TOLUNA
Our Year in Review
H I G H L I G H T S , U P D A T E S , P R O M O S , W I N N E R S , H O L I D A Y W I S H E S
J a n u a r y 2 0 1 8
I N T H I S
Dearest Influencer I S S U E
The year 2017 has been quite the 03 M e e t i n g t h e t e a m s
roller coaster. We would like to take 04 2 0 1 7 H i g h l i g h t s & U p d a t e s
the time to thank you and all our 06 G i v i n g b a c k - d o n a t i o n s
wonderful Influencers who have 07 U p c o m i n g C o n t e s t s
trusted us throughout the years.
I n f l u e n c e r t e s t i m o n i a l s
8
As we are about to embark on this
11 F A Q S - A C o m m u n i t y G u i d e
new year with its share of surprises
and new challenges, we thought it 12 T o l u n a T r a v e l s
would be nice to take a trip down 14 H a p p y N e w Y e a r W i s h e s
memory lane.
Join us as we travel through the main
events of the year 2017 and share
news on upcoming events for 2018.
The Toluna Team
2
Meeting the teams
The Website Community Team
Animates and moderates the Toluna community
They are the fun team, always ready to hear your new ideas
for improving the community so don't hesitate to share.
Contact here: https://eneg.toluna.com/people/TOLUNAEGYPT
The Social Media Team
Posts trending and fun content on our FB pages
Swing by our Facebook page to continue influencing your
world by participating in trending debates and fun
animations.
Contact here: https://www.facebook.com/Toluna
The Helpdesk Team
The superheroes who don't wear capes
Always ready to answer your questions about surveys and
rewards. Answers on average in 72h or less.
Contact here: https://eneg.toluna.com/contactus
The Incentives Team
Processes and ships all rewards
Works hand in hand with the above teams to make sure that
all rewards are delivered in the best time possible.
Launches and processes lotteries, test products and all
rewards available on the website.
3
2017 Highlights
HAVE YOU SEEN OUR NEW LANDING PAGE?
October - ongoing
We are always looking for new ideas to improve the website
and make it more interesting for our members.
Thanks to your precious feedback, we have updated our landing pages to not only
reflect what Toluna is all about, but to also make it easier for users to understand how
to use our website. We have already updated most of our pages but if you don't yet see
this design, please know that we are working on launching it in your language as soon
as possible.
NEW FRIEND REFERRAL FEATURE
November
We have recently optimised our Referral program
to include a shareable link; making it a lot easier to invite
friends to Toluna.com. Now, you can simply copy/paste
the referral link and share it on the platform of your
choice.
Once your friend has successfully joined, you will receive
500 bonus points for each referral (points limited to 10
new friends per month)
4
and Updates
WE SAID GOODBYE TO OUR GIFTIES
PROGRAM
July
After 5 years and 7546 winners, we have decided to
put an end to our Gifties program that seemed to be
losing in momentum. Don"t worry, we are working hard
to replace it with something that you will be sure to
enjoy.
LAUNCH OF TOLUNA EVENTS
May
Toluna launched a whole new and fun way to share your
opinion and earn points. These exclusive forums are only
open for a short period to small groups with specific
interests. To be selected to participate, simply answer our
short surveys in the Survey Centre. If your profile
corresponds, you will receive an exclusive invite to the
forum you qualified for.
END OF MOBILE CONTENT BONUS
May
Since the launch of our latest mobile app in 2015, we have
credited bonus points for the 1st content created via the
app. This bonus was no longer needed, as we are already
awarding points for all quality content created on Toluna,
regardless of device.
Please note that you will still be receiving an extra
500 points for every survey you complete via our mobile
app so don't forget to download it.
5
A news
T LUNA
gives back
You’re awesome!
Together we collected and donated a total of $7890 to the International Red
Cross, to help those affected by natural disasters.
Seeing the engagement of our communities is
heartwarming. You are the reason why Toluna
continuously strives to do better and more!
Do you donate to local charities?
The generosity and kindness of our members inspired us to start
a collection in our Paris office so that we too could donate.
