CELEBRATING OUR FLAGSHIP STORE AT THE DUBAI MALL LAUNCHING THE KITE COLLECTION Alaghband Event Brochure - June 2023
THEBRAND Established in 2009, Alaghband has become the essence of magnificence and perfection within the field of fine jewelry, with a grand flagship store at The Dubai Mall. Dedicated to luxury, craftsmanship, and customer experience, Alaghband has successfully managed to capture the hearts of an exceptionally dedicated customer base who value precious gems and exquisite fine jewelry. Creating a close and loyal bond with customers has also enabled Alaghband in communicating the essential belief of how each exclusive piece of jewelry should be worn to embrace internal harmony and uniqueness on the body.
T h e D u b a i M a l l F l a g s h i p S t o r e I n A u g u s t 2 0 2 2 , A l a g h b a n d s u c c e e d e d i n r e a c h i n g o n e o f i t s g r e a t e s t m i l e s t o n e s , o p e n i n g i t s g r a n d f l a g s h i p s t o r e a t t h e h e a r t o f T h e D u b a i M a l l . L o c a t e d o n t h e 2 f l o o r o f t h e F a s h i o n Av e n u e , t h i s s t o r e i s a n i l l u s t r a t i o n o f t h e b r a n d ' s u n i v e r s e a n d a h a v e n o f e n c h a n t i n g f i n e j e w e l ry m a s t e r p i e c e s . n d
"OUR JOURNEY BEGAN WHEN THERE WAS NO CHOICE BUT TO SUCCEED." M . A . A L A G H B A N D
ToStruggle, Strive &Soar LikeMyKite Inspired by his life journey, Mohammad Ali Alaghband's purpose is to bring back glimpses of our childhood memories when freedom was effortless, dreams were limitless and joy was bountiful. Kites, the ever-present angels are handed to us so that with passion and persistence, they once again begin their dance and bring back the feeling of us touching the sky. The Kite Collection is an inspirational song in the form of exquisite fine jewelry, dedicated to every dreamer and achiever in the self-empowering path they set to take towards fulfilling their life destiny. The Kite Collection is a dedication to those with passion and perseverance, who courageously pursue and grow into the best versions of themselves, daring to raise beyond barriers and limitations. TheKiteCollection
TheSound - Rubina & The Kite With aspirations to leave an indelible mark on the world stage, Rubina tirelessly hones her craft, continuously experimenting with new genres and collaborating with artists from diverse backgrounds. Through her music, she aims to create a space where individuals from all corners of the world can find solace, connect with their emotions, and celebrate their unique identities. Rubina, a 19-year-old singer-songwriter, gracefully bridges the gap between her Iranian heritage and Canadian upbringing through her enchanting musical compositions. Born into a diverse background, Rubina embraces her dual identity, using music as a powerful medium to connect and inspire audiences worldwide. OfCourage
Thus, the kite becomes an emblem of the transformative voyage towards personal growth, emancipation, and the relentless pursuit of one's dreams, its ethereal dance in the open heavens serving as a poignant reminder of life's limitless possibilities. For Rubina, a kite embodies freedom and life as it gracefully soars amidst the vast expanse of the sky, effortlessly defying gravity and earthly confines. Just like a kite, individuals possess the innate potential to transcend their circumstances and limitations, embracing the boundless realm of existence and venturing into uncharted horizons. Day ToDay isthe
In the context of women's freedom, the symbolism of a kite takes on an even more profound significance. Like a kite soaring against the wind, women have fought against societal constraints and gender biases, striving for autonomy and equality. Just as the kite's string represents the connection to dreams and aspirations, it also symbolizes the resilience and unwavering spirit of women who have dared to dream and break barriers. The kite becomes a powerful metaphor for the journey of women as they navigate through societal expectations and restrictions, defying gravity and societal norms. It signifies the pursuit of individuality, the quest for self-expression, and the liberation from oppressive forces that hinder women's progress. The dance of the kite in the open sky serves as a poignant reminder of the inherent strength, grace, and beauty that women possess in their pursuit of freedom
THEWORDSOFCOURAGE Wish Bravely, the title of the soundtrack and music video has been exclusively created and recorded by the talented artist Rubina, inspired and dedicated to Alaghband's Kite Collection. Are you scared? Cause I am too It’s a journey to pass through And the people you turn to Just jump into the sky so blue Take me on your way Back when we used to play You taught me how to be brave How to defeat a stormy wave Today’s the day, I believe That I am free To reach, with no fear, my destiny Today’s the day, I say I’m not afraid Of the rain I’ll say it again: turn the pain into power! Cause even when there’s no star in sight, You’ll always be my only guiding light I’m creating the life of my dreams I owe this one to you, my kite Whatever it takes Even if we let go No matter how it ends You’re with me, I know
"The Kite Embodies Freedom & Life" Rubina
The History Of The Kite According to historical recordings, in the year 559 CE, the tyrant emperor Gao Yang enjoyed releasing prisoners, strapped to bamboo mats, from the Golden Phoenix Tower with the height of 33 meters. While prisoners fell to the ground and died, Yuan Huangtou, the Eastern Wei prince, made a kite in the shape of an owl and succeeded in landing 2.5 km away from the tower. However, he was once again captured and executed by starvation. In 1282, the European explorer Marco Polo passed this punishment method used by the Chinese, but this time prisoners, who were strapped to kites, were thrown into oceans in order to foretell whether a ship should sail or not.
