Our Year in Review
H I G H L I G H T S , U P D A T E S , P R O M O S , W I N N E R S , H O L I D A Y W I S H E S
J a n u a r y 2 0 1 8
I N T H I S
Dearest Influencer I S S U E
The year 2017 has been quite the 03 M e e t i n g t h e t e a m s
roller coaster. We would like to take 04 2 0 1 7 H i g h l i g h t s & U p d a t e s
the time to thank you and all our 06 T o l u n a R e l a y R a c e
wonderful Influencers who have 09 R e w a r d s C e n t r e
trusted us throughout the years.
T e s t P r o d u c t s
As we are about to embark on this
G i v i n g b a c k - d o n a t i o n s
new year with its share of surprises
and new challenges, we thought it 12 P r o m o t i o n s & c o n t e s t s
would be nice to take a trip down 13 U p c o m i n g C o n t e s t s
memory lane. 14 I n f l u e n c e r t e s t i m o n i a l s
F A Q S - A C o m m u n i t y G u i d e
Join us as we travel through the main 18 T o l u n a T r a v e l s
events of the year 2017 and share 20 H a p p y N e w Y e a r W i s h e s
news on upcoming events for 2018.
Meeting the teams
The Website Community Team
Animates and moderates the Toluna community
They are the fun team, always ready to hear your new ideas
for improving the community so don't hesitate to share.
Contact here: https://enae.toluna.com/people/TolunaTeamUAE
The Social Media Team
Posts trending and fun content on our FB pages
Swing by our Facebook page to continue influencing your
world by participating in trending debates and fun
Contact here: https://www.facebook.com/Toluna
The Helpdesk Team
The superheroes who don't wear capes
Always ready to answer your questions about surveys and
rewards. Answers on average in 72h or less.
Contact here: https://enae.toluna.com/contactus
The Incentives Team
Processes and ships all rewards
Works hand in hand with the above teams to make sure that
all rewards are delivered in the best time possible.
Launches and processes lotteries, test products and all
rewards available on the website.
HAVE YOU SEEN OUR NEW LANDING PAGE?
October - ongoing
We are always looking for new ideas to improve the website
and make it more interesting for our members.
Thanks to your precious feedback, we have updated our landing pages to not only
reflect what Toluna is all about, but to also make it easier for users to understand how
to use our website. We have already updated most of our pages but if you don't yet see
this design, please know that we are working on launching it in your language as soon
NEW FRIEND REFERRAL FEATURE
We have recently optimised our Referral program
to include a shareable link; making it a lot easier to invite
friends to Toluna.com. Now, you can simply copy/paste
the referral link and share it on the platform of your
Once your friend has successfully joined, you will receive
500 bonus points for each referral (points limited to 10
new friends per month)
WE SAID GOODBYE TO OUR GIFTIES
After 5 years and 7546 winners, we have decided to
put an end to our Gifties program that seemed to be
losing in momentum. Don"t worry, we are working hard
to replace it with something that you will be sure to
LAUNCH OF TOLUNA EVENTS
Toluna launched a whole new and fun way to share your
opinion and earn points. These exclusive forums are only
open for a short period to small groups with specific
interests. To be selected to participate, simply answer our
short surveys in the Survey Centre. If your profile
corresponds, you will receive an exclusive invite to the
forum you qualified for.
END OF MOBILE CONTENT BONUS
Since the launch of our latest mobile app in 2015, we have
credited bonus points for the 1st content created via the
app. This bonus was no longer needed, as we are already
awarding points for all quality content created on Toluna,
regardless of device.
Please note that you will still be receiving an extra
500 points for every survey you complete via our mobile
app so don't forget to download it.
Toluna Relay Race
Easy way to get in touch and earn 5,000 points
As you might have seen we started a new contest!
Relay Race is a race where members need to
collaborate. Each member participates in only a set
part of the race carrying a baton before passing it onto
the next runner.
Toluna Relay race is about creating contests and
passing the opportunity to win 5,000 points among our
Toluna announced 1st contest
creator, a member who needed to
create own contest with specific rules,
during following 3 days this member
found and announced one winner.
