LonBud NP1 MFG Promo Pack

NEW Lunch Meal Deal

Midas Code Product Description Size Midas Code Product Description Size Midas Code Product Description Size
Drinks
Urban Eats range plus all Express Cuisine Sandwiches N/A 500ml Drinks 500ml
N/A M913700 Coca Cola Contour PET 250ml 500ml
8035 Chicken Mayo N/A M968313 Red Bull 500ml M341791 Sprite Zero 500ml
N/A M133534 Oasis Summer Fruits 500ml 600ml
8133 Tuna Mayo N/A M133547 Oasis Citrus Punch 250ml M268885 Robs RTD Rasp & Apple 600ml
N/A M096671 Red Bull Sugar Free 250ml 330ml
8206 Tuna & Sweetcorn N/A M170364 Red Bull Zero 500ml M268886 Robinson RTD Peach & Mango 330ml
M145432 Vimto Orig Still Sportscap 500ml 500ml
8034 Cheese & Onion M144605 Fanta Orange 500ml M145918 Pepsi Max 500ml
M144604 Fanta Fruit Twist 500ml 750ml
8033 Egg Mayo M190449 Fanta Lemon 500ml M203005 Pepsi Max Cherry 330ml
M913690 Diet Coke Contour PET 500ml 330ml
8031 Simply Ham M064629 Relentless Energy Drink 500ml M046118 Capri Sun Orange Screw Top 330ml
M205598 Relentless Cherry 500ml
8032 Simply Cheese M144606 Sprite M246748 Capri Sun Cherry Screw Top

PLUS EXPRESS CUISINE M723205 Vimto Sparkling

M270719 San Pellegrino Sparkling

M253802 Buxton Still Sportscap

M233849 Irn Bru Xtra Can

M408385 Irn Bru

M471136 Irn Bru Sugar Free

Booker.co.uk 51

Point of Sale Guidelines for EVO BOS Sites

BREAKFAST DEAL POS EVO SITES ONLY

LOCATION DESCRIPTION SHELF CARD(S) EVO MEAL DEAL SEL SHELF CARD(S)
Meal Deal Chiller 1 per Section SEL'S BACKERS
Meal Deal Chiller/Fresh Chiller 1 per Section
Impulse Soft Drinks Chiller Breakfast Deal Ginsters Sausage & Ploughmans Roll 1 per Bay
Protein/Healthy Snacks/ Breakfast Deal Premium Drinks 1 per Section
Sweet Snacks/Mintons Breakfast Deal Drinks
Breakfast Deal Bars

LUNCH DEAL POS

LOCATION DESCRIPTION SHELF EARS SHELF CARD(S) EVO MEAL DEAL SEL SHELF CARD(S)
Lunch Deal Drinks Shelf STRIPPING 1 per Shelf SEL'S BACKERS
Meal Deal Chiller (Full shelf of Meal Deal Products ONLY) 1 per Shelf
1 per Shelf
Impulse Soft Drinks Chiller Lunch Deal Sandwich Shelf (Do not use Ginster's SEL's) 1 per Bay
Single Crisps Section - Shelves 1 per Bay
Single Crisps Section - Wire Baskets Lunch Deal Crisps Floor Basket 1 per Bay
Single Crisps Section - Acrylic Display Units 1 per Bay
Single Confectionery Section Lunch Deal Drinks 1 per Bay

Lunch Deal Crisps

Lunch Deal Confectionery

Lunch Deal Secondary Red Bull 250ml Regular EXCEPTION TO THE ABOVE GUIDANCE
Soft Drinks Chiller
Always display Lunch & Snack Deal Shelf Cards.
When Red Bull 250ml Regular is on promotion, put the Promo Shelf Cards under Sugar Free or Editions.

LOCATION PROMOTIONS SHELF CARD(S) EVO PROMO SEL'S SHELF CARD(S)
Promotion Ends 1 per Deal
On Shelf Promotions DESCRIPTION 1 per Deal

Promotion Products
Promotion Products

Booker.co.uk 52

Point of Sale Guidelines for Non-EVO BOS Sites

BREAKFAST DEAL POS NON EVO SITES ONLY

LOCATION DESCRIPTION SHELF CARD(S) SEL SHELF CARD(S)
Meal Deal Chiller 1 per Section BACKERS
Meal Deal Chiller/Fresh Chiller 1 per Section
Impulse Soft Drinks Chiller Breakfast Deal Ginsters Sausage & Ploughmans Roll 1 per Bay
Protein/Healthy Snacks/ Breakfast Deal Premium Drinks 1 per Section
Sweet Snacks/Mintons Breakfast Deal Drinks
Breakfast Deal Bars

LUNCH DEAL POS

LOCATION DESCRIPTION SHELF EARS SHELF CARD(S) SEL SHELF CARD(S)
Lunch Deal Drinks Shelf STRIPPING 1 per Shelf BACKERS
Meal Deal Chiller (Full shelf of Meal Deal Products ONLY) 1 per Shelf
1 per Shelf
Impulse Soft Drinks Chiller Lunch Deal Sandwich Shelf 1 per Bay
Single Crisps Section - Shelves 1 per Bay
Single Crisps Section - Wire Baskets Lunch Deal Crisps Floor Basket 1 per Bay
Single Crisps Section - Acrylic Display Units 1 per Bay
Single Confectionery Section Lunch Deal Drinks 1 per Bay

Lunch Deal Crisps

Lunch Deal Confectionery

Lunch Deal Secondary Red Bull 250ml Regular EXCEPTION TO THE ABOVE GUIDANCE
Soft Drinks Chiller
Always display Lunch & Snack Deal Shelf Cards.
When Red Bull 250ml Regular is on promotion, put the Promo Shelf Cards under Sugar Free or Editions.

