings fulfilment
in life and is what one should strive to achieve when
working for oneself.

Mum to a little one, Annabel continues to forge ahead
and refuses to allow the difficult act of balancing
motherhood with her passion to get in the way. She
feels this is an important message to relay to all those
out there, also balancing motherhood with marriage
and running your own business saying, “its important
to keep lines of communication open at all times,
with both your staff and your partner. This gives you
the inner peace knowing your door is always open
even though it may not come across as so”.

Find out whats new for 2020 with Fancy Entertainment
and what challenges, if any, that Annabel intends to
or has, overcome.

22 - SAVVY WOMEN ISSUE 2 - savvysocial.org

ENTERTAINMENTLEISURE

A Q&A WITH

TRAVEL EXPERT

JANET TOMBLIN
YOUR PERSONAL
TRAVEL CONCIERGE

Based on the border of Derbyshire and Nottinghamshire. I am extremely passionate about
travel and love nothing more than planning tailormade adventures.

1) Who are travel counsellors? 5) What’s your background?

Travel Counsellors is a connected community of travel I have worked in various senior Marketing roles in the IT
professionals providing the very best personalised, hassle- industry and more recently in the Education Sector as an
free advice on any travel arrangements, anywhere in the Assistant Principal of a College.
world. Our values are centred around providing the best
customer service, on a daily basis. 6) Bust a common myth in your industry

2) Why did you choose this industry? Some people still think that booking last minute will bring
the cost down but this is rarely true. It’s a huge gamble
Because I love everything about travel and who doesn’t and you may end up paying more and not getting exactly
want to talk about going on holiday! what you wanted in the first place.

3) What makes you the expert? 7) Advice for anyone “caught short” i.e. no preparation
for sudden occurrences (and how common is that?)
I have travelled extensively myself as have many of my
fellow travel counsellor community. I will be able to advise Sometimes inevitably problems will happen. Things
you on the best locations, tours and hotels to suit you. such as flight cancellations, natural disasters, political
Our connections with airlines, tourist boards, cruise lines unrest all can occur at any time and are completely out
and destination management companies around the of our control. With me you benefit not only from your
world allows us to stay well connected, in the know and very own go-to person to call in emergencies but I also
always bringing out the latest and greatest rates for our have the head office team who monitor situations around
customers. the globe and immediately act in times of crisis. I go
that extra mile to make sure firstly that problems don’t
4) Who would come to you? occur by checking with your hotel, airline and tour guides
etc. that your booking is correct and they are expecting
Anybody that is looking for my help in making their travel your arrival. However, if a problem does arise then I will
a seamless experience from start to finish. It’s not always do everything possible to resolve the issue without you
somebody that is really busy, many of my customers just having to lift a finger.
don’t enjoy trawling websites and prefer for me to do it
for them.

www.travelcounsellors.com/janet.tomblin email: [email protected] tel: 07816 914651

SAVVY WOMEN ISSUE 2 - savvysocial.org - 23

BUSINESSMONEY

A GUIDE TO TWITTER
FROM CLAIRE SAXTON OF

SAXTON MARKETING

Twitter is one of those social media channels that most people will
say that you need a strong presence on for your small business to be
successful. So, you sit down, and you create a profile and follow a few
people… and nothing happens. You follow a few more, write a few tweets
about what you do and wait some more… still no results.

Many of my clients have turned to me in frustration at not being able to make Twitter ‘work’ for
them.
There are a few reasons why this might be the case:
• not understanding how Twitter works
• not setting up their profile correctly
• not interacting and engaging with other Twitter users
• using Twitter to ‘sell’ rather than to connect with people
• simply not having the time to sit down and master the art of using Twitter
And it is something of an art. While you need a strategy and marketing plan in place to make the
most out of your Twitter account, sometimes it’s the strangest and most unlikely of tweets that
will go viral!
I can run your Twitter to get you the social proof, exposure and award-winning opportunities that
my current clients enjoy. Did you know that I’ve won 37 Twitter awards for 14 clients so far?
I’ve also personally won Jacqueline Gold’s #WOW award on twitter, here’s what she had to say
about me:
‘Saxton Marketing helps businesses shatter their marketing barriers and reach their full
potential. Claire’s experience in the marketing industry puts her in good stead and her honest
and professional manner makes her the prime person to help fellow businesses realise their
opportunities for growth and further development. I wish her every success in the future.’

