Sprout SBI Marketing Guide

MARKETING PACKAGE

Spr ut

small business incubator

ASIA MICHAELA PETERS

2018



SPROUT

“We believe in leveraging the right technologies for your business to effectively
manage systems, workflows, and processes. We will work with you to ensure
financial and operational systems, workflows, and processes are integrated to
give you a more effective way to increase value in your business.”

-JASON WALKER,OWNER

logo & brand font

1 SPR UT

CLEAN & SIMPLE small business incubator
century gothic
w. c e n t u r y g o t h i c Spr ut

2 small business incubator

BOLD & BUBBLY Spr ut
berlin sans FB
w. c e n t u r y g o t h i c small business incubator

3 Spr ut

LOOSE & PLAYFUL small business incubator
ink free

w. c e n t u r y g o t h i c

4

FANCY & FIERCE
rage italic

w. c e n t u r y g o t h i c

stages of growth icons

version 1 : light version 2 : dark

1

INCUBATE

“build and facilitate
financial and operational

functions”

2

SPROUT

“integrate the operational
systems, build human

capital, and generate data
analytics”

3

GROW

“dive into strategic
planning, coaching,
and designing user

experiences”

4

BLOOM

“dashboard
implementation and

management”

marketable color palette

GREEN 1 GREEN 2 GREEN 3 SKY BLUE BROWN

for fine detail logo, base icon, subheading for unique an optional fifth
text and headings text emphasis earth tone

C : 80 C : 48 C : 22 C : 38 C : 41
K : 45 K : 20 K:0 K:0 K : 51
M : 73 M : 87 M : 44 M : 20 M : 72
Y : 35 Y:2 Y:0 Y:0 Y : 19

HEADING

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ASIA MICHAELA PETERS

2018

ASIA MICHAELA PETERS

2018