The Ultimate A-Z Guide to Career Change

THE ULTIMATE ‘A TO Z’ CAREER CHANGE GUIDE

P

PERSONAL AND PROFESSIONAL DEVELOPMENT
PLANS.

If you want to progress in your career and achieve personal goals, it’s essential to have a
personal and professional development plan. After all, those who fail to plan, plan to fail!
Research proves those who write down their goals are more successful in life. In a
study, reported by Forbes, only 3 per cent of Harvard graduates wrote down their goals.
This 3 per cent was found to earn, on average, ten times as much as the other 97 percent
of the class combined.

What is a Personal Development Plan?

A personal development plan is a document that considers your current skills and
strengths and the areas you need to develop in your own life, career or education.
The personal development plan should include personal, career or educational goals that
you want to achieve and include ways to move towards these goals in a set time, whether
it’s weeks, months or years.
When you develop a plan for your future, you’ll realise your natural strengths,
weaknesses, as well as any opportunities and threats that will help you create a plan that
helps you meet goals that are important to your self-development and life plan.

Signs You Need to Focus on Personal Development:

We should all set goals for our personal and professional development, but there are times
in everyone’s life when a personal development plan is critical. The following are signs
that you need to focus on creating a personal development plan.

You Can’t Stand Your job
If you’re unhappy in your job most of the time it’s a definite sign it’s time to start planning
your personal development. There’s nothing more energy-sapping than spending most of
your time – let’s face it we’re at work a lot – at a job that doesn’t fulfil or motivate you.

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You may be able to move into an entirely new career by investing in self-development
courses in an area or industry that’s of interest to you personally or professionally.

You’re Stuck in a Rut

If you’ve been working towards something, whether in your personal or professional life,
and you can’t seem to get past a certain point, you’re stuck in a rut. Ruts are difficult to
pull yourself out of, as it means your motivation and energy are stuck on low gear. Being
in a rut is opportunity to re-evaluate your goals or projects to discover if you should
redirect your energy to more worthwhile pursuits.

You’re Unhappy in a Relationship

The people we surround ourselves with influence on our mood. If you are surrounded by
people, who make you feel uninspired, depressed or stressed it’s time to plan. A personal
development plan will help give you the motivation to put space between yourself and
those who are zapping your confidence or ambition.

You Feel Lonely or Isolated

If you’re feeling lonely, it’s a sign that the people in your life or your life purpose is lacking.
It’s time to focus on ways to keep you involved socially and professionally. A personal
development plan can give you the practical solutions to lead a more fulfilling, social and
meaningful life.

You’re Often Sick or Lack Energy

If you feel unwell often and lack the energy or motivation to do things that make you
happy and accomplished it’s time to focus on your health and wellbeing. Taking care of
your health doesn’t mean rushing off to join a gym but instead finding ways to focus more
of your energy on health and welfare. A personal development plan will give you direction
and a purpose to work towards feeling healthier and more energetic.

How to Create a Personal Development Plan?

Emma McQueen, Executive Coach and HR Professional, says that throughout life, we are
continually learning, and having a personal development plan puts thoughts into action.

“There is something about committing goals to paper that makes it real enough to hold
you accountable. The best plans are well-rounded, incorporating career, health and
social.”

So, how do you create your personal development plan? The following tips will help you
create a practical personal development plan.

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• Brainstorm: Write out what you want to accomplish or do better. It may help to
separate your goals into categories, including career, relationships and health. At
this point try not to sensor yourself or worry about spelling, grammar or the
presentation of your personal development plan – it’s about getting all your ideas
and dreams on paper (or screen).

• Break big goals into smaller actionable steps: McQueen advises that a big
goal should be broken down into smaller steps, making it as practical as possible
to achieve the overall goal.

• Make goals S.M.A.R.T:
Specific: State precisely what you want to achieve. Use the five w’s (what, when,
where, who, why)?
Measurable: You should be able to determine if your goal is on track. If it’s a
goal that’s going to take months to complete, set milestones by breaking it down
into specific tasks to accomplish.
Achievable: Do you have the tools, skills, knowledge and financial means to
bring the goal to fruition? Are there any self-development courses you need to
take before you can achieve your goal? You need to feel motivated and inspired by
the goal, not overwhelmed or discouraged. So, make sure the goals you set in
your personal development plan are achievable.
Relevant: Consider if the goal connects to your overall personal development
plan. How will achieving this goal bring you closer to achieving the overarching
goal.
Time-sensitive: Think about the timeline for achieving your goal. If the goal
or project will take weeks or months to complete, it’s helpful to break the goal
timeline down, so you know what you need to achieve at the halfway point.
Setting time constraints creates an essential sense of urgency.

• Make it visible
So that you don’t forget about your goal, put it somewhere visible. A successful
business person once said that he writes his goal multiple times a day because it is
the password to his computer!

• Review Often to Stay on Course

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McQueen says that reviewing your plan often is important. Depending on your life
circumstances, goals and aspirations change. Maybe you’ve had a family or
developed an interest or a new hobby.

• Celebrate Big and Small Successes
Rewarding yourself for your hard work in achieving the steps you’re taking to
achieve your big goals is a great motivator.
McQueen adds that to achieve goals you need to favour progress over
perfectionism. “Keep moving. It doesn’t need to be perfect. You just need to keep
making the steps.” It’s also vital to review your personal development plan often,
says McQueen.

