Pricing Decision E-Book - Group 6

Group 6

SHORT COURSES
HANDBOOK

Author: Fu Yu
Designer: Pang Qiu Yan
Editor: Nur Azlina Azira bt
Ramlee

19 COURSES

1. 360 Video Storytelling
2. Well-Being & Happiness for Success
3. Graphics Software
4. Management of School Discipline
5. Conducting Competency Based Interview
6. Cyber Security Threats
7. Psychology of Learning and Instruction
8. Competitive Strategic Analysis
9. Effective Business Writing Skills
10. Culinary Management
11. Intensive Mandarin Chinese for Beginners
12. Doing Business in Asia
13. Wireless Security
14. Creative Writing - Place, Travel, Movement
15. Basic Wastewater Parameters - Analysis and Interpretation for Biological
Wastewater Treatment
16. Evaluating Economic Feasibility of Engineering Projects
17. Advances in the Design and Materials Characterization for Asphalt Pavements
18. Risk-Based Project Investment Decision Rules
19. Politics, Culture and the Media in Southeast Asia

COURSE DETAILS

SCAN
ME

FISHBONE DIAGRAM

TABLE MAPPING
TABLE 2 LEVEL'S ATTRIBUTES

360 Video Storytelling CONCEPT CARD Graphics Software
19 COURSES
MYR 1,760 MYR 3,200
4 weeks Well-Being & Happiness 7 weeks
Subang Jaya, Selangor for Success Petaling Jaya, Selangor
Improve practical ability Improve practical ability
MYR 1,720
Management of School 7 weeks Cyber Security Threats
Discipline Subang Jaya, Selangor
Improve knowledge and MYR 888
MYR 2,500 concepts 3 weeks
7 weeks Subang Jaya, Selangor
Petaling Jaya, Selangor Conducting Competency Improve practical ability
Improve knowledge and Based Interview
concepts Effective Business
MYR 1,320 Writing Skills
Psychology of Learning 1 day
and Instruction Petaling Jaya, Selangor MYR 1,320
Improve practical ability 2 days
MYR 2,500 Petaling Jaya, Selangor
7 weeks Competitive Strategic Improve knowledge and
Petaling Jaya, Selangor Analysis concepts
Improve knowledge and
concepts MYR 1,720 Intensive Mandarin
7 weeks Chinese for Beginners
Culinary Management Subang Jaya, Selangor
Improve knowledge and MYR 3,194
MYR 1,720 concepts 12 days
4 weeks Semenyih, Selangor
Subang Jaya, Selangor Improve practical ability
Improve knowledge and
concepts

CONCEPT CARD

Doing Business in Asia 19 COURSES Creative Writing - Place,
Travel, Movement
MYR 3,194 Wireless Security
2 weeks MYR 3,200
Semenyih, Selangor MYR 880 2 weeks
Improve practical ability 3 weeks Semenyih, Selangor
Subang Jaya, Selangor Improve practical ability
Basic Wastewater Parameters Improve knowledge and
- Analysis and Interpretation concepts Evaluating Economic
Feasibility of Engineering
for Biological Wastewater Risk-Based Project
Treatment Investment Decision Projects

MYR 980 Rules MYR 1,990
2 days 2 days
Seri Iskandar, Perak MYR 1,990 Seri Iskandar, Perak
cImonpcreopvtes knowledge and 2 days Icmonpcreopvtes knowledge and
Seri Iskandar, Perak
Advances in the Design and cImonpcreopvtes knowledge and Politics, Culture and
Materials Characterization the Media in Southeast

for Asphalt Pavements Asia

MYR 2,480 MYR 3,190
2 days 12 days
Seri Iskandar, Perak Semenyih, Selangor
cImonpcreopvtes knowledge and Icmonpcreopvtes knowledge and

TOP 5 ATTRIBUTES

TOP 1 The learning time for each short course. TOP 2
Duration Dummy Variable: Value
0- 7-12 Weeks
TOP 3 1- Less than a week
Position
The fee for each short course.
Dummy Variable:
0- RM2,100-RM3,200
1- RM800-RM2,000

Where the course will take place.
Dummy Variable:
0- East Malaysia
1- West Malaysia

What will be learned from these short courses. TOP 4
Dummy Variable: Courses
0- Improve knowledge and concepts
1- Improve practical ability Benefits

TOP 5 Respondents' personal interests or insights into the
Selection short course.
Preference Dummy Variable:
0- Course Attraction
1- Personal Preference

Note:
0=The least preferred
1=The most preferred

SPSS
ANALYSIS

P-VALUE FOR EACH ATTRIBUTES

For the attribute of courses duration, the p-value is 0.184 which is more greater than 0.05 and the t-value is -1.389
which is lower than 1.645. Therefore, there is no significant value for the course duration attribute.

For the attribute of courses value, there is no significant value because the p-value is 0.125 which is more greater than
0.05 and the t-value is -1.582 which is lower than 1.645.

For the attribute of courses geogtaphic, there is no significant value because the p-value is 0.132 which is more greater
than 0.05 and the t-value is -1.558 which is lower than 1.645.

For the attribute of courses benefit, the p-value is 0.303 which is more greater than 0.05 and the t-value is 1.050 which
is lower than 1.645. Therefore, there is no significant value for the course benefit attribute.

For the attribute of courses selection preference, the p-value is 0.434 which is more greater than 0.05 and the t-value is
-0.793 which is lower than 1.645. Therefore, there is no significant value for the course selection preference attribute.

THE BIGGEST AND SMALLEST IMPACT ON JUDGMENT

The attributes that have the biggest impact on our overall judgment of course offerings are course benefit and course
selection preference because the mean are 3.9167 respectively; meanwhile the attribute that has the smallest impact on
our overall judgment is course value because the mean of this attribute is the lowest, which is 3.6167 compared to
other attributes.

MOST PREFERRED LEVEL FOR EACH ATTRIBUTES

1. Course duration. The preffered level of this attribute is between less than a week to 7 weeks, with 20 out of 30
students voting (mean : 4.7000).

2.Course value. 29 out of 30 students are preffered the level of between RM880 - RM2,000 more than the level of
between Rm2,001- RM3,200 (mean : 4.0000).

3.Course geographic. The level of East Malaysia is the level that preffered by students, with 16 out of 30 students
voting (mean : 3.7813).

4.Course benefit. The preffered level of this attribute is improve practical ability, with 20 out of 30 students voting
( mean : 3.8500).

5.Course selection preference. The level of personal preference is the level that preffered by students, with 18 out
of 30 students voting (mean : 3.8611).

PECHA KUCHA VIDEO PRESENTATION

GOOGLE FORM-
CONJOINT ANALYSIS #1

GOOGLE FORM FOR
RESPONDENTS

RESPONSE FROM
RESPONDENTS

GOOGLE FORM-
CONJOINT ANALYSIS #2

GOOGLE FORM FOR
RESPONDENTS

RESPONSE FROM
RESPONDENTS