02 04 08 10 Faculty Highlights (M-Sci) SDU Startup Camp U Power Digital Idea Challenge Children Awake Fire CONTENTS 06 Aom Sin Yuwaphat Rakthin
18 M-Sci Award of Pride FACULTY OF MANAGEMENT SCIENCE SUAN DUSIT UNIVERSITY 12 M-Sci Activities 21 Program Information 16 M-Sci Learning Room
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SDU Startup Camp Learning Environment A startup business plan contest under the Startup Thailand Academy project was organized by the Ministry of Science and Technology (Thailand) in collaboration with more than 30 universities across the country
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Aom Sin Yuwaphat Rakthin Learning Environment (ออมสินยุวพัฒน์รักษ์ถิ่น) Activities for Developing a Business Plan and a Visit to the Community Development Region in Collaboration with the Government Savings Bank (GSB)
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U Power Digital Idea Challenge Learning Environment Marketing Plan Competition in Collaboration with the Ministry of Digital Economy and Society (MDES), the Ministry of Higher Education Science, Research, and Innovation (MHESI), and the Thai Digital Users Association (DUGA)
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Children Awake Fire Learning Environment (เด็กตื่นไฟ) To promote energy conservation, a short film or viral clip competition was held in collaboration with the Power Development Fund and the Office of the Energy
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ci PROGRAM INFORMATION MANAGEMENT SCIENCES M-S 1) Bachelor of Management 2) Bachelor of Accountancy Program 3) Bachelor of Communication Arts Program in Innovative Communication Arts and Entrepreneurs 4) Bachelor of Business Administration - Marketing - Customer Service - Business Computer - International Business China-ASEAN Business - International Business - Creative Business and Digital Technology - Business Administration - Medical Secretary
MANAGEMENT PROGRAM BACHELOR OF To produce graduates who can manage business, Halal food, digital office with morality, ethics, service-minded, capable of information and communication technology, good personality, adaptable under changing conditions. • Manager • Planner • Coordinator, organizing personnel system, office system, administrative system, project and business plan management, corporate imOpportunity for Professional Advancement The course supports the expansion of the Halal food business and the development of digital technology. It is divided into 2 subject groups: Halal food business management and digital office management. 22 | MANAGEMENT SCIENCES | SUAN DUSIT UNIVERSITY
To produce professional accountants who have all the qualifications, namely being an expert in the accounting profession, having skills in communicating with others, having an effective data reporting system, and effectiveness honesty, determination and willingness to work, able to give business advice, and can adjust themselves to the changes in the digital era perfectly by the development process according to the International Education Standard (IES) under the curriculum • Accountant • Certified public accountant • Tax auditor • Accounting system analyst and designer • Executive accountant BACHELOR OF Opportunity for Professional Advancement “Having human relations, keeping up with technology, having good language, having good ethics and creating professional practitioners.” ACCOUNTANCY | 2 3
BACHELOR OF Emphasis on entrepreneurship, possessing analytical, creative thinking skills, Integrating knowledge in a multidisciplinary way, the ability to communicate in Thai, English and Chinese, the application of technology, media convergence, multitasking, professionally with pleasure, having aesthetics in art leading to innovations that are linked to social, economic, cultural and environmental conditions based on being Thai and presenting them to the international. Opportunity for Professional Advancement • Innovative media business entrepreneur • Health business entrepreneur • Media and content creation • Public relations, Brand management, and Event organizer • Job in the entertainment industry COMMUNICATION ARTS PROGRAM IN INNOVATIVE COMMUNICATION ARTS AND ENTREPRENEURS 24 | MANAGEMENT SCIENCES | SUAN DUSIT UNIVERSITY
“To produce graduates who can apply knowledge in marketing science, technology and communication. Having human relations, adhere to the principles of morality, ethics and social responsibility” • Market researcher or Market analyst • Marketing strategic planner • Online marketer / Event marketer • Public relations and Marketing communicator • Content marketing communicator • Entrepreneur • Self-employed in marketing Learning with experience, opportunity to express creativity and develop skills from experience inside and outside the classroom, build confidence and believe to lead knowledge can be applied in the future Opportunity for Professional Advancement “Enjoy learning, be proud of your rewards, and open your way to the future.” BUSINESS ADMINISTRATION BACHELOR OF MARKETING | 2 5
Growth Mindset Remarkable Personality Organizational Integrity Work with refinement Focus on analyzing problems or opportunities to improve customer service processes in a variety of business contexts and situations to deliver customer service that meets the needs of customers which has changed dynamically by focusing on the goals and sustainable development of the organization. Opportunity for Professional Advancement • Customized service centric customer • Career in information service and helping customers in all forms (Face-to-face / Contact center / Non-voice service) to meet customer service in the “Next Normal” era. BUSINESS ADMINISTRATION BACHELOR OF CUSTOMER SERVICE 26 | MANAGEMENT SCIENCES | SUAN DUSIT UNIVERSITY