• Invest in Your Greatest Resource
Personal development means setting effective goals that inspire and motivate you
towards a fulfilling future. It’s about taking time and making a commitment to
investing in your greatest resource – you! The most successful people in the world
have already figured this out. So, what are you waiting for?

Creating a Professional Development Plan
A professional development plan is your map to your career journey. Everyone should
have a professional development plan to improve personally and grow professionally.
Professional growth is up to you. It’s not the responsibility of your employer, though many
employers are willing to invest in your professional development if there is a benefit to
the company.
So, how to create a professional development plan? Follow these smart tips, and you’ll be
on your way to achieving your career dreams.

1. Set Smart Goals
One popular method of setting professional development goals is the use the
S.M.A.R.T system which makes goals specific, measurable, achievable, realistic,
and timely. As a result, you’re more likely to achieve a goal.

As an example, you may be a Marketing Manager wanting to improve your social
media marketing knowledge, and this is the S.M.A.R.T goal in action.

Specific: Complete the Certificate of Social Media Marketing

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Measurable: Certificate of Attainment on completion of the online course.
Achievable: Enrol and complete all course work

Relevant: Social media marketing skills will enhance my ability to market my
business online.

Timely: Must complete all course work within a 6-month timeframe.

2. Set Your Priorities
There are probably many priorities in your life that vie for attention, from
parenting to social and sporting commitments but don’t forget to prioritise your
own personal and professional development.

You need to set aside time in your week to achieve your SMART goals. After all,
those who fail to plan, plan to fail. The time you set for professional and personal
development should be sacred and nothing, aside from an emergency, should come
first.

3. Make Technology Work for You
The popularity of online courses is, in part, due to the busyness of our lives. When
you enrol in an online professional development course, you can structure your life
around the course work, and not the other way around.

Many education providers have invested in state-of-the-art eLearning platforms
that allow you to study from the comfort of your home when it’s convenient.

4. Hold Yourself Accountable
To hold yourself accountable to your professional development goals you’ll need to
adopt an accountability mindset. This type of mentality makes you stay true to
yourself, even when obstacles get in the way of you achieving a goal. In essence,
you must be prepared to find the motivation to do difficult things.

5. Keep a Goals Journal
One of the best ways to hold yourself accountable is to keep a goals journal that
records all your SMART professional and personal development goals. Try to keep
the journal with you throughout your day and refer to it when you’re feeling
demotivated or need a boost.

6. Reward Your Effort
What better way to boost your motivation that a reward! Choose a reward that
helps support your professional development goal. If you work in marketing, like
the earlier example, and want to improve your social media skills, a new iPhone
might be a suitable reward for finishing your course. That way, you can track social
media on your phone.

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Are You Ready to Commit to Your Professional Development?
It’s not easy to stay the course with a professional development plan, but it’s worth the
effort when you achieve your goals. In a study, reported by Forbes, only 3 per cent of
Harvard graduates wrote down their goals. This 3 per cent was found to earn, on average,
ten times as much as the other 97 percent of the class combined.
So, don’t delay! Write down your professional development goals and start working
towards your dream career or business today.

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QUIET CARERS: 12 CAREERS FOR INTROVERTS

It’s difficult to be an introvert in an extrovert’s world – a world that can’t stop talking,
according to author Susan Cain who started a Quiet Revolution with her bestselling book
Quiet.
The book highlighted the power of introversion. It put a positive spin on traits such as
shyness, sensitivity and seriousness. Suddenly being an introvert became akin to having
superpowers.
While many of us identify with introversion, we’re not true introverts, says Jade Varley,
human behaviour and career change expert of Suited to Business.
Ms Varley says we could be an ambivert. “What’s interesting about introversion and
extroversion is that there is a spectrum. Often, we label a person as either an introvert or
extrovert, when they might be an ambivert, which falls right in the middle.”
If you’re unsure about where on the spectrum you fall, you can take the Myer Briggs Type
Indicator (MBTI) online to discover the importance of your personality type in choosing
a career.

Are You a True Introvert?

The Cambridge Dictionary defines an introvert as someone who is shy, quiet, and unable
to make friends easily.
This definition is an oversimplified description of what it means to be an introverted
person. It also fails to acknowledge the many benefits of being introverted.

An Introvert’s Superpower: Creativity

In a TED talk, Cain explains that when introverts deny their true nature society loses
creativity. “When it comes to creativity and leadership, we need introverts. When
psychologists look at the lives of the most creative people, what they find are people who
are very good at exchanging and advancing ideas but who also have a serious streak of
introversion. And solitude is a crucial ingredient to creativity,” she says.

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An Introvert’s Personality Traits:

• Needs time to think and process
• Is detail-oriented and focused
• Is energised by time alone
• Prefers one-to-one discussions
• Values privacy
• Needs time to plan
• Prefers deep connections (over casual conversations)
• Has few interests/friends
• Prefers listening to talking
So, when it comes to choosing a career, what do introverts have that extroverts don’t?
Are there jobs where introverts shine?
Absolutely, says Ms Varley. “The better the career match to your level of introversion the
more energy you will have for your role, providing it’s enjoyable, and you’re skilled at it,”
she says.

