2020 Fairplex Annual Report

2020
Annual Report

Welcome From Interim CEO Walter M. Marquez

A review of 2020 was supposed to look different. I expected that I would be able to tell you
about the success of our year-round business, with the addition of new events, and how
we lit up the night at the 98th anniversary of the LA County Fair with the aptly themed We
Light the Night. But that is not how 2020 unfolded. It started successfully in January, with a
calendar full of events. Then the world came to a halt in mid-March. We had heard early on
from our Los Angeles County contacts that a new “flu” could possibly turn into a pandemic.
We didn’t quite understand the implications.

On March 13, we furloughed more than half of our staff. All our public events went dark.
And eventually we had to cancel the Fair, the first time since World War II. Then CEO Miguel
A. Santana announced he was not renewing his contract. We also didn’t foresee that our
campus would go into full community-benefit mode. Yes, community benefit is part of our
mission, but the last year we delved into new areas of service we never fathomed – the
hotel being used as a medical shelter and the campus serving as a COVID-19 testing and
mega site for vaccines.

The loss of events, particularly the Fair, also created a financial challenge for Fairplex.
Revenues were cut, deeply. Staff was eventually laid off, more than had initially been
furloughed. We kept the campus going with a skeleton staff and bare-bones budget.
Partnering with Los Angeles County helped us financially, as did a Christmas drive-thru
event and some film shoots at the end of the year.

If I can use just one word to describe Fairplex in 2020, it is resilient. The team, our partners,
even our supporters – they have all kept up their spirits during the most difficult time our
organization has ever faced. It hasn’t been easy. But everyone has given their all.
As the pandemic continues into 2021, we know our challenges will continue. But as for
2020, we faced it, and we were happy to see it in the rearview mirror.

Signed,
Walter M. Marquez
Interim CEO

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Welcome From Heidi Hanson,
Chair of the Los Angeles County Fair Association Board

As I began my second year as the Chair of the Los Angeles County Fair Association Board
of Directors in 2020, I was looking forward to a great year. We had a diverse calendar of
events, we were preparing to move the Fair to a nighttime Fair – changing the hours to take
advantage of the cooler evenings – and planning for the Fair’s Centennial in 2022. All that
came to a halt early on.
The COVID-19 pandemic was something none of us could have imagined. Our personal and
professional lives were uprooted. Fairplex just stopped. Then, it restarted as a foundation
for services needed by the community during an unprecedented time.
This isn’t the first time Fairplex has served its community. It won’t be the last. The end result
of 2020 is that we have some challenges to overcome. We will meet those challenges,
thanks to our staff and everyone who believes in Fairplex.
We look forward to getting back to what we do best – entertain and educate, under the
best circumstances.

Signed,

Heidi Hanson Heidi Hanson

Chair
Board of Directors

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About Us

Vision
We aspire to be a model community partner, economic engine and presenter of unique
experiences.

Mission Statement
Fairplex is a nonprofit enterprise that serves as a place, a convener and a creator of
memories to strengthen the community and economy through arts and entertainment,
agriculture, education and commerce.

Guiding Principles
• Public Benefit – committed to doing good in everything we do
• Guest Experience – placing our guests at the center of what we do
• Partnership – we are at our best when we partner with others
• Sustainability – committed to being financially healthy and environmentally friendly
• Uniquely Southern California – celebrating the best of our community

Who We Are
Fairplex is a nonprofit, 501(c)(5) organization that leads a 487-acre campus proudly
located in the City of Pomona. Fairplex exists in a public-private partnership with the
County of Los Angeles and is home of the LA County Fair.

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2020 At a Glance

Twenty-twenty was an unprecedented year. Looking back over the past 12 months, some
would say that phrase is overused, but there is nothing that exemplifies 2020 better.
A global pandemic. Businesses closed. Schools go online. A large majority of people
confined to their homes. Public venues shuttered. Fairplex was not immune to any of this.
Not since World War II has Fairplex been affected on such a monumental level as by
the hand of COVID-19 in 2020. Two and a half months into the new year, our doors were
locked, the gates closed and all our events were postponed or cancelled – including our
flagship event, the LA County Fair.
What followed after mid-March was a pivot from a revenue-generating entertainment
place to a community-benefit campus that offered everything from a medical shelter to
ballot storage in a volatile election year to a beacon of recovery as a COVID-19 vaccine
site.