We'd like to thank you all for always being so loving and caring.
Video goes
here if
applicable
6
UPCOMING CONTESTS
Coming Soon
4 Pictures 1 Word
4 pictures have 1 word
in common. Can you
guess the word behind
these 4 pictures?
Guess the person
We made a
person unrecognizable.
Can you still guess who
the person is?
Story time
Get ready to write!
Write a story about the
given subject and earn
points!
7
Our Influencers share
Did you know we have a public hashtag on Facebook, Twitter and Instagram
where users can share pictures of what they have earned or won on Toluna?
#TolunaWins
If you have ever wondered what other Influencers from other communities are
winning on Toluna, swing by to have a look.
8
the love - #TolunaWins
If you really enjoyed your gift and would like to say more, you can also send us
a cute video like Dilan from the Turkish community:
Video goes
here if
applicable
9
An Influencer's guide
What is the best way to
earn on Toluna?
Answering surveys is the fastest way
to earn points.
You can complete them by email or How can I earn points for
directly from the on content?
Survey Centre
the website.
You can also earn points for creating
What is good content? content. From 100 to 1000 points per
piece of good quality content.
Insider tip: We are more likely to
Good content is simply content that
has an illustration (picture or video) credit Polls and Topics as they
and generates interesting generate more interaction.
feedback.
Original and authentic content will
also get higher and more frequent Are there other ways I
bonuses. can earn points?
How often should I post? Sponsored polls: Sponsored polls
are special polls that allow you to
You can post every day or at your own earn 15 points every time you vote
leisure. However, no matter how great on one of them
your content is, if you post >10 pieces Contests: You can earn 100 to
of content in a 5-minute window it will 5000 points per contest and
be perceived as spam; since it doesn’t sometimes up to 10,000 points
allow users to see content from other depending on the difficulty.
influencers which might be frustrating. Leaving great comments: You can
Please wait at least 10 minutes earn 100 – 1000 points for
between posts. comments on all topics so don't
forget to participate.
10
to Enjoying Toluna
As in all communities where users share opinions and debate their point of
view; it may happen that you will not always like or agree with the opinions
posted by your fellow Influencers.
When this happens, there are a few things you can do to avoid quarrels and
keep the exchanges in the community interesting and respectful.
Toluna Community
guidelines?
We do our best to moderate the site's
content and comments, in order to
make Toluna enjoyable for all users.
If you would like to report misuse or
inappropriate content, please use the
Contact Us link. What should I do if I
Remember: don't get along with
1) Be courteous and respectful of other another Influencer?
users
2) Do not spam the community The first thing you should do is avoid
3) Do not promote personal pages/ and ignore the user and his/her
channels/ sites content. Not only will this allow you to
4) Make interesting friends enjoy the site a lot more, it will prevent
5) Enjoy the community unnecessary frictions.
Just take a deep breath and keep
Can I share ideas to scrolling. It's as simple as that!
improve the site?
YES, please do. You can send us an
email using the contact us link or just
post a message on our Toluna Team
wall. We are always open to new ideas
that could make Toluna even better.
11
If you are an active influencer on LUNA
the Toluna community, you know T
that we are an international team of
Community Managers who try our RAVELS
best to share some of the fun things
that the team is up to.
To start the new year, we thought it would be cool to share a few pictures of the
countries we have visited in the past few months.
Can you guess where the Community Manager is in each picture?
1
2
3
4
12
5
6
7
8
How many do you think you
guessed correctly?
Check answers 9
13
HAPPY NEW YEAR
As this new year begins, we would like to take a moment to thank all our
dear Influencers for your loyalty and dedication.
2017 had its share of ups and downs but we hope that with your help, 2018
will be a great and productive year for us all!
Special thanks to the hundreds of users who took the time to send us your
2018 wishes. We couldn't add each and every video to the complication
but know that we watched and enjoyed every single one of them.
Thank you, Thank you, Thank you!
Video goes
here
14
Thanks to all our
wonderful
members without
whom, this would
not be possible!
SEE YOU SOON ON TOLUNA.COM
Influence Your World