TAS CHIPSY DELICIOUS AND ADDICTIVE TASTE
TABLE OF CONTENT TABLE OF CONTENT ..................................... 1 2 3 4 THE STORY OF TAS CHIPSY ........................... CONTACT US ................................................... VISION & MISSION ......................................... HEALTH BENEFITS OF CHIP ............................ 5 INTRODUCTION ............................................ 6 HEALTH BENEFITS OF KUIH KAPIT ................. 7
My name is Muhamad Adnan Bin Alawi. As a Creativity Creator at TasChipsy, I am fully responsible for providing creative services to customers through multimedia production, content development, and creative marketing strategies. I also create thoughtful ideas to ensure our business always runs smoothly. OUR TEAM My name is Muhammad Nafis Bin Norhyisyamudin. As TasChipsy's Website Developer, I design and maintain userfriendly, visually appealing websites to enhance our online visibility. By embracing modern web technologies and focusing on performance, security, and user experience, I ensure that our digital platforms are robust and scalable. My work helps TasChipsy achieve its strategic goals while providing an excellent online experience for our clients. Hi, my name is Ahmad Hilman Bin Madzlaan. I hold the position of Shopee Editor in our group. I am fully responsible for operating the Shopee application and ensuring that the information about our products is accurate and adheres to our procedures. I am very happy to work with my colleagues in successfully launching our products as a result of our group discussions.
Hi, my name is Vinothan Chandran. I work as a Social Media Editor on the TasChipsy team. My responsibility is to handle the social media accounts of TasChipsy, which include Instagram and Facebook. I post information related to TasChipsy products and sales. OUR TEAM Hi, my name is Wong Wei Soon. I work as a Content Creator on the TasChipsy team. My responsibility is to generate good ideas for promoting our products. We always look for new form of advertising to attract customers. Hi, my name is Faqih Uqbah. I work in the financial department of the TasChipsy team. My responsibility is to handle the financial accounts of TasChipsy, focusing on net profit revenue from sales and managing expenses related to TasChipsy sales.
Whether you're craving a savory treat during your lunch break or need a munch-worthy snack for late-night cravings, Tas Chipsy is the perfect choice. Our chips are conveniently packaged, allowing you to enjoy them anytime, anywhere. Plus, with our unique packaging designs, snacking becomes an experience that's both flavorful and visually appealing. Discover the deliciousness of Tas Chipsy – the snack that offers quality, affordability, and convenience without compromising on taste or satisfaction. INTRODUCTION OF TAS CHIPSY Introduction to Tas Chipsy: Introducing Tas Chipsy, your goto snack companion for quality indulgence at an affordable price. Our chips are crafted with care to ensure premium quality, delivering a satisfying crunch with every bite. Made from halalcertified ingredients, Tas Chipsy guarantees a snack that adheres to dietary preferences and cultural considerations. 2 1
The Story Of TasChipsy **The Story of TasChipsy: From Student Innovation to Market Success** TasChipsy began as an ambitious project among a group of creative and determined students. Driven by a shared passion for creating a unique and delicious snack, they set out to develop a potato chip that would stand out in a crowded market. The journey was not easy. The students faced numerous challenges and setbacks, especially in the design and formulation of their product. Despite their initial excitement, several early versions of Tas Chipsy failed to meet their high standards. Some batches were too oily, others lacked the desired crunch, and a few even had packaging issues that compromised the chips' freshness. However, the team's innovative spirit and determination never wavered. They learned from each failure, meticulously refining their recipes and experimenting with new techniques. They focused on using high-quality ingredients, ensuring that their chips were not only tasty but also halal and healthy. After countless hours in the kitchen and numerous test batches, the students finally perfected their product. Tas Chipsy emerged as a premium potato chip with a delightful crunch, rich flavor, and unique packaging that kept the chips fresh and appealing. With a market-ready product in hand, the team faced their next challenge: marketing Tas Chipsy. They leveraged their university network, social media, and local events to create buzz around their chips. Their hard work paid off as Tas Chipsy quickly gained popularity for its quality and taste. Today, Tas Chipsy is a beloved brand, celebrated for its delicious, halal-certified potato chips that can be enjoyed anytime and anywhere. The journey from a student project to a successful product on the market is a testament to the power of innovation, perseverance, and teamwork. "ENJOY AN UNPARALLELED CRISPY SENSATION WITH TAS CHIPSY. MADE FROM HIGH-QUALITY INGREDIENTS, AFFORDABLE, AND 100% HALAL, TAS CHIPSY IS THE PERFECT CHOICE FOR A SNACK ANYTIME AND ANYWHERE. WITH ITS UNIQUE AND CAPTIVATING PACKAGING, EVERY BITE BRINGS ITS OWN HAPPINESS."