Fairplex Presents

A Good Beginning
From January to mid-March, Fairplex operated as usual, with a packed events calendar.

Asian American Expo
The Asian American Expo celebrated its 40th anniversary with a colorful cultural
festival that drew thousands. Celebrating Lunar New Year, the Expo brought together
entertainment, food and shopping for one incredible weekend. Held concurrently with the
Asian American Expo, Anime Impulse saw thousands of cosplayers, gamers and anime
enthusiasts. Beauty and wellness fans flocked to Blushcon, which gathered influencers,
beauty and fashion brands.

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Fairplex Presents

NHRA
NHRA Winternationals were held in February, but the World Finals scheduled for later in
the year were canceled.

Extreme STEA²M
Fairplex blew the lid off extreme family “edutainment” with its second STEA²M Fair:
Extreme STEAM. Extreme Fun., a free, experiential event celebrating science, technology,
art, agriculture and math. More than 23,000 kids, parents and teachers enjoyed two days
of activities, culminating in the appearance of Scientist Bob Pflugfelder.
The STEA²M Fair was the last public event at Fairplex before State and Los Angeles
County Department of Public Health guidelines closed all public spaces. Remaining events
were canceled, including our self-produced shows:
• Upland Lemon Festival
• Los Angeles International Competitions
• Cheers
• KABOOM!
• LA County Fair
• Oktoberfest
• En Memoria

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Community Partner

For nearly 100 years, Fairplex has been a community benefit organization. Fairplex is
dedicated to building stronger communities through responsible and relevant programs
that create a positive influence. As an organization, we are an important component to the
social and physical environment of our community. It is our responsibility to be an active
and conscientious member.

Never was that more evident than in 2020. Within a week of Fairplex shutting its gates
to public events, the campus pivoted to what is arguably its biggest role as a community
benefit organization.

Partnering with the County
As the pandemic shut down public spaces and cases of COVID-19 increased, Los Angeles
County searched for open spaces to host large-scale testing and for temporary shelters to
house individuals who needed to quarantine away from their home.

Through an agreement with LA County, the shuttered Sheraton Fairplex Hotel was
contracted to be a medical shelter quarantine isolation site. The move was lauded by First
District County Supervisor Hilda Solis, who advocated for COVID services in the eastern
portion of the County.

Further negotiations saw an agreement with the Department of Health Services to quickly
turn the parking lot off of Gate 17 at Fairplex into one of the longest-running COVID-19
drive-thru test sites, able to test hundreds of people per day. The testing operation
continued into 2021.

Further partnerships with LA County included hosting a vote center in Club 1 for both the
March primaries and the November general election, and storing ballots from the 2020
election in an expo hall.

Feeding the Community
Beginning in April, Fairplex joined local food bank Sowing Seeds for Life to create a drive-
thru, socially distanced food pantry, open to anyone in need in Los Angeles County. At
its peak, the drive-thru food pantry saw up to 2,500 cars on a given day. The drive-thru
was located on the famous NHRA drag strip. The idea of providing families with fuel via
the food bank along the raceway which normally sees nitro-fueled dragsters at top speed
drew a lot of media attention.

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Community Partner

Pomona Community Foundation
Fairplex worked with the Pomona Community Foundation and partners Bright Prospect,
Tri-City Mental Health, the City of Pomona, Pomona Unified School District and Cal Poly
Pomona to engage the community in asking how we work together for the well-being
of Pomona. Pomona Vision 2030 was born from that – a starting point to engage in
conversation across the community and build collective goals to improve quality of life in
Pomona. Fairplex was instrumental in securing a $400,000 grant from Ballmer Group to
get these efforts started.

