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There are many event ticket selling platforms
around the market, but selecting one platform
which best suits you is very tedious and time
consuming work. Many organisers are waste their
money on ineffective event posting sites because
they chose the wrong place to promote and
market their event.
There are parameters on the basis of which ticket
selling platform should be selected. Not one
platform suits to all organisers cause the
requirements of organisers could be different
according to their theme, objectives and location.
Popularity / Fan Following
Effectiveness of any ticket selling platform is measured from it's
popularity. Website is good as it's followers so while selecting
platform it's an important aspect to look at.
Event Page
In order to sell as several tickets as attainable, you'll wish to own
associate appealing event / ticketing web content. this implies that
you’ll wish to be able to customise your on-line event page so as to
create it as personal as attainable. There are event hosting websites
which offers this kinds of services.
In general, our recommendation is to pay plenty of your time crafting
the story around your event and why you connect together with your
event in person.
Check-In Capabilities
Over and over, we hear that check-in is a pain point for event
hosts. The check-in / registration process can be a bottleneck at
your event, leading to long lines and unhappy guests. However,
when done well, event check-in can be quick and easy.
When considering different online ticketing options, spend some
time learning about each service’s check-in process. Do tickets
need to be printed, or can a digital version be used?
Can your volunteers check your guests in? And if so, how do they
do this? Will they be able to download an app that allows for each
guest check-in?
Customer Service
All of the features above mean nothing without having an accessible
customer service team that can help you set up your event for
success and can assist with any questions you may have throughout
the process.
Questions you can ask to determine the level of customer service
provided by a ticketing service include:
How many people are on your customer service team?
Is customer service 24/7, or are there certain hours when I will
not be able to reach a customer service rep?
How can I contact customer service? Phone, email, live chat,
or all three?
Do you have a help centre that includes answers to commonly
asked questions?
Integrations
The ability to integrate with another service or website may be
something that will set certain providers apart from the rest for you.
Are you running a fundraising event? If so, the ability to integrate with
a mobile bidding or donation platform will be a massive benefit for
your team.
Integrating with a mobile fundraising platform means that your guests
will have a seamless end-to-end process from ticket purchase to
check-in and ability to donate.
They will not need to enter their payment or user information more
than once, making the entire process easier and more pleasurable
for your guests.
Affordability
The last thing which can
affects whole selection is the
budget. If it is asking too much
then it would not be much
profitable business.
So selecting platform is more
or less depends on this factor.