This 1st winner created another
contest, found and announced the
2nd winner. This 2nd winner again
created another contest and
announced the 3rd winner...
Important: The winner only receives
5,000 points once he/she creates
his/her own CONTEST.
6 members participated in our Toluna Relay Race so far and we would like
to show you their nice contests
Christmas mood was everywhere around
and in our 1st contest kristilreyes was
asking our community about Christmas
related questions. Have a look at it.
More than 139 members participated in the very
first Relay Race and we could see our dear
kristilreyes kicked off this race in a great style!
Oficially first winner of this contest
As the 1st winner came up with an idea to post
a picture and ask our members Who is this person on
the picture? Is it Secret Santa? Santa´s assistant?
Mrs. Claus? Many of you were guessing but only one
member could win. In this case benphilip became
the 2nd winner and we were happy to see how much
you are enjoying every race.
benphilip found a really creative way to
entertain you. The goal of this contest was to
find 2 movies in following emoji. Would you be
able to find an answer? To be honest? ME?
NOT AT ALL! We were so proud of every
member who found the right answer.
Christmas story & It's a wonderful life were two
right answers and congratulations goes
to mary541 7
The Best App Book
4th winner mary 541 asked us What is the best app, website, book,
quote, song and movie that you have discovered. We received so
many comments and interesting ideas like: which book to read, Song
which song to sing, which movie to watch, which app to download + use
and quotes to think about! We do really appreciate this Relay Race idea
because it is not only fun and entertaining but it also brings priceless Movie
jgarbosa wanted to know What do you love most
NJT21 wanted to take this opportunity to
get to know everyone on Toluna a little bit
more. You could answer these questions:
What would you do if you got selected
next for the Toluna Challenge, what would
you do with the points? What was/is the
happiest moment in your life? What is
something nice/interesting you do in your
8 Do you wanna see more? Check Toluna profile
YOU ARE SO
For having sooo many rewards
in your Reward Centre. A wide
range of prizes are waiting only
for you! More than 32 different
options from Calvin Klein, iTunes
voucher, Nike, Mall Of the
Emirates. Splash Fashion,
Google Play, ALDO, Guess and
Important: Please note that the
delivery of your voucher can take
from 2 to 8 weeks.
It is always nice
to see happy
In 2017, Toluna gave 22000 PRODUCTS
away a whopping
What are Toluna Test Products?
These are simply free products that we send to our Influencers
who are willing test samples from our partners and share their
To participate, you simply need to apply to the products you
wish to test wait to be selected.
Of course, you get to keep the
product once you have sent in your
We have tons of new and cool
products to test in 2018, head on
PRODUCTS over to the page to
see what is now available or
Special thanks to all the cool Influencers who send us these cute photos.
Together we collected and donated a total of $7890 to the International Red
Cross, to help those affected by natural disasters.
Seeing the engagement of our communities is
heartwarming. You are the reason why Toluna
continuously strives to do better and more!
Do you donate to local charities?
The generosity and kindness of our members inspired us to start
a collection in our Paris office so that we too could donate.
We'd like to thank you all for always being so loving and caring.
The Toluna community offers our millions of
members a chance to express their opinions.
Over the past few months, we’ve created a
few interactive videos to help you make the
most out of your experience with Toluna.
PAST PROMOTIONS &
YOU On our website and blog you can easily find all important
information about :
ALWAYS 1. How to create content on Toluna.com
2. How to access the points and rewards page on Toluna.com
HAVE A 3. Tips on how to earn more points on Toluna.com
LOOK AT 4. How to enjoy the Toluna experience
5. Toluna Facts every member should know
OUR 6. How and when to contact Toluna
TUTORIALS 7. How to qualify for more surveys
8. How to redeem awards
9. How can I update my account details on Toluna?
And how to use them?
WHAT IS MORE
You could earn 15
Polls about questions
12 from Tutorials
Enjoy your week FROM MONDAY
Every day of the week will be dedicated to a different kind of contest
Would you like to begin Monday Enjoy your weekend and tell us about
with some jokes? Funny Monday it. Have fun and relax but do not forget
sounds like a good idea. Start about us. We would like to know more
every new week with a joke and about it.
earn 1,000 points.