มุ่่�งสร้้างบััณฑิิตให้้มีีความรู้้ ทัักษะ สมรรถนะ ความเชี่่�ยวชาญ และคุุณลัักษณะเฉพาะ ส่่วนบุุคคล สามารถประยุุกต์์ความรู้้ในงาน ด้้านระบบสารสนเทศทางธุุรกิิจในสัังคม เศรษฐกิิจดิิจิิทััล เพื่่�อประกอบอาชีีพทั้้�งใน หน่่วยงานหรืือธุุรกิิจของตนเอง อีีกทั้้�งยััง เป็็นผู้้ที่่�มีีความรู้้ทางด้้านการบริิหารธุุรกิิจ ระบบคอมพิิวเตอร์์ เทคโนโลยีีสารสนเทศ การสื่่�อสาร และการคมนาคมที่่�จำำเป็็นต่่อ การจััดการธุุรกิิจในสัังคมที่่�มีีการเปลี่่�ยนแปลง เป็็นผู้้มีีความฉลาดทางดิิจิิทััล (Digital Intelligence Quotient: DQ) • นัักบริิหารธุุรกิิจในสัังคมเศรษฐกิิจ ดิิจิิทััล • เจ้้าหน้้าที่่�ให้้การช่่วยเหลืือด้้าน สารสนเทศทางธุุรกิิจ • ผู้้ประกอบการธุุรกิิจดิิจิิทััล หรืือ เจ้้าของธุุรกิิจออนไลน์์ Opportunity for Professional Advancement BUSINESS ADMINISTRATION BACHELOR OF BUSINESS COMPUTER | 2 7
To produce graduates with knowledge and competence in international business, focus on business between China and ASEAN countries, able to use Chinese and English to do business under the digital business system, able to think critically and creatively, able to apply digital technology for international business, be desirable graduates from the labor market and have an entrepreneurial ethic. Opportunity for Professional Advancement • Private sector officials who operate international business, multinational company, Import – export company, Shipping company, Sea and air freight company, China - ASEAN business company • Managers or executives in multinational company, Company dealing with China – ASEAN • Entrepreneurs in trade between China - ASEAN • Entrepreneurs importing and exporting products to the Chinese - ASEAN markets • Cross-border e-commerce entrepreneur BUSINESS ADMINISTRATION BACHELOR OF INTERNATIONAL BUSINESS CHINA-ASEAN BUSINESS 28 | MANAGEMENT SCIENCES | SUAN DUSIT UNIVERSITY
To produce graduates who have the knowledge and ability to think and plan international business in a timely manner according to the changing world situation. Have technology skills, good personality, morality, ethics and responsibility to society and the environment. • Import and export entrepreneur • International business entrepreneur • Personnel of government sector entities such as the Department of International Trade Negotiations, Department of International Trade, Ministry of Commerce, etc. • Personnel of private sector entities such as international business companies, international business consulting firms, etc Opportunity for Professional Advancement BUSINESS ADMINISTRATION BACHELOR OF INTERNATIONAL BUSINESS | 2 9
• Entrepreneur in society and digital economy/ Online business owner • Officials in business information project • Analyst and Business System Designer • Program designer/ Program developer/ Programmer • Digital media designer/ Website designer/ Multimedia designer Opportunity for Professional Advancement To produce graduates with service mind, create valuable works develop, being digital citizens who can develop businesses in society and the digital economy from creativity and strengthen characteristics of the modern entrepreneurs who strive for quality success BUSINESS ADMINISTRATION BACHELOR OF CREATIVE BUSINESS AND DIGITAL TECHNOLOGY 30 | MANAGEMENT SCIENCES | SUAN DUSIT UNIVERSITY
The curriculum corresponds to the changes economic and policy directions of the country. In the science of business administration which related to marketing, finance, investment, logistics services, human resource management. and being an entrepreneur in order to obtain personnel who can use innovation and technology modern digital work efficiency, also have English communication skills, creativity, able to think critically, have human relations, able to work with others to be ready with morality in business, and be a professional in the job. • Marketer, Content creator, Creative media and marketing activities manager • Business entrepreneurs, Business development planning analyst, Product designer and developer • Financial Manager, Financial analy- sis, Financial innovation developer • Logistic service operator, Import- er-export agent • Data analysts, and develop human resource management system Opportunity for Professional Advancement BUSINESS ADMINISTRATION BACHELOR OF BUSINESS ADMINISTRATION | 3 1
To produce graduates who are an ethical medical secretary with knowledge and problem-solving skills, have human relations, able to integrate knowledge of secretarial, administrative, and medical knowledge management together, and has a distinctive personality It covers at least 5 aspects of learning outcomes: morality and ethics, knowledge, and intellectual skills, interpersonal skills and responsibility, and numerical analysis and communication skills and using information technology, which will encourage graduates to have careers and generate income for their livelihood. • Executive secretary and medical organization • Public health officials and health business Opportunity for Professional Advancement BUSINESS ADMINISTRATION BACHELOR OF MEDICAL SECRETARY 32 | MANAGEMENT SCIENCES | SUAN DUSIT UNIVERSITY
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| 3 5 Faculty of Management Science Suan Dusit University 295 Nakhon Ratchasima Road Dusit District, Bangkok Thailand 10300 Tel: 0 2244 5700 Fax: 0 2243 9142 http://m-sci.dusit.ac.th/home/ facebook.com/sdu.msci For more information