Get on the Wheel
Fairplex is, and always will be, committed to serving our neighbors and partners in the
community. We turned our campus into a focal point of the response to COVID-19 in
Eastern LA County. To support these efforts we launched a fundraising initiative in June
for the TLC COVID-19 Emergency Response Fund. The campaign was called Get on the
Wheel. We felt, by working together, lifting up our friends and neighbors, and giving what
we could, we could overcome the crisis. We are eager to welcome visitors back onto our
campus to celebrate once we do. More than 80 donors Got on the Wheel to help us meet
and exceed our goal of $30,000 to serve our community and help our numerous partner
organizations.

Pomona COVID-19 Action Relief
The COVID-19 pandemic brought unprecedented challenges to our businesses, cities
and families throughout the nation. Fairplex joined the efforts of local Pomona residents,
community-based organizations, businesses and institutions in the City of Pomona to
set forth collaborative solutions to the impacts of COVID-19. This group, known as the
Pomona COVID-19 Action Committee, was convened by Pomona Mayor Tim Sandoval
to address the immediate needs of the Pomona community specifically in response to
housing challenges, food access, health concerns, education access, economic challenges
and more. Fairplex supported the efforts by assisting the Pomona Community Foundation

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Community Partner

in raising money to create a special fund, the Pomona Compassion Fund, to help
supplement the group’s response to COVID-19 and quickly provide relief, resources and
information to those most in need. Over $225,000 was donated by community members
and foundations. Fairplex has also worked closely with the Pomona COVID-19 Action
Committee to ensure accessibility and equity to resources including but not limited to the
vaccine and rental assistance.

Blood Drives
Fairplex hosted two blood drives during the pandemic in partnership with Children’s
Hospital Los Angeles. CHLA’s blood mobile was stationed in the administration parking lot
where donors were scheduled to adhere to all COVID-19 safety guidelines.

135,000 LA County = 5,000 people 2,000,000+ pounds = 50,000lbs
residents tested of food distributed

200,000 individuals = 5,000 people
nourished

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The Learning Centers at Fairplex
Welcome from Chair of the TLC Board &

Interim Executive Director

As the nonprofit arm of Fairplex, The Learning Centers (TLC) was proud to support the
community relief efforts on the fairgrounds in 2020, while continuing to maintain our
dedication to education.

TLC helped provide critical community support throughout the pandemic. With the
help of partners, staff, and supporters, TLC was a rock of stability to many through an
uncertain time. TLC had been prepared for a busy year in 2020 – the second year of a new
welding program in the Career and Technical Education Center (CTEC), and completing a
Strategic Plan which would serve as a roadmap for TLC over the next five years.

Those plans suddenly came to a halt last March, at the start of the COVID-19 pandemic,
which changed the way TLC conducted all of its programs. Year-round field trips to The
Farm were canceled and the FairKids Field Trip program went dark with the cancellation
of the 2020 LA County Fair.

Despite the challenges, TLC – and its generous supporters – rose to serve its communities.
TLC quickly shifted the CTEC classes to an online virtual learning platform, and the
Child Development Center (CDC) expanded its programming. At a time when most early
education centers closed their doors, the CDC began serving school-age children for the
first time and offered free tuition for the children of essential workers.

We thank all of the partners who ensured education remained central at TLC and CDC.
Looking toward the future of TLC, we can’t wait to begin welcoming students back once
again for in-person education, including Farm Field Trips and CTEC programming.

Regards,

Michael D. Beckman Cielo V. Castro

Chair, TLC Board Interim Executive Director

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The Learning Centers at Fairplex
History at a Glance

Education has been a commitment of Fairplex since its inception in 1922. Our programs
have grown and evolved into an educational legacy for the surrounding communities.
The communities we serve represent one of the most populous, ethnically and socio-
economically diverse areas in the United States. TLC’s unique programs offer our students
hands-on transformational education opportunities, from early childhood education to
adult learning.

TLC, as a nonprofit organization, is governed by a volunteer board of directors. Funds
to support programs of TLC are received from individual donations, special events and
grants from private foundations, corporations and government entities. Fairplex provides
financial support for administrative staff costs so that every dollar donated goes directly
to support the programs and makes an immediate impact on our students.

