2020 Academy MIS CATALOGUE

LEARNING CATALOGUE

2020

MALAYSIA, INDONESIA, SINGAPORE

1

|

1 Content 3

Future 2 Professional
Leaders Emerging Leaders
Leaders

4 5 6

Executive Strategic Sales &
Leaders Leaders Revenue

7 8 9
Loyalty Operational
Trainer’s
Certification

ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020 3

Overview

At Accor, we master the fine art of welcoming and serving others. Our heart shines through
everything we do because we want to make heartwarming connections with people.

Through the Heartist Journey, we will build our distinct identity, share a common language,
common set of values, common desired guest experience, common way of being, in every
brand, with our guests and our colleagues around the globe. Our guest passion shines
through our personal and collective creativity and we are blazing new trails by tapping into
more genuine meaning to transform the hospitality & service scene.

However, passion alone does not drive superior guest service, we also need to develop our job
skills, knowledge and behaviors.

Technical and leadership competency can be broadened through gaining on-the-job
experience, cross training, coaching and feedback, as well as attending formal training
sessions.

We encourage each and every member of the team to create their own learning pathway
through a personal development plan which encompasses a blended learning approach.

Our promise to you is life-long learning. Learning is not just to enhance your career
development but to help open your mind to possibilities
and innovation in life.

The Academie team are here to support you along your learning journey. If you need
assistance in creating your learning pathway, do not hesitate to reach out to any of the team.

Christine RUMBLE

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Leadership Capability Framework

5

2020 Asia Pacific Strategic L&D Pillars

• Support our Talent & Culture Teams
• Grow & Support General Manager Development
• Brand Build & Service Culture Development
• Enhance the Guest & Loyalty Experience
• Contribute to a culture of Revenue Optimization
• Supporting new Openings
• Grow talent to meet the needs of Our Luxury

pipeline
• Grow & Build leadership capabilities

6
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Future Leaders 7

ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020

FUTURE LEADERS

HYGIENE IN THE WORK PLACE CROSS SELLING AT FRONT OFFICE UPSELLING AT RESTAURANTS AND BARS

Hygiene in the work place is an important topic for all As the main front face of our business, front office Food and Beverage is one of the important pillar that
our future leaders. future leaders plays an important role in the upselling drive our guest loyalty and experience.
across different department and outlets in the hotel.
This learning allows our future leaders understand This learning allows our heartists at out restaurants
the definition of hygiene at work, its procedure, This learning allows our heartists at FO to be the and bars to learn the art of upselling, identify the
allowing them to identify hazards and experts of hotel product and service, have the ability upselling moment and its techniques, identify guest
contaminations and ensure they align their to identify guest needs, shift hotel features to guest needs and add value to guest experience in
personal hygiene habits on daily basis. benefits and at the end add value to guest experience restaurants and bars.

Face to Face or Virtual Face to Face or Virtual Face to Face or Virtual
Duration: 2 hours Duration: 2 Hours
Duration: 2 hours
ROE: improving and maintain hygiene audit ROE: FO team engagement and involvement
score increment in hotel revenue contribution ROE: increasing FB team engagement and
across different departments involvement in restaurant and bars revenue
All Staffs working in the hotel contribution
Front Office Team Food and Beverage Team

IDR 1.000.000 / talent (minimum 15 IDR 1.000.000 / talent (minimum 15 IDR 1.000.000 / talent (minimum 15
participants per session) participants per session) participants per session)

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FUTURE LEADERS

PERFORMANCE REVIEW & PERSONAL MANAGING GUEST PRIORITIES STORY TELLING SKILLS
LEARNING AND DEVELOPMENT PLAN (COMPLAINT)
This learning allows our talents to understand the Story Telling is a powerful tools to create heartist
importance of Performance Review and Feedback from our guest are valuable to maintain and connection between our talents and our guests.
Personalized Learning and Development Plan, to improve our service towards our guests. This learning allows our talents to develop story
know how to fill in both tools for personal telling skills as a way to enrich and inspire our guest
development, allows a conversation which make This learning allows our talents to develop experience.
our talents feel valued professional attitude in handling guest complaints
(priorities) by adopting heartist mind set to prioritize
Face to Face or Virtual solutions

