Critical Insights from
Chris Salis for Startups to
Sustain Business Growth
Learning to roll with uncertainty is an excellent
strategy for keeping your business afloat, but
prope0r2sustained growth in any market requires
more than willpower and flexibility. Sometimes the
following steps are self-evident, and sometimes
they a0r3en't.
Growth trajectories may differ from industry to
industry, but there are a few approaches from Chris
Salis 0th4at all startups can incorporate to stay on
track for long-term success.
Advice From Chris Salis for Startups
Make the Most of Free and Low-cost
Advertising Opportunities
A common mistake that startups make is believing
that they can postpone marketing. Conversely,
advertising is essential to any successful growth
strategy, particularly in the early stages.
While marketing may appear to waste time and resources, it
can mean the difference between sustained growth and tragic
disaster. Social media sharing, content marketing, influencer
partnerships, and mobile app development are all low-cost
marketing options. Remember, immediately, you don't have to
spend hundreds of thousands of dollars on celebrity
endorsements. Begin by enlisting notable influencers and work
your way up.
Before you spend money on advertising, spend time getting to
know your target audience. Once you know who and what you're
going after, you can prioritize marketing tasks to ensure that
your customers get the best value. Don't be afraid to use
unconventional marketing strategies, especially at first! They
can attract a lot of attention.
Keep Investing in Top Talent
Everyone understands that acquiring top talent
is critical for long-term success, but this is
another step that many founders are hesitant to
take. Because resources are limited, it is
common to believe that hiring fewer employees
and performing more tasks yourself is better.
The delegation, on the other hand, is critical for
growth. You won't have enough resources or
time to focus on scaling your brand if you do
not hire a team you can trust with delegated
tasks.
.
Keep Pace with Tech Trends
Technology is necessary for growth and
success. Nonetheless, many startups
underestimate the importance of constantly
changing technological trends.
AI, machine learning, digitalization, and mobile
app development are no longer just icing on the
cake for customers, particularly in the aftermath
of the global financial crisis. Consumers expect
personalized experiences and convenient mobile
apps as part of their everyday interactions with
your brand.
Startups must keep investing in new and
beneficial technologies to thrive and grow.
The strategies suggested by Chris Salis are excellent starting
points for getting yourself in the right frame of mind for
sustaining meaningful growth. The most critical thing for
business owners is to lay the proper foundation of their business
architecture from the beginning and work to ensure that
everything builds up.
The benefit of this preparation is that adaptation
and changes can be made directly before the
execution of integration tests, which can focus
on integration aspects rather than active topics.
You will have less trouble with integration
tests, go-live, and the hyper-care phase.
Create some genuinely different processes and embed AI within
your business processes for the best results from your SAP
implementation. You don't have to digitize everything; just two or
three areas can be optimized to demonstrate value and increase
your capacity for future transformations.
Some SAP implementation best practices from Chris Salis to
help you plan your project, avoid common pitfalls, and make your
journey easier.