To discover more on how my Twitter support
can help you, contact me on 07973 924589 or
email [email protected]

24 - SAVVY WOMEN ISSUE 2 - savvysocial.org

Sue Cheixo BUSINESSMONEY

Commercial Director MENTAL WEALTH IS
Multiple Prime A STATE OF BEING
Solutions Ltd
BY HARPREET CHANA

Who are MPS? We’ve all heard the statistic; 1 in 4 of us will
MPS was founded by Miguel and Sue Cheixo. We supply the 3 suffer with a mental health issue in the NEXT
Core Areas of Telecoms, which are Voice (fixed wire, landline & IP) 12 MONTHS (not a lifetime). And it’s easy to
Data (Internet Services) and Mobile Telecoms. We can evaluate understand why when you consider that stress,
your current telecoms setup and offer a free no obligation analysis burnout, overwhelm and insomnia count as a
of your bill.. Our technical support are available 24/7, 365 days of mental health issue.
the year. As we grow we are looking to integrate other solutions
within our portfolio, ie. Gas, Electric. And yet still people don’t want to own up as to what’s
happening for them and ask for help/support when things get
Why did we choose this industry? too much for fear of recrimination and/or judgement.
We understand that “One Size Does Not Fit All” when it comes
to telecoms and we want to offer our clients a bespoke service Ask yourself, how often have you felt stressed? Overwhelmed?
based on their own requirements, through initial investigations to Like you can’t cope? Can’t switch off or sleep because there’s
proposal, agreement, supply and after sales. We take our business too many demands and dependencies on you as a business
to the people. We appreciate and understand that Telecoms is owner? Do you need a drink at the end of (most) days to ‘relax?’
very important to both business and residential clients.
If you’ve ever felt any of these you are part of what I call the
What makes us the expert? ‘functioning unwell’ population. Usually highly functional
We have extensive knowledge and qualifications within the professionals who are absolutely starting to suffer with their
Telecoms Industry, Project Management, Revenue Assurance, mental health. How do I know? Because I’ve been there. As
coupled with Solution Selling to B2B and B2C. a pharmacist who held a senior national role at the age of
30 based in central London, I had it all. And from the outside
Who would come to us for advice? that’s what it looked like. But on the inside I was in turmoil. I
Predominantly it would be SME’s with 5-50 Users of Voice/Data/ knew I wasn’t happy but I couldn’t leave my job so I just stuck
Mobile, but we also offer advice to residential clients. We are it out. I put up with chronic insomnia and stress, drinking,
going to be piloting a scheme to assist the Elderly, Disabled, eating and socialising to numb the feelings of unhappiness.
Disadvantaged and Minority Communities to ensure they have But, it got me in the end. Like it does with most people. And I
the right products/services that offer the best performance and told no one, I suffered in silence.
value for money.
Fast forward 4 years and having eventually sought help
What is our background? I transformed my own life by working with a coach. I then
Sue has 30 years experience within Sales, Customer Service, qualified as a certified professional coach myself and set
Public Sector and Construction up the Mental Wealth Academy. I now help others to build
Miguel has 21 years experience with the Telecoms, Project essential life and leadership skills so that they can challenge
Management and Revenue Assurance and change their own negative inner thinking /inner critic and
not succumb to mental illness. I’m living proof that investing
Wifi and Broadband are common issues for businesses and in your mental ‘wealth’ works and it is something everyone
residential, What can we do for them? should be taught.
We look at the following, How They Conduct Their Business?
How Do They Use Their Telecoms? Are they quite Savvy or Wary As well as speaking on mental health prevention, we also
of Technology? Generally businesses and residential clients shy work with companies and individuals 1-2-1, offering training,
away from assessing their Telecoms packages as it appears to be workshops, coaching, self-study programs and a Forbes®
daunting and problematic. recommend attitudinal assessment that tells you how you
‘show up’ day to day and then how you respond under stress.
Myth: If it is not broken, then why fix it? Understanding and recognising this is the first step towards
Reality: Ongoing upgrades, maintenance and new equipment changing it so that you are no longer at the mercy of your
expenses associated with your current onsite phone system own mind or feeling at the ‘effect’ of life. We help people to
might end up costing you more than switching to a cloud- overcome stress and take back control of their lives, feeling
hosted unified communication platform. Even if your costs are happier and more resilient as a result.
the same or lower with your existing phone system, consider the
opportunity costs of not supporting your existing workforce with It’s our mission to reduce mental illness on a global scale by
features, flexibility, and mobility that this can offer and that helps empowering people to realise that they CAN control their
improve your team’s efficiency. thoughts and that they always have a choice in how they
The work environment has shifted into a fast-paced, technology- respond – come join the mission and eradicate needless
driven space that requires more than just voice communications suffering.
(making and receiving calls). To stay competitive, companies need
a voice solution that extends, integrates and connects a variety www.thementalwealthacademy.com
of scenarios. These scenarios include multiple offices, a mobile [email protected]
workforce, field employees, remote workers, call centre support
and more. SAVVY WOMEN ISSUE 2 - savvysocial.org - 25

Advice for anyone with contract issues
We would assess each individual case and advise accordingly to
Ofcom Regulations. Also any Telecom Provider requires access to
an ADR Scheme (Alternative Dispute Resolution).

