Rebrand Transition Guide

rebrand transition guide

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Our brand represents us in the marketplace. Our
logo a very important visual tool for the brand. It
touches everything we do externally. Changing
logos is not something that we take lightly,
and it isn’t something that will happen overnight.
We’ve thoughtfully considered each of these
touchpoints and developed a plan for how and
when to implement them.

On the following pages, we’ve laid out a strategic
timeline for the transition of each logo touchpoint.
The designs you’ll see are conceptual and not
necessarily final art.

We’re excited to work with each of you in the
coming months to refresh our identity and propel
Learn4Life forward!

-Learn4Life Marketing Team

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table of contents

wave 1....................................................................................................................................... 4 wave 3..................................................................................................................................34

l4l website......................................................................................................................... 5 interior signage..........................................................................................................35

social..................................................................................................................................... 6 pull up banners..........................................................................................................36

fact sheet.......................................................................................................................... 7 van wraps...................................................................................................................... 37

email signatures...........................................................................................................8 stand offs......................................................................................................................38

new hire polos................................................................................................................9 tablecloths....................................................................................................................39

billboards......................................................................................................................... 10 easy up canopies.....................................................................................................40

powerpoint template............................................................................................... 11 banners............................................................................................................................ 41

trolley ads....................................................................................................................... 12 door hangers...............................................................................................................42

updated photos......................................................................................................... 13 graduation assets...................................................................................................43

transit ads...................................................................................................................... 16 flyers..................................................................................................................................44

learning report (external newsletter).........................................................17 program logos...........................................................................................................45

internal newsletter................................................................................................... 18 summer school folders........................................................................................46

stationery........................................................................................................................ 19 postcards....................................................................................................................... 47

business cards...........................................................................................................20 event posters.............................................................................................................48

exterior signage.......................................................................................................... 21 event set ups..............................................................................................................49

STYLE GUIDE door decals...................................................................................................................22
wave 2................................................................................................................................... 23
charter logos.................................................................................................................24
trifold brochures........................................................................................................25
student folders...........................................................................................................26
rack cards.......................................................................................................................27
promo items.................................................................................................................28
direct mail.......................................................................................................................29
new hire folders..........................................................................................................30
student planners.......................................................................................................31
commercials..................................................................................................................32
video bumpers............................................................................................................33

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PAGE 4

L4L WEBSITE

release date: May 20

PAGE 5

SOCIAL

release date: May 20

PAGE 6

FACT SHEET

release date: May 20

PAGE 7

EMAIL SIGNATURES

release date: May 20

PAGE 8

NEW HIRE POLOS

release date: June 1

PAGE 9

BILLBOARDS

release date: June 1

PAGE 10

FACT SHEETS
POWERPOINT
TEMPLATE

release date: June 1

PAGE 11

TROLLEY ADS

release date: June 1

PAGE 12

UP DAT ED PH OT O S

release date: June 1

PAGE 13

PAGE 14

PAGE 15

TRANSIT ADS

release date: June 1

PAGE 16

LEARNING REPORT
(EXTERNAL NEWSLETTER)

release date: June 1

PAGE 17

INTERNAL NEWSLETTER

release date: June 1

PAGE 18

ST AT I ONERY

release date: June 1

PAGE 19

BUSINESS CARDS

release date: June 15

PAGE 20

EXTERIOR SIGNAGE

release date: as needed

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DOOR DECALS

release date: July 1

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learn4life

CHANGE YOUR STORY

ambassador sanchez ll diego hills central vista real
PUBLIC CHARTER SCHOOL
PUBLIC CHARTER SCHOOL CHARTER HIGH SCHOOL
assurance
LEARNING ACADEMY diego valley east innovation
HIGH SCHOOL
av academy PUBLIC CHARTER SCHOOL
HIGH SCHOOL innovation high
kings valley ALTA VISTA
crescent view south II
PUBLIC CHARTER SCHOOL ACADEMY innovation high
ORANGE COUNTY
crescent view west marconi
PUBLIC CHARTER innovation high
LEARNING ACADEMY SAN DIEGO
desert sands
CHARTER HIGH SCHOOL mission view POWERED BY
PUBLIC CHARTER
PAGE 24
vista norte
PUBLIC CHARTER SCHOOL

CHARTER LOGOS

release date: July 1

TRIFOLD
BROCHURES

release date: July 1

PAGE 25

STUDENT FOLDERS

release date: July 1

PAGE 26

RACK CARDS

release date: July 1

PAGE 27

PROMO ITEMS

release date: as needed

PAGE 28

DIRECT MAIL

release date: as needed

PAGE 29

NEW HIRE FOLDERS

release date: July 1

PAGE 30

STUDENT PLANNERS

release date: July 1

PAGE 31

COMMERCIALS

release date: september 1

PAGE 32

VIDEO BUMPERS

release date: september 1

PAGE 33

PAGE 34

INTERIOR SIGNAGE

release date: 2020+

PAGE 35

PULL UP BANNERS

release date: as needed

PAGE 36

VAN WRAPS

release date: 2020+

PAGE 37

STANDOFFS

release date: as needed

PAGE 38

TABLECLOTHS

release date: as needed

PAGE 39

EASY UP CANOPIES

release date: as needed

PAGE 40

BANNERS

release date: as needed

PAGE 41

DOOR HANGERS

release date: as needed

PAGE 42

GRADUATION ASSETS

release date: 2020

PAGE 43

FLYERS

release date: as needed

PAGE 44

PROGRAM LOGOS

release date: future decision

PROGRAM

PROGRAM

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SUMMER SCHOOL FOLDERS

release date: 2020

PAGE 46

POSTCARDS

release date: as needed

PAGE 47

EVENT POSTERS

release date: as needed

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EVENT SET UPS

release date: as needed

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