MISSION Quality Excellence: To produce potato chips that are crafted with the finest ingredients, ensuring exceptional taste and superior quality in every bite. VISION To become the leading provider of highquality, affordable, and delicious snacks that bring joy and satisfaction to snack lovers worldwide, while maintaining a strong commitment to sustainability and community well-being." Halal Assurance: To provide halalcertified snacks that meet the dietary needs and preferences of our diverse customer base. Continuous Improvement: To constantly innovate and improve our products and processes, staying ahead of market trends and customer preferences.
Our journey began at UMK Kampus Kota, where a group of passionate and entrepreneurial students saw an opportunity to bring traditional Malaysian snacks to a wider audience. With a shared love for local delicacies and a vision to preserve our culinary heritage, we decided to turn our passion into a business. Our initial product line featured beloved Malaysian treats such as chips and kuih kapit. These snacks, deeply rooted in our culture, were crafted with traditional recipes passed down through generations. Our commitment to quality and authenticity quickly resonated with the local community, and our small venture began to grow. As we gained more experience and feedback, we continually refined our products, ensuring they met the highest standards of taste and quality. This dedication helped us establish a loyal customer base and expand our reach beyond the campus. Today, we are proud to have grown from our humble beginnings at UMK Kampus Kota into a thriving business. We continue to uphold the values that started it all—celebrating Malaysian culinary traditions and delivering exceptional products to our customers. HOWWESTARTED 2024
OUR JOURNEY before savor the crunch, taste the joy "Inspired by the creativity and fresh ideas of the younger generation, we are committed to bringing innovation into the world of food business, creating a unique and memorable culinary experience that meets the tastes and needs of today's and future customers." Inspiration and Idea Generation: Product Development: Through product development, the TasChipsy company creates a unique value proposition and builds a solid foundation for sustainable growth. By focusing on innovation, quality, and putting customers first during the product development phase, we as an innovative player in the industry, laid the foundation for success even before entering the market. Business Planning: Market Research: Market research in the TasChipsy business is an important step that involves an in-depth analysis of consumer preferences, culinary trends, and industry competition. This process helps to recognize the needs and desires of customers as well as to evaluate the suitability of products with market tastes. The core of our company's success is a robust and dynamic business planning process. Our comprehensive approach includes market analysis, competitive landscape assessment, and strategic goal setting.
OUR JOURNEY During Product Development: Distribution and Sales: Marketing Strategy: Customer Feedback & Improvement: ensure the product production process complies with hygiene and safety standards by finding reliable suppliers for quality ingredients. savor the crunch, taste the joy Make sales through an online store and offer delivery services for customers. Distribute our products to stores by collaborating with local cafes, restaurants, and retailers to sell our products. Create a professional website with an online store with using social media platforms such as facebook, tiktok and instagram to reach a wider audience.Introduce our products by offering samples to attract potential customers. Always ask for customer feedback to understand their satisfaction and areas for improvement. Use surveys, reviews, and direct communication to gain insight.