Website and contact info: www.mprimes.co.uk
Sue Cheixo – [email protected] 0330 128 1441,

BUSINESSMONEY

LINKEDIN TIPS

FROM NICOLA READ

OF BABBL SOCIAL

James and I own Babbl, a social media Remember to build your network full of people who
management company, looking after are your ideal clients. The search facility on LinkedIn
social media accounts for over 30 is really strong and you can narrow people down by
businesses across the UK. For this issue job title and area too. Use it and help your network
of Savvy Women I thought I would share grow. Another way to grow your network is get in on
with you some tips for getting the most the conversations. Don’t just put content out there
out of LinkedIn. Many people avoid this regularly and hope for the best. You need to comment
platform, for a number of reasons, but on people’s status, engage in conversation, get to
when it’s used well it can be a great shop know people and get seen. If you’re doing this the
window for you and your business. After connection requests will start pinging through.
all, the professionals on there are also all
consumers too. Finally, a great analogy we heard recently is this; social
media is all noise and you have to make yourself
So the first tip is to be you! Sounds simple enough but heard. If you’re in a busy pub and the crowd is rowdy
we mean really show your personality, it is possible to sometimes you can barely hear the people you are
do this whilst remaining professional. Don’t be afraid with, but if you dropped a pint glass the place would
to share your views and have opinions, it will help immediately stop, fall silent and look around. You
people get to know you and it is ‘you’ they will decide need to be the pint glass!
whether to work with or not.

Our next LinkedIn tip is to use hashtags on your posts,
but no more than three and wherever possible don’t
include URL’s in your posts as LinkedIn restricts them,
a LOT!

Like most social networking, don’t constantly post
salesy posts about your business, people will checkout.
Instead tell them what you’re upto that day, share a
video of something you’re working on, ask for advice,
share your expertise. When people start to engage
with you they will check out your profile and what you
do anyway.

01332 899409 [email protected] www.babbl.co.uk FACEBOOK:
@BabblSocial

26 - SAVVY WOMEN ISSUE 2 - savvysocial.org

K R FINANCIAL PLANNING BUSINESSMONEY
AN INSIGHT INTO
REANU VASDEV is a safe space to talk
about death and plan
DipPFS CertII your perfect send-off.

Tell us about Reanu. It’s a place to come and learn about all the options
available to you for your end-of-life celebration
I’m Reanu Vasdev (also known as Ren) a wife and mother of so that you are not simply channelled into having
two lovely children. I own my own practice which I named 20 minutes up the crem because you don’t know
after them, K R Financial Planning. there are any other choices available to you. It is also
somewhere to address funeral poverty by clearly
After graduating in 2001, I steadily built my experience examining the costs behind the funeral industry.
across the financial services sector before focusing on It’s a six week course of talks from industry experts
wealth management. with the option to buy and decorate your own
flat pack coffin if you want. We also have special
Prior to joining St. James’s Place in 2011, I worked primarily events which we advertise on our facebook page
as an adviser for well-established financial service providers, @CoffinClubDerby
offering specialist advice to corporate executives, business
owners and families. Having the benefit of both a degree Our objective is to empower people to take control of their final
in accountancy and a diploma in financial planning, I am send off. By providing safe spaces for free discussion about
fully qualified to work with both individuals and businesses. something that can be a taboo subject we aim to demystify
funerals, enable people to think creatively and ask questions and
Outside of my business, I enjoy spending time with my change the face of end-of-life celebrations in the UK
family and friends, watching movies and exploring world
music. It’s a common myth that you have to have a funeral director to
hold a funeral. You don’t! Coffin Club is open to everyone and
What made you choose this industry? anyone. Those who attend may include elderly people or those
living with a terminal diagnosis, families or carers and others who
Whilst growing up in the 80’s recession, my family and simply don’t want to leave their last hurrah to chance.
I suffered financially. The apprehensive feeling of not Whilst it is the ambition of Coffin Club that everyone has
knowing where the money would come from to pay for discussed their end of life wishes by the time they die, when
bills, food and school activities is a place I never want to go someone dies suddenly people can find themselves in a world
again! Thankfully, I learnt from a financial adviser at the age they know nothing about. My advice would be never be afraid
of 17 on how to save for a certain event and this thereafter to question things. Find someone with experience, a funeral
created my mindset to understand money management director, a celebrant, a faith leader, a Coffin Club and talk to them
and planning for my future. about your options. Don’t tackle it alone.
In the two years I’ve been running Unique To You Celebrancy
What makes you the expert in your field? I have worked with over 200 families, crafting personalised
ceremonies. I’ve held ceremonies in pubs, gardens, crematorium
I have a degree in Accountancy, a Diploma to provide all over Derbyshire and Nottinghamshire and no ceremony has
financial advice and over 18 years of experience working ever been the same. Coffin Club helps people tell their own story.
in the financial services industry. I am passionate about For more information on Coffin Club Derby,
building an ongoing relationship with my clients and like us on Facebook @CoffinClubDerby, go to
listening to their hopes and aspirations in order to offer coffinclub.co.uk or e-mail: [email protected].
smart money management solutions.
SAVVY WOMEN ISSUE 2 - savvysocial.org - 27
Who would be your client?