Programs of TLC include: the Career and Technical Education Center, Child Development
Center, FairKids Field Trip program, the Millard Sheets Art Center, the Ambassador
program and The Farm at Fairplex.

The Learning Centers at Fairplex Mission Statement
“Transforming lives through life-long learning

experiences in partnership with Fairplex and the
community.”

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Career & Technical Education Center

The Career & Technical Education Center (CTEC) provides a wide spectrum of workforce
development, hands-on and transformational programs that prepare our students for
long-term career pathways. CTEC provides vocational skills training that is a supplement
to the local high school curriculum, to help high school juniors and seniors stay in school,
graduate on time, go on to entry-level employment, and obtain industry certifications,
internships, formal job training or additional vocational education.

The 2020 spring semester was interrupted by the COVID-19 pandemic, which forced a
transition to virtual and online learning platforms. Thanks to the dedication and innovation
of its instructors CTEC successfully transitioned to the digital platform. Classes continued
to be held Monday through Thursday, and students adjusted to the new way of learning.
CTEC instructors thought outside the box, with one such instructor turning his home
garage into a working lab that he used during virtual AXC Auto classes.

184 students enrolled = 8 students
Representing 30 high schools within the region = 2 schools
Earning a total of 902 credits for high school graduation = 15 credits

Receiving 13,767 hours of virtual instruction = 100 hours
= 1 course
Across 18 courses offered
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Fairplex Child Development Center

The Fairplex Child Development Center (CDC), a 501(c)(3) nonprofit, in partnership with
the University of La Verne, is a valuable community resource serving families with children
from 12 weeks to 6 years. Its staff of highly trained experts has designed an environment of
learning that encourages its young students to solve problems while developing empathy,
and providing parents with education on parenting – to engage the family as a whole.

When the pandemic hit, the CDC developed a system of care around State and County
COVID guidelines and became one of the few child care centers that offered assistance to
essential workers during the height of the pandemic – for free. The CDC immediately put
the proper protocols in place to continue to offer child care under safe conditions: masks,
pods (where the same small group of children and teacher remained in the same group
each day), appropriate hand washing and clear barriers, where needed, were installed.

As families saw parents working from home or, unfortunately, laid off, spaces opened up at
the CDC. The CDC Board decided to open those spaces to children of frontline workers –
essential employees in law enforcement, health care and industries like grocery stores. The
CDC increased the age limit to include school-aged children of these essential workers,
who were then going to school virtually, or during summer, needed child care while their
parents worked. Hours were increased to accommodate essential workers’ schedules.

Knowing the financial strain child care was for the essential workers, as well as the stress
of working during a pandemic, the Fairplex and CDC developed a fund to cover the cost
of child care for essential employees. In an incredible display of support, the community
raised more than $500,000.

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The Farm at Fairplex

The Farm at Fairplex, an innovative, model agricultural business and educational resource
that serves our diverse communities, usually bustles with activity throughout the year with
field trips. In 2020, the pandemic put a halt to field trips, but that didn’t stop the bounty
of fruits and vegetables harvested at The Farm. Throughout 2020, The Farm donated
produce to local food pantries – up to 150 pounds a week. The pantries – who normally
distribute non-perishable food – were thrilled to be able to provide fresh fruits and
vegetables to those in need in their respective communities.

Ambassador Volunteer Program

A perennially robust program, the Ambassador volunteers are an asset to TLC and
Fairplex. Assisting at most educational and Fairplex’s self-produced events – including the
STEA2M Fair and KABOOM! – Ambassadors also help out year-round at The Farm. Due to
the campus closure in 2020, Ambassadors had to sit out most of the year, but are eager to
return as soon as State and County guidelines allow.

