Student Niner Media Rates & Information 2017-2018_clone

RATES & INFORMATION

2017–2018



CONTENTS

4 WHO WE ARE / ABOUT UNC CHARLOTTE
5 VALUABLE EXPOSURE
6 ADVERTISEMENT RATES & SIZES Regular issues
7 ADVERTISEMENT RATES & SIZES Inserted Special Sections
8 ADVERTISEMENT RATES & SIZES Stand Alone Special Sections
9 ADVERTISEMENT RATES & SIZES Pull–out Special Sections
10 PUBLICATION CALENDAR
12 DISTRIBUTION LOCATIONS
13 NINERTIMES.COM
14 RACK POSTERS
15 RADIO FREE CHARLOTTE
16 TABLING OPPORTUNITIES
18 PUBLICATION POLICIES
19 CONTACT INFORMATION

WHO WE ARE

The Niner Times is UNC Charlotte’s campus newspaper that is published
every Tuesday during the school year. It is produced entirely by a student
staff of more than 100 and has consistently won collegiate publishing awards
and received national recognition for marketing and advertising design.
The Niner Times is produced through Student Niner Media which is also home
to NinerTimes.com, Sanskrit Literary Arts Magazine, Radio Free Charlotte and
Niner Media Technical.

ENROLLMENT DATA 28,721 Enrolled Students 49%

Located in Charlotte, NC 23,404 Undergraduate 5,317 Graduate Women

with students from 51%

Men

47 states & 85 countries

4

VALUABLE EXPOSURE

NINER TIMES IN PRINT
Published on Tuesdays.
The most popular advertising option among local businesses

more information on pages 6 & 7

NINERTIMES.COM
Online 24/7 and featuring breaking news.
Advertisers can choose from tiles or banners linked to their website.

more information on page 13

POSTER ADVERTISING
Print racks feature 17” x 21” posters in some of the most
populated areas on UNC Charlotte’s campus.

more information on page 14

RADIOFREECHARLOTTE.COM
Listeners tune-in to online radio featuring a diverse musical genre.
Bi-weekly sponsorships available.

more information on page 15

TABLING OPPORTUNITIES
Bring your business face to face with more than 10,000
students who visit the Student Union on a daily basis.

more information on page 16

5

ADVERTISEMENT SIZES

Regular Issues

ON CAMPUS RATES

Full Page $425

1/2 Page $215

1/4 Page $120

1/8 Page $60

Full Page 1/2 Horizontal 1/2 Vertical LOCAL RATES
10 X 10 10 X 5 5 X 10
Full Page $600

1/2 Page $340

1/4 Page $170

1/8 Page $85

NATIONAL RATES

1/4 Horizontal Eighth V Eighth H Full Page $1300
5 X 4.75 2.5 X 5 5 X 2.5
1/2 Page $650

1/4 Page $325

1/8 Page $150

NEED AN AD DESIGNED? COLOR RATES
Our award winning production team will be happy to
create an ad for you. Give us your information and we Black & White No Charge
will design a top-notch print or web advertisement One Spot Color $85
that meets your approval! Email any questions about Two Spot Colors $170
art work to [email protected] Full Color
$250

INSERTS (cost per thousand)