Someone who wants to anticipate their financial future, by
creating a structure to their finances.

What’s your background?

I am one of six siblings from the West Midlands and moved
to Derby after meeting my husband 16 years ago. I work,
live and breathe for my children and focus on giving them a
strong foundation for their future. This also means educating
them about saving their acorns but also enjoying life.

Bust a common myth in your industry

I need “wealth” before I can speak to you. Financial planning
is about being smart with the finances that you have.

Advice for anyone “caught short ‘ i.e. no preparation for
sudden occurrences (and how common is that?)

Unfortunately, I have worked with a few widows with young
children. I am grateful that I have been able to guide them,
but it breaks my heart to see them worry about their
financial future. So all I can say is, whilst health should be
your first priority, wealth also needs your attention. Too
often we think about the here and now and don’t plan for
the future for our loved ones in our absence.

www.krfinancialplanning.co.uk

BUSINESSMONEY

Caroline Micallef Wragg

MARKETING TODAY
FOR SAVVY WOMEN
Strategic Marketing, Sales
and Communications

I’m so excited and happy to be sharing with you as have nothing against social media, in fact support it thoroughly in
author of the marketing section for Savvy Women. the context of marketing strategies and activities that lead you to
those income producing activities you desire.
When I started my marketing career in the late 1980s, little did
we know how vastly things would change. From paste up artwork, At this time of year, it’s important to review and renew your
wining and dining editors and journalists to digital production and marketing activities and plans. Getting ready to start a new year
now digital social marketing. with vigour and with positive stuff in your diary. Map it out, look to
who your clients are and who you want to be working with. Create a
But I’m not going to talk to you about that, my work as a marketing message that speaks to your audience and work out your signature
strategist is pivotal to the success of any business growth strategy. offers, products and services. Then create the right strategy that
I’m sure other marketers would agree… Add to that almost 30 years will help you win more business, without overwhelm and without
experience in different core sectors of industry, we have much to wasting your precious time.
share.
Marketing with a holistic twist, enables you to incorporate
Every business needs a strategy, just like every football team, everything and focus on those key factors that will get business in
sports person, teacher, student, mum, dad, relationship expert HR for you quickly and effectively and with long term sustainability.
professionals, CEO and even a funeral director. What’s the common
denominator? People! With outcome, expectations to win, achieve If you are in it for the quick fix, look away now! Strategic marketing
and to deliver. Whatever the industry, product or service you are with an holistic twist works, no aggressive advertising, messages or
providing, ultimately it’s how you make people feel and the benefits harsh tactics needed. Being serious about your business and having
they receive from you. the passion is important, but you need a plan and a focused activity
schedule that will lead you to growth and future income potential.
To succeed needs a strategic approach that is planned and then
well executed. Practice and preparation is key and then learning Professionals plan, strategize, practice, fail, get up, start again and
constantly to improve tactics and benefits to get those profitable above all, keep going and never give up! Treat your business seriously,
outcomes. be congruent with your plans, actions and what your expectations
are. Be realistic and make sure you have those building blocks and
So what happens then when you treat marketing holistically? No, solid foundations in place, because after all, it is what is going to
we don’t fall in to a melt down voodoo, woo woo session… well, we ultimately help you to win the right clients that buy from you, grow
can if you want to hahaha…. It’s about looking deep down to the your income and expand your reputation in a positive way. Helping
core and your values of what is important to you and then aligning
that with your values and the clients that want to buy from you. you to Shine out Loud and be Seen and Heard.