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Economic Engine

Fairplex had positioned itself as an $80 million nonprofit organization that contributes to
the local, county and state economy. The LA County Fair, the flagship and most profitable
event at Fairplex, had experienced years of fluctuating revenue – mainly due to extreme
heat hurting attendance. Due to COVID-19, the 98th anniversary LA County Fair was
canceled, as was all revenue-generating public events after March 13.
Fairplex faced a significant loss of revenue. More than 70 percent of the full-time staff
was laid off and 90 percent of our public events were postponed or canceled. Revenue-
generating business was difficult to book, as the State and County public health guidelines
had stringent limitations.
Fairplex was able to contract with Los Angeles County to provide medical sheltering of
COVID patients. Toward the end of the year, we were allowed by the State and County to
offer filming opportunities on the campus once again. And in November, we were able to
hold a drive-thru holiday show, The Elf on the Shelf’s Magical Holiday Journey, produced
by an external partner. The revenues from all this business allowed Fairplex to keep
operating and maintain a small staff.

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Business Units

Sheraton Fairplex Hotel & Conference Center
The award-winning Sheraton Fairplex enjoyed its regular business through mid-March.
Once the Fairplex campus was closed, the hotel was closed as well. Through a partnership
with Los Angeles County, the hotel pivoted immediately to serve as a medical shelter for
individuals who needed to quarantine from family or their home. More than 65,000 room
nights were made available at the hotel from March 2020 to March 2021, the end of the
contract.

Finish Line Sports Bar & Grill
Finish Line closed in March, when the Fairplex campus closed. It remained closed
throughout the year.

Fairplex RV Park
The park was one of the business units that was able to operate in 2020. It was filled with
guests year-round, even seeing a waiting list. It continues to thrive, bringing in a consistent
stream of revenue.

RV and Boat Storage
Occupancy grew as the demand for storing RVs and boats that went unused during the
pandemic increased. We added more spaces to accommodate the amount of requests we
received, as the storage facility offered a secure, convenient and affordable option for area
residents.

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Fairplex Financials

2020 (unaudited) Revenues: $25,688,112

Expenses: $34,974,057

Net loss: $9,285,945

The Learning Centers at Fairplex Financials

2020 (unaudited)* Revenues: $142,368
Expenses: $284,193
Net loss: $141,825

*These numbers are for the period January-June 2020, as TLC switched from a calendar year to a fiscal year.

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The Learning Centers at Fairplex
Donor Honor Roll

Platinum Ribbon - $100,000+ Yellow Ribbon - $5,000+
Sarah and Arthur Ludwick2,3 Sylvia Mendoza and Mike Driebe1,2,5
Weingart Foundation City of Upland
The California Endowment Kaiser Permanente Baldwin Park Medical
Ballmer Group Center - Reyna Del Haro2,5
Steve PonTell
Gold Ribbon - $75,000+
Heidi1,2 and Dan Hanson Orange Ribbon - $2,500+
Los Angeles County Regional COVID Fund Jeff Grant
A-Z Bus Sales - Allison and E. John
Silver Ribbon - $50,000+ Landherr1,2
California Community Foundation Betty and J. Michael Ortiz1,2,
Southern California Edison Barbara and Bernie Bernstein2,3,5,6
The Ralph M. Parsons Foundation President Soraya Coley2
Walmart Stores, Inc. Julie and Todd Wagner5
Pat and Mark Warren2
Red Ribbon - $25,000+
Bank of America - Los Angeles Purple Ribbon - $1,000+
SNAP Foundation Gaynel and Don Kendrick2
Southern California Gas Company Alejandra and Ed Tessier1,2
Patricia Thomas
White Ribbon - $15,000+ Rachel Barbosa2
Specialty Equipment Market Association Christine5 and Scott Dennis
(SEMA) Mary and Roger Hanawalt2
Linda Bosserman1 Jeanine and John Solomon1,2
Miguel A. Santana7 Benjamin Wong5
E. Burdette & Helen H. Boileau Joan and Jon Blickenstaff2,4
Endowment Fund Eliza and Ronald Bolding2
Laura2 and Bo Bollinger
Green Ribbon - $10,000+ Vicky and Chuck Cable2,4,6
Saralee M. Baldwin Jessica Clague DeHart5
The Capital Group Companies Charitable Sanders Towing, Inc. - Scott Dilley2
Foundation Matt Donovan2
Jeanne and Mike Beckman2,5,6 Mary and Bob Dukes2,3
The Held Foundation Carol and Bill Grant
Clinton Greif
Mona and Jimmy Gutierrez2