PROMOTIONS - NO CHANGE

Booker.co.uk 53

NP01 Allocations

Unlicensed Allocation

Allocation Quantity Allocation
Value

81 £1044.58

Licensed Allocation

Allocation Quantity Allocation
Value

93 £1201.24

Based on stores with Promotional Ends 1 and 2

Booker.co.uk 54

Trade Up Deals

Product Description Pack Size Barcode Londis Budgens Midas STD PROM RRP Consumer Deal Promo Retailer Allocation
MALTESERS BIG BAG 25 x 58.5g Legacy SIN Code Code WSP WSP £1.25 POR% POR @ 70% Quantity
MARS DUO STD 32 x 2x39.4g Code
SNICKERS CRISP TRIO 24 x 60g 50.7% 36.4%
SNICKERS DUO 32 x 2x41.7g 42023264 606665 M101111 £14.80 £12.85
SNICKERS CREAMY TRIO 32 x 54.75g
TWIX WHITE XTRA TWIN 24 x 75g 85869007 103897 M146915 £16.65 £15.76 £1.25 52.7% 39.1%
TWIX XTRA TWIN 24 x 75g
TWIX SALTED CARAMEL XTRA 24 x 75g 92085517 807797 M249023 £12.49 £11.38 £1.25 54.5% 41.3%
BOUNTY TRIO 21 x 85g
1 85703625 350421 M146948 £16.65 £15.64 £1.25 53.1% 39.5%
KIT KAT CHUNKY DUO
LION DUO Milk 92134235 871667 M266802 £17.70 £16.00 £1.25 ANY 2 FOR £1.70 52.0% 38.1%
LION DUO White
YORKIE DUO 92064977 180799 M242976 £12.95 £12.21 £1.25 51.2% 37.1%
YORKIE ORANGE DUO
YORKIE RAISIN & BISCUIT DUO 85734066 350595 M173343 £12.95 £12.21 £1.25 51.2% 37.1%
2
92097483 871723 M255379 £12.95 £12.21 £1.25 51.2% 37.1%
Booker.co.uk
42021026 862540 M905820 £11.99 £11.49 £1.29 49.1% 33.1%

24 x 64g 92055392 463083 M239554 £14.05 £12.59 £1.25 49.6% 35.1%
28 x 60g 35.1%
28 x 60g 92049642 459552 M237856 £16.39 £14.69 £1.25 49.6% 35.1%
24 x 72g 35.9%
24 x 72g 92049650 149334 M237857 £16.39 £14.69 £1.25 ANY 2 FOR £1.70 49.6% 35.9%
24 x 66g 85476113 109130 M124299 £14.39 £12.59 £1.29 51.2% 35.2%

92136253 747280 M267515 £14.39 £12.59 £1.29 51.2%

92035473 117941 M230146 £14.19 £12.57 £1.25 49.7%

55

Trade Up Deals

Product Description Pack Size Barcode Londis Budgens Midas STD PROM RRP Consumer Deal Promo Retailer Allocation
WALKERS READY SALTED GB 32 x 45g Legacy SIN Code Code WSP WSP POR% POR @ 70% Quantity
WALKERS SALT & VINEGAR GB 32 x 45g Code
WALKERS CHEESE & ONION GB 32 x 45g
QUAVERS BIG EAT CHEESE 30 x 34g 92129167 349514 M264742 £17.75 £14.25 £1.09 51.0% 39.8%
WOTSITS BIG EAT 30 x 36g
WALKERS SMOKY BACON GB 32 x 45g 92129175 349654 M264743 £17.75 £14.25 £1.09 51.0% 39.8%
WALKERS ROAST CHICKEN GB 32 x 45g
WALKERS PRAWN COCKTAIL GB 32 x 45g 92129125 349589 M264726 £17.75 £14.25 £1.09 51.0% 39.8%
WALKERS BE SALT & VINEGAR SQUARES 32 x 40g
QUAVERS SALT & VINEGAR 30 x 34g 17111757 769091 M047815 £17.25 £14.25 £1.09 47.7% 35.7%
QUAVERS PRAWN COCKTAIL 30 x 34g
WALKERS MAX STRONG HOT CHICKEN WINGS 24 x 50G 81472028 849794 M085771 £17.50 £14.25 £1.09 47.7% 35.7%
WALKERS MAX STRONG JELAPENO & CHEESE 24 x 50g
WALKERS MAX CHEESE & ONION 24 x 50g 92129183 692145 M264744 £17.75 £14.25 £1.09 51.0% 39.8%
WALKERS MAX PAPRIKA 24 x 50g
3 92129141 103901 M264728 £17.75 £14.25 £1.09 51.0% 39.8%

Booker.co.uk 92129133 768838 M264727 £17.75 £14.25 £1.09 ANY 2 FOR £1.60 51.0% 39.8%
39.8%
85449823 692228 M016861 £17.75 £14.25 £1.09 51.0%