Duration: 0.5 day Face to Face or Virtual Face to Face or Virtual
Duration: 0.5 day
ROE: Allow talents to feel valued and highlight
lifelong learning culture. Effecting EES score. ROE: To make our guest feel heart warmed Duration: 0.5 day
and belong even when inconvenience
All Staffs working in the hotel occurred. Improving Guest Experience and ROE: To make our guest feel welcome,
(min. 10 participants (F2F) or 10 hotels (virtual) Reputation Performance Score heart warmed, incredible and belong to
Accor hotels. Improving Guest Experience
IDR 1.000.000 / talent For team members interested in becoming a and Reputation Performance Score
department trainer who will be transferring their
skills & knowledge on the job. All Staffs working in the hotel
(min. 10 participants (F2F) or 10 hotels (virtual) (min. 10 participants (F2F) or 10 hotels (virtual)

IDR 1.000.000 / talent IDR 1.000.000 / talent

ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020 9

Emerging Leaders

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EMERGING LEADERS

GLOBAL LEADERSHIP PROGRAM OPERATION SUCCESS BEHAVIORAL INTERVIEW
(EMERGING LEADERS PATH) FOR LEADERS
Ensuring successful and effective operation is a very
The Emerging Leaders Development Journey builds important role of an emerging Leaders in the hotel. Ability to identify the right talent is crucial role as
confident and enthusiastic leaders who communicate This Learning allows emerging to use effectively Keys leaders.
with care, understand and make people better. To Success in FBS, Rooms and Maintenance. This This Learning allows emerging leaders to use effective
This journey forms the building blocks of our learning also sharpen the Emerging Leaders roles as interview skills based on past performance of the
leadership culture at Accor and develops first time departmental trainer ensure the best learning talent as well as identify potential passion, career
leaders of others with the skills, knowledge and happened in their departments. aspiration and talent motivation.
experience to be successful.
Face to face and workplace assignments Face to face (minimum 12 participants) or
Blended Journey – Includes self assessment, Virtual Online Session (minimum 12 hotels)
Digital learning , Face to face and workplace
assignments Duration: 2 days Duration: 2,5 hours

Duration: 6 months journey ROE: Onboarding new team member and ROE: Effective Talent Identification and
3 days Face to Face Training, 3 Virtual Online effective operation
Sessions, Pre and Post Work Meaningful Performance Review
12-20 participants
ROE: Leadership competencies in accordance Emerging Leaders (Supervisors, Assistant HODs) Conversation
with capability framework, Engagement of and above
teams, leader retention 12-20 participants
IDR 4.000.000 or USD 300 / talent
12-20 participants Emerging Leaders (Supervisors, Assistant HODs)
Emerging Leaders (Supervisors, Assistant HODs) and above

IDR 5.200.000 or USD 400 / talent

IDR 1.350.000 or USD 100 / talent

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EMERGING LEADERS

KEYS TO COMMUNICATION TRAIN THE TRAINER

Communication is an essential skill to lead a team, in order to get the One of the roles of an Emerging Leaders is to enable their team to
operation done in an effective manner. Keys To Communication Training ensure that they have the right skill, knowledge and attitude to perform
is the pre requisite training to other corporate training of Accor Leaders at their best.
(Train The Trainer, Trainer Dimension, etc). This learning covers communication essentials as departmental trainers,
This learning covers communication essentials, the effective method of effective learning need analysis, learning method, effective ways to
communication, the importance of giving the right feedback, way of deliver trainings, and to follow up trainings to ensure lifelong learning
being as an assertive communicator and tips on how to find win win culture is crafted in the hotel departmental life.
solutions.
Face to face and workplace assignments
Face to face and workplace assignments

Duration: 2 days Training and Pre & Post Work Duration: 3 days Training, Pre and Post Work.