1 LACFA Board Member 2 LACFA Member 3 LACFA Board Member Emeritus
4 LACFA Life Member 5 TLC Board Member
6 CDC Board Member 7 Employee

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The Learning Centers at Fairplex
Donor Honor Roll

Sherrill and Gilbert Ivey2 Gray Ribbon - $500+
Becky and Don DeLano7 Margarita2,5 and Orlando Luna
Stephanie Kaplan Lundstrom Engineering - John Lundstrom
Holly5,6,7and Jerry Reynolds Jan Paulson2,3
Ann and Stephen Morgan2,3 Cielo Castro7 and Jesse Saucedo
Alice and James Piatt2,3 Karen Furlow7
Chris and Larry2,3 Rinehart David Prenovost5
Jack and Jil Stark2,3 Sue and Royce2,4 Stutzman
Lieueen and Gary Thomas2,4 Marilyn and Emmett Terrell2
René and Reggie Webb2,3 Erika Vejar
Sharon and Tom Warner
Wonderful Giving

1 LACFA Board Member 2 LACFA Member 3 LACFA Board Member Emeritus
4 LACFA Life Member 5 TLC Board Member
6 CDC Board Member 7 Employee

The Learning Centers Child Development Center
at Fairplex at Fairplex

2020 Board of Directors 2020 Board of Directors

Mike Beckman Bernie Bernstein
Chair Chair
David Prenovost Chuck Cable
Treasurer Vice Chair
Chris Dennis Avo Kechichian
Secretary Treasurer
Bernie Bernstein Mike Beckman
CDC Board Representative TLC Board Representative
Kathy Banuelos Sandy Christensen
Jessica Clague DeHart Heather Gardiner
Reyna Del Haro Carol Hersch
Mike Driebe Tami Mitsumori-Miller
LACFA Board Representative Cindy Olivas
Heidi Gallegos LeeAnn Paddock
Peter Hidalgo Dr. Denise Schilling
Margarita Luna Chara Swodeck
Todd Wagner Kimberly White-Smith
Ben Wong

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Los Angeles County Fair Association

2020 OFFICERS 2020 DIRECTORS
Heidi Hanson Chair of the Board
Chair of the Board Heidi Hanson
Ed Tessier Finance & Administrative Manager
Vice Chair of the Board Rain Bird International
Linda Bosserman Vice Chair of the Board
Secretary of the Board Ed Tessier
Miguel A. Santana Vice President
President & Chief Executive Officer Arteco Partners
Cielo Castro Linda Bosserman, M.D., FASCO, FACP
Chief of Staff Clinical Professor
Dale Coleman City of Hope Medical Group Inc.
Vice President Sales and Chief Revenue Medical Oncologist, Breast Cancer
Officer Specialist
Neel Garlapati Access Hope
Senior Director of Development Michael Driebe
Walter Marquez, Ed.D. President
Vice President Finance & Chief Financial Methodist Hospital Foundation
Officer Heidi Gallegos
Holly Reynolds, Ed.D. President & CEO
Executive Director, The Learning Centers at Brea Chamber of Commerce
Fairplex Thomas Hsieh
Dwight Richards CEO
Vice President Operations Splinter Rock, Inc.
Lucas Rivera John Landherr
Senior Vice President President
Kathy Yeram A-Z Bus Sales Inc.
Assistant Secretary to the Board Richard Martinez
Evelyn Garcia de la Cadena Superintendent
Assistant Secretary to the Board Pomona Unified School District
Ciriaco “Cid” Pinedo, Ed.D.
19 President & CEO
Children’s Fund
John Solomon
International V.P.
Clase Azul Spirits