92129060 620011 M264716 £17.25 £14.25 £1.09 47.7% 35.7%

92129052 620010 M264715 £17.25 £14.25 £1.09 47.7% 35.7%

92033748 180365 M232916 £13.25 £10.75 £1.09 50.7% 39.4%

92033722 180363 M233186 £13.25 £10.75 £1.09 50.7% 39.4%

85834426 106095 M201668 £13.25 £10.75 £1.09 50.7% 39.4%

85834549 662874 M201669 £13.25 £10.75 £1.09 50.7% 39.4%

56

Trade Up Deals

Product Description Pack Size Barcode Londis Budgens Midas STD PROM RRP Consumer Deal Promo Retailer Allocation
WALKERS MAX FLME GRILLED STEAK 24 x 50g Legacy SIN Code Code WSP WSP POR% POR @ 70% Quantity
WALKERS MAX SALT AND VINEGAR 24 x 50g Code
WALKERS MAX FLAMIN HOT 24 x 50g
WALKERS MAX DOUBLE CRUNCH CHEESE & ONION 24 x 50g 85834329 110541 M201672 £13.25 £10.75 £1.09 50.7% 39.4%
WALKERS BAKED CHEESE & ONION 32 x 37.5g
SENSATIONS THAI SWEET CHILLI 32 x 40g 85870498 108299 M220804 £13.25 £10.75 £1.09 50.7% 39.4%
DORITOS CHILLI HEAT 24 x 48g
DORITOS TANGY CHEESE 24 x 48g 85834361 101704 M218112 £13.25 £10.75 £1.09 50.7% 39.4%
DORITOS COOL ORIGINAL 24 x 48g
SNACK A JACK SALT & VINEGAR 24 x 23g 92096005 432594 M254575 £13.25 £10.75 £1.09 50.7% 39.4%
3
DIET COKE CONTOUR PET 85696886 993808 M090926 £13.79 £13.49 £0.99 ANY 2 FOR £1.60 48.9% 41.0%
COCA COLA ZERO SUGAR PET 17081431 718643 M099641 £16.25 £13.49 £1.09 53.6% 43.0%
COKE ZERO CHERRY PET
DIET COKE LIME 92129086 174136 M264718 £16.49 £13.65 £1.15 50.5% 37.2%
4
92129214 364836 M264734 £16.49 £13.65 £1.15 50.5% 37.2%
Booker.co.uk
92129206 401109 M264733 £16.20 £13.65 £1.09 47.8% 35.9%

92057289 781575 M240772 £11.75 £9.99 £0.89 43.9% 39.6%

24 x 500ml 12022173 271858 M913690 £19.59 £16.89 £1.99 57.6% 42.6%
12 x 500ml 41.6%
12 x 500ml 85796092 466052 M144607 £10.19 £8.59 £1.99 ANY 2 FOR £2.50 56.8% 41.6%
12 x 500ml 85874086 105735 M203516 £10.19 £8.59 £1.99 56.8% 41.6%

92096869 807732 M255197 £10.19 £8.59 £1.99 56.8%

57

Trade Up Deals

Product Description Pack Size Barcode Londis Budgens Midas STD PROM RRP Consumer Deal Promo Retailer Allocation
COKE ZERO SUGAR VANILLA 12 x 500ml Legacy SIN Code Code WSP WSP POR% POR @ 70% Quantity
DIET COKE TWISTED STRAWBERRY 12 x 500ml Code
FANTA ORANGE 12 x 500ml
FANTA ZERO RASPBERRY 12 x 500ml 92036877 273844 M227994 £10.19 £8.59 £1.99 56.8% 41.6%
FANTA ZERO GRAPE 12 x 500ml
FANTA FRUIT TWIST 12 x 500ml 92065266 586066 M243066 £10.19 £8.59 £1.99 56.8% 41.6%
FANTA LEMON 12 x 500ml
WHAT THE FANTA 12 x 500ml 85796474 418756 M144605 £10.09 £8.85 £1.95 54.6% 39.4%
SPRITE 12 x 500ml
SPRITE ZERO 12 x 500ml 92096877 807733 M255198 £10.09 £8.85 £1.95 54.6% 39.4%
DR PEPPER 12 x 500ml
LILT CONTOUR PET 12 x 500ml 92069359 305594 M245179 £10.09 £8.85 £1.95 54.6% 39.4%
DR PEPPER ZERO 12 x 500ml
FANTA ORANGE ZERO 12 x 500ml 85796131 617225 M144604 £10.09 £8.85 £1.95 54.6% 39.4%
OASIS SUMMER FRUITS 12 x 500ml
4 85796327 320457 M190449 £10.09 £8.85 £1.95 54.6% 39.4%

Booker.co.uk 92137924 432482 M268033 £10.09 £8.85 £1.95 ANY 2 FOR £2.50 54.6% 39.4%

85796610 394247 M144606 £9.29 £8.20 £1.75 53.1% 41.4%

92007179 336459 M341791 £9.29 £8.09 £1.75 53.8% 42.2%

85796068 508283 M144602 £10.09 £8.85 £1.95 54.6% 39.4%

85796602 371526 M190448 £9.29 £8.20 £1.75 53.1% 41.4%

85855650 107873 M341781 £10.09 £8.85 £1.95 54.6% 39.4%

92009919 273840 M000039 £10.09 £8.85 £1.95 54.6% 39.4%

85505132 344903 M133534 £9.89 £9.19 £1.95 52.9% 37.1%

58

Trade Up Deals

Product Description Pack Size Barcode Londis Budgens Midas STD PROM RRP Consumer Deal Promo Retailer Allocation
12 x 500ml Legacy SIN Code Code WSP WSP £1.95 POR% POR @ 70% Quantity
OASIS CITRUS PUNCH 15 x 330ml Code
15 x 330ml £9.19 52.9% 37.1%
CAPRI SUN CHERRY SCRW TOP 12 x 500ml 85505124 344838 M133547 £9.89

CAPRI SUN ORANGE SCRW TOP 92074087 212043 M246748 £10.79 £9.99 £1.65 ANY 2 FOR £2.50 51.6% 41.7%
12170887 55277 M046118 £10.79 £9.99 £1.65 51.6% 41.7%
POWERADE BRY/TROP FRUIT
4 12021680 326413 M052892 £11.09 £9.59 £2.15 55.4% 36.9%

JIMMY'S ICED COFFEE 12 x 250ml 92143373 401530 M269574 £13.44 £11.39 £1.79 ANY 2 FOR £2.60 47.0% 34.4%
5
ENGLAND 12 x 660ml 92126698 576884 M263872 £18.35 £16.95 £2.85 40.5% 30.2%
STELLA ARTOIS ONLY 12 x 660ml 31.1%
12 x 660ml 92106957 182832 M258678 £19.39 £16.95 £2.95 ANY 2 FOR £4.50 42.5% 30.6%
BECKS ENGLAND
ONLY 92032938 115693 M233096 £19.39 £16.95 £2.89 41.3%
BUDWEISER
6 ENGLAND
ONLY
STELLA ARTOIS
SCOTLAND 12 x 660ml 92126698 576884 M263872 £18.35 £16.95 £2.85 ONLY £2.25 24.7%
BECKS & WALES 12 x 660ml 92106957 182832 M258678 £19.39 £16.95 £2.95 24.7%
12 x 660ml 92032938 115693 M233096 £19.39 £16.95 £2.89 24.7%
BUDWEISER SCOTLAND
7 & WALES