The following careers lend themselves to an introverted personality-type but keep in mind
the nature of any job varies from day-to-day.

Accountant

Accountants deal with numbers daily and need to be detailed, a common introvert trait,
to ensure work is accurate.

Technician

The nature of a technician’s role will vary depending on the industry, but they generally
work alone and need to deal with complex, technical, detailed problems.

Engineer

Analytical problem solving, research, finding and analysing factual criteria are essential
to the work of engineers – these are all introvert-biased tasks.

Scientist

As with most introverted careers, the atmosphere of a science lab is quiet. You can
literally hear a pin drop! The working environment also tends to be dark and away from
lots people – perfect for introverts!

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IT Professional

The information technology profession requires detailed, technical and complicated
problem-solving ability. This work requires a high level of concentration and quiet time
away from distractions. A true introvert will enjoy this solitude, increasing their
productivity and wellbeing.

Lawyer

A significant majority of lawyers are introverts, due to the very detail-orientated nature
of their work. Lawyers need to be analytical and to be able to look at things from multiple
angles. Depending on the specialty most lawyers’ day-to-day tasks include report writing
and understanding legislation.

Court Reporter

Consider yourself a wallflower? You’re perfect for the job of a court reporter. Simply
record and transcribe proceedings then write your report – no need for interaction with
lots of people as a court reporter generally works alone.

Urban & Regional Planner

The day-to-day role of an urban and regional planner consists of report writing, reading
comprehensive legislation and managing small teams. The offices of town planners are
generally quiet. There are some extroverts in urban and regional planning, but they’re in
the minority.

Author

Alone, writing and reflecting with limited contact with people – the life of a writer is an
introvert’s dream - particularly as many introverts also love to read!

Vet Assistant

Veterinary assistants and animal caretakers may work with a small group of people but
generally work independently to care for animals in a clinic or lab. Assistants are
responsible for feeding, bathing and exercising the animals, cleaning cages and
examination areas, assisting during procedures and dispensing medication.

Analyst

Like technicians, analysts often need silence to concentrate and focus on the task at hand.
A data analyst's job is to take that data and use it to help companies make better business
decisions. There are many different types of data analysts, including operations analysts,
marketing analysts, financial analysts.

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Social Media Marketer

This job sounds like an oxymoron, we know! But social media is computer-based
socialising – perfect for those of us who are introverts. Your job is to make sure your
company is visible on social networks, but you’ll spend most of your time hidden behind
a computer.

Is Your Personality at Odds with Your Career?

If your job’s zapping your energy, you could be in the wrong career for your personality-
type. Or perhaps you’re in right career, but the wrong company, says Varley.

“Problems arise when an introvert is in an extroverted environment, and they don’t feel
comfortable but aren’t sure why.”

An example of this situation is a social media marketer who enjoys quiet work behind a
computer in a real estate agent’s office.

“Real estate agents are traditionally extroverts, and the social media marketer is likely to
feel drained and at odds with the team culture if they are expected to act and be different,”
she says.

Varley says an introvert will feel drained by the expectation of having to socialise and
working in a noisy and distracting office.

“It’s important to realise people may appear extroverted, but this is more their personality
than their natural behavioural style,” says Varley.

Study Like a True Introvert.

Australian Online Courses have hundreds on professional development courses to suit
every personality-type and you can study anywhere and at any time – in the quiet of your
own home! You won’t feel alone though with access to dedicated tutors and supportive
administration staff seven days a week to ensure your success.

Certificate of Bookkeeping and Accounting

Certificate of Information Technology

Computer Hardware and System Troubleshooting Program

Certificate of Professional Writing and Editing

Certificate of Legal Administration – Paralegal

Analyse Financial Reports and Budgets

Prioritising and Planning in Legal Practice

Certificate of Social Media Marketing

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RESUMES: 8 STEPS TO MAKE YOURS STANDOUT.

Director & Head Recruiter at Purple Squirrel Recruitment, Anna Hodges, says the most
common question applicants aks her is how they can stand out. “Surprisingly, my top tips
aren’t the newest or trickiest ideas. They’re about going back to basics and making sure
employers remember you for the right reasons,” she says.

Check Spelling and Grammar

A spell and grammar check sounds simple, and I can already see the eyes rolling! But you
wouldn’t believe the spelling mistakes and grammatical errors I read in resumes. Get a
friend or family member to double-check it. The last thing you want is a mistake when
saying you have “excellent verbal and written communication skills.”

Use Easy-to-Read Font

Apple Chancery might be your favourite font because it looks pretty, but if human
resources or a recruitment manager can’t understand the writing on your resume it’s
going to the bottom of the pile!

Correct and Visible Personal Details

Ensure your name, address and contact details (mobile number and an email address) are
included and on the front page. If I can’t find these details within a few seconds, it’s all
too hard.

Include a Cover Letter

A well-written cover letter will make you stand out, as many candidates can’t be bothered.
Personalise the letter and explain why you have applied for the role and why you’re
suitable. Make it relevant. This detail is especially important if you are changing careers,
as you need to explain your story and why you are applying for the position.

