ENTRY LEVEL NEW HIRE PROGRAM
11 © 2015 Ipsos.
HELLO.
AND WELCOME TO IPSOS
THE HOME OF RESEARCHERS
Whether you call them consumers or citizens, employees or
stakeholders, followers or guests, there is one thing that forms
the basis of your brand, your organization, your success - people.
We are a Global Market Research partner that understands the
way people think. What makes them tick. How they act and behave.
That’s because we have the tools and expertise to measure and track
what they are doing and what is happening in their minds.
This is Ipsos - The home of researchers.
Come and Join Us.
2 © 2015 Ipsos.
A WORD FROM
DIDIER
At Ipsos we are passionately curious about people, markets, brands and society.
We deliver information and analysis that makes our complex world easier and faster
to navigate and inspires our clients to make smarter decisions.
We believe that our work is important. Security, simplicity, speed and substance
applies to everything we do.
Through specialisation, we offer our clients a unique depth of knowledge and
expertise. Learning from different experiences gives us perspective and inspires
us to boldly call things into question, to be creative.
By nurturing a culture of collaboration and curiosity, we attract the highest calibre
of people who have the ability and desire to influence and shape the future.
“Game Changers” - our tagline - summarises our ambition..”
Didier Truchot
Ipsos Chairman & CEO
3 © 2015 Ipsos.
IPSOS,
THE GLOBAL MARKET
RESEARCH COMPANY
44 © 2015 Ipsos.
IPSOS, THE GLOBAL MARKET RESEARCH COMPANY
Our vision, our ambition
We are proud to have conducted Research for
forty years. Our ambition is to make Ipsos the
partner for all those who want to understand in
depth their audiences, markets, and the
fast-evolving world.
We aim at making our business one of the major
keys to understand society and the modern
economy. This is key to our independence.
Ipsos is a strong global brand with a unique multi-
expertise positioning, served by dedicated brands
and teams.
Ipsos is a growth company. Our objective is to grow
faster than the market and key competitors,
through both internal and external growth.
5 © 2015 Ipsos.
IPSOS, THE GLOBAL MARKET RESEARCH COMPANY
Facts about Ipsos: Key Dates
Ipsos First Ipsos
founded acquisitions acquires
in Paris outside Synovate
Europe
1975 1990 2011
1997 1999
6 © 2015 Ipsos. First
acquisitions Ipsos
outside quoted on
France Paris Stock
Exchange
IPSOS, THE GLOBAL MARKET RESEARCH COMPANY
1975-2015: a global network and unique expertise
Thanks to an active acquisition strategy pursued since the early 90's, Ipsos has now
offices in 87 countries and employs over 16,000 people around the world.
Our activity consists in asking the right questions, i.e. those that enable the people
we interview to express their opinions, desires and expectations. It also consists in
observing, listening and analyzing; this is what our experts in qualitative research
do everyday.
Ipsos implements this know-how allied with new technologies in its six
specializations. We explore market potential and market trends. We test products
and advertising. We help our clients build long term relationships with customers.
We study audiences and their perceptions of various media. We measure public
opinion trends around the globe.
Our specializations are served by five global brands recognized in all major markets:
• Ipsos Connect - The Media and Brand Expression Research Specialists
• Ipsos Marketing - The Innovation and Brand Strategy Specialists
• Ipsos Public Affairs - The Social Research and Corporate Reputation Specialists
• Ipsos Loyalty - The Customer and Employee Research Specialists
• Ipsos Observer - The Survey Management, Data Collection and Delivery Specialists
7 © 2015 Ipsos.
IPSOS, THE GLOBAL MARKET RESEARCH COMPANY
Ipsos Expertise
IPSOS CONNECT IPSOS MARKETING IPSOS LOYALTY IPSOS PUBLIC AFFAIRS OPERATIONS
Ipsos Connect offers unified, global With a team of nearly 5,000 people, Ipsos Loyalty is the global leader in With its 400 social research experts, Offline operations are interviews
expertise covering strategic issues in Ipsos Marketing has all the required research in the fields of customer the Ipsos Social Research Institute conducted face-to-face or over the
advertising, brands and the media. skills to assist clients in addressing experience, satisfaction and loyalty (ISRI) operates worldwide, serving phone. They remain a key
In addition to recognised know-how, issues related to innovation, and has a team of 1,200 national governments, international methodology in developed countries
this new business line’s 2,300 experts understanding markets and professionals. organisations and NGOs. and the main way of collecting data
will offer renewed digital experience purchasing processes. in emerging countries. Offline
and a data integration strategy This has made us the trusted partner 70% of Ipsos Public Affairs’ operations represent 45% of Ipsos’
(passive measurement, Data We help clients to optimise their for our expertise and technological operations concern the public activity and support some €800
Management Platform/Demand-Side brand portfolio strategies and expertise. We help clients build long- sphere. Ipsos is a world leader in this million in external Group revenue. In
Platform, data from our clients, etc.). positioning, understand and term relationships with their constantly growing market, with top- 2014, Ipsos Global Offline Operations
Ipsos thus intends to further help segment their markets, and seize customers and employees, by ranking positions in the United conducted nearly 30 million
clients manage their communication new opportunities. providing them with reliable and States, Canada, Australia, France, the interviews.
strategies in a vibrant digital world. relevant measurement tools, and by UK and Italy.