Woohoo Friday. Tell us what
Tuesday is great day for some you are planning for a
interesting information. Inform weekend and let us know how
us about new products, write a was it. Your points are
review and earn more points. coming! :)
We like picutres. Post a picture from your trip or Let´s cook on Thursday! Share a
anything you would like to share with us on recipe and get more points!
We are preparing new You will have the
contests thanks to opportunity
which you will be able to participate in new
to have fun and win contests and redeem
fantastic prices new e-vouchers
Post a picture from Be active and win extra
your holidays, points for your
travelling, or anything comments.
else what you want to Communicate with other
share with us and get members, tell them your
1,000 points opinion, idea, help them
and have fun.
Our Influencers share
Did you know we have a public hashtag on Facebook, Twitter and Instagram
where users can share pictures of what they have earned or won on Toluna?
If you have ever wondered what other Influencers from other communities are
winning on Toluna, swing by to have a look.
the love - #TolunaWins
If you really enjoyed your gift and would like to say more, you can also send us
a cute video like Dilan from the Turkish community:
An Influencer's guide
What is the best way to
earn on Toluna?
Answering surveys is the fastest way
to earn points.
You can complete them by email or How can I earn points for
directly from the on content?
You can also earn points for creating
What is good content? content. From 100 to 1000 points per
piece of good quality content.
Insider tip: We are more likely to
Good content is simply content that
has an illustration (picture or video) credit Polls and Topics as they
and generates interesting generate more interaction.
Original and authentic content will
also get higher and more frequent Are there other ways I
bonuses. can earn points?
How often should I post? Sponsored polls: Sponsored polls
are special polls that allow you to
You can post every day or at your own earn 15 points every time you vote
leisure. However, no matter how great on one of them
your content is, if you post >10 pieces Contests: You can earn 100 to
of content in a 5-minute window it will 5000 points per contest and
be perceived as spam; since it doesn’t sometimes up to 10,000 points
allow users to see content from other depending on the difficulty.
influencers which might be frustrating. Leaving great comments: You can
Please wait at least 10 minutes earn 100 – 1000 points for
between posts. comments on all topics so don't
forget to participate.
to Enjoying Toluna
As in all communities where users share opinions and debate their point of
view; it may happen that you will not always like or agree with the opinions
posted by your fellow Influencers.
When this happens, there are a few things you can do to avoid quarrels and
keep the exchanges in the community interesting and respectful.
We do our best to moderate the site's
content and comments, in order to
make Toluna enjoyable for all users.
If you would like to report misuse or
inappropriate content, please use the
Contact Us link. What should I do if I
Remember: don't get along with
1) Be courteous and respectful of other another Influencer?
2) Do not spam the community The first thing you should do is avoid
3) Do not promote personal pages/ and ignore the user and his/her
channels/ sites content. Not only will this allow you to
4) Make interesting friends enjoy the site a lot more, it will prevent
5) Enjoy the community unnecessary frictions.
Just take a deep breath and keep
Can I share ideas to scrolling. It's as simple as that!
improve the site?
YES, please do. You can send us an
email using the contact us link or just
post a message on our Toluna Team
wall. We are always open to new ideas
that could make Toluna even better.
If you are an active influencer on LUNA
the Toluna community, you know T
that we are an international team of
Community Managers who try our RAVELS
best to share some of the fun things
that the team is up to.
To start the new year, we thought it would be cool to share a few pictures of the
countries we have visited in the past few months.
Can you guess where the Community Manager is in each picture?
How many do you think you
our contest 9
HAPPY NEW YEAR
As this new year begins, we would like to take a moment to thank all our
dear Influencers for your loyalty and dedication.
2017 had its share of ups and downs but we hope that with your help, 2018
will be a great and productive year for us all!
Special thanks to the hundreds of users who took the time to send us your
2018 wishes. We couldn't add each and every video to the complication
but know that we watched and enjoyed every single one of them.
Thank you, Thank you, Thank you!
Thanks to all our
whom, this would
not be possible!
SEE YOU SOON ON TOLUNA.COM
Influence Your World