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Personal Summary or Profile

There is debate amongst recruiters about the need for a summary, but I say it’s a must!
It’s a summary (one paragraph) that explains who you are, where you have come from
and what you are looking for. It should be on the front page of your resume after your
personal details. It gives the employer one more reason to call you.

Keep it Short and Sweet

Three pages (maximum) is ideal. You don’t want to bore the reader and remember that if
they’re searching through a pile of resume, they won’t have time to read it all. A great
format includes:

• A Summary
• Education History
• Work History
• Other Relevant Volunteer Work or Hobbies

White Space

Just like silence in an interview, it’s ok to have a bit of space. Cramming everything onto
one page in 8-point font to squeeze it all in isn’t a great idea! Remember, someone needs
to read it!

Make it About You

Your resume is your chance to sell yourself. Use your skills and experience to show your
strengths and make them relevant to the role you’re applying for. If you’re applying for an
administration role and you only have experience washing dishes in a café, use it! You
could say you work towards required targets (those dishes don’t clean themselves) and
you can manage many priorities from different people within a short time-frame.

Your Resume is Your Marketing Collateral

The aim is to get the reader to call you to organise an interview to find out more about
you. That’s the goal, so keep that in mind when writing or updating your resume.
Have someone read your resume for a different opinion and to make sure it’s relevant. Or
better still, chat to a recruiter in the field you want to work and ask for their advice.

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SIGNS YOU’RE READY FOR A CAREER CHANGE.

Considering we spend a third of our life working, it’s perhaps not surprising that an
unfulfilling career can lead to feelings of hopelessness, overwhelm, resentment, and at its
most debilitating, depression and anxiety.
Because we are creatures of habit, we must summon a truckload of motivation and
enthusiasm to change careers. Perhaps your career path is on track, but you need to
advance your skills, apply for a promotion or move into a different department.
This extra training or promotion may be enough to gain a renewed passion for what you
do. Or maybe you’re one of many who need to head in a completely different direction,
right now!
Wondering what category you fall into? Take a quiz to see if you’re in the right career for
your personality and circumstances.
Try Job Outlook’s Career Quiz, an Australian Government initiative.
You can also take the Career Change Readiness Test for a reliable indication of how ready
you are to change your career.
According to Career Coach Dayna Edwards of Get Hired Australia, the following are
warning signs that it’s time to make a change.

→ You’re stuck in a rut
o The wheels are spinning, but you’re not moving forward. You’re in a
negative, albeit comfortable, rut. You can’t muster the motivation to make
even small changes.

→ You dread going to work
o Getting out of bed in the morning leaves you feeling sick to the stomach.
You muster all your strength to drag yourself into work. It’s more than
Monday blues. It’s every day.

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→ You feel like you’re not contributing
o There’s no sense of accomplishment at the end of the work week. You’re just
going through the motions.

→ You feel lost without direction
o There’s no professional development on the horizon. You don’t feel like your
career is going anywhere.

→ You’re irritable with those closest to you
o You can’t help your bad mood. It infiltrates your work and home life.

→ You’re always finding fault with colleagues
o At work, you’re constantly complaining, whether it be about the job or those
around you.

→ You have situational (at the workplace) depression
o The weekends can’t come quick enough. It’s as though you’re asleep until
Friday afternoon. You dread Sunday night because work’s just around the
corner.

→ You have anxiety when you’re at work or thinking about work
o You have a mountain of negative thoughts threatening to overwhelm you at
work. You have stressed feelings when you think about work.

Ms Edwards says these are the most common complaints from clients and the ones that
motivated them to change their career.
She says when one or more of these signs are present it’s important to act for your
wellbeing and professional development. “When someone is in the wrong job their
mental, and emotional wellbeing suffers. This behaviour can be as simple as being grumpy
and taking it out on their kids, partner or pet. They’re also likely to find fault with
colleagues. The more serious signs can lead to depression or suffering from anxiety,” she
says.
If you’re ready for a career change study may be the first logical step. When you commit
to furthering your education, you begin to see the possibilities of a new career direction.

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Wondering how you’ll fit study into your life? You might need to stay the course with your
current job until you’re qualified to apply for a new one. Or you may have family
commitments that make traditional study difficult. If so, try a trusted, professional online
education provider.
Your career matters to us at Australian Online Courses.
That’s why flexible study timeframes, affordable prices and unmatched customer support
from our administration team and tutors are at the heart of what we do. Our
comprehensive array of courses, developed in consultation with industry employers, will
give you the skills and knowledge to excel in your present job or pursue new roles – and
achieve your career dreams.

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TIME MANAGEMENT:
MAKE THE MOST OF EVERY MINUTE.

If you feel there aren’t enough hours in the day you’re not alone: life’s busy! There are
some people, however, who seem to achieve a lot despite this time deficit; but how do they
do it? They know the importance of time management strategies. Health and lifestyle
blogger, Amy Darcy, is one of these people; here she shares her advice on how to fit more
into your day without losing sleep!
The definition of time management: The ability to use one's time effectively or
productively, especially at work.

Make a To-Do List

A to-do list gets everything out of your head and down on a page, which makes it far easier
to break it down and make it more achievable and less overwhelming. You could stick this
list to your fridge or have a notebook beside your bed; whatever you decide, make sure it’s
handy.

