5 Tips for Mobile App Marketing Learn About Your Audience Know your target audience, your competition, and the situation. Don't Forget the Traditional Media Mobile marketing should combine online and offline media. Define Your Business Model The business model of your app determines it's monetization. Invest in Pay Per Click Campaigns Analyze your competition, test your results, and calculate your investment. Create an App Store Optimization Implement an App Store Optimization strategy before you launch your app. https://kutumbhdigital.com/app-marketing/