ROE: Increased Communication skills as Leader, Engagement ROE: Increased Enabling The Team skill of the leader, Effective
of teams, leader retention Departmental Trainer skills, team work effectiveness and team
retention
12-20 participants
Emerging Leaders (Supervisors, Assistant HODs) 12-20 participants
and above Emerging Leaders (Supervisors, Assistant HODs)
and above
IDR 4.000.000 or USD 300 / talent
IDR 5.200.000 or USD 400 / talent

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Professional Leaders 13

ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020

PROFESSIONAL LEADERS COACHING IN THE WORKPLACE

GLOBAL LEADERSHIP PROGRAM Create a build a culture of workplace coaching or coaching people through
(PROFESSIONAL LEADERS PATH) the Gallup strengths finder. Our academy licensed facilitators are able to
deliver the coaching clinic intervention OR strengths workshops to your
The Professional Leaders Development Journey inspires business smart team at property or keep a lookout for one of our open classes in various
leaders to achieve our results by empowering and including others. locations
This journey develops managers of people and equips them with the
competencies required to lead a business successfully.

Blended Journey – Includes Self Assessment, Digital Learning, Face To Face, Immersive, Experiential
Face to Face And Workplace Assignments
Duration: 2 days
Duration: 9 months journey
3 days face to face, pre and post work, and 3 virtual sessions ROE: Coaching culture, employee engagement, retention.
Productivity
ROE: Leadership competencies in accordance with
capability framework, Engagement of teams, leader 12-20 participants
retention Professional Leaders (HODs) and above (Executive –
Strategic Leaders)
12-20 participants IDR 5.200.000 or USD 400 / talent
Professsional Leaders

IDR 6.500.000 or USD 500 / talent

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ACADEMY WORKSHOPS

ROOM DIVISION ACADEMY 2020 FOOD & BEVERAGE ACADEMY 2020

Invest in your key operational leaders as they attend Invest in your key operational leaders as they attend
one of our operational mini conferences designed to one of our operational mini conferences designed to
provide them with real takeaways and tools to bring provide them with real takeaways and tools to bring
our guest experience strategy to life. Also a perfect our guest experience strategy to life. Also a perfect
fit for GM / HM new to our region or an operational fit for GM / HM new to our region or an operational
head in need of Rooms expertise. Finally a great way head in need of Food & Beverage expertise. Finally a
to invest in rising stars being groomed for a functional great way to invest in rising stars being groomed for
head role in either of these operational teams a functional head role in either of these operational
teams.
Face to Face Learning, Immersive &
Experiential Digital modules, Face to face, immersive,
experiential

Duration: 2 Days plus travel (Asia) Duration: 2 Days plus travel (Asia)

ROE: Latest trends, enhance guest experience ROE: Latest trends, enhance guest experience
journey, RPS, Guest engagement journey, RPS, Guest engagement

GM’s, Hotel Managers, EAM’s, GM’s, Hotel Managers, EAM’s,
Rooms Division, Guest Experience heads F&B, Guest Experience heads

USD 950 / talent USD 950 / talent

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Executive Leaders

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EXECUTIVE LEADERS

THE 7 HABITS OF HIGHLY EMOTIONAL INTELLIGENCE GLOBAL LEADERSHIP PROGRAM
EFFECTIVE PEOPLE (EXECUTIVE LEADERS PATH)
Proven to be a foundational skill for leaders at all
Life transforming learning program assisting in levels, our GENOS certified facilitators are able to The Executive Leaders Development Journey creates
breaking common ineffective behaviors and deliver 4 key emotional intelligence programs either influential risk takers who confidently implement
tendencies resulting in creating high levels of trust to your executive/ leadership teams on property or business strategies and grow successful teams.
and developing strong interdependent relationships. through open classes in various locations.
Includes a pre and post 360 assessment to measure This journey develops department heads and equips
engagement effectiveness. The 4 programs are : The emotionally intelligent them with the competencies required to lead a
leader, the engaging leader, the resilient leader and business strategy successfully.
the mindful leader

Face To Face, Immersive, Experiential Face to face, immersive, experiential, Blended Journey – Includes Self Assessment,
360 assessment tools Digital Learning, Face To Face and Workplace
Duration: 2 Days Face To Face and Assignments
1 virtual session Duration: 1.5 days and 1 virtual session
Duration: 12 months journey
ROE: ROE: 2 days face to face, pre and post work
Resilience, work life enhancement, retention Increased resilience, employee engagement, and 4 virtual sessions
retention
12-20 participants ROE: Leadership competencies in accordance
Recommended for Professional, Executive, 12-20 participants with capability framework, engagement of
Strategic Leaders & Inspiring Leaders Recommended for professional Leaders, teams, leader and people retention.
Executive Leaders, Strategic Leaders
IDR 9.000.000 or USD 700 / talent 12-20 participants
IDR 10.000.000 or 750 USD / talent Executive Leaders , Hotel executive team