HEALTH BENEFITS OF CHIP Potato chips are often considered a delicious yet indulgent snack, and although not usually seen as a health food, However, there are several innovative products from us such as: Whole Ingredients: Potato chips made from whole potatoes rather than processed potato flour may be a more natural choice, providing a less processed snack option. Homemade Chips: This potato product is made with simple ingredients and the right amount for consumption by children and adults. Nutrient content: Pure potato chips retain some of the nutrients found in potatoes, such as potassium, which is important for heart and muscle function, and vitamin C, which is important for the immune system and skin health
HEALTH BENEFITS OF KUIH KAPIT Kuih kapit generally does not contain much fat, especially if it is not fried. This makes it a better snack choice compared tofriedorhigh-fatsnacks. Lowinfat Sugarcontent ofkapitcake This kapit cake definitely contains sugar, but we use less sugar than modern desserts, so consumers whoareonasugardietdon'tneedto worry anymore because we have provided snacks that are low in sugar.
Kerepek tortila berlada: Turn kerepek tortila berlado into a Malaysianstyle nacho platter. Arrange the chips on a large plate and layer them with a generous amount of melted cheese, followed by finely chopped cili padi, diced tomatoes, onions, and green chilies. Drizzle with a mix of sambal belacan and sour cream for an irresistible combination of spicy and creamy. Kerepek ubi kayu berlada: Serve kerepek ubi kayu berlado with an array of dips inspired by Malaysian flavors. Pair the crunchy chips with dips like spicy peanut sauce, creamy rendang dip, or even a tangy tamarind chutney. This not only enhances the flavor but also makes for an engaging communal eating experience, perfect for gatherings. Kuih kapit: For a more indulgent treat, dip one half of the kuih kapit into melted dark or milk chocolate. Allow the chocolate to set, creating a beautiful and delicious contrast between the crispy wafer and the smooth chocolate. This twist is perfect for festive occasions or as a delightful gift.
Customer Feedback
Our Recipes wheat flour rice flour eggs sugar Essen Vanilla salt coconut milk kuih kapit
Our Recipes olive oil tortilla pieces paprika powder black pepper powder salt chillies tortilla berlada
Our Recipes Vinegar potato Sculptor curry maggi sculptor salt ubi kayu berlada
TasChipsy aims to enhance market presence by improving local distribution channels and brand visibility. We will increase availability in retail stores and online, and expand into nearby regions through strategic alliances with local distributors. Our efforts will be supported by targeted marketing and participation in regional food fairs to raise brand awareness and meet the demand for high-quality, culturally authentic snacks. We are committed to refreshing our brand to resonate with modern consumers while honoring our traditional roots. This includes attractive, eco-friendly packaging and a compelling brand story emphasizing quality and cultural authenticity. We will leverage social media, collaborate with influencers, and create engaging content to boost brand awareness, aiming to establish a strong, recognizable brand known for premium quality and innovation in traditional snacks. FuturePlan Savor the Crunch, Taste the Joy – Your Ultimate Snack Experience
"The company specializes in producing and selling traditional Malaysian snacks, crisps, and kuih kapit, ensuring high quality through the use of original ingredients and traditional recipes. Targeting local consumers, expatriates, and tourists, we distribute our products through local markets, supermarkets, online platforms, and export markets. The brand is committed to preserving tradition, maintaining strict quality standards, and ensuring customer satisfaction. With plans to expand its product range and increase its international presence, the company leverages sustainable practices and modern marketing strategies to grow while preserving Malaysia's culinary heritage."
Address: Kolej Kediaman Taman Bendahara, UMK Kampus Kota, Pengkalan Chepa, 16100 Kota Bharu, Kelantan. Phone number: +60 16-514 3310 (Mr. Wei Soon) Email: [email protected] Customer Service: +60 13-211 7150 (Mr.Nafis) ContactUs THANKYOU Our product Kerepek Ubi Kayu Berlada - RM 8 Kerepek Tortilla Berlada - RM 8 Kuih Kapit - RM 13