LENGGENG ECO AGRO FARM

LENGGENG ECO
AGRO FARM

NAME: MUHAMMAD IKHWANUDDIN AL-AMIN BIN ZAMRI
NO MATRIC: 19DRG20F1019
SUPERVISOR: ENCIK ABDULLAH AZIRI BIN MOHD. KHAZALI

ENCIK MOHD LUKMAN BIN MOHAMED

TABLE OF CONTENT

1. INTRODUCTION
2. TARGET MARKET
3. SWOT ANALYSIS
4. COMPETITOR
5. VISUAL RELATED TO THE COMPANY

COMPANY BACKGROUND

Located in the quiet countryside of Lenggeng, the Lenggeng Eco
Agro Farm is just half hour away by car from Seremban, the
capital of Negeri Sembilan.
Located in N34, Kampung Sungai Gunung Machang Ulu, 71750
Lenggeng, Negeri Sembilan
The Lenggeng Eco Agro Farm is a nature farm housing a petting
zoo as well as Rabbit Fun Land.
Contact info : 012-636 2833

TARGET MARKET

DEMOGRAPHIC AGE : Teen to older people

GENDER : Male & Female
INCOME : lower income levels

and medium income levels
MARITAL STATUS : Single or

married
LOCATION : Negeri Sembilan

PSYCHOGRAPHIC INTEREST/HOBBIES : Love
animal

LIFESTYLE : Enjoy nature
BEHAVIOUR : Active
VALUES : Fun

PERSONALITY : Active, calm,

SWOT Strengths Weaknesses
ANALYSIS
Provide A restaurant Logo is outdated or old
Cafe serving light meals style.
and drinks Lack of advertising
No proper packaging
Opportunities
Threats
High demand market
Fun activity Others agrofarm around
Negeri Sembilan.
Nature disaster such a
flood and drought
lack of budget

COMPETITOR

NABILA AGRO FARM

Feeding animal ATV riding Arching

JELITA OSTRICH FARM

Horse ride Feeding animal Ostrich ride

VISUAL RELATED
TO THE

COMPANY

LOGO

ADVERTISING

Thank You!

Do you have any questions for me before we go?