1-8 Pages $90
12-20 Pages $95
24-32 Pages $100

6

ADVERTISEMENT SIZES

Inserted Special Sections

Spring Fever, Fall Fest, Living Guide, Health and Wellness Guide

ON CAMPUS RATES

Full Page $250

Full Page 1/2 Horizontal 1/2 Page $150
7x9 7 x 4.4
1/4 Page $80

LOCAL RATES

Full Page $500

1/2 Page $300

1/4 Page $150

1/2 Vertical Fourth
3.4 x 9 3.4 x 4.4

COLOR RATES

Black & White No Charge
One Spot Color $85
Two Spot Colors $170
Full Color
$250

7

ADVERTISEMENT SIZES

Stand Alone Special Sections

Survival Guide, Parent Survival Guide, Welcome Back

ON CAMPUS RATES

Full Page $360

1/2 Page $220

1/4 Page $130

1/8 Page $70

Full Page 1/2 Horizontal 1/2 Vertical
10 X 10 10 X 5 5 X 10

LOCAL RATES

Full Page $500

1/2 Page $325

1/4 Page $180

1/8 Page $100

1/4 Horizontal Eighth V Eighth H
5 X 4.75 2.5 X 5 5 X 2.5

COLOR RATES

Black & White No Charge
One Spot Color $85
Two Spot Colors $170
Full Color
$250

8

ADVERTISEMENT SIZES

Pull-Out Special Sections

Goldrush, Basketball Preview

ON CAMPUS RATES

Full Page $425

1/2 Page $215

1/4 Page $120

1/8 Page $60

Full Page 1/2 Horizontal 1/2 Vertical
10 X 10 10 X 5 5 X 10

LOCAL RATES

Full Page $600

1/2 Page $340

1/4 Page $170

1/8 Page $85

1/4 Horizontal Eighth V Eighth H
5 X 4.75 2.5 X 5 5 X 2.5

FREE COLOR!

9

PUBLICATION CALENDAR

AUGUST SEPTEMBER OCTOBER

SUN MON TUE WED THU FRI SAT SUN MON TUE WED THU FRI SAT SUN MON TUE WED THU FRI SAT

1 2345 12 1 234567
6 7 8 9 10 11 12 3456789 8 9 10 11 12 13 14
13 14 15 16 17 18 19 10 11 12 13 14 15 16 15 16 17 18 19 20 21
20 21 22 23 24 25 26 17 18 19 20 21 22 23 22 23 24 25 26 27 28
27 28 29 30 31 24 25 26 27 28 29 30 29 30 31

JANUARY FEBRUARY MARCH

SUN MON TUE WED THU FRI SAT SUN MON TUE WED THU FRI SAT SUN MON TUE WED THU FRI SAT

1 23456 1 23 1 23
7 8 9 10 11 12 13 4 5 6 7 8 9 10 4 5 6 7 8 9 10
14 15 16 17 18 19 20 11 12 13 14 15 16 17 11 12 13 14 15 16 17
21 22 23 24 25 26 27 18 19 20 21 22 23 24 18 19 20 21 22 23 24
28 29 30 31 25 26 27 28 25 26 27 28 29 30 31

PULL-OUT ISSUES STAND ALONE SPECIAL SECTIONS

GOLDRUSH WELCOME BACK SURVIVAL GUIDE

Goldrush covers football at UNC Almost 29,000 students, faculty The Survival Guide is a student’s
Charlotte with a preview of the and staff will fill the halls of the guide to the new and exciting world
upcoming season and other UNC Charlotte campus. Let them of college. The guide is distributed to
exclusive content. know what products and services every student attending orientation
you have to offer. Access to this all summer long!
PUBLISHES: SEPT 12, 2017 market is invaluable from a
SALES DEADLINE: AUG 29, 2017 business standpoint. PUBLISHES: JUN 1, 2018

BASKETBALL PREVIEW PUBLISHES: AUG 18, 2017 SALES DEADLINE: MAY 10, 2018

The Basketball Preview features SALES DEADLINE: AUG 4, 2017 PARENT SURVIVAL GUIDE
exclusive photos and news on the
Niners, from player profiles to This guide for parents of UNC
season predictions. Charlotte students can be an
excellent resource when they need
PUBLISHES: OCT 31, 2017 to know where to shop, eat, or find
SALES DEADLINE: OCT 17, 2017 services for their children throughout
the school year.
10
PUBLISHES: JUN 1, 2018

SALES DEADLINE: MAY 10, 2018

NOVEMBER DECEMBER REGULAR ISSUE

SUN MON TUE WED THU FRI SAT SUN MON TUE WED THU FRI SAT PULL-OUT ISSUE

1 234 12 STAND ALONE
5 6 7 8 9 10 11 3456789 SPECIAL SECTION
12 13 14 15 16 17 18 10 11 12 13 14 15 16
19 20 21 22 23 24 25 17 18 19 20 21 22 23 INSERTED
26 27 28 29 30 24 25 26 27 28 29 30 SPECIAL SECTION
31
APRIL JUNE
MAY
SUN MON TUE WED THU FRI SAT SUN MON TUE WED THU FRI SAT
SUN MON TUE WED THU FRI SAT
1 234567 12
8 9 10 11 12 13 14 1 2345 3456789
15 16 17 18 19 20 21 6 7 8 9 10 11 12 10 11 12 13 14 15 16
22 23 24 25 26 27 28 13 14 15 16 17 18 19 17 18 19 20 21 22 23
29 30 20 21 22 23 24 25 26 24 25 26 27 28 29 30
27 28 29 30 31