LONGMANS WEST COUNTRY CIDER SCOTLAND
8 & WALES

CARABAO ENERGY GREEN APPLE 12 x 500ml 92128048 937260 M264326 £14.15 £14.15 £2.15 ANY 2 FOR £4.00 34.2% 30.8%

CARABAO ENERGY MIXED BERRY 12 x 330ml 92020452 149168 M228863 £4.15 £4.15 £0.85 ANY 2 FOR £1.50 51.2% 46.8%
9 12 x 330ml 92113360 620051 M261045 £4.15 £4.15 £0.85 51.2% 46.8%

Booker.co.uk 59

Trade Up Deals

Product Description Pack Size Barcode Londis Budgens Midas STD PROM RRP Consumer Deal Promo Retailer Allocation
15 x 120g Legacy SIN Code Code WSP WSP POR% POR @ 70% Quantity
FRUITELLA FIZZY SNAKES BAG 15 x 120g Code
8 x 160g
FRUITELLA KOALAS BAG 8 x 170g 92105032 903063 M257813 £13.60 £9.87 £1.89 58.2% 45.2%

FRUITELLA DUO STIX BAG 92105016 903064 M257812 £13.60 £9.87 £1.89 58.2% 45.2%
£2.09 63.0% 48.6%
FRUITELLA JUICY CHEWS BAG ANY 2 FOR £2.50
10
92110312 149320 M260269 £6.45 £5.15
BUXTON SPORTSCAP 1L
11 92111342 934422 M260593 £6.45 £5.15 £2.09 63.0% 48.6%

12 x 1L 92036916 273851 M091672 £6.00 £4.80 £1.15 ANY 2 FOR £1.80 58.3% 50.8%

Booker.co.uk 60

Promotional
Point of Sale Kits

Your essential Checklist :
Ensure POS is displayed on promotional ends and within their sections
Ensure POS is displayed on products on shelf and within their sections
Ensure posters and shrouds are fully utilised with the latest promotional activity

Londis Promotional POS Kit

A2 Posters 30 x 40 Roadside Posters Poster Bag Inserts A4 Cards

£12.1FO5R £22.5FOR0 £22.8FOR0 £12.1FO5R £22.5FOR0 £12.1FO5R £10 £11
£22.5FOR0 £11.15 £14.69
£22.8FOR0
28g-40g £1.24FO0R

108201 Londis NP01 MFG Poster Bag Inserts V3.indd 1 14/02/2022 11:46 108201 Londis NP01 MFG Poster Bag Inserts V3.indd 2 14/02/2022 11:46

12x300ml Offer ends 03/04/22 10x440ml Offer ends 03/04/22
108201 Londis NP01 MFG A4 V3.indd 1 Subject to availability. 108201 Londis NP01 MFG A4 V3.indd 2 Subject to availability.
Higher prices shown relate to the Londis recommended retail price and may differ in some stores. E&OE Higher prices shown relate to the Londis recommended retail price and may differ in some stores. E&OE

01/02/2022 09:40 01/02/2022 09:40

28g-40g Offer ends 03/04/22 500ml Offer ends 03/04/22 500ml Offer ends 03/04/22 £4.99 £4.69

108201 Londis NP01 MFG A2 V5.indd 1 Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE. 108201 Londis NP01 MFG A2 V5.indd 2 Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE. 108201 Londis NP01 MFG A2 V5.indd 3 Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE.
MFG NP01.22.FC.1 MFG NP01.22.FC.2 MFG NP01.22.FC.3

14/02/2022 09:22 14/02/2022 09:22 14/02/2022 09:22

£1.24FO0R £4.99 500ml, 600ml £6.45 £6.39
£6.45
108201 Londis NP01 MFG Poster Bag Inserts V3.indd 3 14/02/2022 11:46

108201 Londis NP01 MFG Poster Bag Inserts V3.indd 4 14/02/2022 11:46

28g-40g Offer ends 03/04/22 500ml, 600ml Offer ends 03/04/22

Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE. Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE.

MFG NP01.22.FC.1 MFG NP01.22.FC.2

108201 Londis NP01 MFG 30x40 V3.indd 1 14/02/2022 11:48 108201 Londis NP01 MFG 30x40 V3.indd 2 14/02/2022 11:48

£22.8FOR0 £1.24FO0R 4x250ml Offer ends 03/04/22 4x250ml Offer ends 03/04/22
108201 Londis NP01 MFG A4 V3.indd 3 Subject to availability. 108201 Londis NP01 MFG A4 V3.indd 4 Subject to availability.
Higher prices shown relate to the Londis recommended retail price and may differ in some stores. E&OE Higher prices shown relate to the Londis recommended retail price and may differ in some stores. E&OE

01/02/2022 09:40 01/02/2022 09:40

500ml

108201 Londis NP01 MFG Poster Bag Inserts V3.indd 5 14/02/2022 11:46 108201 Londis NP01 MFG Poster Bag Inserts V3.indd 6 14/02/2022 11:46

41.5g-42g Offer ends 03/04/22 4x250ml Offer ends 03/04/22 Mother's Day POS

108201 Londis NP01 MFG A2 V5.indd 4 Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE. 108201 Londis NP01 MFG A2 V5.indd 5 Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE. Shelf Strip
MFG NP01.22.FC.4 MFG NP01.22.FC.5
Barker Ears14/02/202211:46
14/02/2022 09:22 14/02/2022 09:22

41.5g-42g

108201 Londis NP01 MFG Poster Bag Inserts V3.indd 7 14/02/2022 11:46 108201 Londis NP01 MFG Poster Bag Inserts V3.indd 8

500ml 41.5g-42g MODTAHYER'STHE VERY BEST

Easter POS 108201 Londis NP01 MFG 30x40 V3.indd 3 Offer ends 03/04/22 108201 Londis NP01 MFG 30x40 V3.indd 4 Offer ends 03/04/22 Flowers A4

Shelf Strip Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE. Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE. 4FROM
MFG NP01.22.FC.3 MFG NP01.22.FC.4
£
14/02/2022 11:48 14/02/2022 11:48
PERFECT FOR
A2s On Shelf POS