How do we do that? You can find out more next time, but in the How realistic are your business plans? Ready to fire up your
meantime, we’ll give you a snippet of what to expect. marketing in 2020?

Building business relationships that last is the focus and holistic Working holistically, we know there is no quick fix to building a
marketing looks at the whole concept. Including business successful and sustainable business. Sadly there are pressures on
development, planning, Sales functionality, cash flow, mapping business owners today to operate at maximum speed and work all
techniques and very important, having a lifestyle to enjoy and be hours to compete for business. Why? It blocks creativity, reduces the
healthy. chance to meet with your prospective clients and brings missed
opportunities, not to mention, the affects it has on family life and
Marketing supports sales and your brand comes before that. Sales your health. (How do we manage to keep growing our businesses
will flow when all marketing elements work together. The problem with these pressures of overwhelm?) In our next edition we are
today is the rise of so many marketers driving people down the black going to share with you how you can grow your business using key
hole of social media and calling themselves marketing experts. I marketing strategies that are aligned with your core values, giving
you a sense of control and building momentum!

T:07970 830423 | Email: [email protected] | www.starflowercompany.co.uk

28 - SAVVY WOMEN ISSUE 2 - savvysocial.org

THE BUSINESS BUSINESS&MONEY
MATCH MAKER
www.businessmatchmaker.co.uk
PAYAL WALKER www.linkedin.com/in/payalwalker
[email protected]
Its always interesting and very thought-provoking | connect | communicate | collaborate |
when you have to write a little piece on yourself.
Where do you start? Well lets start from when SAVVY WOMEN ISSUE 2 - savvysocial.org - 29
this became my business and my focus.

Social media platforms allow us to ‘click and connect’. But
do we really connect?
Genuine business connections take time to build and
nurture and the human approach to connecting allows
for listening. Listening to the other party, being interested
in each other and allowing the conversation to flow
naturally.

I have always connected people, whether its for business
or in a personal capacity and have always enjoyed
networking and socialising with people, again in both
business and on a personal level. The human approach
to connecting allows for listening. We learn about each
others values and there’s no doubt that personal values
always translate into business.

You may think it sounds clichéd but the infamous quote
of ‘people buy from people’ should never leave a business
or its team. In this world of quick connections - a face-to-
face connection will always yield better results.

There’s something unique about being able to read
people, read their emotions, their values and understand
what drives them. I understand and know how to listen. It
is key to any business, I listen and I listen completely.

Since 2017 I have been heavily involved with the Love
Ladies Business Group® where we currently operate
with 12 area groups across the East and West Midlands,
supporting and empowering women in business.

I host business events every month within my area groups
of Leicester, Derby and Loughborough and regularly
speak to over 150 women in business. I promote and
fully support the benefits of networking with like-minded
business women and supporting them on the challenges
they may face. Providing stimulating business events for
our members and guests is key. We invite key speakers to
share their knowledge and business tips so our attendees
always leave learning something new and having
connected with a diverse array of businesses.

Our Derby group meets on the last Monday of the month
and we welcome all women in business. We do not lock
out sectors as we firmly believe that life is not lock out. You
choose who you work with based on the relationship you
have and the trust you’ve gained.

Exciting times next year as I launch our London group at
The Ivy, London with my business partner together with
the launch of mastermindset™. An executive mastermind
group in London and Manchester.

Contact me and learn how I can help you connect with
more businesses and confidently network;

“Your value will be not
what you know; it will be
what you share.”

Ginni Rometty
CEO of IBM

EXCLUSIVE OPPORTUNITY
FOR YOU IN 2020

Would you like to share your
expertise in this publication

in print and online?

Designed to celebrate and
promote women in business

Increase your brand
awareness and raise

YOUR PROFILE

Become a Savvy Woman
Columnist in the
following sectors:

Health and Wellbeing
Beauty and Style

Creative and Home
Food and Drink

Entertainment and Leisure
Business and Money

WE’D LOVE TO HAVE
YOU ON BOARD

Contact us: [email protected]

Savvywomen.pdf 1 11/12/2019 13:52:57

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MAKING SPECIAL MEMORIES

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CMY
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we wear our heart on our sleeve