INSERTED SPECIAL SECTIONS

HEALTH & WELLNESS GUIDE LIVING GUIDE

This issue will feature a wealth of The student guide for finding a place
information from various on-campus to live and everything else they need
resources. Read about healthy lifestyles for a life on their own.
and fitness, as well as physical and
emotional wellness. PUBLISHES: FEB 20, 2018

PUBLISHES: OCT 3, 2017 SALES DEADLINE: FEB 6, 2018

SALES DEADLINE: SEPT 15, 2017 SPRING FEVER

FALL FEST A great way to reach students when the
weather starts to get warmer is through
When the weather gets a little cooler, the Spring Fever issue which will focus
find out about local festivals, special on sports, fashion, culture, local events,
events, fall fashion and more in this and things to do.
special issue.
PUBLISHES: MAR 20, 2018
PUBLISHES: OCT 24, 2017
SALES DEADLINE: MAR 6, 2018
SALES DEADLINE: OCT 10, 2017

11

DISTRIBUTION LOCATIONS

The Niner Times is distributed to over 100 locations both on and off campus.
The map below displays our on-campus coverage. We have stands in every
residence hall and most academic buildings within the university. We also
offer a number of off-campus locations to extend the reach of our paper and
your advertisements to the surrounding University City community.

N TRYON ST POPLAR TERRACE DR
CAB LN
ROBERT D SNYDER RD
INSTITUTE CIR
MA C EVE CAMERON BLVD
EPIC LN
PHILLIPS RD RETT WAY N

CAMERON BLVD CRAVER RD MARY ALEXAND E
FACILITIES DR
PHILLIPS RD R RD Campus
Buildings
DR UNIVERSITY RDSANFORD HA UNIVERSITY CITY BLVD Parking
TOBY CREEK CAMERON BLVD
LL LN Decks
12 BROADRICK BLVD Athletic
HIGH RISE BLVD Fields
Circulation
Locations

NINERTIMES.COM

NinerTimes.com is UNC Charlotte’s news It is UNC Charlotte’s source for the latest
and entertainment website that keeps on campus news, entertainment, and
students up to date with happenings student-created content.
on campus and news from around the
world. It is the online home of The With over 18,000 visitors per month,
Niner Times and contains exclusive web Ninertimes.com is a hub for the UNC
content, blogs and other multimedia. Charlotte community. NinerTimes.com
hosts student produced programs.

MONTHLY ONLINE RATES

TILE $450 TILE
300 x 250 pixels $600
$600 CENTER BANNER
BANNER $600
728 x 90 pixels $100

HALF PAGE
300 x 600 pixels

CENTER BANNER
468 x 60 pixels
VIDEO SPONSORSHIP
Ask a sales representative for details

13

RACK POSTERS

Advertising with a poster on our newspaper racks is a guaranteed way to get your
business noticed. With a large 17” x 21” full color poster, students will definitely see
what you have to say!

RACK POSTER LOCATIONS YOUR
AD
C.H.H.S. 1st Floor Robinson Hall
C.O.E.D. 1st Floor Rowe HERE!
Prospector Left Entrance Reese
Prospector Right Entrance King
Denny - Commuter Lounge Friday
Hawthrone Entrance Fretwell Main Entrance
Bioinformatics Fretwell Café Entrance
Duke Storrs
Epic Martin Hall
U Walk Student Health Center

PRINTING IS FREE OF CHARGE!

For more information, a more extensive list
of rack locations and prices call
704.687.7144

14

RADIO FREE CHARLOTTE

Radio Free Charlotte is UNC Charlotte’s official, online radio station. Online 24/7, the
station digitally streams a wide genre of music with the mission of playing music found
nowhere else in Charlotte. Besides showcasing some of the best new artists, the station
features on-air coverage of news, sports, arts, theatre, local events, and much more for
UNC Charlotte and the surrounding university community.

TWO WEEK SPONSORSHIP $120

Radio spots feature your business three times a day, Monday through
Friday for two weeks. For a complete list of programming please visit
RadioFreeCharlotte.com

15

TABLING OPPORTUNITIES

Bring your business front and center, to the heart of campus – the Student Union!
You can man a table for day in the Student Union where you can pass out information
about your products and services. Your business will also be featured in an online ad
starting two weeks prior to your arrival.