108402 Londis 2022 Easter POS Shelf Strip 1000x38 V1.indd 1 Header 26/01/2022 14:15 Shelf Talkers

Barker Ears OPENWE ARE (For deals on Promo Ends, Core & Overlay Deals)

EASTERTHE VERY BEST EASTERTHE VERY BEST Good Friday £12.1FO5R Offer Ends 03/04/22 £1O.N2LY5 Offer Ends 03/04/22 £1.27FO0R Offer Ends 30/05/22.
_ MFG NP01 Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE MINI EGGS CREME EGGS, MFG NP01 Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE MALTESERS BIG BAG, MARS DUO, SNICKERS MFG NP01-03. Subject to availability. Half price savings are against Londis recommended retail prices and may vary by store. E&OE
KIT KAT BUNNY, MALTEASTER BUNNY TERRYS CHOCOLATE ORANGE WHITE, DUO, SNICKERS TRIO CRISP, CREAMY,
Easter Sunday ORIGINAL, ORANGE, CADBURY ORANGE 11/02/2022 09:42 GALAXY TRUFFLES, GALAXY CARAMEL, 11/02/2022 09:42 TWIX XTRA TWIN ORIGINAL, WHITE, 09/02/2022 09:10
_ KINDER, AERO PEPPERMINT, KIT KAT SALTED CARAMEL, BOUNTRY TRIO
MOUSSE BUNNY, CREME EGG, 70G-81G 54.75G-85G
Easter Monday CARAMEL EGG, LINDT LINDOR EGG, 108201 Londis NP01 MFG Maxi V6.indd 2 108201 Londis NP01 MFG Maxi TRADE UP V3.indd 1

108402 Londis 2022 Easter POS Barker Ear 125mm V2.indd 1 31/01/2022 17:20 28/01/2022 13:55 GOLD BUNNY 28G-40G 108201 Londis MFG Flower A4 POS.indd 1 Subject to availability.
108201 Londis NP01 MFG Maxi V6.indd 1 Higher prices shown relate to the Londis recommended retail price and may differ in some stores. E&OE
_
SELs 07/02/2022 15:08

(For deal on hanging pegs)

108402 Londis 2022 Easter POS Header Medium 700x358 V1.indd 1 £1O.N2LY5 KIT KAT FOIL £1O.N2LY5 AERO FRUITTELLA £22.5FOR0 FRUITTELLA
MINI EGGS PEPPERMINT VEGGIE BAG VEGGIE BAG
MINI EGGS
81g 2£ FOR SOUR SNAKES KOALAS
70g 2.50 120g 120g

Offer Ends 03/04/22 (MFG NP01) Offer Ends 03/04/22 (MFG NP01) Offer Ends 30/05/22 (MFG NP01-03) Offer Ends 30/05/22 (MFG NP01-03)

108402 Londis 2022 Easter POS Opening Hours Laminated A2 V1.indd 1 26/01/2022 14:27

Display in door

Booker.co.uk 62

Consumer Leaflet for all Stores

PROMOTE YOUR OFFERS TO DRIVE SALES AND MARGIN IN YOUR STORES

OFFERS AVAILABLE FROM 07/03/22-03/04/22 • 500 leaflets will be delivered to each store for
this promotion
2 WHEN IT’S 3ONLY 3ONLY
GONE, .99 .99 How can these be used?
1FOR £ £
.15 IT’S GONE • Display these in your store
£ 200g 200g • Complete a leaflet drop to your local community
WHEN IT’S • Insert into newspaper in store
2 GONE, 2

2FOR IT’S GONE 1FOR
.80 .40
28g-40g £ £

2

2FOR
.50
£

500ml WHEN IT’S 500ml 42g
GONE,
5£ .99 7£ .99 10£ .00
£6.95 IT’S GONE £9.45
£11.15
75cl 75cl
12x300ml

FANTASTIC DEALS!
OFFERS AVAILABLE FROM 07/03/22-30/05/22

50p KitKat Orange 4 Finger bar when 2 2 2
you buy any Costa Express drink*
*Subject to availability. For Allergy Advice – Please speak to a member of staff. 1FOR 1FOR 1FOR
.80 .70 .60
CEX456~1701_MFG_Kitkat_Orange_Link_Deal_Leaflet_Banner.indd 1 £ £ £

DFAENTAALSTSIC!

108200 Londis MFG NP01 Leaflet LICENSED A4 2pp V5.indd 1
108200 NP01 MFG 14/01/2022 15:52 1 Litre 54.75g - 85g 23g - 50g
1701/CEX456 15/02/2022 16:16
2 2 2

1FOR 2FOR 2FOR
.50 .50 .50
£ £ £

330ml 330ml - 500ml 120g - 170g

BREAKFAST DEAL
2ONLY
45g
£ .99
OR LESS

CHOOSE YOUR 55g 200ml 250ml
BREAKFAST BAR+ DRINK

Buy 1 Breakfast Bar and 1 Juice or Coffee Drink for £2.49.
See shelf edge for participating products

4LNUONWCHODNELAYL

£ .49

CHOOSE YOUR
SANDWICH + SNACK + DRINK

Buy 1 Urban Eat Sandwich, 1 Snack and 1 Drink for £3.99.
See shelf edge for participating products

Subject to availability. Higher prices shown relate to the Londis recommended retail price and may differ in some stores. E&OE. Londis MFG NP01

108200 Londis MFG NP01 Leaflet LICENSED A4 2pp V5.indd 2 15/02/2022 16:16

Booker.co.uk 63

Londis Promotional POS Kit

PRIORITY PRODUCT DEAL ENGLAND, SCOTLAND & WALES LICENSED UNLICENSED

1 EASTER SINGLES A2 Posters (Excludes SHELL sites)) 64
2 BRITVIC DRINKS 2 FOR £1.15
3 2 FOR £2.50
4 MONSTER 2 FOR £2.80
5 NESTLE SINGLES 2 FOR £1.40
RED BULL ORIGINAL 4 PACK £4.99
1
2 EASTER SINGLES 30 x 40 Roadside Posters
3 BRITVIC DRINKS 2 FOR £1.15
4 2 FOR £2.50
MONSTER 2 FOR £2.80
1 NESTLE SINGLES 2 FOR £1.40
2
3 EASTER SINGLES Poster Bag Inserts
4 BRITVIC DRINKS 2 FOR £1.15
2 FOR £2.50
1 MONSTER 2 FOR £2.80
2 NESTLE SINGLES 2 FOR £1.40