IDR 7.500.000 or USD 600 / talent

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EXECUTIVE LEADERS

STRENGTH AT WORK ACCELERATING BUSINESS ACUMEN AND HABITS OF HIGHLY EFFECTIVE
ANALYSIS (ABAC WORKSHOP) PRESENTER
Create a build a culture of workplace coaching or
coaching people through the gallup strengthsfinder. Proven to be a foundational skill for Executive Leaders Learn how to present your point of view convincingly
Our academy licensed facilitators are able to deliver in any business strategic decision making, financial to an audience and hotel owner. Learn the basic
the coaching clinic intervention OR strengths analysis and business acumen are covered within this principles of public speaking, and techniques to
workshops to your team at property or keep a lookout workshop. enhance your presentation, be it one-on-one or to a
for one of our open classes in various locations. group. Understand how to set goals for a
The learning covered financial data analysis, tactful presentation, and prepare a creative and stunning
business agility decision making and mastery of your presentation, whether for a sales pitch or for an
hotel management agreement interval

Face to face , immersive , experiential Face to face , immersive , experiential Face to face and workplace assignments

Duration: 1 Day Duration: 2 days and a virtual session Duration: 2 days

ROE: focus on strength culture , team engagement ROE: Increased financial literacy and business ROE: Increased confidence and influencing
and productivity acumen of executive leaders presentation skills

Target Audience: Executive Leaders, 12-20 participants 12-20 participants
Recommended for Property Executive Teams Recommended for Executive Leaders (Division Executive Leaders , Hotel executive team
or Executive Leaders Heads) and above
IDR 6.500.000 or USD 500 / talent
IDR 4.500.000 / talent for mix hotel participants IDR 6.500.000 or USD 500 / talent
or IDR 35.000.000 / hotel (max. 20 teams)

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Strategic Leaders 19

ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020

GENERAL MANAGER SKILLS

LUXURY LEADERSHIP: LEADERSHIP IN MOTION LEADING IN LUXE
STRATEGY, PURPOSE & CULTURE
A learning and development journey designed to A talent Development Program designed to grow star
Opening & Operating a luxury hotel successfully can equip General Managers, Senior Operational VPO’s midscale General Managers into the Luxury Segment
be incredibly successful paired with this 2 day and corporate head functional roles with the skill and by giving them the skill, knowledge through an
leadership intervention. Designed for both pre- capability to lead Accor in a period of transformation immersive 9 month journey in the world of luxury .
opening, integrations and new hotel teams, our Attendees are nominated through the regional talent (Selection through a series of assessments - OPQ
academy heads curate a 2 day experience for the key & culture teams and receive a personal invitation to testing, Hotel Review & Audit, self-assessment essay
leadership team which results in a unifying purpose attend the program. and a panel interview. Attendees nominated through
and defining a leadership culture to optimize the regional talent & culture teams
efficiency of a luxury hotel and drive results. Blended Journey – Includes self assessments,
self paced learning, virtual workshops, Face to Blended Journey – Includes self assessment, self
Face to Face Learning, face, case studies & assignments paced learning, virtual workshops, , Face to face,
Immersive & Experiential case studies & assignments, mentoring by a senior
Duration: 6-8 months, 5 face to face days luxury GM, final assessment / presentation
Duration: 2 days
ROE: Leadership retentions, unified Duration: 9 month journey
ROE: Align KPI’s, optimize workflow, build leadership culture, leading through VUCA, 3 Face to Face Days
successful teams, transformational leadership skills
GM’s Accredited to run Luxury Hotels , Owner ROI,
12-30 participants Nominated General Managers / Area mobility, GM retention , growth of luxury talent
GM, Executive Teams and Key Leadership of GM’s, corporate directors, VP’s, SVP’s
a hotel. Nominated a& selected star midscale General
USD 3.000 + 2x flights (one to Bangkok, Managers
USD 3.000 / day / hotel one to Singapore)
2 flights to Singapore
2 trips to visit luxury mentors
Rest of journey covered by AAPC Singapore