Prioritise Your To-Do List

Now that you have your list ensure you make it a priority; whatever goes on the list must
get done that day, week or month. You can prioritise the list from most essential to least
important; but don’t push these items off the list, as you’ll feel like you’re not achieving
your goals.

Don't Multitask

Time management negates a multitasking mindset. You’ve probably heard that women
are better at multitasking than men, but that doesn’t mean they achieve more. It may
seem like a good idea, but research and my own experience shows that it makes you less
efficient. So, focus and complete one task at a time.

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Stop Procrastinating

If you procrastinate you’re going to waste a lot of valuable time; plus, procrastination
increases stress. So, no matter how unmotivated you feel, make a start and push through
the initial pain to make progress.

Don’t Give in to Perfectionism

There is no room for being perfect when it comes to getting things done. No matter how
you feel about what you’re doing, make completion the end-game. You can always re-do
it later, but done has to be good enough. Remember, your ‘to-do’ list is the master of your
time; your picky-perfectionism will have to take a backseat.

Set Timeframes for Tasks

Timeframes will help you avoid spending too long on a task that isn't a priority and will
enable you to get through the list. Don't overestimate what you can get done in a day – I
often do this and never feel on top of things as a result. Recently, I've created a new rule
for myself – whatever I think I can get done, I halve it. Anything after that is a bonus!

Study Time Management – Make Every Minute Count
Need help to manage your time better? Sign up for Time Management, and get more done
by using time management tools and techniques.
Australian Online Courses delivers flexible, affordable online courses that don’t
compromise quality with unrivalled customer service and superior student support. Plus,
there’s no added pressure with unlimited enrolment: no deadlines! These are just a few
of the benefits of our online learning and distance education programs.
So, call one of our friendly support staff today and find your new direction, discover a
hobby or reignite a passion.

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U

UNDERSTAND THE ELEVATOR PITCH.

Can you describe what you do in under 30 seconds? If you stumble over your words when
asked what you do, you’re not alone. It’s common to feel nervous when talking about
yourself. So, what’s the answer? The personal elevator pitch, of course! When you perfect
(and practice) your pitch you’ll increase your chances of landing opportunities to advance
your career. It’s also handy if you feel awkward in social situations.

What is a Personal Elevator Pitch?

Your personal elevator pitch is a short statement of just a few sentences that succinctly
describes what you do in a positive, non- salesy, way. Whether you’re between jobs, at
home with children, gainfully employed, self-employed or are exploring a hobby that you
want to turn into a small business, you should have an elevator pitch perfected and at the
ready. After all, you never know who you might meet and what opportunity is just around
the corner, so it pays to prepare.

Why Create a Personal Elevator Pitch?

Career Consultant Kate Langford says when put under pressure, most people find it
stressful to describe what they do. “If you have prepared an elevator pitch and know what
to say, you won’t stutter and will increase your chances of landing your dream job!”

The Elevator Pitch Structure

What is the elevator pitch structure? The elevator pitch structure is the way you write your
spiel. It should have a beginning, a middle and an end, just like any good speech. Begin
by explaining what you do, your accomplishments or what you enjoy about your job, then
go on to explain your future ambitions.
Keep it concise. Brevity probably isn’t surprising. No one has the time to hear you go
on about your certifications and your irrelevant accomplishments. Make it as concise as
possible so that you don’t bore the reader.

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Mention your most notable accomplishments. If you have an achievement or two
to share, don’t forget to highlight them. But make sure those accomplishments are
relevant to your career goals and are impressive.

Highlight your skills & credentials. Do not repeat the long list of skills and
credentials in your resume. Instead, use the same formula as in the previous point –
highlight the most relevant points and keep it under 30 seconds.

Don’t forget to practice! Finally, it’s crucial that you rehearse your elevator speech
over and over again until it sounds natural.

Elevator Pitch Examples
“I’m a freelance journalist. I specialise in writing health and medical features. I work for
print magazines, including Health News, but I also write for online publications, like
Nurses Online. I enjoy learning about health-related issues, but lately, I’ve been
considering putting more energy into my fiction writing, specifically writing children’s
books.”
“I’m a store manager for a supermarket. I enjoy the managerial aspect of my work and
interacting with staff, but lately, I’ve been considering moving away from the retail sector.
I’m interested in working for a not-for-profit organisation and hope to move into this
industry in future.”

When to Use Your Elevator Pitch
The perfect time (or occasion) to use your elevator pitch is at job fairs, networking
seminars, and other gatherings, says Langford. “There are no limitations as long as the
timing is appropriate. You can even use it in a supermarket when you run into an old
friend who happens to be a recruiter while shopping for your groceries!”

Better Conversations = Meaningful Connections!
Most of us don’t enjoy networking, but a personal elevator pitch makes it less daunting.
If you spend half an hour perfecting your personal elevator pitch, it will benefit you for
the rest of your working life. You’ll increase your chances of making meaningful
connections with people who may be able to help you achieve your career goals.

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V

VENTURE NO MORE! WORK FROM HOME CAREERS.

