Sykes House Farm - Case Study

SYKES HOUSE FARM

YORKSHIREʼS CATERING BUTCHERS

PWA SUCCESS DURING COVID-19

S

ABOUT

Sykes House Farm has established itself as one of the best
known catering butchers in Yorkshire.
Through the Progressive Web App, the company has been
able to roll out a new automated delivery service and
keep the orders coming in during COVID-19, creating new
revenue streams and increasing both customer retention
and new customer acquisition.
Promoting the app in a number of ways, they managed to
acquire a large user base in a very short period of time.
These methods included their Facebook page, sharing the
app through word of mouth throughout the community,
including being featured on local radio, website QR
marketing and local networking groups.
For more information visit www.sykeshousefarm.co.uk

MAIN FEATURES

The Sykes House Farm App utilises a number of the features available
within the app development platform, including:

Merchandise Contact

Users can order products Listing the business’s address,
directly via the app opening times and user comments

Email Form Messages tes,

Email form for users to contact offers and more
the business directly via the app

Making the most of each feature will allow you to integrate
the app with your client’s current business.

APP DOWNLOAD AND SESSION DATA

Since being published as a Progressive Web App, the Sykes House Farm App has amassed

TOTAL SESSIONS UNIQUE APP USERS AVERAGE TIME IN APP

PWA PWA PWA

9906 4694 2.3min

Average session times PWA are about 2 minutes – showing the necessity
of having a simple, easy to navigate and user friendly app.

APP USAGE

Here is a graph displaying all the sessions logged for the Sykes House Farm App.The peak session
count is during the Covid-19 marketing strategy set by the business owner.

March 2020 Android April 2020

iOS PWA

APP FEATURE USAGE

The Order and Check Area features are the most viewed during sessions. Utilising a good marketing strategy
can entice users to keep re-visiting the app, which is key to its continued success.

FEATURE SESSIONS
Order 14028
2342
Check Area 873
Recipes 368
Our Team 274
Social 106
Location

iOS Android PWA

GENERAL STATISTICS

7B 63X 77%

By 2021, there will be The average mobile user of internet users
roughly 7 billion mobile checks their smartphone own a smartphone
- Global Web Index
users worldwide 63 times a day
- Statista - Bankmycell 258B

57% 65% By 2022 annual mobile app
downloads are projected to
Mobile apps account for of users say a poor mobile
57 percent of all digital experience negatively impacts reach 258 billion
- Appannie
media usage their opinion of the brand
- Comscore - Catchpoint

SEE THE APP IN ACTION

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Preview App Code: sykeshouse
PWA: bit.ly/35dCyXf