FUNDAMENTAL OF ART & DESIGN CLO 2
ELEMENTS OF COLOR
COLOR
Colour is one of the most powerful elements. It has
tremendous expressive qualities. Understanding the
uses of colour is crucial for effective composition in
design and the fine arts
Colour begins with light and it is derived from it either
naturally or artificially. Every ray of light coming from
the sun is composed of waves that vibrates at
different speed. Dispersion of visible light produces
the colour red, orange, yellow, green, blue, indigo and
violet.
Red Orange Yellow Green Blue Indigo Violet
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COLOR WHEEL
WARM
COOL
A color wheel (also referred to as a color circle) is a visual
representation of colors arranged according to their chromatic
relationship. Begin a color wheel by positioning primary hues
equidistant from one another, then create a bridge between
primaries using secondary and tertiary colors.
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COLOR MODE
M CMYK: cyan, magenta, yellow and black
The color profile used in print, CMYK color is
K C created using a subtractive process. This
Y means that each additional color means
more light is removed to create it. When C,
M, and Y are combined, you will not achieve
pure back, but rather a dark brown color. K is
used to completely remove the light from
the printed picture, which the eye sees as
black
R RGB: red, green, and blue.
GB Red, green and blue are the primary colors
from which all other colors and shades come,
RGB uses an additive property to create
colors by combining the primary colors in
varying degrees to create different colors.
When all three colors are combined to their
full extent, the result is white, as opposed to
the black you achieve with CMYK. Combining
all three colors to their lowest extent will
result in black. RBG color models are most
often used in electronic devices as the
screens tend to be darker. Combining red,
green and blue light produces lighter colors,
working in contrast to the dark screens.
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PRIMARY
Primary Colors: Red, yellow and blue
In traditional color theory (used in paint and pigments),
primary colors are the 3 pigment colors that cannot be mixed or
formed by any combination of other colors. All other colors are
derived from these 3 hues.
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SECONDARY
Secondary Colors: Green, orange and purple
These are the colors formed by mixing the primary colors.
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TERTIARY
Tertiary Colors: Yellow-orange, red-orange, red-purple, blue-purple,
blue-green & yellow-green
These are the colors formed by mixing a primary and a
secondary color. That's why the hue is a two word name, such
as blue-green, red-violet, and yellow-orange
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COMPLEMENTARY
Complementary Colors: Those colors located opposite each
other on a color wheel.
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ANALOGOUS
Analogous Colors: Those colors located close together on a
color wheel.
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