1 BUDWEISER A4 Cards with 3cm Flap
2 KRONENBOURG 1664 £10 WAS £11.15
£11 WAS £14.69
Booker.co.uk EASTER SINGLES SHELL ONLY
MONSTER
60 x 40 Posters
2 FOR £1.15
2 FOR £2.80

All marketing and customer facing POS enquiries need to be logged in the first instance to BRP Customer service team.
Please contact on 08002980758 or [email protected].

Budgens Promotional POS Kit BUDGENS ONLY

40 x 60 Posters 30 x 40 and 870 x 670 Posters Shroud Inserts A4 Stack Cards

ANY 2 FOR ANY 2 FOR ANY 2 FOR ANY 2 FOR ANY 2 FOR ANY 2 FOR £10 £11
£1.15 £2.50 £1.15 £2.50 £2.80 £11.15 £14.69
£1.15
28g-40g
ANY 2 FOR
108486 BUD NP1 MFG Shroud Inserts V1.indd 1 12/02/2022 16:09 108486 BUD NP1 MFG Shroud Inserts V1.indd 2 12/02/2022 16:09
108486 BUD NP1 MFG Shroud Inserts V1.indd 3 £2.50 12/02/2022 16:09
12/02/2022 16:09 108486 BUD NP1 MFG Stack Cards V1.indd 1 12x300ml 108486 BUD NP1 MFG Stack Cards V1.indd 2 10x440ml
108486 BUD NP1 MFG Shroud Inserts V1.indd 5 ANY 2 FOR 12/02/2022 16:09
108486 BUD NP1 MFG Shroud Inserts V1.indd 7 Offer valid 09/03/2022 - 05/04/2022 (NP1 MFG) Offer valid 09/03/2022 - 05/04/2022 (NP1 MFG)
£2.80 The higher price shown relates to the Budgens recommended selling price and may differ in some stores. The higher price shown relates to the Budgens recommended selling price and may differ in some stores.

ANY 2 FOR 12/02/2022 16:10 12/02/2022 16:10

500ml, 600ml £1.40

28g-40g 500ml, 600ml 108486_BUD_NP1_MFG_30x40_Posters_V2.indd 1 28g-40g 108486_BUD_NP1_MFG_30x40_Posters_V2.indd 2 See in store for details Offer ends 03/04/2022 108486_BUD_NP1_MFG_30x40_Posters_V2.indd 3 500ml £4.99 £4.69
The higher price shown relates to the Budgens recommended selling price and may differ in some stores. See in store for details Offer ends 03/04/2022
See in store for details Offer ends 03/04/2022 See in store for details Offer ends 03/04/2022 See in store for details Offer ends 03/04/2022
The higher price shown relates to the Budgens recommended selling price and may differ in some stores. The higher price shown relates to the Budgens recommended selling price and may differ in some stores. The higher price shown relates to the Budgens recommended selling price and may differ in some stores. 14/02/2022 14:40 The higher price shown relates to the Budgens recommended selling price and may differ in some stores.
14/02/2022 14:40
12/02/2022 16:10 12/02/2022 16:10 14/02/2022 14:40

108486_BUD_NP1_MFG_40x60_Posters_V1.indd 2 ANY 2 FOR £4.99 £2.29

108486_BUD_NP1_MFG_40x60_Posters_V1.indd 1 £1.40

ANY 2 FOR ANY 2 FOR 500ml, 600ml £6.45 £6.39

12/02/2022 16:09 108486 BUD NP1 MFG Shroud Inserts V1.indd 4

£2.80 £1.40 £6.49 £2.99

108486 BUD NP1 MFG Stack Cards V1.indd 3 4x250ml 108486 BUD NP1 MFG Stack Cards V1.indd 4 4x250ml

Offer valid 09/03/2022 - 05/04/2022 (NP1 MFG) Offer valid 09/03/2022 - 05/04/2022 (NP1 MFG)
The higher price shown relates to the Budgens recommended selling price and may differ in some stores. The higher price shown relates to the Budgens recommended selling price and may differ in some stores.

12/02/2022 16:10 12/02/2022 16:10

500ml

41.5g-42g 12/02/2022 16:09 108486 BUD NP1 MFG Shroud Inserts V1.indd 6

108486_BUD_NP1_MFG_30x40_Posters_V2.indd 4 See in store for details Offer ends 03/04/2022 108486_BUD_NP1_MFG_30x40_Posters_V2.indd 5 4x250ml 108486_BUD_NP1_MFG_30x40_Posters_V2.indd 6 550g Mother's Day POS
The higher price shown relates to the Budgens recommended selling price and may differ in some stores. See in store for details Offer ends 03/04/2022 See in store for details Offer ends 03/04/2022
Shelf Strip
14/02/2022 14:40 The higher price shown relates to the Budgens recommended selling price and may differ in some stores. The higher price shown relates to the Budgens recommended selling price and may differ in some stores.
14/02/2022 14:40 14/02/2022 14:40 Barker Ears

108486_BUD_NP1_MFG_40x60_Posters_V1.indd 3 500ml 108486_BUD_NP1_MFG_40x60_Posters_V1.indd 4 41.5g-42g £1.25 £2.29

See in store for details Offer ends 03/04/2022 See in store for details Offer ends 03/04/2022
The higher price shown relates to the Budgens recommended selling price and may differ in some stores. The higher price shown relates to the Budgens recommended selling price and may differ in some stores.