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GENERAL MANAGER SKILLS

CRISIS & MEDIA MANAGEMENT MAXIMISING OWNER VALUE
PROPOSITIONS
Have more successful engagement with the media
from being able to articulate Accor's key messages & A series of virtual podcasts delivered by key experts
focus areas more effectively. Manage different types designed to support the General Managers and
of potential situations with the media using specific enhance their ability to confidently become a
techniques. Have a better idea of how the media business partner to our owners able to guide them
operates and how to manage different types of through strategic investment in our various services
journalists and their line of questioning in order to maximize value in their business

Face to Face Learning, Virtual, Podcast Styled learning with case
Immersive & Experiential studies and self paced workplace assignments

Duration: 1 day Duration: 10 Podcasts, Invest in minimum 5

ROE: Effective safe guarding of Brand Image ROE: Confidently communicate business
strategy, investment in services, Owner ROI,
8 -10 participants impact profitability
Strategic Leaders, Inspiring Leaders
TBA General Managers Only

IDR 3.500.000 or USD 250
for 5 Podcasts

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Sales, Marketing & Revenue

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SALES

FUNDAMENTAL OF SELLING SALES NEGOTIATION ACCOR SALES CAMPUS
ADVANCE NEGOTIATION
Generic selling skills for all sales members. A profitable contract stemmed from an effective
It provides the opportunity to learn and understand negotiation. This program advises the 5 Golden rules 2nd module of the Global sales program.
the Accor sales approach. The key contents include of negotiation, how to rebalance the power between Develop individual skill to understand the negotiation
on how to establish a positive contact with clients, the seller & buyer and to avoid the buyer’s trap. process. Execute an effective negotiation by
present a convincing sales pitch through discovering our client’s interest and broadening the
comprehensive understanding of the client’s views of their needs.
requirements and successfully overcoming objections
to close a deal.

Face to Face Learning, Immersive & Face to Face Learning, Immersive & Face to Face Learning, Immersive &
Experiential Experiential Experiential

Duration: 2 Days Duration: 2 Days Duration: 2 Days

ROE: Increase sales conversion rate and ROE: Increase profitability and enhances ROE: Increase contracts conversion and drive
confidence of sales talent professionalism of sales talent. strategic relationship with clients

Recommended for every new sales member. Recommended for every sales member. Recommended for Sales leaders, Professional
Future leaders and above Emerging leaders and above. leaders and above.

USD 350 / talent USD 350 / talent USD 650 / talent

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SALES

ACCOR SALES CAMPUS TRACK TO OMNICHANNEL STRATEGY TRACK TO MICE PEAK PERFORMANCE
SELL ACCOR VALUE
The Omni channel vison is to actively grow and steer With the Meetings, Incentives, Conferences,
(Global Sales / Hotel Sales Team) the mix of all available channels and segments to Exhibitions segment being one of the most lucrative
optimize total net RevPAR. In this program, we focus business for hotels, it is imperative for hotels to
Global sales training with the ambition to improve on Accor sales tools, processes, strategies and offers adopt a professional call flow. In this session, we put
sales efficiency through a shared Accor methodology to achieve the commercial, economic and strategic into practice inquisitive questioning techniques and
and ensuring our clients & Sales team feel valued. objectives. make use of basic Revenue Management concepts to
Key contents focusing on understanding how clients convert a MICE enquiry.
perceive our value and leading an impactful value
based pitch.

Face to Face Learning, Immersive & Face to Face Learning, Immersive & Face to Face Learning, Immersive &
Experiential Experiential Experiential

Duration: 2 Days Duration: 2 Days Duration: 2 Days

ROE: Increase profitability with value based ROE: Optimize hotel’s Net RevPAR ROE: Increased conversion on MICE enquiries
selling approach and enhances status as key MICE hotel
Recommended for Sales members managing
Recommended for sales leaders. Professional the corporate and leisure segment. Emerging Recommended for Sales & catering team,
leaders and above. leaders and above MICE sales members. Emerging Leaders and
USD 450 / talent above.
USD 550 / talent
USD 450 / talent

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REVENUE

ACCOR BUSINESS CAMPUS ACCOR BUSINESS CAMPUS DIGITAL DISTRIBUTION CAMPUS
RM & PRICING PERFORMANCE WORKSHOP PRICING OPTIMIZATION WORKSHOP PERFORMANCE