* Association life member

Los Angeles County Fair Association

Kiana Webb J. Michael Ortiz, Ph.D.
Chief Operations Officer President Emeritus
Webb Family Enterprises California State Polytechnic University,
Director-Elect Pomona
Devorah Lieberman, Ph.D. Janet Paulson
President Retired Vice President of Nursing Services
University of La Verne Pomona Valley Hospital Medical Center
James Piatt
2020 DIRECTORS EMERITI Retired Superior Court Judge
Bernie Bernstein Larry Rinehart
Certified Public Accountant Retired President & CEO
Yoss, Allen, Bernstein, Lightfoot LLP PFF Bank & Trust
Richard Crean Jil Stark
Partner Retired College Educator
California Financial Planners Ronald Vera
Robert Dukes Attorney at Law
Retired Superior Court Judge Vera & Barbosa
Juan Gamboa Reginald Webb
Realtor President
Coldwell Banker Indian Hill Management Co.
Susan Hyland
Owner/CEO 2020 ASSOCIATION MEMBERS
The Claremont Club Ray Adamyk
Linda Keagle President
Owner & Vice President Spectra Company
C & C Organization Rachel Barbosa
Arthur Ludwick City Manager
Retired Chief Financial Officer and Senior City of South El Monte
Vice President Mike Beckman
Rain Bird Corporation CAS Properties, LLC
Stephen Morgan, Ed.D. *Jon Blickenstaff
Retired President Retired Educator
University of La Verne & University of the Ron Bolding
West President
Thomas Nuss Pilgrim Place
Retired Superior Court Judge
* Association life member
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Los Angeles County Fair Association

Laura Bollinger William Fujioka
Community Volunteer WT Fujioka Consulting
*Charles Cable Don Galleano
Retired President and CEO President
Hillcrest Galleano Winery
Peter Clifford Jimmy Gutierrez
President Retired Chino City Attorney
National Hot Rod Association Glenn Gritzner
Soraya Coley, Ph.D. Partner
President Mercury, LLC
California State Polytechnic University, Roger Hanawalt, D.D.S.
Pomona Dentist
Lupita Sanchez Cornejo Gilbert Ivey
Regional Director, External Affairs Retired Assistant General Manager & Chief
AT & T Administrative Officer
Reyna Del Haro Metropolitan Water District of Southern
Director of Public Affairs and Brand California
Communications Len Jessup
Kaiser Permanente President
Scott Dilley Claremont Graduate School
President Gorden Kao
Sanders Towing & Lock & Key, Inc. Director
Matt Donovan CCYP Media Group
Sr. Procurement Manager Don Kendrick
Anjinomoto Foods North America Owner
Jimmy Espinoza Don Kendrick Real Estate
Managing Member Chris Kersting
Inland Investment Partners, LLC President
Jeffrey Fairley SEMA
Owner, Doctor of Physical Therapy Patrick Leier
The Body Center Retired Superintendent
Gerald Freeny Pomona and Lynwood Unified School
Past President Districts
Tournament of Roses

* Association life member
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Los Angeles County Fair Association

Felice Loverso, Ph.D. Emmett Terrell
President and CEO Retired Deputy Superintendent of
Casa Colina, Inc. Personnel Services
Margarita Luna Pomona Unified School District
Senior Program Manager *Gary Thomas
The California Endowment Retired Facility Director
Kevin Lyman HCC Industries
Owner Sharon Tomkins
4-Fini Vice President, Strategy & Engagement
Dan Manning Sempra Utilities
Retired, Group Vice President Ron Vander Molen
Coca-Cola USA Owner
Thelma Melendez de Santa Ana, Ph.D. Vander Molen Fine Art
Retired State Administrator, Office of the Mark Warren
State Administrator Owner
Inglewood Unified School District BMR Rentals
Robert Mendez Ronald Wheeler
Attorney & Adjunct Professor Executive Director Operations
Whittier College Infinity Business Services
Iris Patronite
Assessment/Academic Affairs
Keck Graduate Institute
Rodri Rodriguez
President and CEO
Rodri Entertainment Group
Alfreda Smith
Human Resources Director
Homeboy Industries
*Royce Stutzman
Chairman
Vicenti, Lloyd &Stutzman
Joshua Swodeck
Owner
Brand Storyteller

* Association life member
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1101 W. McKinely Ave., Pomona, CA 91768
(909) 623-3111