12/02/2022 16:10 12/02/2022 16:10

£1.99 £4.15 41.4g-42g

12/02/2022 16:09 108486 BUD NP1 MFG Shroud Inserts V1.indd 8

108486_BUD_NP1_MFG_30x40_Posters_V2.indd 7 90g 108486_BUD_NP1_MFG_30x40_Posters_V2.indd 8 8 Pack MODTAHYER'STHE VERY BEST
See in store for details Offer ends 03/04/2022
See in store for details Offer ends 03/04/2022 Flowers A4
The higher price shown relates to the Budgens recommended selling price and may differ in some stores. The higher price shown relates to the Budgens recommended selling price and may differ in some stores.
14/02/2022 14:40 FROM
14/02/2022 14:40
£4
Easter POS A2s On Shelf POS
PERFECT FOR
Shelf Strip 14/10/2021 14:43 Barker Cards MOTHER’S

106463 Budgens Easter Shelf Strip 1000x38 v3.indd 1 Header WE ARE ANY 2 FOR ONLY DAY

Barker Ears OPEN £1.15 £1.25 SUNDAY 27TH MARCH

KIT KAT BUNNY, MALTEASTER BUNNY MIX & 28g-40g MINI EGGS CREME EGGS, 70g-81g
ORIGINAL, ORANGE, CADBURY ORANGE MATCH TERRYS CHOCOLATE ORANGE The higher price shown relates to the Budgens recommended selling price and may differ in some stores.
MOUSSE BUNNY, CREME EGG, CARAMEL WHITE, GALAXY TRUFFLES,
EGG, LINDT LINDOR EGG, GOLD BUNNY GALAXY CARAMEL, KINDER, AERO Offer valid 09/03/2022-03/04/2022 (NP1 MFG)

The higher price shown relates to the Budgens recommended selling price and may differ in some stores. PEPPERMINT, KIT KAT 12/02/2022 16:08
Offer valid 09/03/2022-03/04/2022 (NP1 MFG)
108486 BUD NP1 MFG 8x4 V1.indd 2
108486 BUD NP1 MFG 8x4 V1.indd 1 12/02/2022 16:08

EASTER Get set for Good Friday SEL’s

SUNDAY 17TH APRIL EASTER _

SUNDAY 17TH APRIL NP1 Kit Kat Foil NP1 Aero
Mini Eggs Peppermint
ONLY ONLY Mini Eggs
81g
£1.25 £1.25 70g
106463 Budgens Easter Barker Ear 125x125 v2.indd 1 23/09/2021 10:58 (NP6 MFG) The higher price shown relates to the Budgens recommended selling price and may differ in some stores.
09/03/2022-05/04/2022 (MFG) 09/03/2022-05/04/2022 (MFG) 108201 Budgens MFG Flower A4 POS.indd 1 07/02/2022 15:10

Easter Sunday Kinder MiniNP1

_

108486 BUD NP1 MFG SEL Barkers V2.indd 1 14/0120/28042826 B1U4D:24NP1 MFG SEL Barkers V2.indd 2 14/02/2022 14:24

Easter Monday ONLY Eggs
75g

106463 Budgens Easter Hanging Card High 1100x600.indd 1 10/09/2021 12:00 _ £1.25

09/03/2022-05/04/2022 (MFG)

108490 Budgens 2022 Easter POS Opening Hours Laminated A2 V2.indd 1 09/02/2022 09:01

Display in door 108486 BUD NP1 MFG SEL Barkers V2.indd 3 14/02/2022 14:24

Booker.co.uk 65

Consumer Leaflet for all Stores BUDGENS ONLY

PROMOTE YOUR OFFERS TO DRIVE SALES AND MARGIN IN YOUR STORES

Offers available 09/03/2022-03/04/2022 • 500 leaflets will be delivered in this promotion

MIX & ANY 2 FOR When It’s ONLY When It’s ONLY How can these be used?
MATCH Gone Gone
£1.15 £3.99 £3.99 • Display these in your store
It’s Gone It’s Gone • Complete a leaflet drop to your local

28g-40g 200g 200g community
• Insert into newspaper in store
MIX & MIX & MIX &
MATCH MATCH MATCH

ANY 2 FOR ANY 2 FOR ANY 2 FOR
£2.50 £2.80 £1.40

500ml 500ml 42g

ONLY When It’s ONLY ONLY
Gone
£5.99 £7.99 £10
It’s Gone
£11.15
£6.95 £9.45 Offers available 09/03/2022 to 30/05/2022
12x300ml
75cl 75cl ANY 2 FOR

50p KitKat Orange 4 Finger bar when £1.70 ANY 2 FOR ANY 2 FOR
you buy any Costa Express drink*
£2.50 £1.60

*Subject to availability. For Allergy Advice – Please speak to a member of staff. 1701/CEX456 54.75g-85g 120g-170g 23g-50g

CEX456~1701_MFG_Kitkat_Orange_Link_Deal_Leaflet_Banner.indd 1 Your Local Budgens Store:14/01/2022 15:52 ANY 2 FOR 2 FOR ANY 2 FOR

SPECIAL £2.50 £1.80 £1.50
OFFERS
330ml-500ml 1ltr 330ml

108486_BUD_NP1_LEAFLET_MFG_MEAL_DEAL_2PP_V1.indd 1 12/02/2022 16:06

BREAKFAST DEAL
2£ON.L9Y9
45g

CHOOSE YOUR BREAKFAST BAR 55g 200ml 250ml
+ DRINK

Buy 1 Breakfast Bar and 1 Juice or Coffee Drink for £2.49.
See shelf edge for participating products

3LNU£ONWCHO.9DN9ELAYL

CHOOSE YOUR @DiscoverBudgens
SANDWICH + SNACK + DRINK 15/02/2022 15:01

Buy 1 Urban Eat Sandwich, 1 Snack and 1 Drink for £3.99.
See shelf edge for participating products

Offers available 09/03/2022-03/04/2022

Offers available 09/03/2022 - 03/04/2022 Some offers may not be available in all stores and are subject to availability. The higher price shown is the Budgens RRP and may differ in some
stores. All offers are correct at the time of going to print. NP1 108486 MFG

