Logo Presentation Little Stinkers

Arika
LITTLE STINKERS
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Describe what your business is/does/sells... * Exciting
Little Stinkers is currently a licensed before and after school latchkey joyful
program. playful
busy,
Your brand's purpose (Reason It exists) is... * childish
We exist to offer quality, reliable, affordable family oriented childcare modern,
for all children.
educational
Your brand's position (Main Audience) is... * fun
Families with children between the ages of newborn to 14 years old. bold

Where do you see your brand in the future? *
I am currently looking to expand and open and daycare center and a
preschool.

Goals:
My brands goal is to become a chain and also open up child play
areas around the city.

Logo styles: Modern, Simple/Timeless, High-end

CONCEPT 1 Little Little

This concept is youthful, modern, bold &
fun but still timeless in it’s simplistic
style. Being timeless is important, be-
cause your business is one that should
last, and be able to be passed down
without the branding going out of style.

The simple layout gives a modern
aesthetic, which will allow your brand to
be viewed professionally above
competitors. Most other childcare
programs have pretty traditional or
old-school branding, if any at all.

The solid colors here stand out and
appeals to families looking for childcare
from an establishment that is active,
exciting and takes great care of the kids
in care. The font is young and exciting!

The submark (bottom) will look great on
uniforms, stationary and more!

MOCKUPS.1

CONCEPT 2 STIN
KERS
This concept is simple/timeless, bright,
joyful and educational. It will definitely do
well in professional settings, giving your
business a high-quality, modern first
impression.

It will appeal adults in search of well put
together care for their kids, and even
schools and other educational sites that
host programs or services for kids.

I love the block-style which correlates
directly with childcare. The symbolism will
represent your brand well, and
automatically shows what you do.

The submark here will look great in areas
that the full logo is too busy for. It has the
layout and colors that this age of parents
like and can represent the older aged kids
that are serviced at Little Stinkers

MOCKUPS.2