Whether it’s a job with flexibility or a business opportunity, such as outsourcing your
talent as a freelancer, there are endless benefits to working from home.
For a start, you choose your working hours and manage your time to suit your lifestyle
and priorities. If you’re a parent, you can be there for important milestones that don’t fit
a nine to five schedule, such as school events. But it’s not just parents who benefit. We all
have interests outside of work that bring us happiness.
Whatever the reason for seeking flexibility in your working life, a home-based
arrangement can achieve the ever-elusive work-life balance we all strive to achieve.
Choosing when, where and how you work offers a freedom and flexibility than enhances
your life, boosts job satisfaction and increases productivity.
Despite this, finding flexible work is difficult unless you choose a career that’s adaptable
to a home-based environment.
We asked Robyn Ridley of Work from Home Mums, a recruitment business focusing
solely home-based work, to enlighten us on seven of the best work-from-home careers.
“Advances in technology over the last decade means many traditionally administrative
tasks, such as transcribing, copywriting, editing and making and receiving calls don’t need
to be performed from a central office anymore.”
“Home-based employees significantly reduce overheads as there is no need for a
centralised location.”

Administration

“The rise of virtual assistants offering a multitude of services shows how versatile this
industry is becoming. So many tasks can be done in a home office.”
Many tasks in administration fit seamlessly to a home-based arrangement, including
answering incoming calls, typing and data entry, scheduling appointments, composing
correspondence, customer service, and even researching online.

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Bookkeeping/Accounting

“Accounting and bookkeeping are leading the way in the work-from-home space.”
“There are many Cloud-based accounting systems available to businesses today. Gone are
the days were the company’s accountant needs to be onsite.”
Many small to medium-sized businesses fit it cost-effective to outsource their
bookkeeping and accounting work to freelancers. There are many roles suited to this
arrangement, including data entry, expense tracking, invoice and receipts, payroll,
banking, compliance and financial reporting.

Transcription

As a transcriptionist, you record spoken words into documents all from your home
computer. The content of the typing ranges from interview transcription through to
medical or legal transcription.

Copywriting/Editing

Writing and editing services might be the perfect work at home career for those with a
firm grasp on the English language and a bit of creativity. Your tools are simple, a
computer and access to the Internet.

Service-Based Careers

“Service-based careers also adaptable to work-from-home jobs, such as hairdressing,
make-up artists, beauty therapies and massage.”

Call-Centre Industry

“Flexibility in the industry via setting up remotely based employees is an alternative to
offshoring. Home-based employees significantly reduce overheads as a centralised call
centre isn’t necessary.”

If you are looking for a flexible work-at-home job, then providing administrative and
clerical support or freelance services to businesses online using your relevant skills is your
best option.
If you don’t have the required skills, you can develop them by taking online classes or
courses in a relevant industry. Knowledge in marketing is particularly useful for home-

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based, business set-ups. “To be successful in these fields marketing knowledge is essential
to attract clients,” says Ms Ridley.
There is a vast range of online courses available with Australian Online Courses that are
work-from-home friendly and can be completed anytime and anywhere.
If you decide to start your own business, you’ll need to decide on business structure,
register for a ABN for taxation purposes, check your business name is available, register
a business name and register your business domain name. For more information visit
Australian Government Business.
Australian Online Courses offer a variety of educational and professional-development
courses to give you the best chance of embarking on a career with work from home
potential or a to set you up as a home-based professional freelancer.

Certificate of Call Centre Sales and Customer Service
Certificate of Career Development and Counselling
Certificate of Information Technology
Certificate of Transcription – Medical/Legal/General
Certificate of Business Administration – Virtual Assistant
Certificate of Copywriting
Certificate of Customer Contact
Certificate of Editing and Proofreading
Certificate of Life Coaching

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W

LOVE TO WRITE? CREATIVE WRITING CAREERS!

Do you enjoy creative writing? What if you could incorporate it into your career? People
have probably told you to study for a “real” job, but there are legitimate career paths where
creative writing skills are essential. Here are ten of the best.

Advertising Copywriter

Advertising copywriters work in a creative department and report to the art director
within an advertising, media or full-service agency. The job involves writing words (copy)
to client briefs to create, develop and produce successful advertising campaigns.

Arts Administrator

If you’re passionate about the arts, a career as an arts administrator might be for you. This
role is responsible for the management of activities and projects required by organisations
in the arts sector, including arts festivals, community and arts organisations, theatres,
galleries and museums. Your creative writing skills will involve contributing to
publications that accompany events and activities.

Creative Director

Creative directors work in graphic design, film, music, video game, fashion, advertising,
media, or entertainment industries. This role may also be useful in
other creative organisations such as web development and software development firms.
The creative director may also assume the role of an art director, senior copywriter, or
lead designer.

Digital Copywriter

A digital copywriter specialises in writing for the web. The basics still apply, so writing to
inform and engage the reader and motivate them to do something, whether it’s to buy a
product or use service, is essential. However, digital copywriters must conform to a new
set of rules, as people read differently online. You can learn more in Writing for the Web.

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Editorial Assistant

This position involves editorial and administrative work. For instance, editorial
assistants oversee freelance writers to make sure deadlines are met but also contribute to
the editorial. In book publishing, editorial assistants work directly under specific editors.
There is also opportunity to work in digital publishing for online publications, which
involves editing and writing website content and using social media.