108486_BUD_NP1_LEAFLET_MFG_MEAL_DEAL_2PP_V2.indd 2

Booker.co.uk 66

Budgens Promotional POS Kit BUDGENS ONLY

PRIORITY PRODUCT DEAL ENGLAND, SCOTLAND & WALES LICENSED UNLICENSED

1 EASTER SINGLES 30 x 40 & 870 x 670 Posters 67
2 BRITVIC DRINKS 2 FOR £1.15
3 2 FOR £1.50
4 MONSTER 2 FOR £2.80
5 NESTLE SINGLES 2 FOR £1.40
6 RED BULL ORIGINAL 4 PACK £4.99
7 £2.29
8 NESCAFE £1.25
REESES MINI POUCH £2.29
1 KELLOGGS CEREAL
2 Poster Bag Inserts
3 EASTER SINGLES 2 FOR £1.15
4 BRITVIC DRINKS 2 FOR £1.50
2 FOR £2.80
1 MONSTER 2 FOR £1.40
2 NESTLE SINGLES
3 A4 Cards with 3cm Flap
4 EASTER SINGLES 2 FOR £1.15
BRITVIC DRINKS 2 FOR £1.50
1 2 FOR £2.80
2 MONSTER 2 FOR £1.40
3 NESTLE SINGLES
4 SHELL ONLY
EASTER SINGLES 60 x 40 Roadside Posters
Booker.co.uk BRITVIC DRINKS
2 FOR £1.15
MONSTER 2 FOR £1.50
NESTLE SINGLES 2 FOR £2.80
2 FOR £1.40

All marketing and customer facing POS enquiries need to be logged in the first instance to BRP Customer service team.
Please contact on 08002980758 or [email protected].

Promotions & Events 2021

Promotion Buy In Promotion Start Promotion Theme Number of Key Dates
Number Week End Weeks
07/03/2022 Easter / Spring St. Patricks Day - 17th March
NP01 28/02/2022 03/04/2022 Easter / Spring 4 Mothers day - 27th March

NP02 28/03/2022 04/04/2022 01/05/2022 Summer 4 Good Friday - 15th April
Easter Sunday - 17th April
NP03 25/04/2022 02/05/2022 29/05/2022 4 Easter Monday - 18th April
St George's Day - 23rd April

Ramadan Ed - 3rd May

FA Cup Final - 14th May
2022 UEFA Champions League Final - 28th May

Promotion Buy In Promotion Start Promotion Theme Number of Key Dates
Number Week End Weeks
10/03/2022 Easter / Spring St. Patricks Day - 17th March
NP01 02/03/2022 06/04/2022 Easter / Spring 4 Mothers day - 27th March

NP02 30/03/2022 07/04/2022 04/05/2022 Summer 4 Good Friday - 15th April
Easter Sunday - 17th April
NP03 27/04/2022 05/05/2022 01/06/2022 4 Easter Monday - 18th April
St George's Day - 23rd April

Ramadan Ed - 3rd May

FA Cup Final - 14th May
2022 UEFA Champions League Final - 28th May

Booker.co.uk 68

Spend & Save Discount Scheme

• Spend & Save discount scheme; earn up to 4% discount
• Simple and easy - the more you spend, the more you save
• Paid 4 weekly - improves your cash flow

1 Discount level is determined 2 Discount paid out is calculated
by your 4-weekly spend * on the non-tobacco element
(tobacco and non-tobacco) of your spend

Discount Levels Example Discount Example Discount

4-Weekly Spend Discount Non-tobacco £17,000 Non-tobacco £29,000

Tobacco £6,000 Tobacco £19,000

£10,000 - £19,999 1% Total £23,000 Total £48,000

£20,000 - £29,999 2% Total Spend £23,000 = 2% Total Spend £48,000 = 4%

£30,000 - £39,999 3% 2% applies to non-tobacco 4% applies to non-tobacco
spend of £17,000 = £340 spend of £29,000 = £1160

£40,000+ 4% £4,420 discount per annum £15,080 discount per annum

EARN UP TO4%DISCOUNT

*Excludes Drop Shipment spend. Please refer to myLondis at Booker.co.uk for Terms & Conditions

Booker.co.uk 69

50p 1704/CEX456

KitKat Orange
4 Finger bar when
you buy any Costa
Express drink*

*Subject to availability. For Allergy Advice – Please speak to a member of staff.

***

Excellent

6£ .79**

FOR 20 POUCHES

STRONG STRONG

*IRi Market Place, Volume Share, Nicotine Pouch Category, Total UK, YTD September 2021. For more information or to verify comparison contact Nordic Spirit on Facebook or Instagram: @nordicspirit_uk or
using our details at nordicspirit.co.uk/contact. **Subject to availability, varieties as stocked. ***Trustpilot rating correct as of December 2021.

C U S T O M E R SYGOIUVRE CTHHEANCE TO
WINA
H LIEDverAyYh ur!‡

31 BDOOEKCBY‘22
31TROAVCELTBY‘23

Walkers Cheese & Onion 32 x 45g Doritos Chilli Heatwave 24 x 48g

‡UK & ROI, 18+ only. Enter between 10:00 23/02/22 – 22:00 23/05/22. To enter, purchase a Promotional Pack, visit
walkers.co.uk/holiday & complete the form with your code. ROI participants must correctly answer qualifying question.
Prizes: 1080 easyJet holidays Vouchers to be won, 12 each day: 1 x £2,000 & 11 x £500. In ROI all prizes € cash equivalent.
Prizes allocated by a random winning moment every hour between 10:00 & 22:00. Max 1 entry per person per hour & 1 Prize

per person. See website for T&Cs, prize details & NI NPN info.



*Source: NIS, Trad Easter, 18 wks Data to WE 03.04.21

UK 18+. 26/12/21 - 17/04/22. Purchase Necessary (NPN for NI). Visit www.cadbury.co.uk for full T&Cs.

WIDE RANGE OF PRODUCTS

INCLUDING:

&
PACKAGING

urbaneat.co.uk

@urbaneat @urban_eat @urbaneat

All products are included in the meal deal