We help them throughout the guiding them in the set-up and Ipsos Interactive Services (ISS) is the
8 © 2015 Ipsos. innovation process, from the design management of customer Ahead of ideology, the main expert entity dedicated to online
and testing of new products and satisfaction and loyalty strategies. priorities for government leaders and mobile surveys. It provides
services to their launch. The path to include the need to meet the global management of access panels
purchase approach provides clients These customised solutions can be expectations of their citizens, gauge (i.e. 5 million people in 50 countries)
with the tools to understand the enhanced by combining them with the acceptability of reforms, then and the supporting infrastructure.
purchase decision journey. Specific other data, such as social media data measure the actual impact of public These panels of online respondents
skills are dedicated to the particular or the clients’ own internal and policies. are among the biggest in the market
requirements of certain sectors, such transactional data. and support 31% of the Group’s
as healthcare. external revenue.
IPSOS, THE GLOBAL MARKET RESEARCH COMPANY
Leading position
9 © 2015 Ipsos.
A RESPONSIBLE
GROUP
110 © 2015 Ipsos.
A RESPONSIBLE GROUP
Five values to form a single ethos
Ipsos’ personality and acknowledged difference in the market is built through five strong, distinctive values.
Ipsos’ values are the foundation of its corporate citizenship.
INTEGRITY CURIOSITY COLLABORATION CLIENT ENTREPRENEURIAL THE GREEN BOOK: THE IPSOS
FIRST SPIRIT PROFESSIONAL CODE OF CONDUCT
As the essence of Ipsos’ CURIOSITY This value applies as
business, this value much to behaviours The client’s interest in a Thinking and acting as This booklet outlines the various policies and procedures
applies to people as The men and women at within the company as “win-win” relationship an entrepreneur means that we have in place to ensure compliance not only with
well as data and Ipsos are characterised to relations with clients. is the filter through having a creative mind, laws and the highest industry standards but also with our
services. by their alert minds, Ipsos employees which all decisions are constantly seeking to act own values as a leader in market research.
their openness to the constantly strive to made at Ipsos. better and differently to The Green Book is distributed to all Ipsos employees around
In a digital world world, and their interest share the best others; it means hard the world when they join the company and should also
characterised by the in science and practices, methods This value, which is work and strong be reviewed by all existing employees periodically.
proliferation of data, technology. and techniques. closely linked to the commitment, as well as The Green Book is only a summary of our obligations
Ipsos is committed to three previous values, is rigour and professional and is not intended to be an exhaustive guide to all our legal,
providing its clients They are not content They actively cooperate the driver of all and financial discipline, ethical, social, environmental and societal responsibilities.
with accurate, simply to perform tasks, with clients to research and innovation which guarantee the
comprehensive but constantly strive to understand their needs efforts within Group. company’s sustainability. For further information,
information, based on understand, detect, and give them access to please consult
data collected and connect and discover, to all Group resources. Green Book
processed rigorously give their clients a
and independently. better understanding of
the world in which they
operate. They are in
tune with the famous
saying of Louis Pasteur:
“fortune favours the
prepared mind”.
11 © 2015 Ipsos.
A RESPONSIBLE GROUP - PROGRAMMES TO SUPPORT EMPLOYEES
Generation Ipsos: your learning journey
The Generation Ipsos programme is a framework
that will help you make the most of your potential,
personally and professionally.
RECRUITING PROVIDING LEARNING DEVELOPING FURTHER
THE BEST TALENT OPPORTUNITIES
Do you enjoy being challenged? As soon as you start, you will immediately The Generation Ipsos Rotation program
Are you good at absorbing information, begin to develop and learn the necessary provides a select number of new hires the
analyzing problems and seeking solutions? skills and knowledge necessary to be a Market opportunity to complete three challenging
Research Professional. and highly-visible, 6-month rotation
Are you driven by engaging with others and programs. As a selected participant into the
coming up with ideas? Within the first 12 months you will develop Generation Ipsos Program, you will have an
and learn via online courses through the Ipsos opportunity to learn various
Do you have the drive, confidence and Training Center (ITC) platform and on-the-job industry specializations.
resilience to get things done? activities (“A day in the life of…”, job
If you do, Join us! shadowing & case studies). This structure of You will acquire an in-depth hands on
contents and flow mirrors the stages of an experience of our businesses, our customers
actual research study. and their needs. You will begin to contribute
12 © 2015 Ipsos. We believe you learn more, faster, when to Ipsos’ success and simultaneously gain
you’re challenged and you are inspired to experience, develop your skills and reinforce
progress in your career. your knowledge.
ARE YOU A
GAME CHANGER?
13 © 2015 Ipsos.
Start Your Career With Us
http://www.ipsos.com/Careers
Under the career sections / locations
144 © 2015 Ipsos.
http://www.ipsos.com/