Global program on the key concepts of Revenue (POW!) Global Digital training to provide participants with
Management and Pricing distribution. The training is knowledge on designing a digital marketing strategy
supported by online modules to keep our talents POW! Provides an understanding and practical and implementation of tools and methods in the
updated on RM knowledge. A certification process at implementation of Revenue Management action. RM hotel. The contents of this training are derived from
the end of the training to ensure the contents are well procedures and scoring are highlighted during the the opinions gathered from surveys with hotels’ GMs.
comprehended by participants. session to ensure adoption. This training is also supported by online modules and
hotel auditing tools.

Digital modules, Face to face, immersive, Face to Face Learning, Immersive & Digital modules, Face to face, immersive,
experiential Experiential experiential

Duration: 3 Days Duration: 2 Days Duration: 2 Days

ROE: Optimize revenue performance by ROE: Utilize the existing RM tools to achieve ROE: Increase hotel’s performance through
outperforming the competitors better occupancy and revenue successful digital campaigns

Mandatory for all GMs and RM community Mandatory for all GMs and RM community GMs, Digital teams, Sales & marketing leaders.
talents. Recommended for top line function talents. Recommended for top line function Professional leaders and above.
leaders. Professional leaders and above. leaders. Professional leaders and above
USD 650 / talent
USD 800 / talent USD 400 / talent

ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020 25

Loyalty

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LOYALTY

LOYALTY B2B FOR SALES ALL STARS TRAINING

This program is designed to empower and support the Our loyalty learning journey begins with our ALL Star
sales team in advocating the value and incorporating training. This learning session aims to transfer the
loyalty in B2B customer interactions. It also includes ALL knowledge to the appointed ALL Stars of the
contents from our meeting planner program. hotel and subsequently for them to train their hotel
team. This learning journey is instrumental in creating
a culture of loyalty in the hotel.

Face to Face Learning, Immersive & Digital Modules, Face To Face, Immersive,
Experiential Experiential

Duration: 1 Day Duration: 2 Days

ROE: Gain market share on MICE and ROE: Enhanced guest experience , RPS
corporate segment by leveraging on our
loyalty program

Sales Team Appointed ALL Stars in the hotel
USD 600 per hotel (up to 5 pax/hotel) (Mandatory for HODs of front office, food &
beverage, guest experience and sales)

IDR 3.500.000 per talent (including
meeting package for 2 days and
learning materials)

ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020 27

Operational

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OPERATIONAL OPERATIONAL FINANCE

RAFFLES BUTLER ACADEMY Program designed to understand the basics of
financial world and its glossaries. Also helps
Designed to upskill and unify knowledge and operational leaders to understand & interpret
operational know how of every Head Butler at every financial reports effectively.
Raffles property, making training of the highest
luxury service standards a sustainable way of life .
Head butlers will be equipped with a toolkit for
bringing structured Raffles butler training experience
to life at their properties.

Face to Face Learning, Immersive & Face to Face Learning, Immersive
Experiential
Duration: 2 Days
Duration: 5 Days
ROE: Formulates various techniques to
ROE: Enhance butler & guest experience, RPS, improve Top line & Controls bottom line of the
Guest engagement , internal retention of key core department.
talent.
12-20 participants
Raffles Head Butlers Only Emerging Leaders, Professional Leaders

USD 2.000 + flights (ASIA) IDR 4.000.000 or USD 300 / talent

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OPERATIONAL

BRAND IMMERSION & HEARTIST – THE JOURNEY CONTINUES
BRAND SERVICE CULTURE – TRANSFORMER’S CERTIFICATION

Transfer Program Heartist, Accor Service Culture transformation is about
leading with our heart. It’s using our creativity,
Activate Brand Specific Learning at Property. These 2 innovation and empowerment to heart-warm, spotlight
programs are designed by our global teams to assist and genuinely connect with the guest
with enhancing the guest journey through Brand
service rituals. Focused on building brand identity and Pre Requisite : Heartist Day
bringing the brand to life.
Face to Face Learning, Immersive & Experiential
Virtual/ Face to face or blended dependent on
Brand Duration: 2 Days

