idGROUP Brochure

MPSGGEPARROAKEECPIAANLETTGES

PEOPLE
S PACE S
BRANDS

- PEOPLE -
COME FIRST

- SPACES -
ARE EXPERIENCES

- BRANDS -
MUST BE BUILT

When we start with the people who will inhabit a space, it
puts things in perspective. When we relate to others, we
anticipate their needs—and find ways to serve them. When
we think of spaces as environments, it helps us see beyond
the walls and ceilings. A great space welcomes, invites,
engages, and connects. When we focus on our clients’
businesses and brands, we become partners in their success.
And when we do all of those things well, that’s when things
get interesting. That’s when we start imagining. Exploring
possibilities. Building your identity.

–1–

VALUES ARE THE PULSE
OF OUR COMPANY
THEY TOUCH EVERY

ASPECT OF WHAT WE DO

“We have a philosophy, and it colors
every decision we make at work—
from the way we communicate
with clients, to the way we treat
our teammates, to the way we solve
design problems. These aren’t just
words we use at meetings. For us, it’s
a way of life.”

- KYLIE KULWICKI

REGUS

–3–

TA“KIFEWCAERE
OF PEOPLE
FIRST, THEN
ETEVALEKSREEYTWCHAILIRNLEG
OF ITSELF.”

- GREG HOLCOMB

SERVICES
- Corporate Design
- Interior Design
- Architecture
- Tenant Development
- Retail & Restaurant Accounts
- National Accounts
- Multi-Unit Rollout
- Prototype Design + Management
- Federal GSA Project Services
- Graphic Design + Brand Enhancement
- LEED Design/Consulting

–4–

— CORPORATE DESIGN —

PDGFEPEIOOUSROTPISGLSDTNE

–5–

BUILD
CREATE
INSPIRE

–6–

BUILD / CREATE / INSPIRE

Any company can open an office. It takes much more to BUILD
a business, a reputation, and a culture. These are the assets that
form your identity. So, you want a work environment that not only
supports what you do—but also defines who you are.
We believe inspiration is an opportunity. We don’t wait for it.
We go after it. We CREATE it. And then, we give it form.
Because the spark of inspiration is already there—in your people,
your business, and your brand.
Inspiration is out there. But we only find it when we step outside of
ourselves—and into the hearts and minds of those we serve. When
we do that, the work will INSPIRE others to do their best—and to
be their best.

–7–

“THE BEST WAY
TO CREATE
SUCCESS IS

TO FOCUS ON
THE PEOPLE
WHO WILL
USE A SPACE
DAY IN AND

DAY OUT.”

- LISA LOWRIE

–8–

AMERICAN AIRLINES

–9–

REGUS

– 10 – – 10 –

REGUS HAS
TRUSTED idGROUP

TO CREATE
MORE THAN 900

UNIQUE
ENVIRONMENTS

“Regus understands that design is essential to
sales, market share, competitive advantage
and growth. Their product is actually an
experience—it combines customer service
and workplace design to create stimulating
environments for demanding tenants. We
make sure every Regus workspace lives up to
the end user’s expectations. In doing so, we
help reinforce the company’s brand promise.”

- GREG HOLCOMB

SPACES TRIUMPH SAVINGS

CW DALLAS BY DEFINITION

FREEDOM TRUCKING MADD

– 12 –

SPACES

– 13 –

SPACES

– 14 –

“YOU CAN’T OVERLOOK AN INTERIOR.
IT’S WHERE LIFE HAPPENS.”

- LEE ANNA CALHOUN

– 15 –

SINCE 2001,
IDGROUP

HAS SERVED
MORE THAN
130 CORPORATE

CLIENTS.

EACH JOURNEY
STARTS WITH A
HEART OF SERVICE

– 16 –

— RETAIL DESIGN —

IICNBNDRSRSEEPAPSAIINRIRTGDIEENNSDSG

– 17 –

CLARITY
INTEGRITY
IDENTITY

– 18 –

CLARITY / INTEGRITY / IDENTITY

A brand is an experience. And a big part of the customer
experience is the built environment. When they interact with
spaces, people have expectations. Consciously or not, they
want the space to work—both practically and emotionally.
It means designers must create CLARITY.

A great space does more than function. It can create a dialogue.
It can educate, guide, and entertain. The best spaces do this with
character, personality, and INTEGRITY. A thoughtful space
considers its audience and seeks to meet them where they are.

A memorable environment is open, inviting, and true to itself.
When a space is comfortable, people feel like themselves there.
They relate and connect with their surroundings. That’s the real
meaning of IDENTITY. And that’s what we’re here to build.

– 19 –

PIZZA HUT

– 20 –

“INTERIOR
ARCHITECTURE

IS ABOUT
DEFINING A
POINT OF VIEW,
AND THEN
DECLARING IT
IN THE BUILT
ENVIRONMENT.”

- TOM RUD

WITH PANDA EXPRESS,
idGROUP DEVELOPED AND

LAUNCHED A NEW
REGIONAL PROTOTYPE

– 22 –

PANDA EXPRESS

“For a number of clients, we serve as Rollouts give us a chance to flex all of our
guardians of the brand. We partner with muscles—from planning and design to
them to conceive, create, or update their construction drawings and finish selections.
prototypes. Then, we work with the Most of all, it means listening, thinking and
client, their franchisees, and licensees responding. And that’s where we really shine.”
to make sure each new location upholds
the brand standards—and provides the - RENE ORTEGA
best possible experience.

