Complete your ICICI DSA Registration in 6 Steps A direct selling agent (DSA) is an intermediary that connects borrowers to lenders. They act as the middleman to streamline the loan application processes. A DSA partner also takes care of the entire documentation process, answers all customer queries, and maintains records for their lenders. The ICICI bank is one of the leading firms in the country to begin your career as a DSA agent. Being a reputed firm, they have a wide variety of products and offer handsome stipends. Negotiation skills are of utmost importance if you want to succeed as an ICICI bank DSA. It will help you to retain long-term customer relationships and deliver real value to your clients. Skills required to work as an ICICI bank DSA agent ● Good product knowledge: An ICICI bank DSA agent must have detailed knowledge of all their products, their benefits, features, and unique selling points. It will help DSA partners to highlight these benefits in their sales pitches and retain more customers. If you know about all your lender’s products, you can also answer customer queries faster. ● Smooth with words: It is not enough to just know all your lender’s products. As an ICICI bank DSA, you must learn how to frame your pitches and communicate effectively. You have to win over potential customers with your words. ● Excellent persuasion skills: An ICICI bank DSA must also be adept in following up with clients and helping them to make informed decisions. You must have excellent negotiation skills to make customers see the value of the products and overcome any prejudices that they might have regarding your services. ● Knowledge about their target audience: An ICICI bank DSA must understand its target demographic to understand its customers’ needs and tailor products to meet those needs. They must also negotiate with the bank to ensure a beneficial outcome and better loan terms for their clients. ● Relationship management: DSA partners have to always maintain a calm demeanor and deal with their lending firms and customers. It includes reaching out to clients and checking if all their needs are being met and if they need help with anything. On the other hand, an ICICI bank DSA must also update their lenders from time to time regarding their progress. DSA partners may also offer feedback to their lenders about product features and pricing. ● Resilience: Rejection is part of a DSA agent’s life. They must be resilient in pushing forward with sales pitches, even if they do not convert customers in the beginning. DSA partners must analyze their rejections to understand what went wrong and how they can create better sales pitches.
Eligibility criteria to work as an ICICI bank DSA ● Citizenship: You must be an Indian citizen to apply for the role of an ICICI bank DSA. ● Age: If you are not above 18 years of age, you cannot work as an ICICI bank DSA partner in any of its branches in the country. ● Qualifications: You do not need any professional degrees to begin working as an ICICI bank DSA agent. However, you must go through all of their on-job training modules to learn how to position ICICI’s products to highlight their unique selling points. You also have to fine-tune your communication and negotiation skills to win over customers. ● Credit scores: Although not a mandatory requirement, you must have excellent CIBIL scores to work as an ICICI bank DSA agent. ● Additional requirements: If you know the local language of your operating area, you can win over more prospects and make more sales. When you speak the same tongue as your target audience, you share cultural nuances, which will help you to craft more personalized sales pitches. Documents required to apply for the role of an ICICI bank DSA ● Identity proof: Aadhar card, PAN card, Voter ID ● Address proof: Passport, driving license, utility bills ● Income proof: Salary slips if you are employed at an organization, business address proof, bank statements if you run a business, and invoices if you are self-employed as a freelancer. ● Bank statements: Your most recent three months’ bank transaction statements ● Tax details: Form 16 and other income tax documents ● Registration form: ICICI bank DSA registration form with all your basic details, educational background, and professional work experience How to register to work as an ICICI bank DSA? To complete your ICICI bank DSA registration, follow these steps: ● Go to their official website: Head to the official website of the ICICI bank. Create an account with a username and a password. Look for their ‘DSA Partner Program’ and fill in their DSA registration form. ● Fill in the registration form: Fill out the ICICI bank DSA registration form with your basic details like name, contact number, address, income details, professional experience, and educational background. You also have to submit the necessary KYC documents like an Aadhar card, PAN card, passport, driving license, and Voter ID.
● Turn up for the meeting: If the ICICI bank authorities approve of your profile, you may be asked to turn up for an in-person or virtual meeting. The ICICI bank authorities will assess your capabilities and see if you are capable enough to take on the role of a DSA agent. ● Understand the role: Use the meeting window to ask any questions that you may have about the role of a DSA partner. Understand their duties and responsibilities. Also, make sure to get clarity on the commission structure. ● Sign the DSA agreement: If you are satisfied with the terms and conditions, sign the DSA agreement. It is a written contract detailing the terms for both parties. ● Go through their training modules: As soon as you sign the DSA agreement, you will be fully inducted into the ICICI bank. Then, you have to undertake the mammoth task of going through all their on-job training modules and learning about their products. To conclude When shopping around for lending firms to partner with, make sure to choose a well-known firm like ICICI bank. Reputed financial firms offer comparatively better pay, excellent networking opportunities, and flexible working hours. You have the freedom to work from anywhere in the world. DSA partners can also conduct meetings in non-work settings like cafes and restaurants. Andromeda Loans is another reputed lending firm known for its quick loan disbursals. If you choose to become an Andromeda loan agent, you can offer a wide variety of loans to your customers.