Kites rise the highest against the wind - not with the wind.
Alaghband's Contribution To Freedom Freedom & Liberation - Nothing in the world is more beautiful than these two concepts. Having the honor of gifting a human, freedom is an extraordinary experience. Inspired by the concept of the Kite Collection, Alaghband has set out to collaborate with Nikan Mammut Charity Foundation to carry out a righteous humanitarian service and social responsibility in the greatest way possible. Nikan Mammut Charity Foundation, officially established in 2010, has been striving towards supporting families in need for many years, trying to make them self-sufficient. The foundation has helped millions of people so far and tonight Alaghband is set to release 6000 prisoners, of non-intentional crimes, consequently preventing at least 6000 families from tearing apart and dedicating another chance to live, to be free, and to become empowered. At this launch ceremony, Alaghband will auction a selection of its fine jewelry from the Kite Collection, inviting its loyal and generous guests to contribute towards elevating lives and granting hope to those of need.
"Freedom & Liberation - Nothing in the world is more beautiful than these two concepts"
The Kite Collection
BRACELET BRACELET GEMSTONE: DIAMOND & BLUE SAPPHIRE GEMSTONE: RUBY & DIAMOND BRACELET BRACELET BRACELET BRACELET BRACELET GEMSTONE: DIAMOND & BLUE SAPPHIRE GEMSTONE: BLUE SAPPHIRE & DIAMOND GEMSTONE: DIAMOND & BLUE SAPPHIRE GEMSTONE: DIAMOND & BLUE SAPPHIRE GEMSTONE: DIAMOND & BLUE SAPPHIRE BRACELET GEMSTONE: DIAMOND & BLUE SAPPHIRE BRACELET GEMSTONE: DIAMOND & BLUE SAPPHIRE
BRACELET BRACELET BRACELET PENDANT BRACELET BRACELET GEMSTONE: DIAMOND GEMSTONE: DIAMOND GEMSTONE: DIAMOND GEMSTONE: DIAMOND & BLUE SAPPHIRE GEMSTONE: DIAMOND GEMSTONE: DIAMOND & BLUE SAPPHIRE NECKLACE GEMSTONE: GARNET NECKLACE NECKLACE GEMSTONE: RUBY GEMSTONE: BLUE SAPPHIRE
RING RING GEMSTONE: DIAMOND & BLUE SAPPHIRE GEMSTONE: BLUE SAPPHIRE & DIAMOND RING RING RING RING GEMSTONE: DIAMOND & RUBY GEMSTONE: RUBY & DIAMOND GEMSTONE: DIAMOND & BLUE SAPPHIRE GEMSTONE: GARNET & DIAMOND EARRINGS GEMSTONE: DIAMOND & BLUE SAPPHIRE CUFFLINKS GEMSTONE: DIAMOND & BLUE SAPPHIRE
ALA G H BA N D E V E N T B R O C H UR E • JU N E 2 0 2 3 • K I T E C O LL E C T I O N Let your dreams dance freely into the sky like a kite, and let them bring you a new life, a new opportunity, a new idea, to a new country, ... M.A.Alaghband