– 23 –

“IN EVERY IDENTITY, THERE
ARE CORE ELEMENTS THAT
DEFINE THE BRAND. THE TRICK
IS TO HONOR THOSE, AND TO
STILL MOVE THINGS FORWARD.”

- PAM McKERROW

CHICK-FIL-A

– 24 –

– 25 –

“idGROUP
NAVIGATES
THE PROCESS
TO ENSURE

BRAND
INTEGRITY.
THIS ALLOWS,
OUR GUESTS
TO HAVE A
SEAMLESS
EXPERIENCE.”

- LESLIE HAVER,
Einstein Noah Restaurant Group

– 26 –

CARIBOU COFFEE AND EINSTEIN BAGELS

– 27 –

ONE OF THE TOP
100 PLACES TO
WORK IN DFW.

4TH LARGEST INTERIOR
ARCHITECTURE FIRM IN

NORTH TEXAS.

ONE OF THE
LARGEST

WOMAN-OWNED
BUSINESSES
IN TEXAS.

– 28 –

— idOLOGY —

DIFNETORSSHOUIIEDGTMEN

– 29 –

What makes some place special? Ask a designer, and they
may start with color and balance and texture. They’ll talk
about the little things—the details that can make all
the difference. Next, ask someone who knows about
idGROUP what it takes to make a space memorable.
You might still hear about ideas like color, balance, and
texture. But listen closer. At idGROUP, we’re applying
those principles to interactions. We’re thinking about
context. We’re crafting identity. Because we feel that a
great space is ultimately defined by the people who use it,
embrace it, and believe it.

– 30 –

FOR OUR

CLIENTS

THE BEST RELATIONSHIPS
HAPPEN BY DESIGN

IN OUR

CULTURE

AT THE HEART OF IT ALL
LIVES A HEART OF SERVICE

IN OUR

COMMUNITY

LIFE BEGINS WHEN WE STEP
OUTSIDE OUR WALLS

– 31 –

– CLIENTS –

We can’t design a great space
in a vacuum.

Design is a response. In other words,
it’s a relationship. And if there’s one
thing we’re good at, it’s building and
sustaining relationships.

True partnerships produce truly
spectacular results. So we take
more than a passing interest in
a project. We get invested—in
your story, your personality, and
your identity.

“I FEEL HEARD,
AND I KNOW

MY NEEDS ARE
CONSIDERED
ABOVE ALL.
THAT’S WHY I’VE
BEEN A CLIENT
FOR MORE THAN
TEN YEARS.”

- TOM McLEAN, Regus

REGUS

– 33 –

– 34 –

– CULTURE –

A fun, nurturing, creative, and
challenging work environment
can’t be manufactured, packaged,
or marketed.
It can, however, be designed. And
that’s exactly what we’ve done.
Come see (and feel) what it’s like
to work with people who show up,
step up, and build each other up.

CREATING
ONE OF

DFW’S BEST
PLACES

TO WORK
SINCE 2001

– 35 –

– COMMUNITY –

There’s an attitude here. We call
it “A Heart of Service.” And ideally,
when you meet one of us, you’ll
get it right away.
Our hearts often lead us outside of
our cozy environments. The funny
thing is, each time we step out
there, the more at home we feel.
After a while, putting others first
becomes second nature.

“WHEN WE
TAKE TIME TO
HELP IN OUR
COMMUNITY,

IT HELPS US
FIND OUR
PLACE IN A

MUCH BIGGER
STORY.”

- MARTHA WOLF

– 36 –

IDGROUP COMMUNITY SERVICE

– 37 –

“WE FOCUS ON PEOPLE FIRST.
IT’S REFLECTED IN OUR PROCESSES,

OUR DECISIONS—EVERYTHING.
IT’S DIFFERENT FROM A TRADITIONAL

SERVICE INDUSTRY MODEL.”

- TERI SCHIEFER

– 38 –

“WE ASK ABOUT THE THINGS THAT
NO ONE ELSE THINKS ABOUT.
THAT DRIVES SUCCESS,
WHICH LEADS TO TRUST.”

- ANNE TAYLOR

– 39 –

WE WORK WITH ALL KINDS
OF CLIENTS AND PEOPLE.
OUR GOAL IS TO CAPTURE

EACH COMPANY’S
ESSENCE AND TO INFUSE

EVERY IDEA WITH
THAT PERSONALITY

CORPORATE CLIENTS: - Triumph Bank
- Lockheed Martin
- Regus - GSA
- American Airlines - CBRE
- Trinity Industries - Cushman & Wakefield
- PepsiCo
- Transwestern

RESTAURANT & RETAIL CLIENTS:

- Panda Express - Domino’s Pizza
- FedEx Office - Palm Beach Tan
- Starbucks - Mattress Firm
- Einstein Brother’s Bagels/ - Paciugo
Caribou Coffee - Little Katana
- Torchy’s Tacos

– 40 –

– 41 –

DALLAS AUSTIN

2641 Irving Blvd. 9020 N. Capital of Texas Hwy.
Dallas, TX 75207 Building 1, Suite 390
tel. 214.638.6800 Austin, TX 78759
tel. 512.696.1454
www.idgroupdallas.com
www.idgroupaustin.com