Lexicographer

A lexicographer produces dictionaries and tracks the progress of language. Duties
typically include compiling, writing, editing and organising definitions for use in
dictionaries, lists, lexicons and encyclopaedias. The job may consist of collecting reference
books, specialised texts, such as medical dictionaries, or edited dictionaries designed for
specific audiences, such as children or students. Working with and defining words all day
will enhance your vocabulary and exercise your creativity.

Magazine & Newspaper Journalist

A magazine or newspaper reporter writes features, stories and columns for print and
online publications. They interview people and turn their interviews into compelling
stories. They have strong editing and proofreading skills and can take on multiple tasks.
As a feature writer, your creative writing skills will be essential to engage and draw your
audience into a story.

Web Content Manager

A web content manager is typically responsible for the content that appears on a website.
They generally are in charge of content producers, content placement and content quality.
Content managers are often part of the creative team that designs and structures the
website.

Creative Writer

Creative writing is a broad field that can include many career paths. Creative writers may
contribute articles to magazines or anthologies, work as published authors or teach
creative writing.

Public Relations

Public relations professionals need excellent writing and relationship building skills. They
also need to be well-informed of what is current and newsworthy. They are good at
analysing and disseminating information and can identify exciting angles that meet client
objectives.

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X

X-FACTOR: WHAT’S YOURS?

There will come a time when the only discernible difference between you and another
candidate, applying for the same position, is a quality that’s indescribable – but it’s this
unquantifiable ‘something’ that will get you, or them, over the line.
We’re talking about the X-factor.
So, if you have the same qualifications, experience and job suitability as your competition,
how do you identify, express and promote your X-Factor?
Let’s start with a definition.

What is the X-Factor?
The Cambridge English dictionary defines the X-Factor as a quality that you
cannot describe that makes someone very special.
So, if you can’t describe the X-Factor, how can you harness it to your advantage at your
next job interview?

How to Identify Your ‘X Factor’
Jamie Finnegan, Head of Talent at finder.com.au, says identifying your X-Factor means
thinking about what makes you stand out from the crowd.

“No matter what course you’re studying, it’s likely you’ll face stiff competition when you
go to a job interview, so knowing what makes you unique will give you the upper hand.

“Talk to peers or colleagues in your cohort or do some research online and consider what
knowledge, skills or prior experience you have that other applicants won’t have.

“Or better yet, consider what skills you have that might be considered a ‘bonus’. For
instance, if you’re going for a job in marketing the interviewer might be surprised to know

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that you’re also comfortable using design or web development software, and this could
get you across the line.

“It’s all about how you could add value to the organisation, so don’t be afraid to share your
unique qualities or skills,” said Mr Finnegan.

In recruitment terms, a person who has expertise in a specific area but also has relatable
skills that are useful across disciplines is considered ‘T-shaped.’

“This means you’re an expert in your field, but you also have some knowledge in related
areas, and this is often something that’s highly sought after. These days, you need to be
versatile,” he says.

In figuring out your X-Factor, it’s crucial to be aware of your strengths, says Mr Finnigan.
“If you’ve ever done a personality or IQ test online, check out your results to see how
you’ve fared. Think about what your strengths are and what you enjoy most in the
workplace because chances are this could reveal your X-Factor.”

“Whether it’s managing a brand crisis, coding a website or making analytical decisions,
think about what you’re good at, and consider whether this is something that makes you
different or highly employable in your field.”

Another clue to your X-Factor is the compliments you receive, explains Mr Finnigan. “Are
you calm under pressure? A strong leader? Or do you have organisational skills that are
second to none? Thinking about what others have noticed about you could help you hone-
in on your X-Factor.”

Why is the X-Factor Important?
The job market is highly competitive, and besides your education, you also need to display
a range of skills and knowledge to future employers, says Mr Finnigan.

“Identifying your X-Factor will help you prepare for future employment opportunities as
it will help you understand what your core competencies are and how you can best add
value to an organisation.”

So, before you go to your next job interview do some research into what makes you unique
– besides your education and job experience. This point-of-difference is your X-Factor,
and it’s a competitive advantage you can take into any career.

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Y

YOU’RE HIRED! JOB APPLICATION TIPS.

You’ve spotted your dream job, you fit the selection criteria, and the company’s a good fit
with your work history –you’re all set, right? Wrong, says recruitment specialist Renee
Porter of Kingfisher Recruitment.
You may have the qualifications and experience for an advertised position but if you don’t
adhere to recruitment etiquette and social expectation you won’t get the job.
So, take note of the following expert recruitment tips for success with your next job
application.

Do Your Research

Think about the companies you’d like to work for and create a list. Be sure to keep an open
mind, as a smaller business will be able to offer you experience that a larger firm may not
and vice versa.

Update Your Resume

It can be challenging to establish what to include and what not to, keep it simple!
Your resume should include your personal details, brief profile, qualifications, awards,
career experience and relevant technical skills and behaviours. Typo’s are an absolute
deal breaker, check, check and check again!

The Cover Letter

Your cover letter is an opportunity to showcase your personality and highlight what you
can bring to the team. Make sure you mention why you are interested in that company
and how this aligns with your long-term career goals.