Rate per day $500

16

SPECIAL EVENTS

Fall Fest Expo

The Fall Fest will take place from 11:00am - 2:00pm in the Student Union
Rotunda on October 24, 2017. The Fall Fest publication will be published
on October 24, 2017 and hand distributed to students in addition to rack
stand distribution.

Spring Fever Expo

The Spring Fever Expo will take place from 11:00am - 2:00pm in the
Student Union Rotunda on March 22, 2018. The Spring Fever publication
will be published on March 20, 2018 and hand distributed to students in
addition to rack stand distribution.

FOR EVENTS, VENDORS RECEIVE:

Table at the event from 11:00am - 2:00pm where you can hand
out information and collect email addresses from students.
Online ad for your business that will run two weeks prior to the
event announcing that you will be there.
A full page, full color ad in the special issue that is coordinated
with the event.

17

PUBLICATION POLICIES

DISPLAY DEADLINES COMPOSITION AND ARTWORK
One week prior to publication day, i.e.: space reservation Composition and artwork produced by Media Marketing
and ad copy are due on Tuesday for the following Tues- becomes property of Student Niner Media and may only
day issue by 5 p.m. Any advertisements to be provided be used with written permission.
by the advertiser that are not received by the deadline
will be considered cancelled, and will be billed as such. RATES
All rates are net/non-commissionable.
ELECTRONIC SUBMISSION
Media Marketing prefers ads submitted in PDF format REFUSAL
(Make sure the “embed fonts” option is selected). Media Marketing reserves the right to decline, dis-
Use CMYK setting for all color. Proper display advertis- continue or revise any advertisement. Ads found to be
ing resolution is 300 dpi. Therefore, we do not accept defamatory, lacking factual basis, misleading or false
Publisher, Word, Powerpoint and other low resolution in nature may be rejected. Commercial advertisements
files. Detailed electronic submission guidelines may be that discriminate on the basis of race, creed, color,
obtained from your sales representative or by calling our famlial status, national origin, handicap, age or sex will
production team at (704) 687-7147 or the graphics advi- not be accepted. Media Marketing reserves the right to
sor at (704) 687-7138. include “Paid Advertisement” in any ad.

CANCELLATION MAKE GOODS
Retail advertising cancelled after the deadline will be In the event an advertisement runs containing an error
charged at 50% of the cost of publishing the ad. that is clearly the fault of the newspaper and detracts
Changes to the advertisements after the deadline may from the advertising message, it is the advertiser’s
not be possible. responsibility to notify Media Marketing within 30
business days of the publication date in which the ad
TEARSHEETS ran. After this period the newspaper is exempt from
Display advertising tearsheets will be mailed to each any liability due to error. Advertisers will be credited the
advertiser after each issue date as proof of publication. proper amount for the portion of the ad in error.

PROOFS CREDIT AND BILLING
Advertisers will receive a proof at least two business Pre-payment is required for all advertisements unless
days before publication. Media Marketing is not liable the advertiser is approved for billing. Approved adver-
for errors in original copy received from the advertiser tisers will be billed net 30. After 60 days past due, fur-
or corrections/copy substitutions submitted after dead- ther advertisements will not be accepted. Accounts will
line. Deadline for corrections is noon the day prior to be turned over to a collection agency when 90 days past
publication. Repeat and camera-ready ads will receive due. Make checks payable to Student Media Marketing.
proofs only if requested. Pay online at ninertimes.com/advertising/

18

Advertising CONTACT INFORMATION

(704) 687- 7145 Ad Production Department
[email protected]
(704) 687-7147
Circulation Information Fax: (704) 687-7139
[email protected]
(704) 687-7136
[email protected] Media Marketing Director

Marketing Advisor (704) 687-7143
[email protected]
Kelly Merges
(704) 687-7136 Business Manager
[email protected]
Laurie Cuddy
Graphics & Production Coordinator (704) 687-7137
[email protected]
(704) 687-7138

Follow Niner Media on Facebook and Twitter
to keep up with breaking news and special events:

NINER MEDIA NINER TIMES

Niner Media Niner Times

@UNCCmedia @Niner_Times

SANSKRIT RADIO FREE CHARLOTTE

Sanskrit Literary-Arts Magazine Radio Free Charlotte

@Sanskrit_UNCC @RadioFreeClt
@SanskritUNCC

STUDENT NINER MEDIA

UNC Charlotte Student Union-LL
9201 University City Blvd.
Charlotte, NC 28223

19

CONTACT US TODAY!

704.687.7145