Duration: ROE: Enhanced RPS scores, Creates Heartist
Transfer Program 3 Days culture at the workplace to lead Guest Passion
- 1 Day Observation
- 1 Day Certified Trainer Coaching
- 1 Day Certifier Observation

ROE: Brand build, brand identity, enhanced
guest experience , RPS

Hotel Certified Trainers 12-20 participants
IDR 31.500.000 / session Professional Leaders, Executive Leaders

Annual Heartist Learning Fee or INES annual
subscription + IDR 3.000.000 (trainings day
meeting package + materials )

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Trainer Certification 31

ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020

TRAINER SKILLS

CERTIFIED TRAINERS ACADEMY 2020 TRAINER DIMENSION TRAINER PRO

Invest in your certified trainers as they attend one of Trainer Track Dimension is a certification course Trainer Track Dimension is a certification course
our learning conferences designed to provide them designed to train participants to deliver with designed to train participants to deliver with
with real takeaways and tools to bring our Learning & confidence and passion for the pre designed Accor confidence and passion for the pre designed Accor
Development strategy to life. Exposure to this learning content for an internal audience. learning content for an internal audience.
Network in return gets translated at the unit level. Pre Requisite Training :
- Keys To Communication Training The certification also includes 5 days Train The
- Train The Trainer Trainer Certification allowing Certified Trainer to
develop their own Departmental Trainers in the hotel.

Face to Face Learning, Immersive & Face to Face Learning, Immersive & Face to Face Learning & Immersive
Experiential Experiential

Duration: 2,5 Days Duration: 5 Days Duration: 6 Virtual sessions and 5 days
Face to Face training
ROE: Committed to translate the best ROE: Improved brand perception and
international L&D practices of the group at the awareness by demonstrating the professional ROE: Ability to calculate & present (ROE)
unit level for better brand / unit positioning outlook of Accor values as a certified trainer of Return on Expectation to internal as well as
Accor external stakeholders for learning
Certified Trainers interventions
4 - 6 participants
IDR 10.500.000 or USD 800 / Certified Trainer Emerging Leaders (Assistant HODs) and above 4 - 6 participants by Invitation ONLY
Professional Leaders, Executive Leaders &
IDR 9.000.000 or USD 700 / talent Strategic Leaders

IDR 9.000.000 or USD 700 / talent

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Accor Academy Enrollment Form

By signing the below, my Owner has agreed to pay the training fee for the course name indicated.
The price of course is stated in the Academy Catalogue and has been communicated to Owner/ Owner Representative.
In addition, the Owner agrees to bare any extra charges if property does not comply with Academy Policies.

Owner & General Manager Approvals

COURSE NAME : NUMBER OF PRICE:
PARTICIPANT(s):

HOTEL NAME : TRAINING DATE(s):

ADDRESS OF COMPANY TO BE INVOICED: HOTEL GENERAL MANAGER SIGNATURE
OWNER REPRESENTATIVE SIGNATURE
Training Fee is per participant or else as indicated and it is in US DOLLAR ($) and net of relative withholding tax.
Travelling costs from the city of instructor’s office to hotel, accommodation, meals and laundry fee for the instructor throughout the training
are NOT included in any of the above training fees and have to be borne by the participating hotels.
ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020

Accor Academy Corporate Enrollment Form

By signing the below, my Owner has agreed to pay the training fee for the course name indicated.
The price of course is stated in the Academy Catalogue and has been communicated to Executive Committee.
In addition, the Owner agrees to bare any extra charges if property does not comply with Academy Policies.

Excom Approvals

COURSE NAME : NUMBER OF PRICE:
PARTICIPANT(s):

CORPORATE DEPARTMENT: TRAINING DATE(s):

CORPORATE OFFICE TO BE INVOICED: HOD SIGNATURE
EXCOM SIGNATURE
Training Fee is per participant or else as indicated and it is in US DOLLAR ($) and net of relative withholding tax.
Travelling costs from the city of instructor’s office to hotel, accommodation, meals and laundry fee for the instructor throughout the training
are NOT included in any of the above training fees and have to be borne by the participating hotels.
ACCOR ACADEMY MALAYSIA – INDONESIA - SINGAPORE | LEARNING CATALOGUE 2020