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Be Reference Ready

Include references on your resume or ‘available upon request’. It will be the most
beneficial to include a current or former direct report (manager or supervisor) who can
offer detailed insight around your key responsibilities.

Increase Your Visibility

If you don’t already have a LinkedIn profile, create one today! This is essentially your
online resume, which will make it much easier for potential employers or relevant
recruiters to find and contact you.
It’s important to include keywords relevant to the role that you’re seeking. For example,
if you are keen to secure a position in interior design within the commercial or workplace
sectors, including these words in your profile will make you easier to locate.

Be Proactive

You do not need to wait for an advertised position. Making direct approaches to
companies of interest will drastically increase your chances of securing a new role. It
shows initiative, and you will have far less competition to contend with.

Utilise Your Network

Don’t ask, don’t get! Reach out to your industry contacts, or your teacher and ask the
question: “Do you know anyone who is looking for graduates at the moment?” Simple, yet
effective!

Follow Up

Always follow up an email submission with a phone call. Make your submission via email
"Expression of Interest" and call one to two days after to ensure they have received it. The
follow up is important to connect with the hiring manager to see if there is currently any
opportunity at graduate level within the business. If you’re unable to speak to the
manager, ask ‘when would be a good time to call back’?

Be Prepared

I often receive calls along the lines of, "I’d like to know more about the role I saw
advertised on seek". I say, “Sure, what would you like to know?". Then there’s a few too

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many seconds of silence. You can avoid this by being prepared. Write a list of questions –
three is enough – that you would like to ask about the business to show an interest and
create an opportunity to discuss what value you can add to the company.

Persist!

Stay positive, professional and persist until the desired result is achieved (without
becoming a stalker, of course). Finding a new role can take time so be patient and be
prepared to receive many ‘no’s’ before you receive that long awaited ‘yes’.

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Z

ZANY JOB TITLES – ZERO OR HERO?

A creative job title shows you’re imaginative and it might stand out amongst hundreds
vying for an advertised position, but can it help or hurt your chances of securing your
dream job?
There’s certainly no lack of creativity in the job market when it comes to unconventional
jobs titles, according to the all-knowledgeable Google and Australian recruitment
consultants.
These are some of the most zany we’ve come across.

Chief Storyteller & Rainmaker (Proposal Writer & Researcher)
Content Guru (Content/SM Writer)
Beverage Consultant (Waitress)
Vice-President of First Impressions (Receptionist)
Ambassador of Buzz (Social Media Manager)
Creator of Opportunities (Recruitment Manager)
Snoozologist & Head of Making Snooze Happen (Sales, Sleep Aides)
Sleep Dentist (Dentist – using sedation)
Blitz Boss (Founder, 30 Minute Blitz)
Marketing Rockstar/Magician/Guru (Marketing Manager)
Software Wizard (Software Engineer/Programmer)
Sales Ninja (Sales Assistant)
Social Media Trailblazer (Social Media Marketer)

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Those in Favour

Human Resources Practitioner, Nathalie Lynton, endorses the creative job title and even
uses ‘HR Rockstar’ professionally on LinkedIn.
“We lovingly and intentionally gave our Receptionist the title of Director of First
Impressions,” says Lynton. “It’s engraved on a plaque that sits on her desk because it
speaks of what is most important about her role.”
“I think you can flex a bit around titles. If I could ban one title it’s Manager,” says Lynton.
“You manage your finances, your chores, your workload, sure, but people cannot be
managed.”

The Opposition

According to Simon Bennett, HR Consultant and Career Coach at Glide Outplacement
and Career Coaching, a creative title can compromise your chances of gaining
employment as a job-seeker and hiring talent as a recruiter.
“A job can be painfully dull, and a creative job title can make the role feel more important
and interesting,” says Mr Bennett.
“But while a crazy title is amusing and relatively harmless, be careful not to devalue the
skills you can bring to a role if you’re an applicant and devalue a position if you’re
recruiting.”
When a title isn’t clear it’s difficult for human resource managers and recruiters to work
out what roles are comparable and they may overlook your application, he explains.
“Similarly, some employers won’t look beyond a wacky title to appreciate the skills you
can bring to an organisation.”
And if you’re hiring to fill a position, beware. “A humorous title that lacks substance can
devalue a position if it doesn’t relate to the ‘job description’, diluting the impact of a role.”
If you must be creative with your title, Mr Bennet suggests using the equivalent ‘regular’
job title in parenthesis so as not to cause confusion and to ensure applicant screening
software picks up your application.
Whatever your job title, there’s probably a quirky equivalent, but be mindful that in some
circumstances and workplaces it might not be well received. No one wants to stand out
for the wrong reasons!

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BE GUIDED BY PASSION AND PURPOSE.

Congratulations, you’ve reached the end of The Ultimate A-Z Career Change Guide.
If you feel inspired to change your career, we wish you luck in your future job search
endeavours.
Whether you embark on a professional development course to change career direction or
apply for new positions in your current field, it can be challenging.
We hope this guide has provided useful resources, knowledge and, most importantly, the
courage to make a change and discover a career you love.
After all, we spend a third of our lives working, so it’s essential to follow your passion and
find your purpose.
To your career change success!
The Team at Australian Online Courses.

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